Uncommon Real Estate

Chris Craddock

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!

  1. 5D AGO

    Most Agents Need Leverage, Not More Leads w/ Adrienne Green

    As AI reshapes the real estate industry, the agents who win won’t necessarily be the ones working harder — they’ll be the ones leveraging systems, automation, and virtual assistants better than everyone else. In this throwback episode, Chris sits down with former teacher turned real estate investor and entrepreneur Adrienne Green to unpack how she used virtual assistants to scale her business, buy back her time, and ultimately build a company she could step away from completely. Adrienne shares how leveraging overseas talent allowed her to focus on high-value activities, create a sellable business, and design a lifestyle centered around freedom instead of burnout. If you’ve ever felt stuck doing everything yourself, this episode is your wake-up call. Connect with Adrienne: VA Placement & Executive Assistant Services: https://workergenix.comInvestor Systems Coaching & Freedom Blueprint: https://adriennegreen.comHit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/ RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    29 min
  2. MAY 11

    Getting Punched in the Face: The Secret to Winning in Real Estate

    What separates agents who survive from agents who thrive? In this powerful episode of the Uncommon Real Estate Podcast, Chris Craddock sits down with Branden Beasley to unpack the mindset shift that transformed his career — and his life. From Division I wrestling and boxing at the Naval Academy to nearly losing everything during the toughest real estate market in years, Branden shares how learning to “take a punch” became the foundation for explosive growth in business. Just two years ago, Branden closed only two deals and was bartending at night to stay afloat. Today, he’s leading one of the fastest-growing operations in Richmond, building community through Hive Agent, and helping other agents level up their businesses. This conversation dives deep into rejection, resilience, leadership, personal reinvention, and why your ability to recover after setbacks matters more than talent alone. If you’ve ever been discouraged by the market, betrayed by a client, or questioned whether you’re cut out for this business — this episode is for you. In This Episode, We Cover:  Why rejection hits so hard in real estate  Lessons from wrestling, boxing, and combat sports  How elite performers recover after setbacks  The emotional reality of entrepreneurship  Why environment matters more than motivation  The mindset required to rebuild after failure  Going from 2 deals to explosive growth  Building confidence through systems and consistencyHit up Branden: Connect with Branden Beasley  Instagram: @RealEstateBeasley  Hive Agent: Hive Agent Instagram: @Hive_AgentConnect with Chris: Instagram: @craddrockFacebook: Chris Craddock

    27 min
  3. MAY 4

    How ‘Being Nice’ Is Sabotaging Your Real Estate Business w/ TJ O'Connell

    If you’ve ever been told you’re “great with people” but your production doesn’t reflect it… this episode is what you need to hear. In this episode of the Uncommon Real Estate Podcast, Chris sits down with TJ O’Connell to unpack the hard truth that many agents never realize: 👉 Being nice doesn’t close deals. TJ shares his journey from part-time agent doing 10–12 deals a year… to a full-time producer with 20+ deals in his pipeline—and the mindset shift that changed everything. The breakthrough was learning that true kindness means helping clients move forward—even when it’s uncomfortable. This episode dives into:  The difference between being nice vs. being effective Why “maybes” are killing your pipeline  How to confidently ask for a yes or no (without being pushy)  The daily habits that separate top producers from struggling agents  Why consistency—not talent—is the real competitive advantage If you’re ready to stop being liked and start getting results, this episode is for you. Key Takeaways  “Nice” agents often avoid the very conversations that lead to deals  A “maybe” is just a delayed “no” that clogs your pipeline  Closing is not pressure—it’s leadership  Consistent follow-up beats talent every time  You don’t need more leads—you need better conversationsConnect with TJ: 📱 Phone: 703-343-0236 📲 Socials:  Facebook: TJ O’Connell  Instagram: TJ O’Connell Connect with Chris: Instagram: @craddrockFacebook: Chris CraddockResources 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    31 min
  4. APR 27

    From $400 Rental Commissions to Million-Dollar Referrals [Replay]

    Most agents ignore renters. Andre built his business on them. In this episode, Chris sits down with Northern Virginia agent Andre Gutierrez to break down how a bunch of low-commission rental leads turned into buyers, repeat clients, and over a decade of referrals. Early on, Andre wasn’t chasing listings, he was taking the deals nobody else wanted. Calling renters back. Asking better questions. And actually giving a damn about the outcome. That simple shift turned into:  Consistent monthly income  A steady pipeline of buyers  And relationships still paying off 10+ years later What You’ll Learn:  Why renters are one of the most overlooked opportunities in real estate  The exact screening questions that separate time-wasters from real clients  How to position buying as the better option (without sounding pushy)  What most agents get wrong about “being helpful”  How one renter turned into 15+ deals over time  Why calling people back is still a competitive advantage  How to build relationships that actually compoundConnect with Andre: Instagram: @andresellsvaCall/Text: 703-586-7338🔍 Just Google: Andre Gutierrez Real EstateConnect with Chris: Instagram: @craddrockFacebook: Chris CraddockResources 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    28 min
  5. APR 20

    The 10 Conversations That Actually Close Deals in 2026

    “If you’re not doing three transactions a month, you’re not getting enough reps to grow.” If your real estate business feels slow, inconsistent, or unpredictable, the problem might be simpler than you think. In this solo episode, Chris breaks down the single most important metric that separates top-producing agents from everyone else: daily conversations.  Drawing from real data, team performance, and hard-earned lessons, Chris explains why the average agent is failing—and how committing to just 10 two-minute conversations a day can completely transform your income, pipeline, and confidence. Key Takeaways  The average agent has less than 1 prospecting conversation per day Why 10 daily real estate conversations is the new non-negotiable standard  How increasing conversations alone can instantly grow your pipeline The difference between activity vs. skill (and why both matter)  Why doing more deals (even rentals) leads to higher-level opportunities Connect with Chris: Instagram: @craddrockFacebook: Chris CraddockResources: 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    26 min
  6. APR 13

    AI Tools and When Working Harder Is Costing You Money

    If you’re grinding harder than ever but not seeing the growth you expected, this episode will hit home. Chris breaks down the hard truth every real estate agent eventually faces: working more hours won’t scale your business. And at a certain point, it actually starts costing you money. Chris shares the pivotal moment when he pushed harder than ever only to see minimal growth, and how that led to a complete shift in how he thinks about time, leverage, and relationships. From there, he dives into how top producers truly scale by doing what matters most. He also unpacks how AI is changing the game, from acting as a personal business coach to helping agents write better emails, analyze calls, and even generate new conversations at scale. If you’re stuck in hustle mode and ready to break through your ceiling, this episode will show you how to start working smarter—right now. Key Takeaways  There’s a ceiling where working harder stops producing results Scaling requires a shift from effort → leverageTime management is the ultimate growth lever One strategic relationship can outperform hundreds of cold calls  The future of real estate is in empowering them with better toolsConnect with Chris: Instagram: @craddrockFacebook: Chris CraddockResources: 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    23 min
  7. APR 6

    How to be a Power Couple (and Stay Married) in Real Estate with Susan Arant

    In this throwback episode of the Uncommon Real Estate Podcast, Chris sits down with long-time friend and powerhouse team leader Susan Arant to talk about what it really takes to grow a thriving real estate business with your spouse — without losing your mind or your marriage. Susan and her husband Gene have led one of Austin’s most respected real estate teams, selling over 3,000 homes with a concierge-level client experience and a team culture rooted in intentionality and excellence. From navigating work-life balance, to crafting a vision together, to staying profitable in shifting markets — Susan drops unfiltered wisdom for agents looking to build both wealth and lasting relationships. Topics Covered: How Susan and Gene scaled a real estate team while raising a familyThe systems and mindset shifts that keep their marriage and business thrivingHow their team drives 75% of deals through repeat clients and referralsWhat NLP is — and how it’s helping agents rewire for successUsing data-driven conversations to fuel prospecting (without sounding salesy)The secret to staying in your “genius zone” and finding the right team membersBuilding wealth beyond the cash machine — and giving back through the Gene Arant FoundationConnect with Susan: Email: susan@genearant.comWebsite: austintexasrealestate.com Referrals to Austin? Reach out to Susan and her team directly — they’d love to help!Connect with Chris: Instagram: @craddrockFacebook: Chris CraddockResources: 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    26 min
  8. MAR 30

    The Unspoken Truth About Making Your First $100K in Real Estate

    In this solo episode of the Uncommon Real Estate Podcast, Chris breaks down the brutal truth about building your first $100K: why it feels so slow, frustrating, and honestly…not worth it in the beginning. If you’ve ever felt like you’re doing all the right things but not seeing results yet, this episode will hit home. Chris unpacks the math behind saving and investing, explains why your money isn’t working for you (yet), and reveals the psychological shift required to push through the hardest phase of wealth building. But more importantly, he shows how real estate can accelerate your path. Turning small amounts of money into serious long-term wealth through leverage, house hacking, and smart decision-making. What You’ll Learn:  How to stay consistent when results feel invisible  The exact phase where most people give up—and how to push past it  How to use real estate as a shortcut to building net worth  Why process matters more than outcome in the early stagesHit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

    24 min
5
out of 5
45 Ratings

About

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!

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