Public Sector Marketing Automation Insights

Enautics Group, Inc.

Oracle interviews Enautics' VP, Consultant, and Multi-Solution Architect, Dion Jones about the General Services Administration's success with Marketing Automation, Systems integration challenges and the results.

  1. 05/04/2021

    15. Building a Communication Infrastructure. Why it’s so important in today’s world.

    Today we discuss with David Shapinsky, Senior Advisor, US Food and Drug Administration, why  technology for the Public Sector needs to transcend the current needs and team members so it can support and grow with the agency continuing changing requirements.

    24 min

  2. 11/04/2020

    Utility Companies and Marketing Automation

    The opportunity utility companies have by leveraging their customer data and marketing automation to increase customer experience in these challenging times.

    27 min

  3. 08/17/2020

    Public Sector Communication Automation Use Case 1

    Recently we had a public sector communications director describe their situation and he wanted to know if marketing automation could help reduce their workload.

    4 min

  4. 07/22/2020

    12: How the Public Sector Can Justify Marketing Automation

    Are you wondering how to justify the value of marketing automation? Today we discuss the public sector value drivers for marketing automation.

    12 min

  5. 07/15/2020

    11: How to Resolve IT's Concerns with Marketing Automation.

    Does your IT team have concerns about marketing automation? Today we discuss the model Enautics uses to help public sector agencies address this concern.

    10 min

  6. 07/08/2020

    10: Who Should Manage Public Sector Marketing Automation?

    Today we discuss who should manage the marketing automation solution for the public sector. Should it be marketing/communications or IT security?

    9 min

  7. 07/01/2020

    09: Part 2 - Fedramp and Oracle Eloqua Marketing Automation

    In this episode, we joined by a representative from the Oracle Marketing Cloud to share what they are doing to apply the FedRamp process to the Eloqua marketing automation system.

    15 min

  8. 06/17/2020

    08: Part 1 of 2 - What is FedRamp and Why is it Required?

    This episode is part one of a two-part FedRamp series. Part 1answers the following two questions: Why FedRAMP is Critical to Government Agencies Who Governs FedRAMP?

    5 min
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Oracle interviews Enautics' VP, Consultant, and Multi-Solution Architect, Dion Jones about the General Services Administration's success with Marketing Automation, Systems integration challenges and the results.

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