Registered Dietitian Approved

Registered Dietitian Approved
  • 5.0 (1)
  • Marketing

The Registered Dietitian Approved podcast is hosted by Austin Win RD, DPT & Marissa Case RD, LDN. This is the podcast where we talk about dietetics in a different light, highlighting non-traditional RD opportunities including business and marketing. We interview others to share their experiences in having great success pursuing “outside the box” roles.

Episodes

  1. 03/07/2020

    Small Talks Big Profits with Dr. Dennis Cummins

    Summary: In this episode, Dr. Dennis Cummins talks to Marissa and Austin about the importance of improving your public speaking skills. He shares that public speaking can be the most effective form of marketing for business owners especially when it is done right. Dr. Cummins breaks down the benefits of improving your public speaking skills and how these can translate into making you a better health professional as well as a great speaker. Shownotes: 1:15- Introduction 2:40- The fear of public speaking 3:40- Public speaking can be the most effective form of marketing 6:43- Career 7:28- Confidence 9:42- Critical thinking 13:02- Communication 15:35- Connection 16:40- Value 19:01- Captivating 23:08- Consciousness 25:20- Cash 28:06- Your introduction is crucial 32:16- How to reach Dr. Cummins

  2. 03/01/2020

    Starting From the Beginning with Hannah Boyl

    Summary: In today’s episode, RDA guest Hannah Boyl shares her entrepreneurial story. As a new RD, she is working on starting her business. Hannah shares her experience navigating through starting her own business and gives advice to RDs and RDs to be also taking their first steps in their entrepreneurial journey. Hannah talks about the importance of starting early, starting where you’re comfortable, and experimenting with your niche. Hannah Boyl can be found on Facebook as Hannah RDN, on Instagram @hannahrdn_ , and online at hannahrdn.com Shownotes:   1:13- Introduction 3:20- Hannah’s entrepreneurial spirit   6:38- The road to now 10:00- Making connections early   12:20- Hannah’s advice for future RDs   13:25- Starting a business while working another job   15:10- Putting yourself out there as an RD to be   18:15- Start with where you’re comfortable   21:05- Experimenting with your niche   24:45- The takeaway points

  3. 02/22/2020

    Dina Garcia on Using Facebook as a Marketing Tool

    Summary: In this episode, Marissa and Austin interview registered dietitian Dina Garcia about how she uses Facebook to get clients for her private practice. Dina discusses how starting engaging posts on her own Facebook group as well as staying active on others helps her to market herself and her services to potential clients. She explains the importance of a strong and specific niche in the overall success of her marketing efforts. She also touches on how setting goals and boundaries allows her to be more present for her clients. Dina Garcia can be found on Instagram as @dietitiandina and on the Facebook group End Emotional & Binge Eating with Dietitian Dina. Shownotes: 1:24 - Introduction 3:47 - Using a FB challenge for marketing 9:17 - How to get more engagement in your Facebook groups 11:48 - How your niche will help you get clients 15:44 - Marketing: learning things you weren’t taught in school 18:05 - Advice for starting your own private practice 23:39 - Consistency is key: focusing your efforts 26:39 - Setting boundaries allows you to be fully present for your clients 28:42 - Closing remarks

  4. 02/16/2020

    Myth Busting with Barbara Mayfield: Not All RDs Have To Work in Clinical!

    Summary: RDA guest Barbara Mayfield tells Austin and Marissa all about her career as a registered dietitian. Though she has had many jobs, Barbara has never worked a single day as a clinical dietitian for the simple reason that that is not what drives her. Her passion for nutrition communication and the strong network she has built over the years has guided her through a fulfilling career with jobs in various settings. Barbara started out in private practice (!) and has worked as a consultant in a nursing home, with WIC, as a professor at Purdue University and as an author for a textbook just to name a few jobs. Though she is now retired, she is still working in the field as she is currently writing the one and only textbook geared towards nutrition communication. Shownotes: 0:45- Introduction 6:13- Barbara’s background and jobs-the power of networking 17:13- A working retirement 19:02- About Barbara’s nutrition communication textbook 26:03- Words of wisdom for RDs and RDs to be

  5. 02/16/2020

    Getting to the "Pointe" of Finding Your Perfect Niche

    Summary: In this episode, RDA guest Rachel Fine from To The Pointe Nutrition explains how she created her own niche and how it has helped her stand out in the nutrition world. She talks about how narrowing her niche helped her better her SEO and offers some advice to new RDs. Austin, Marissa and Rachel discuss staying open to opportunities and how it has helped them find and grow in their current careers. Shownotes: 0:55- Rachel introduces herself and explains how and why she became a dietitian 9:50- Creating a niche 11:39- SEO (Search Engine Optimization) and how niching down helps 13:42- How Rachel started getting her name out there 16:20- Combining passions 17:55- Don’t be afraid to follow your niche even if it’s narrow 20:00- Confidence is key 24:45- Rachel’s advice for RDs and future RDs

  6. 02/16/2020

    7 Lessons to Make 2020 the Year of the RD

    Summary: In this episode, Austin and Marissa take us through the top 7 lessons they learned in 2019. They share examples from their own lives and how applying these lessons has helped them get through some of the big changes they have experienced this past year. From redefining your self identity to finding the magic in allowing yourself to be uncomfortable, these 7 tips are crucial for anyone trying to achieve more this coming year. As 2020 begins, their hope is that these lessons will help RDs grow and conquer their biggest goals. Shownotes: 2:39 - Your income will never exceed your self identity 5:23 - Take ownership of the results before you know the path 10:27 - If you don’t change it, you choose it 11:48 - Surround yourself with the right people 13:23 - It’s never going to be the right time, stop getting ready to keep getting ready 18:10 - Magic happens when you are uncomfortably uncomfortable 20:47 - Disruption always follows intention 25:06 - Recap

  7. 02/11/2020

    Welcome to the Registered Dietitian Approved Podcast

    In this very first episode of the Registered Dietitian Approved podcast, Austin & Marissa introduce themselves and tell their stories on their journey to becoming a RD. They talk about how in school they were both pushed to go into one direction as a dietitian, which was clinical. So after a few years of working in clinical Austin & Marissa found out that what they were told in school wasn't necessarily true. There are so many more opportunities that exist where you can be successful as a RD which does NOT include clinical or any other traditional RD route.  Through this podcast they wish to bring more awareness to RDs and RD 2 BEs on all the non-traditional opportunities that were not taught in school.

  • 7 Episodes

About

The Registered Dietitian Approved podcast is hosted by Austin Win RD, DPT & Marissa Case RD, LDN. This is the podcast where we talk about dietetics in a different light, highlighting non-traditional RD opportunities including business and marketing. We interview others to share their experiences in having great success pursuing “outside the box” roles.

Information

  • Creator
    Registered Dietitian Approved
  • Years Active
    2020
  • Episodes
    7
  • Rating
    Clean
  • Copyright
    © Registered Dietitian Approved
  • Show Website
    Registered Dietitian Approved