ALL GOOD VIBES Floornature.com

This new series of podcasts was born as an idea to maintain an open dialogue with architects and designers. The short podcasts will share, through a virtual chat, engaging and interesting insights of works, ideas and thoughts of the most significant representatives of this artistic panorama [these two worlds], from promising young people to famous, renowned ones. All the multidisciplinary aspects that are connected with these two worlds will be examined, focusing particularly on environmental and social sustainability. The encounters will be led by two hosts, Christiane Burklein and Virginia Cucchi, as narrative voices. Two women who, belonging to different ages and different backgrounds, will provoke conversations more intense and compelling. The encounters, two a month, of about 15 minutes, are sponsored by the International platform Floornature and Iris Ceramica Group Foundation

SET Architects, a team of young architects, will entertain our audience, imprinting a fresh, innovative tone to our first virtual encounter. With their extremely precise though very concise language they evoke the notes of a precious, carefully crafted environment that is gradually disappearing. Simplicity, a key note of their creative process, combined with sustainable materials and reverence to context and identity, envisions and casts a flexible and resilient contemporary style of living. Rewarded with important recognitions, it will be for sure not a surprise if they will conceive very soon special projects that will stand out for their originality and expressiveness. Andrea Tanci, co-founder with Onorato di Manno of the firm, will be with us, as representative of Set Architects.

FFV was founded in 1999 in Berlin by Scottish native Leigh Sachwitz. In 1993, received her architectural diploma from the Glasgow School of Art, she arrived in the post wall city, a gigantic playground for creative people where nothing was impossible. She worked in an architect office by day, she helped create makeshift clubs, bars, art spaces for the night using all sorts of materials, light and projections. Later she would add sound and video. Her visuals, sights and sounds are ephemeral and bang on trend, mixing media and technologies, yet they create visceral experiences.
From Leigh’s first slides in Berlin’s temporary spaces in the early 1990’s, she and her ever growing FFV family have developed quickly further, with all the new technologies evolving that never cease to amaze Leigh. She is delighted every time she can try and create something entirely new, such as using live 3D mapping to choreographed visuals, 3D projections to a live performance, GPS motion tracking, always looking into tomorrow’s latest trends, making FFV a multitalented organism of limitless creative potential, working all over the world, from music to architecture and events.

Leigh will bring her good vibes as trained architect, working now over 20 years as an artist with light, one of the most important ingredients of architecture itself, as a layer to add meaning and emotions to the environment, to enhance our spacial experience and creating something unique. Following her motto: “Emotions trigger memories”.

https://www.florafaunavisions.de/

Our new guest will fill the atmosphere of this new encounter with her energetic and extremely vibrant character. Beyond her apparent docile compliance, which is a bit a characteristic from her Asian origins, she hides an iron will and an extremely resolute character. Very talented and endowed with great originality and analytical skills she has achieved prestigious awards at a very young age, as AIA Young Architects Award, Emerging Voices Award and the Young Architects Forum Award by the Architectural League of N.Y. and the honour to be mentioned on some of the most authoritative architectural magazines. She will tell us about micro-housing and ‘spaces in between’, a topic she has always dealt with since the beginning, facing the crucial problem of living space in our contemporary crowded metropoleis. Environmental sustainability in a tropical country will be another interesting point that will be touched in our virtual chat.

Laura Iloniemi, native Finnish, is an expert for communication in the field of architecture. She has worked with architects for over twenty years, advising them on how to lead and support their promotional efforts with a curatorial approach, informed by her education in architectural theory and museology. She focuses on the branding aspects, starting from the identity of the architect and their practices since marketing - knowing how to sell yourself - seems to have become an absolute essential after the various crises in the building industry. (what makes it very interesting to talk to her in this special moment). Laura is author of several important books. Her first one, written in times where nobody seemed to be aware of the power of images, in 2004, with the compelling title “Is it all About Image?: How PR works in Architecture”, while “The Identity of the Architect: Culture and Communication” she guest-curated for Wiley, was published in 2019.
She will share her insights into the world of architectural communication.

James Finestone is Director at Arup Architecture Europe. He is a multidisciplinary leader, experienced in low energy design, masterplanning and the role of Architecture in cities. As well as overseeing the development of the teams in Arup’s European offices, he has recently been involved in a number of sports stadia projects around the world, masterplans in Italy, Turkey and China, Science and Industry projects including Jaguar Landrover, Nestle and Equinix and many commercial projects. He was trained as an architect but has recently also gone back to student life in parallel with work to complete a masters in Machine Learning and Artificial Intelligence for the Built Environment.