CloseUp: Decoding Video Production For Your Business

Plum Media
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  • MARKETING

Videos are a powerful way to promote your business. Depending on your business goals, the seemingly endless options of incorporating video can be overwhelming. CloseUp helps break down those options, so you can invest your money where it's worth it. Tune in every other week as we discuss video production best practices with industry experts.

Episodes

  1. Video Productions Terms

    08/05/2020

    Video Productions Terms

    The jargon that gets used in video production can feel like a whole different language. In this episode, we'll help define some of the video vernacular for people outside of the industry. For the full transcript visit PlumMedia.com/podcast

    9 min
  2. Using Video with Your PPC Campaigns

    06/08/2020

    Using Video with Your PPC Campaigns

    When you finish a video, it's often posted online. But what happens next? Does it get the views and attention it deserves? We dive into the complex world of paid online and social media. Special Guests: Founder and CEO of Granular Jordon Meyer, and Vice President, Client Services of Granular, Steve Kroll (https://granularmarketing.com/). To learn more go to https://www.plummedia.com/podcast

    13 min
  3. 4 ways to turn old videos into new ones

    05/22/2020

    4 ways to turn old videos into new ones

    Recycling existing video is a thing? Yes – in fact, it's a wise and well-used strategy. We lay out four options to help you tell a great story without setting up a camera and lights. Transcript and related content can be found at https://plum.media/2ytH8Vu

    16 min
  4. Using animation in your next video project

    04/27/2020

    Using animation in your next video project

    Animation is a great way to tell your story without having to worry about the limitations of the real world. In this episode, we discuss how to get the most out of your investment. To see animation examples, check out PlumMedia.com/Podcast Guest: Aaron Johnson Animator/Art Director at Plum Media Produced By: Plum Media

    11 min
  5. The Client's Perspective with Andi Kneeland

    04/07/2020

    The Client's Perspective with Andi Kneeland

    There can be a lot to learn when it comes to video. Andi Kneeland joined us to talk about her experience with video production as a marketing communications professional.

    13 min
  6. Social Media Videos

    03/24/2020

    Social Media Videos

    Social media videos are a great way to get your message in front of your audience. But a good social media campaign takes careful planning. Join Laura and Gary as they discuss social media best practices/best practices when it comes to social. Learn more and read the transcript at https://plum.media/Episode4

    8 min
  7. 3 questions to ask when you start a video project

    03/10/2020

    3 questions to ask when you start a video project

    Learn the three questions you should ask before even picking up a camera. In this episode, Laura and Rhonda will help you figure out your first steps after deciding to start a video project. Transcript and more resources available at https://plum.media/Episode3

    10 min
  8. How Much Does It Cost To Produce A Video?

    02/25/2020

    How Much Does It Cost To Produce A Video?

    How much will a video cost me? It's the question on everyone's minds. However, the answer is far from simple. We interviewed our video producers to explain why and to shed some light on what factors affect the overall cost. On this show: Molly Hass  Digital Media Associate Gary Cline Producer / Director Ken Schellin  Producer / Director Emily Annunziata Producer / Director Lance Miller Producer / Director  Rhonda Patzlsberger Producer / Director Amy Freeze Producer / Director More Resources and Transcript available at https://www.plummedia.com/podcast

    8 min
  9. Why do an audio podcast about video production?

    02/17/2020

    Why do an audio podcast about video production?

    We know what you're thinking. Why do an audio podcast on video? Trust us. It makes more sense than you'd think. Listen in as Laura answers that very question and gets us started on decoding video production for your business.

    3 min
  • 9 Episodes

About

Videos are a powerful way to promote your business. Depending on your business goals, the seemingly endless options of incorporating video can be overwhelming. CloseUp helps break down those options, so you can invest your money where it's worth it. Tune in every other week as we discuss video production best practices with industry experts.

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