62 episodes
Growth Maestros MoEngage
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- Business
Growth Maestros by MoEngage is aimed at fostering a community of marketers and product owners to share insights and nuanced industry experiences. The goal is to collectively gain knowledge and emulate these learnings. We host marketing experts, CXOs from leading brands across business verticals and geographies to try to understand their marketing philosophy. In this podcast, we will cover topics spanning full-funnel marketing, mobile marketing, loyalty, community building, and user experience among other key aspects of growth.
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Navigating Ramadan Marketing by Harnessing the Power of 3 Ps
Listen to Rachna Gopalan as she discusses with your host, Shitij, on effective strategies to be used for Ramadan Marketing, highlighting the 3 (secret) Ps to win the customer engagement game during Ramadan!
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CDP and CEP: Winning Formula for Meaningful Customer Engagement
Listen to Matt Monks, VP of International Customer Success at mParticle, as he discusses with your host Sanjeevani on how a CDP and CEP com can help brands utilise customer data to build seamless experiences, how these platforms are different, use cases where Retail, BFSI and Media brands have been able to yield the true power of this duo.
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3 Steps to Maximise Customer Engagement this Ramadan
Listen to Vuk Vukovich, Co-Founder at GrowthOps and Ex-Retention Head at Delivery Hero, as he sits down with your host Shitij, to peel back the layers on how consumer brands can drive meaningful engagement during Ramadan.
He also outlines three actionable strategies brands can implement, along with the role of modern CEPs in driving engagement and re-engagement post-Ramadan. -
Actionable Growth and Retention Insights from Leading Retail and Apparel Brands
India is home to more than 600 D2C brands with a market size of a whopping 66 billion U.S. dollars in 2023.
To say the least, this market is buzzing with potential, fueled by a rising consumer population and increased disposable income.
And while D2C brands experience more freedom relative to realigning and launching new products, with the increased competitiveness in the market, the road isn’t all that smooth ahead.
In this podcast episode, Sanmaya Biswal (D2C Growth & Retention, What's Up Wellness) speaks to your host Shipra, about some tried and tested strategies for cracking the code to successful product launches in this growing landscape. -
How Personalization Helped Pharmalife Increase Conversions from 1% to 7%
In this episode, Fakhruddin Bagidorawala, Retention Marketing Specialist, Aldawaeya (Pharmalife-Dawaeyah Union) discusses how MoEngage helped the professional medical and pharmaceutical services provider, boost conversions from 1% to 7%.
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Critical Elements to Consider Before Making a Digital Play
Listen to Digvijay Ghosh, Partner, EY Parthenon, as he speaks to your host Rajarshi, and deciphers the critical elements large brands require for a digital play.
Digvijay draws inspiration from:
Kaushik Mukherjee, Co-founder & COO, SUGAR Cosmetics
Vineeta Singh, CEO, SUGAR Cosmetics
Teams at The Moms Co., boAt, and Atomberg