Season 3: Digital Brand Building interviews the most successful sales & marketing leaders every week. Hosted by Mark Fidelman, he discusses the hottest new sales & marketing ideas from the experts. Fidelman keeps it real, and isn’t afraid to mix it up. Each episode features an engaging discussion with different business professionals to help you fuel your mind.
How to Build a Unicorn Company
Ray Wang and I discuss his new book and what qualities unicorn companies have that you can emulate.
So Ray wrote the book, because he realized digital transformation is not enough. We've been talking about it. And he realized because the game had changed, you have to do it differently.
The Art of Ranking on the First Page of Google
Listen in as David Finberg and I discuss SEO and how to rank on page one of Google search results.
David Finberg is a digital marketing master, CEO and founder of Peaks Digital Marketing, who creates websites and highly targeted SEO campaigns with measurable results for small, medium and enterprise brands. He empowers business owners with the tools, data, and resources to have success with SEO and achieve massive success within their businesses. David knows what it takes to achieve first-page search results on Google, and wants to help others do the same.
If you're interested in learning more about cryptocurrency marketing or ecommerce marketing, goto www.fanaticsmedia.com
Revealing the Recognized Expert Formula
Dorie Clark and I discuss the Recognized Expert Formula. We break down how to become an expert in a noisy and crowded market.
How to Become a Category King in Your Industry
Today’s guest, Mark Donnigan, designs and executes marketing playbooks that produce real business results for early and growth-stage technology and disruptive innovation startup companies. With his 20 years of experience as a transformative B2B marketing and business leader, Mark understands how to succeed in today’s winner takes all market by building categories and thinking differently.
How to Create Dashboards to Measure Your Marketing Performance
Learning how to Listen to data (ie, getting better at understanding how our marketing is performing by measuring for the conversation we're having with the market) is one of the hottest topics today. Join Mark Fidelman and Chris Mercer as they do a deep dive into Marketing analytics
How to Pitch Influencers and the Media
Amanda Whitcroft and I discuss the best approaches to getting influencers and the media to talk about your brand.
Amanda Whitcroft is the founder and owner of Panda PR & Marketing, representing clients across the sustainability, healthcare, technology, and lifestyle spaces. Although she established Panda in 2018 with a focus on hospitality, Whitcroft had to pivot due to the devastating effects the pandemic had on restaurants, hotels, and hospitality at large. Through creativity, innovation, and persistence, Panda PR has become a force in the growing green space, actively branching out into content creation and project management as she saw an increased need for more boutique-like services from global clientele. Whitcroft received her Bachelor’s Degree from Adelphi University, completed ECornell’s Blockchain Fundamentals certificate in 2020, and is currently studying for her LSATs with the intention of attending law school in the near future.
FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend
FINAL QUESTION 2. Who is the most influential person in marketing today?
Want to work with Fanatics Media, HTTP://www.fanaticsmedia.com
I listen to every episode. So much great information.
Cam Akers Out for the Season; Darrell Henderson Round 420?
We react to the unfortunate news about Cam Akers as he will miss the season with a torn achilles. Darrell Henderson steps into the limelight now and Jamey tells you where he'll rank Henderson, what other RBs the Rams may look to and the dynasty outlook for Akers.You can listen to Fantasy Football Today on your smart speakers! Simply say "Alexa, play the latest episode of the Fantasy Football Today podcast" or "Hey Google, play the latest episode of the Fantasy Football Today podcast."Zak is a great interviewer and asks questions from a unique perspective being the son of a former player. It’s a must listen.
GPP/Tournament Strategy; NFL Preseason Week 1 DFS
What are GPPs (2:50)? Are they the same as tournaments? How does anybody project ownership in a given week (5:30)? Should there be any hard rules to ownership in GPPs? ... Why should you stack and why is correlation so important (10:00)? ... What are the different ways you can create leverage in GPPs (15:06)? ... What are the differences between single entry and MME (23:43)? How does your lineup construction change for each of the different formats (27:40)? .... How do you balance exposure when making a bunch of lineups (37:15)? ... We wrap up with some Preseason Week 1 news and notes if you're looking to play those slates (44:21).