Apparel Academy

Apparel Academy
  • 5.0 (7)
  • BUSINESS

Hosted by embroidery business expert Henry Ma, the Apparel Academy podcast helps people start and expand their decorated apparel business. Each week, the podcast answers common questions that business owners have and shares tips for maximizing your productivity and expanding your business. Henry also regularly hosts guests who provide industry insight into what's trending and what's next.

  1. (Ep56) HEAT TRANSFER Vs. SUBLIMATION T - Shirt Printing & More

    08/31/2020

    (Ep56) HEAT TRANSFER Vs. SUBLIMATION T - Shirt Printing & More

    Are you having trouble deciding between heat transfer and sublimation printing? In this episode of Apparel Academy, Henry will be going over the differences between these types of printing methods and which one is the right choice for your business. Facebook Embroidery & Custom Apparel Mastery Group: https://www.facebook.com/groups/embroiderymastery/ Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery YouTube videos sent straight to your Facebook Messenger: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: http://www.ricoma.com R550 White Toner Transfer Printer Bundle: https://ricoma.com/US/machine/r550

    9 min

  2. 08/31/2020

    (Ep55) MIXED MEDIA Designs w/ EMBROIDERY & PRINT | Top 3 ADVANTAGES

    In this episode of Apparel Academy, Henry will be explaining the advantages of combining embroidery and print to create mixed media and why you should consider using it in your company. Mixed media designs are a great product to sell in your custom apparel business. Not only do they save you time and make you more money, but they can look even more stunning, which will attract many more customers to your business. Other efficiency tips for embroidery: https://www.youtube.com/watch?v=fL33se9TUxk Shop for heat presses, printers, and other products to help your mixed media designs here: https://shop.ricoma.com Learn how to price your items for time here: https://www.youtube.com/watch?v=iyq3I-4Mbck Facebook Embroidery & Custom Apparel Mastery Group: https://www.facebook.com/groups/embroiderymastery/ Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery YouTube videos sent straight to your Facebook Messenger: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: http://www.ricoma.com

    8 min
  3. (Ep54) DIGITIZING In - House Vs. Outsourcing Pros & Cons

    08/31/2020

    (Ep54) DIGITIZING In - House Vs. Outsourcing Pros & Cons

    Can’t decide whether to outsource your digitizing or do it in-house? Then check out this episode of Apparel Academy, where Henry will cover the pros and cons of digitizing in-house and outsourcing. He will also go over the cost of digitizing and what you should consider when making a final decision. Get a free trial for Chroma, our embroidery digitizing software: https://ricoma.com/US/software/chroma Learn how to structure your embroidery setup fees: https://youtu.be/66ZDw_cEY2Y Facebook Embroidery & Custom Apparel Mastery Group: https://www.facebook.com/groups/embroiderymastery/ Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery YouTube videos sent straight to your Facebook Messenger: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: http://www.ricoma.com

    9 min
  4. (Ep53) Start Your Printing Business With Heat Transfer - 3 Reasons Why

    08/31/2020

    (Ep53) Start Your Printing Business With Heat Transfer - 3 Reasons Why

    If you’ve been on the fence about starting a printing business with heat transfer, this Apparel Academy video is for you. This week Henry covers three reasons why you should start your business now and explains why heat transfer printing is one of the easiest, most cost-effective ways to customize apparel. Learn more about our heat press models here: https://ricoma.com/US/product-category/heatpress Lean more about out White Toner Transfer Printer + Heat Press bundles here: https://hubs.ly/H0s35lv0 Learn more about out DTG printer here: https://hubs.ly/H0s36GT0 Get your DecoSummit Tickets here: https://www.decosummit.com/ Facebook Embroidery & Custom Apparel Mastery Group: https://www.facebook.com/groups/embroiderymastery/ Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery YouTube videos sent straight to your Facebook Messenger: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: http://www.ricoma.com

    10 min
  5. (Ep52) 5 Tips To Increase Embroidery Revenue Without Any Effort Apparel Academy

    07/08/2020

    (Ep52) 5 Tips To Increase Embroidery Revenue Without Any Effort Apparel Academy

    On this episode of Apparel Academy, Henry will show you a five ways to mark up an order so that you can make more money without spending more money. He will teach you how to be more cost-effective with your custom apparel products and services so that you can generate extra income and increase your business revenue. Links: Learn how to effectively price items here: https://www.youtube.com/watch?v=PuF5hAdYlNo Learn how to set up your embroidery setup fees: https://www.youtube.com/watch?v=66ZDw_cEY2Y&t=75s Master embroidering with metallic thread here: https://www.youtube.com/watch?v=-bG0SpER4SY&t Learn how to embroider on three sides of your cap here: https://www.youtube.com/watch?v=hCjEfRBHsUI&t Watch us create 3d Puff with 3 layers of foam: https://www.youtube.com/watch?v=5b3cRx7bBZ0&t Learn how to use our profit calculator here: https://www.youtube.com/watch?v=Yjj9nmkC6dQ&t Facebook Embroidery & Custom Apparel Mastery Group: https://www.facebook.com/groups/embroiderymastery/ Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery YouTube videos sent straight to your Facebook Messenger!: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: http://www.ricoma.com Did you know that you can charge a lot more for seemingly little effort? If you’re looking to generate extra income, you need to spend a little bit of time reviewing your business model in order to find ways to be more cost-effective with your current products and services. If you do that, you’ll soon discover that you may have been missing out on a huge profit potential. In this video Henry’s got 5 easy ways to up your profit potential:

    11 min
  6. (Ep51) Embroidery Training 102 Ongoing Education & Support Apparel Academy

    07/07/2020

    (Ep51) Embroidery Training 102 Ongoing Education & Support Apparel Academy

    On the last episode of Apparel Academy: https://www.youtube.com/watch?v=73mXPRwL0hg Check out our Embroidery Hub videos: https://www.youtube.com/playlist?list=PLDzOvY3HejtQmuMgwRqXck1IzUkQ9vPoc Get your DecoSummit 2020 tickets here: https://www.decosummit.com Schedule your machine training here: https://ricoma.com/US/tech-support Join our Faceboook group Embroidery and Custom Apparel Mastery: https://www.facebook.com/groups/embroiderymastery/ Already have a Ricoma machine? Join Ricoma Connect: https://www.facebook.com/groups/RicomaConnect/ Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery youtube videos sent straight to your Facebook Messenger: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: http://www.ricoma.com

    7 min
  7. (Ep50) Embroidery Training 101 Overcoming The Learning Curve Apparel Academy

    07/07/2020

    (Ep50) Embroidery Training 101 Overcoming The Learning Curve Apparel Academy

    If you’re intimidated by starting your embroidery journey, don’t be. In this episode, Henry describes the different levels of experience he sees when a person comes in to purchase a machine. He also provides you with all the advice you need to overcome your fear of starting your very own embroidery business. And lastly, you’ll hear the answers to some of the most frequently asked questions when a potential customer is considering buying an embroidery machine. Remember, whether you have experience with embroidery or not, a new machine always entails training and practice. Every machine has its nuances and features that you may not be comfortable with, so asking questions is the best way to learn. Frequently asked questions: What does it take to climb the learning curve? Beginners should focus on learning the terminology of embroidery and custom apparel. Next, they should remember that even the most experienced embroiderers still have trouble at times and should not feel discouraged when something goes wrong. Learn more about embroidery by watching our Ultimate Embroidery Guide video here: https://www.youtube.com/watch?v=Hg6ZlMeWg9Y&t Is it hard to learn the machine? The first thing you need to know is that embroidery is not plug and play. According to Henry, learning to use the machine depends on your capacity to learn and how much time you devote to practicing on it. Check out our pre-training videos here: https://info.ricoma.com/ricoma-training-videos Is training included with your machine? Most other companies charge you extra for training. However, training is included when you invest in a Ricoma machine. Learn more about our training options here: https://ricoma.com/US/training What does the training include? Everything from how to thread your machine and ongoing maintenance to keep your machine running. Our in-person training is a five-hour session that covers embroidery flats and caps. However, it is impossible to learn everything in five hours, which is why it’s important to constantly educate yourself. To help with that, make sure to join our webinars and take advantage of our other resources when you’re at home. If you’re having trouble with thread breaks, download our guide to avoiding thread breaks here: https://info.ricoma.com/the-ultimate-thread-break-trouble-shooting-guide How is the training conducted? All single-head machines get free group training in person or online. Multi-head machines come with in-person one-on-one training where our technician goes to you. This option is also available for single-head owners at an additional cost. What should you ask during training? At Ricoma, we have a pre-training resource that will get you up to speed on everything you need for the hands-on training session with your machine. Make sure you come prepared to the training with tailored questions as this will help maximize your time with the experts. Questions on maintenance, materials, and troubleshooting are some of the topics you should focus on. If you want to learn more about the proper materials needed for different fabrics in embroidery, check out our FREE Embroidery Cheat Sheet here: https://info.ricoma.com/the-ultimate-embroidery-cheat-sheet With all these answers and expert tips in mind, we guarantee you’ll feel more confident about purchasing a new embroidery machine and getting into the embroidery industry.

    12 min
  8. (Ep49) Can You COMPETE Against BIGGER Embroidery Shops 5 Crucial Tips Apparel Academy

    07/07/2020

    (Ep49) Can You COMPETE Against BIGGER Embroidery Shops 5 Crucial Tips Apparel Academy

    Incorporate these fundamental business practices in your custom apparel shop and you’ll have no trouble finding customers and making a profit right off the bat. With the amount of demand for custom apparel and the different niches and needs, you’ll be able to compete with and stand out against larger businesses. Stop Losing to Competitors Because of Price | Apparel Academy Podcast (Ep.13): https://youtu.be/YrrWY1ac6kQ STOP your custom apparel business from CLOSING DOORS | Apparel Academy (Ep46): https://youtu.be/RaYXUlufVW8 Front and Side CAP EMBROIDERY - 3 DESIGNS in one RUN | (EMB Hub Ep116): https://youtu.be/hCjEfRBHsUI ------------------------------------------------------------------------------------------------ Facebook Embroidery & Custom Apparel Mastery Group: https://www.facebook.com/groups/embroiderymastery/ Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery youtube videos sent straight to your Facebook Messenger!: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: http://www.ricoma.com

    14 min
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5
out of 5
7 Ratings

About

Hosted by embroidery business expert Henry Ma, the Apparel Academy podcast helps people start and expand their decorated apparel business. Each week, the podcast answers common questions that business owners have and shares tips for maximizing your productivity and expanding your business. Henry also regularly hosts guests who provide industry insight into what's trending and what's next.

Information

  • Creator
    Apparel Academy
  • Years Active
    2019 - 2020
  • Episodes
    16
  • Rating
    Clean
  • Copyright
    © All rights reserved
  • Show Website
    Apparel Academy