Wade Borth - Sage Wealth Strategy

Wade Borth
  • 5.0 (7)
  • INVESTING
  • UPDATED WEEKLY

Ready to take control of your financial future? Using properly structured whole life insurance, Wade Borth is dedicated to teaching how to establish the right strategy to create generational wealth. In this podcast, Wade shares the tools for understanding and the clarity of how to to do this for your family. This show is all about sharing that sage wisdom to help others build strong financial futures.

  1. 16H AGO

    Is Infinite Banking Too Good to Be True?

    Episode Summary In this episode of Wade Borth Podcast, Wade Borth and Beth Reich tackle one of the most common reactions people have when they first hear about Infinite Banking and whole life insurance strategies: "This sounds too good to be true." Wade breaks down why skepticism around alternative financial strategies is natural, while also challenging listeners to examine the traditional banking and retirement systems with the same level of scrutiny. The conversation explores the difference between guaranteed assets and speculative investments, the role of liquidity during economic downturns, and why education and intentionality are essential when making financial decisions. Throughout the episode, Wade emphasizes that Infinite Banking is not about chasing unrealistic returns—it's about building control, certainty, access to capital, and long-term financial flexibility. Beth provides the perspective of the everyday consumer, asking the questions many listeners are already thinking: What's the catch? What are the risks? Why doesn't everyone do this? The episode ultimately becomes a discussion about mindset, financial literacy, and the risks of inaction when it comes to personal wealth-building. Links & Resources sagewealthstrategy.com Keywords Infinite Banking, Whole Life Insurance, Family Bank, Financial Freedom, Cash Flow, Policy Loans, Wealth Building, Personal Finance, Guaranteed Assets, Financial Literacy, Retirement Planning, 401k Alternatives, Liquidity, Opportunity Cost, Financial Education, Wealth Strategy, Passive Wealth, Banking System, Financial Independence, Wade Borth Episode Highlights 00:00–01:12 – Wade introduces the concept that money tends to flow back to people who understand how to use it effectively. 01:12–02:15 – Discussion on the profitability and structure of the modern banking system. 02:15–03:14 – Recommended books for understanding both the banking system and personal financial control. 03:34–04:58 – Wade explains why more people use Infinite Banking than most realize—it's simply private. 05:01–05:47 – The vision behind creating a "family bank" and building generational financial control. 06:19–07:33 – Why fear often comes from not understanding financial products and outcomes. 07:33–08:29 – Wade contrasts guaranteed assets with speculative investment returns. 08:29–09:26 – How policy loans provided liquidity and opportunity during the 2008 financial crisis. 09:26–10:28 – The importance of long-term thinking versus short-term liquidity concerns. 10:28–11:17 – Wade critiques the passive "set it and forget it" mindset around 401(k)s. 11:18–12:35 – The difference between arguing and genuinely wanting to learn. 13:46–14:58 – Wade answers the question: "What's the biggest risk with whole life insurance?" 14:58–16:07 – The hidden cost of inaction and lost financial opportunity over time. 18:58–20:06 – Common financial results come from common financial behavior. 22:02–22:57 – "A confused mind takes no action" — Wade explains why education matters more than selling.

    25 min

  2. MAY 12

    Breaking Down the Truth About Whole Life Insurance & Infinite Banking

    Episode Summary In this episode of the Wade Borth Podcast, Wade Borth sits down with assistant Beth Reich to tackle one of the most common reactions people have when hearing about Infinite Banking and whole life insurance strategies: "This sounds like a scam." Through an open and candid conversation, Wade explains why skepticism often comes from misunderstanding how whole life insurance works, the stigma surrounding insurance products, and the prevalence of financial misinformation online. He emphasizes that Infinite Banking is not a "get rich quick" scheme, but rather a long-term financial system built on discipline, intentionality, and education. The discussion explores the difference between empowerment and dependency in financial planning, how policy loans have existed since the 1800s, why mutual insurance companies operate differently from Wall Street-driven institutions, and how individuals can regain control over the financing function in their lives. This episode serves as both an introduction and a reality check for listeners curious about Infinite Banking, whole life insurance, and personal financial sovereignty. Links & Resources sagewealthstrategy.com Keywords Infinite Banking, IBC, whole life insurance, financial education, financial freedom, policy loans, mutual insurance companies, personal finance, wealth building, cash flow, banking system, financial empowerment, skepticism, financial literacy, money mindset, long-term wealth, life insurance strategies, financial control, Wade Borth, policy cash value Episode Highlights 00:00–01:16 – Wade introduces the episode and explains the goal: addressing the "unasked questions" many listeners have about Infinite Banking and whole life insurance. 01:16–02:22 – Beth discusses how online comments often label the strategy as "a scam" or "too good to be true." 02:22–04:23 – Wade explains that there is "no magic in this business, just a lot of magicians," emphasizing transparency and financial empowerment. 04:23–06:17 – Wade explains that Infinite Banking requires intentionality, discipline, and understanding—not an "easy button." 06:17–07:23 – Discussion about financial incentives and how money managers profit whenever money moves. 08:39–10:17 – Beth asks whether stigma around insurance products contributes to skepticism surrounding whole life insurance. 10:17–12:05 – Wade explains how mutual insurance companies operate for policyholders rather than shareholders. 12:05–13:25 – Wade breaks down the concept of paying premiums versus receiving a larger death benefit. 14:03–15:30 – Wade explains that whole life insurance is not an investment, but a professionally managed bond and real estate portfolio. 15:30–16:33 – The history of policy loans is discussed, dating back to 1848. 16:33–17:27 – Wade describes Infinite Banking as "the opposite of get rich quick"—a long-term wealth-building process. 18:15–19:06 – Wade discusses how people should evaluate whether a financial strategy truly serves their goals. 19:06–20:39 – Conversation about skepticism versus curiosity and the importance of open-minded learning. 22:21–24:48 – Discussion about how modern media amplifies both education and misinformation around financial concepts. 25:47–28:23 – Wade explains the historical origins of banking and references The Creature from Jekyll Island when discussing centralized banking systems.

    30 min

  3. APR 16

    The Path of Money to create legacy

    Summary What would happen if $5 million suddenly landed in your bank account today? Would it change your life for the better—or quietly destroy it? In this episode, Wade Borth explores a powerful and often overlooked truth: money doesn't create success—it amplifies who you already are. Without the right mindset, habits, and financial framework, even large sums of money can disappear quickly, leaving families worse off than before. Through real-life experiences delivering multimillion-dollar life insurance checks, Wade reveals how lack of preparation—not lack of money—is the real problem. He introduces the concept of the "Path of Money", a simple yet powerful framework to help families manage, grow, and protect wealth across generations. This episode is a call to action: stop avoiding money conversations and start building a financial legacy through intentionality, education, and family alignment. Links & Resources https://www.youtube.com/watch?v=xnrmblds0Jo https://www.youtube.com/watch?v=9jeNtlmvceM sagewealthstrategy.com https://www.loom.com/share/eb55c619dbc6452d9acee8199432f243  Keywords money mindset wealth building family legacy financial literacy inheritance planning life insurance path of money liquidity financial habits generational wealth stewardship financial education infinite banking personal finance discipline wealth psychology Episode Highlights 00:00–00:34 – The core question: What would you do with $5 million today? 00:34–01:02 – Why sudden wealth (like the lottery) often leads to negative outcomes 01:02–01:28 – The idea: money redistributes based on behavior, not luck 01:28–02:07 – The real issue: lack of systems and financial frameworks 02:07–02:45 – Life insurance payouts: real stories of wealth disappearing quickly 02:45–03:25 – Why money itself isn't bad—it's just a tool 03:25–04:00 – Misconception: "I don't want to leave money to my kids" 04:00–04:42 – Introducing the Path of Money framework 04:42–05:18 – The danger of defaulting to spending without thinking 05:18–06:04 – The importance of a "liquidity bucket" before decisions 06:04–06:40 – Applying family values to financial decisions 06:40–07:22 – Money amplifies behavior: discipline vs. chaos 07:22–08:05 – Helping vs. handing money to the next generation 08:05–09:14 – Why money conversations must happen openly in families 09:14–10:22 – Teaching habits early: small lessons → lifelong impact

    23 min

  4. MAR 24

    The Secret Playbook Investors Use

    🎙️ Episode Summary Have you ever felt like everyone else is getting the best investment opportunities — except you? Market downturns happen. Crypto dips. Real estate deals surface. And somehow… you're watching from the sidelines. In this episode, Wade Borth explains why. It's not because others have a secret playbook. It's not because you're not smart enough. It's not even about access. It's about liquidity and framework. The difference between chaos and opportunity is often one thing: access to cash with a plan. Wade shares a client story about a disciplined saver who had built significant reserves — yet still felt financial pressure. The problem wasn't a lack of money. It was a lack of clarity about how much was enough. Once they defined his burn rate and established a one-year liquidity target, everything changed. He didn't just feel safe. He felt free. This episode is about building a structure that protects your family first — and gives you a permission slip to invest second. 🔗 Links & Resources sagewealthstrategy.com https://www.youtube.com/watch?v=mqFjV_yhiO4   🔑 Keywords Liquidity Burn Rate Investment Framework Financial Certainty Cash Access Opportunity Investing Market Downturn Strategy Wealth Building Financial Freedom Permission Slip Investing Emergency Fund Strategy Scarcity vs Abundance Real Estate Investing Crypto Investing Financial Confidence 🔥 Episode Highlights 00:00–00:30 – Why it feels like everyone else gets the deals 00:00:46–00:01:08 – The difference between opportunity and chaos 00:01:26–00:01:50 – Why most people feel financial anxiety 00:02:06–00:02:26 – The two-step solution: security first, opportunity second 00:02:41–00:03:21 – Client story: disciplined saver with financial pressure 00:03:21–00:03:58 – Determining how many days of liquidity are enough 00:04:15–00:04:33 – Realizing he had twice the liquidity he needed 00:04:33–00:04:50 – The "permission slip" to invest 00:05:08–00:05:26 – Building investment criteria around personal values 00:06:19–00:06:37 – The life jacket analogy: protect first, prosper second 00:06:59–00:07:13 – When accumulation becomes clarity

    7 min

  5. MAR 17

    Dealing with cash panic

    🎙️ Episode Summary In this deeply personal episode, Wade Borth clarifies what he really means by "liquidity." After releasing a previous episode on burn rate and days of liquidity, someone asked him a simple question: "What's liquidity?" That question sparked this conversation. Liquidity isn't jargon. It's simple: Do you have enough cash — or access to cash — to sleep at night? Wade shares the story of being unexpectedly let go in 2009. The panic. The physical reaction. The scarcity mindset. And then the turning point — realizing he had access to cash through his policies. That access didn't eliminate the problem. It eliminated panic. Liquidity bought him time. Time created clarity. Clarity allowed better decisions. This episode is about certainty in uncertain moments — and why accessible cash changes everything. 🔗 Links & Resources sagewealthstrategy.com https://www.youtube.com/watch?v=mqFjV_yhiO4 🔑 Keywords Liquidity Cash Access Financial Certainty Emergency Funds Burn Rate Scarcity Mindset Financial Stress Income Loss Whole Life Policy Money & Peace of Mind Financial Anxiety Cash Flow Strategy Financial Resilience Wealth Strategy Decision-Making Under Pressure 🔥 Episode Highlights 00:00–00:29 – Recap of burn rate and liquidity conversation 00:00:50–00:01:29 – What liquidity actually means (no jargon) 00:01:29–00:01:52 – Stress, uncertainty, and unhealthy decision-making 00:02:35–00:03:58 – The day Wade was unexpectedly fired in 2009 00:03:58–00:04:37 – Physical reaction to income loss (panic mode) 00:05:16–00:05:37 – Joshua 1:9 and finding strength in uncertainty 00:06:13–00:06:35 – Calling the insurance company to check available cash 00:06:35–00:06:58 – Realizing he had 6–10 months of liquidity 00:07:58–00:08:17 – "Cash buys you time to breathe." 00:08:33–00:08:53 – The two most important times you need liquidity 00:09:10–00:09:27 – Why everyone needs to know their liquidity number 00:10:07–00:10:25 – Turning crisis into growth through certainty

    11 min

  6. MAR 10

    Understanding Liquidity Days

    🎙️ Episode Summary In this episode, Wade Borth breaks down a powerful yet surprisingly simple framework to eliminate financial pressure: understanding your burn rate and calculating your days of liquidity. Instead of complex financial strategies, Wade focuses on clarity through simplicity. By knowing exactly how much you spend daily and how much accessible cash you have, you can determine how many days you could survive without income. This isn't about budgeting. It's about buying time. It's about certainty. It's about sleeping at night. Wade explains how most financial anxiety stems from not knowing your numbers — and how once you do, you can move from scarcity-based decisions to freedom-based decisions. 🔗 Links & Resources sagewealthstrategy.com https://www.youtube.com/watch?v=mqFjV_yhiO4 Email - wade@sagewealthstragey.com with the subject "Burn Rate" to get a copy of the spreadsheet & we can review it together.     🔑 Keywords Liquidity Burn Rate Financial Pressure Emergency Fund Cash Flow Savings Strategy Financial Clarity Money Mindset Financial Freedom Wealth Building Sequence of Investing Financial Security Personal Finance Certainty vs Scarcity Income Protection   🔥 Episode Highlights 00:00–00:34 – Why financial pressure keeps you up at night 00:00–01:02 – Simplicity creates clarity (not complexity) 00:02:28–00:03:06 – "Do I actually know my numbers?" 00:05:37–00:06:17 – Calculating your burn rate (Annual expenses ÷ 365) 00:06:38–00:07:14 – Why liquidity matters more than investments in a crisis 00:08:12–00:08:40 – Example: $78,000 liquid cash = 262 days of security 00:09:58–00:10:16 – Most people have less than 30 days of liquidity 00:10:54–00:11:15 – Setting a target: 365 days of liquidity 00:11:15–00:11:39 – Why freedom comes after certainty 00:11:55–00:12:14 – Making investment decisions from confidence instead of fear 00:13:09–00:13:28 – The key question: How many days can you survive without income?

    14 min

  7. MAR 2

    Think Long Range: The Real Lesson Behind Infinite Banking

    Episode Summary In this episode of The Wade Borth Podcast, Wade Borth and frequent guest David Zapata recap their experience attending the Nelson Nash Institute Think Tank in Birmingham, Alabama — a gathering of Infinite Banking Concept (IBC) practitioners focused on preserving Nelson Nash's legacy and advancing financial education. Rather than discussing tactics alone, the conversation explores deeper themes revealed during the event: the human side of money, the importance of community, and why both financial professionals and clients struggle with the same three core challenges — loneliness, lack of systems, and absence of guidance. Wade and David unpack how Infinite Banking is not merely a financial product but a long-term transformation process centered on mindset, behavior, and intentional growth. The episode highlights the Think Tank's central theme — "Think Long Range" — and explains why wealth building requires decades-long thinking, clarity of purpose, and continuous personal development. Listeners will gain insight into how financial strategies serve as tools — not goals — and why becoming your own banker is ultimately about becoming a more intentional leader in your financial life, family, and community. Links & Resources Connect with David Z - Infinite Banking Foundations  or at davidzapata@factumfinancial.com Connect with Wade - Infinite Banking Foundations  or at wade@factumfinancial.com *Can we attach this as a pdf? - and note if anyone wants the video accompanying the attached PDF, they should contact David Zhttps://18. LIQUIDITY STRATEGY (1).pdf Keywords Infinite Banking Concept Nelson Nash Institute Think Long Range Becoming Your Own Banker Financial mindset Wealth building philosophy Liquidity strategy Whole life insurance strategy Community and coaching Financial education Private banking strategy Human behavior and money Financial leadership Long-term thinking Generational wealth Financial systems and processes Personal development Wealth psychology Financial independence Money mindset transformation Episode Highlights 00:10–01:17 - Introduction and purpose of the Nelson Nash Institute recap 01:17–03:01 - What the Think Tank is and why practitioners gather annually 03:01–04:55 - Community vs. groupthink: learning through diverse perspectives 04:55–07:07 - Infinite Banking as mindset, process, and properly structured product 07:07–08:44 - Two conversations happening simultaneously: professionals and clients 08:44–10:32 - Liquidity as the root financial problem most people face 10:32–13:19 - The three shared pains of agents and clients: loneliness, systems, guidance 13:19–15:11 - Human behavior as the true obstacle in financial success 15:11–18:17 - Why coaching and community accelerate financial confidence 18:17–21:17 - "Think Long Range" and the transformation behind becoming your own banker 21:17–24:51 - Long-term relationships vs transactional financial advice 24:51–26:59 - Generational thinking and building financial foundations that last decades 26:59–28:48 - Infinite Banking as a bridge to life goals — not the goal itself 28:48–31:01 - Focusing on vision instead of financial tools and mechanics 31:01–34:10 - Personal reflections and growth through industry experience 34:10–36:28 - Improving client conversations through empathy and curiosity 36:28–38:18 - Confirming progress while recognizing room for growth 38:18–41:04 - Sequencing financial decisions and avoiding premature strategies 41:04–44:44 - Final takeaway: becoming the "chess master" of your financial life

    45 min

  8. FEB 10

    Why Financial Decisions Aren't About Math (And Why Small Changes Matter) - PART 3

    Summary  In the final episode with Wade, Todd, and David, the conversation shifts from philosophy to history and mentorship. Wade asks what has changed in the financial industry over the past several decades and what hasn't. Todd reflects on the early days before computers, the impact of mentors like Norman Baker, the myth of "deals" in insurance, and the importance of integrating tools—not replacing human judgment with them. The discussion highlights why math must be paired with context, conversation, and strategy in order to truly serve clients. It's a timely reminder that the future of financial advice isn't about replacing the advisor — it's about elevating them.   Episode Highlights 00:15:50 - Evolution of Industry Conversations. 00:03:18 - Addressing Industry's Adversarial Past. 00:03:52 - Life Insurance and Cash Value Benefits. 00:04:41 - Asset Flow: Evaluating Investment Synergy. 00:06:39 - Painting a Picture of Financial Sacrifice. 00:09:02 - The Importance of Asking the Right Questions. 00:11:49 - Balancing Technology with Human Insight. 00:13:25 - Challenges of AI in Financial Advice. 00:13:37 - Importance of Mentorship in Industry. 00:13:38 - Mentorship's Role in Leveraging Experience.   Episode Resources sagewealthstrategy.com About Todd And The Financial Software Guest Name Todd LangfordGuest Emailtlangford@truthconcepts.com Additional guest  David Zapata davidzapata@factumfinancial.com   Keywords Wade Borth Podcast smart ideas new opportunities money management financial independence investment strategies insurance industry real estate vs stock market holistic financial planning rate of return asset flow cash value life insurance distribution phase financial software financial calculators AI in finance investment biases financial advising financial conversation client confidence financial mentorship financial industry evolution interest rates financial context financial education

    28 min
See All (193)

Trailer

Ratings & Reviews

5
out of 5
7 Ratings

About

Ready to take control of your financial future? Using properly structured whole life insurance, Wade Borth is dedicated to teaching how to establish the right strategy to create generational wealth. In this podcast, Wade shares the tools for understanding and the clarity of how to to do this for your family. This show is all about sharing that sage wisdom to help others build strong financial futures.

Information

You Might Also Like