An unconventional marketing podcast by aspiring tap dancer turned marketer, Brad Hussey, who attempts to answer the question, "Is it possible to build a successful and ethical online business? Or are we doomed to use dishonest tactics and deceptive marketing to succeed?".
Troubleshooting Guide for the Overworked, Stressed & Bogged Down
I've put together a simple troubleshooting guide to help you solve most of your problems. Most of the time, it works 100% of the time.
User interfaces that are designed to deceive or trick you
This cleaning lady's direct response letter was brilliant
She employed direct response copywriting better than most marketers!
Blue Light Blockers, Honest or Hype?
Are blue light blocker glasses a legitimate and helpful product, or is this multi-million dollar industry just good at marketing a placebo effect?
Just be upfront
Are we doing business, or are you trying to be my friend? Pick one, for goodness sake.
Weird business lesson I learned from smoking meat
I've spent a considerable amount of time studying fires — building fires, gazing into the flames, calculating burn time, and understanding the process. You know, like a crazy person. This is the lesson I learned about building a business while building fires.
Love Brad’s Insights & Transparency
The show is equally as educational as it is entertaining. Highly recommend!
Just in Time!
Before Brad announced his new podcast, I was reading several books and articles on marketing and getting VERY discouraged. Lindsaybassett sit right with me that many authors justify using manipulative tactics and act like it's completely normal. The world needs more people like Brad discussing the ethics of marketing. Seriously.
I was super excited for this podcast, and the first episodes have been engaging, humorous and a lot of fun! I'm looking forward to more.
Of course he’s Canadian!
Brad always delivers the goods, and is honest, and trustworthy af. I truly hope that this podcast begins a sea change in the world of online development and marketing. There’s no better person to do this than Brad.