Work Is Not A Place

Cantium Business Solutions

Remote working has been forced upon millions of people in the UK, and for many individuals and businesses, it is a new experience. This series of podcasts explores all aspects of home and remote working. We will look at the practical and cultural differences of working alone as opposed to in the workplace, and how best to adapt to a new way of working. We will also explore a wide range of topics and the things that need to be considered from practical, cultural, and compliance perspectives. There are also many benefits to remote working that create opportunities to provide a better work/life balance for employees. At the same time, employers can reap the benefits of attracting and retaining better talent. The podcast will feature Cheif Executives, Directors, Senior Management, HR, IT and Strategy experts who will discuss their experiences of creating a sustainable approach to flexible and remote working.

  1. EPISODE 8

    Episode 8 - Marketing during pandemic events

    In Episode 8, Host Fred MacAuley welcomes Cantium CEO, Mark Scott, Head of Marketing, Peter Fennell and Gordon White, Managing Director of Marketing Agency, fatBuzz. This discussions centres around marketing through pandemic events. They begin with the consideration facing most businesses as to whether or not companies should reduce their marketing budget during disruptive times, such as the recent lockdown in the UK.  In Cantium's case, the decision was to expand the marketing activity and respond to the need to communicate effectively during the period.   But, how did they achieve this and ensure the right messages were relayed at the right time?  The team discuss how brands can build a high level of Trust Capital by remaining true to their core values, rather than letting the pandemic become the story.  Being aware of the messaging and the need to be empathetic to the situation as the situation developed was critical; but also be aware that the communication was not just for clients, it was equally important to get the right messages out at the right time for the benefit of the staff. The team also look at how Agency/Client relationships have developed in the remote working environment and how this may alter the way they collaborate in the future. Overall, the team agreed that the requirement to remain relevant and be highly aware of the customer needs was the key to quickly returning to a strong position.

    33 min
  2. EPISODE 10

    Episode 10 - The CEO's perspective

    In Episode 10, Fred MacAuley and Cantium CEO, Mark Scott chat about the previous nine topics.  A lot has happened since the podcast launched three months ago; so, they took the opportunity to review the discussions so far, and to explore what they have learnt during this initial period. Mark begins by talking about the learning process around online meetings and making the staff comfortable with a new etiquette that accepted dogs barking, doorbells ringing and kids having the odd walk-on part.  He explains how, regardless of unfamiliar working conditions, productivity has risen, and overall performance has improved.  Key to this was the attention paid to staff wellbeing and leading by example and admitting it was okay to feel stressed, but putting in place a network which supported them if they were feeling pressured. Technology has played a key part in a successful period of remote working and Mark explains how their IT infrastructure enabled them to make the transition to home-working, and what further investments are planned to strengthen future flexible working options. Mark also provides his views on the future of exhibitions and conferences and what Cantium are doing in to develop relationships and build the business.  Indeed, he cites a useful example of how they have onboarded a client during the period and how this experience has opened up new opportunities to provide better options for clients in the future. It is a positive conversation that demonstrates how the business has progressed and how they will use the experience to become an even better business.  Greater options for staff will create a better work-life balance, and clients will benefit by being able to access a bigger pool of talent more quickly.  Indeed the business will also benefit by drawing talent from further afield, and onboarding them remotely.

    35 min

About

Remote working has been forced upon millions of people in the UK, and for many individuals and businesses, it is a new experience. This series of podcasts explores all aspects of home and remote working. We will look at the practical and cultural differences of working alone as opposed to in the workplace, and how best to adapt to a new way of working. We will also explore a wide range of topics and the things that need to be considered from practical, cultural, and compliance perspectives. There are also many benefits to remote working that create opportunities to provide a better work/life balance for employees. At the same time, employers can reap the benefits of attracting and retaining better talent. The podcast will feature Cheif Executives, Directors, Senior Management, HR, IT and Strategy experts who will discuss their experiences of creating a sustainable approach to flexible and remote working.