Coaching and Mentoring Best Practice - Both Sides of the Coin

IAPC&M - International Authority for Professional Coaching & Mentoring
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The IAPC&M podcast offers rare, dual-perspective conversations with accredited coaches and their clients. You’ll discover: - How real transformations happen behind closed doors - What clients truly need — and what coaches often overlook - Practical, ethical tools to improve your coaching or mentoring immediately. ✨ Quick tips, deep impact 🎤Current Host, Catalina Flore, Accredited Fellow Coach 🎤Previous Host, Jenny Butter, Accredited Fellow Coach 🎵 Music composed by Anne-Marie Firmin 🛑 Disclaimer: Guests do not represent IAPC&M views

  1. Oct 23

    Promoted. Now What? Coaching the Shift from Control to Trust

    Stepping into a bigger leadership role can bring an unexpected challenge: some of the behaviours that helped a leader succeed may become the very behaviours they need to let go of at the next level. In this episode of Both Sides of the Coin, host Catalina Flore, AFC,  speaks with Executive Master Coach Șerban Chinole and his client, Cătălin Bălăceanu, Vice President of Global Technical Delivery at Suvoda, to explore what happens when leaders move into roles with greater scale, complexity and responsibility, and how coaching can support that transition. Together, they discuss: why the strengths that lead to promotion may need to evolve at the next level how leaders can shift from solving problems themselves to creating trust and ownership in others why deep listening, trust and the courage to challenge matter in executive coaching how coaches can use their business experience without allowing their expertise to take over the coaching process the identity shift and sense of letting go that can accompany professional growth and how coaching helped one leader become “slower on purpose,” stepping back before reacting and asking who should really own the next step This episode is especially relevant for coaches and for leaders who use coaching skills and want to support others through complex leadership transitions. Produced by the IAPCM — the International Authority for Professional Coaching and Mentoring. Serban Chinole https://www.linkedin.com/in/serbanchinole/  An ICF Master Certified Coach with 20 years of experience, specialising in leaders navigating fast, high-stakes role transitions. He loves this work because a promotion is easy to announce — growing into it is the real story.   Catalin Balaceanu https://www.linkedin.com/in/catalin-balaceanu-2053982a/  Catalin Balaceanu is VP of Global Technical Delivery at Suvoda, where he connects technology strategy, innovation, and execution to business outcomes.

  2. Jun 10

    Why Nothing Is Shifting — Inside-Out vs Outside-In Coaching and Where Does Real Transformation Actually Begin?

    Many leaders know exactly what to do or think then know, yet something still doesn’t shift.    In this episode of Both Sides of the Coin, Catalina D. Flore, Accredited Fellow Coach, speaks with Rich Waterman, human performance coach and former senior trainer with Tony Robbins, and his client, Dr Chris Joseph, to explore where real transformation actually begins.    Together, they unpack the difference between outside-in coaching, focused on behaviour and strategy, and inside-out coaching, which works at the level of identity, state, and awareness.    This episode explores:  Why strategy or solving the problem often isn’t enough How shifts in being and presence change performance The hidden bottlenecks high-performing leaders face How coaching can support bigger, more sustainable change   A reflective conversation for coaches, leaders, and anyone who senses that doing more isn’t the answer.    Produced by the IAPCM — the International Authority for Professional Coaching and Mentoring.    If there’s a topic you’d like me to cover in future episodes of Both Sides of the Coin, I’d love to hear from you. You can email me at catalina.podcast@coach-accreditation.services.

  3. Apr 8

    The Midlife Shift: Coaching Through the Perimenopause Transition

    What happens when a life transition doesn’t arrive with a bang, but with a quiet shift in your sleep, mood, and energy? For many women, perimenopause begins up to a decade before menopause, yet it remains one of the most misunderstood phases of life. In this episode of Both Sides of the Coin, host Catalina Flore sits down with Naturopathic Nutritional Therapist Geeta Tailor and guest Surinder Kira to explore this transition from two unique perspectives: the expert coach and the client living the experience. Moving beyond the "doom and gloom" stereotypes, we discuss how to flip the script on menopause—treating it not as an end, but as a powerful preparation phase. Whether you are a coach looking to support your clients with ethical clarity or a woman navigating your own health journey, join us to discover how to build a foundation of resilience, vitality, and self-trust for the years ahead. Highlights include: The Mindset Shift: Why we need to reframe menopause from "the end" to a new beginning. Early Warning Signs: Recognising the subtle changes in energy and focus. The Coaching Intervention: Practical tips for supporting clients through hormonal and lifestyle shifts. Holistic Health: How nutrition and presence create the conditions for inner wisdom to emerge. Listen in to gain the clarity and confidence to navigate the change—on Both Sides of the Coin.

  4. 11/18/2025

    I want to train as a coach. Which is the best course?

    Data suggests that, each year, between 8,000 and 10,000 people globally are completing coach training in a desire to enter the profession. There are hundreds of courses to choose from, with a big price difference. As an aspiring coach, which one is worth investing your time and money in?  In this month's Both Sides of the Coin, host Jenny Butter is in the hot seat. As an experienced coach, she is asked questions by one of her clients, Myriam Carillo, who is exploring a career change into coaching. Myriam has done lots of research into coach training options and wants help understanding which is the best course.

  5. 10/21/2025

    Why you need to become accredited as a coach - tangible benefits

    In 2025 there are approximately one hundred and twenty-four thousand professional coaches worldwide, a 15% increase since 2023. This figure encompasses a broad range of coaching practices beyond just life or sports coaching, reflecting the overall growth of the hundreds of millions of pounds coaching profession.  Yet, many people who claim to be coaches are not properly trained, certified, or accredited. This has huge potential to damage the industry's reputation. For coaches who want to signal to new clients that their time and money spent on coaching sessions will be worth it, what do they need to do to stand out in the crowded market place? Joining Podcast Host, Jenny Butter, in this month's episode are Aurora Dawn the Business Director at the International Authority for Professional Coaching & Mentoring, and Monika Braglewicz an Accredited Breakup & Divorce Coach.

  6. 02/24/2025

    How to coach clients through grief

    At some point in our lives, every one of us will experience grief. Be it the death of a family member, a friend or pet, a divorce, an estrangement from parents, or a redundancy, there will be times when coaching can be the key to creating a new future. Joining podcast host, Jenny Butter are Lisa Heacock and her client Ellouise. Lisa is a grief and life coach and Ellouise came to Lisa after the loss of her brother.

  7. 01/23/2025

    Create a coaching breakthrough - use both body and mind

    As a coach, do you have clients who need something more than you can currently offer, to enable them to achieve their desired breakthrough? If so, have you considered upskilling and training as an embodiment coach? Embodiment uses both the body and mind in coaching sessions. Joining podcast host, Jenny Butter, are  Mark Walsh and his client Flouer Evelyn. Mark has trained over 2000 coaches in over 40 countries and one of the people he trained is Flouer Evelyn, a dance instructor and now embodiment coach.

  8. 08/01/2024

    How to turn negative thoughts in positive ones

    In this episode, we learn about the saboteur within and how coaching can turn these tendencies into positive thinking. Joining podcast host, Jenny Butter, are John Rice and his client Jim Hartshorne. John coaches people to enable them to improve their mental resilience. One of his CEO clients, Jim, has over 25 years of global experience in the Supply Chain industry and he is now an MD of a major 3rd Party Logistics Company.

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The IAPC&M podcast offers rare, dual-perspective conversations with accredited coaches and their clients. You’ll discover: - How real transformations happen behind closed doors - What clients truly need — and what coaches often overlook - Practical, ethical tools to improve your coaching or mentoring immediately. ✨ Quick tips, deep impact 🎤Current Host, Catalina Flore, Accredited Fellow Coach 🎤Previous Host, Jenny Butter, Accredited Fellow Coach 🎵 Music composed by Anne-Marie Firmin 🛑 Disclaimer: Guests do not represent IAPC&M views

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