Uncommon Real Estate

Chris Craddock

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!

  1. 3d ago

    Fire Your CPA If They Haven’t Told You About Cost Segregation [REPLAY]

    What if buying more real estate could actually help you keep more of the money you’re already making? In this throwback episode of Uncommon Real Estate, Chris breaks down one of his favorite wealth-building strategies: using real estate ownership, depreciation, and cost segregation to potentially reduce your taxable income while acquiring assets that can produce cash flow, principal paydown, and appreciation. Chris shares how discovering the principles in Tax-Free Wealth changed the way he thought about taxes—and why he believes real estate professionals should have a CPA who proactively understands strategies like cost segregation instead of simply telling them what they owe each year. He also walks through his own experience of acquiring additional properties and saving nearly $90,000 in taxes, turning money that otherwise would have gone toward taxes into real estate that could continue building his net worth. In this episode, you’ll learn: Why Chris says, “If your CPA has not talked to you about cost segregation, you are with the wrong CPA.”How cost segregation can accelerate depreciation on investment propertiesWhy qualifying as a real estate professional can have major tax implicationsHow Chris used additional real estate purchases to save nearly $90,000 in taxesHit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

  2. Sep 7

    The Not-So-Secret "Secret" to Getting More Clients

    In this episode of the Uncommon Real Estate Podcast, Chris breaks down why open houses remain one of the most overlooked opportunities for agents to generate new business.  The goal is to meet potential buyers and sellers, uncover what they actually need, and set the next appointment before they walk out the door. Chris shares the mistakes that cause agents to host dozens of open houses without landing a single client, why the “nosy neighbor” could actually be your next listing, and how asking better questions can reveal opportunities most agents completely miss. You’ll learn: How to choose open houses that are actually worth your timeThe property details you need to know before anyone walks through the doorWhy setting an appointment should be your primary objectiveHow to turn “I’m just looking” into a real conversation about motivationWhy nosy neighbors can be some of your best seller leadsHow off-market properties can help differentiate you from other agentsWhy shorter, more frequent open houses can dramatically increase your opportunitiesHow asking more—and better—questions helps you convert more prospects into clientsHit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

  3. Aug 31

    Don’t Wait til January: How Kelli Went From Broke to 8 Deals a Month [REPLAY]

    When other agents slow down, you don’t have to. Keep talking to people. Keep following up. Keep solving problems. Keep doing the work closest to the money. The harder the problem, the fewer people willing to solve it—and sometimes, the bigger the opportunity on the other side. In This Episode, You’ll Learn: How Kelli went from survival mode to consistently closing dealsWhy “everything is figureoutable” became more than just a motivational phraseHow solving difficult real estate problems can create disproportionately large opportunitiesHow Kelli changed personally as her business began to changeWhy the fall and holiday season can be an opportunity to gain ground instead of an excuse to coastConnect with Kelli Phone: 484-643-8758Hit Chris up:  Facebook - https://www.facebook.com/ChrisCraddockBusiness/Instagram - https://www.instagram.com/craddrock/RESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

  4. Aug 24

    How I Turned Distressed Sellers Into a Real Estate Business

    What if some of your best real estate opportunities aren't traditional leads—they're people with problems you can actually solve? In this solo episode, Chris shares how he went from making $25,000 a year in ministry to finding his first real estate deals by literally knocking on the doors of homeowners facing foreclosure. He explains how massive imperfect action helped him get started, why distressed properties became a foundation of his real estate business, and how agents can apply the same principles today. Chris breaks down two major sources of opportunity: building deep referral relationships with professionals like estate attorneys, financial planners, divorce attorneys, and CPAs, and using curated data to identify homeowners who may be more likely to need real estate help. He also explains why better lists, better tools, and consistent follow-up can dramatically improve the effectiveness of your prospecting. In This Episode, You'll Learn: Why massive imperfect action can beat waiting until you know exactly what you're doing How distressed-property opportunities helped Chris build his real estate business How to build referral relationships with estate attorneys, financial planners, divorce attorneys, and CPAs How curated data can help you “hunt where the ducks are” instead of blindly cold callingHow to prioritize an existing database based on which contacts are most likely to sell The simple combination Chris recommends: referral partners + targeted data + working the list consistentlyConnect with Chris: Instagram: @craddrockFacebook: Chris Craddock BusinessRESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Real Estate Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

  5. Aug 17

    Why Most Struggling Agents Are Doing... Nothing w/ Kevin Franklin

    Most real estate agents know what they should be doing. Make the calls. Follow the schedule. Track the numbers. Have the uncomfortable conversations. So why do so many agents stay stuck? In this episode of the Uncommon Real Estate Podcast, Chris sits down with Kevin Franklin, a military veteran, real estate investor, and licensed agent in DC, Maryland, and Virginia, to talk about the shift that changed the trajectory of Kevin’s career. Kevin shares how he went from accidentally becoming a landlord to intentionally building a real estate portfolio—and some of the painful lessons he learned along the way.  But the biggest lesson was about fear, identity, and action: once Kevin changed his identity, committed to a schedule, started time blocking, consistently made the calls, and focused on bringing value to people, his momentum began to change. Connect With Kevin: Phone: (240) 642-8213 Email: kevin.franklin@thereduxgroup.com Connect with Chris: Instagram: @craddrockFacebook: Chris Craddock BusinessRESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Real Estate Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

  6. Aug 10

    Make Your Own Market: How Great Agents Win When Others Suck

    The market may be tougher—but that doesn’t mean you have to struggle with it. In this episode of the Uncommon Real Estate Podcast, Chris breaks down what separates the agents who thrive in changing markets from those who get left behind. It starts with your conversations. While an average salesperson may ask only a handful of questions during a prospecting call, top salespeople dig deeper to uncover what their clients actually want, what’s holding them back, and how to help them move forward. Chris shares how to talk with buyers who are waiting for prices or interest rates to fall, why asking questions is more powerful than arguing with objections, and how reviewing your own calls can dramatically improve your sales skills. Connect with Chris: Instagram: @craddrockFacebook: Chris Craddock BusinessRESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Real Estate Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

  7. Aug 3

    Change Your Circle, Your Business, and Your Life

    Success doesn't happen by accident. It happens by design. In this episode, Chris breaks down the three pillars that have consistently driven growth in his business, his investing, and even his personal life.  If you've ever felt stuck, unmotivated, or like you're working hard without seeing the results you want, this episode is for you. Chris explains why education creates momentum, why accountability turns intentions into action, and why the people you surround yourself with ultimately determine the trajectory of your success. You'll learn how to create an environment where growth becomes inevitable. In This Episode You'll Learn: Why success always requires changeThe first investment every ambitious real estate agent should makeHow to build a personal education system that keeps you growingThe difference between information and true insightWhy accountability is the missing ingredient for most entrepreneursA simple accountability strategy that creates real commitmentHow your inner circle influences your income, habits, and mindsetWhy environment beats willpower every timePractical ways to build a tribe that pushes you toward excellenceThree action steps you can take this week to transform your businessConnect with Chris: Instagram: @craddrockFacebook: Chris Craddock BusinessRESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Real Estate Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.  HIT ME UP:  Facebook -https://www.facebook.com/ChrisCraddockBusiness/ Instagram -https://www.instagram.com/craddrock/

  8. Jul 27

    Why Most Agents Are Really Busy...And Really Broke

    Most real estate agents are failing because they're working REALLY har on the wrong things. In this solo episode, Chris breaks down why being busy doesn't necessarily lead to building wealth. Drawing on lessons from sports psychology, leadership, and years of coaching top-producing agents, Chris explains how your identity, your calendar, and your daily habits determine your financial future. In This Episode, You'll Learn:  Why your current identity may be limiting your next level of success.  How visualization can accelerate personal and business growth.  The difference between being busy and being productive.  Why prospecting should become a non-negotiable part of your calendar.  The "tyranny of the urgent" and how it steals your future.  Why talking to more people is still the fastest way to grow your business.  Why having more clients is your ticket to the life you want.Resources Mentioned The One Thing by Gary Keller & Jay Papasan The Confident Mind by Dr. Nate ZinsserConnect with Chris: Instagram: @craddrockFacebook: Chris Craddock BusinessRESOURCES:  🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland ⚡ DMV Agents, Join Our Team: Real Estate Opportunities with The Redux Group 🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group 💰BEST Text Marketing Automation Software: let the power of AI bring your dormant real estate leads to the surface so you can spend more time closing deals! 🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.  HIT ME UP:  Facebook -https://www.facebook.com/ChrisCraddockBusiness/ Instagram -https://www.instagram.com/craddrock/

5
out of 5
46 Ratings

About

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!

You Might Also Like