Make Each Click Count Hosted By Andy Splichal

Andy Splichal
  • 4.9 (14)
  • MARKETING
  • UPDATED WEEKLY
Make Each Click Count Hosted By Andy Splichal

The Make Each Click Count Podcast features expert guests and insights providing actionable advice for growing your online business. Within the Make Each Click Podcast, Andy interviews a wide range of industry experts that provide today's top strategies for effectively increasing online conversion rates, sales, and profits. The Make Each Click Count Podcast is hosted by Andy Splichal, the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence and the Founder of Make Each Click Count University. Andy has been called the World's Foremost Expert in eCommerce Marketing Growth Strategies. He was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.

  1. Driving Growth and Profitability with Amazon Strategist Expert, Lee Loree of Carbon 6

    JAN 3

    Driving Growth and Profitability with Amazon Strategist Expert, Lee Loree of Carbon 6

    Podcast Episode 232 of the Make Each Click Count Podcast features Lee Loree, a seasoned entrepreneur and co-founder of Seller Investigator, now part of Carbon 6. In this episode, Lee sheds light on a common tendency among small business owners to tightly control expenses, a practice that can often stifle growth. He shares valuable insights into quickly identifying and capitalizing on profitable products while understanding their lifecycle limits. Lee also introduces us to Carbon 6 and its suite of tools designed specifically for Amazon sellers, including the no-cost audit service, Seller Investigator. Andy and Lee explore the significance of maintaining healthy product listings, the impact of Amazon's intricate fee structures, and the importance of community support for scaling a business. Lee emphasizes leveraging vendor partnerships and external resources to streamline operations and drive business growth. Tune in as they uncover strategies for effective inventory management, delve into Amazon's refund processes, and discuss how Seller Investigator helps sellers recover lost funds. Don't miss this episode filled with actionable insights to help you make each click count on your journey to success. Learn more: Website Lee Loree ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    37 min
  2. From Cost Center to Profit Center: How Customer Support Can Drive Growth with Helen Maidre & Helen Paas

    12/27/2024

    From Cost Center to Profit Center: How Customer Support Can Drive Growth with Helen Maidre & Helen Paas

    Podcast Episode 231 of the Make Each Click Count Podcast features Helen Maidre & Helen Paas, the founders of H2 Resolve, an expert consultancy focused on transforming customersupport from a cost center into a true growth engine. With their extensive experience, they share insights on effective hiring strategies, the rise of remote work, and the integration of AI in customer support. The Helens also dive into the importance of impactful support audits, cost-effective training programs, and strategies to scale support teams. Whether you're looking to enhance customer experience or drive growth through exceptional support, this episode is packed with actionable advice you won't want to miss. Stay tuned for a wealth of knowledge from Helen and Helen on making every click count in customer support. Learn more: Website Helen Maidre Helen Paas ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    23 min
  3. Amazon Fees: Retrospective Insights and 2025 Predictions with Chelsea Cohen

    12/20/2024

    Amazon Fees: Retrospective Insights and 2025 Predictions with Chelsea Cohen

    Podcast Episode 230 of the Make Each Click Count Podcast features Chelsea Cohen, co-founder of SoStocked. Chelsea began her journey selling on Amazon back in 2014 and now dedicates her expertise to helping sellers manage inventory and avoid costly stockouts. This discussion centers around the evolution of Amazon’s fee structure, practical strategies for dealing with these fees, and Chelsea's forward-looking predictions for 2025. Along the way, she shares invaluable tips on maintaining profitability, optimizing margins, and managing inventory efficiently. Whether you're an Amazon veteran or just starting out, this episode is packed with actionable insights to help you navigate the complexities of selling on Amazon. Stay tuned as we explore how to make each click count with the wisdom and experience of Chelsea Cohen. Learn more: Chelsea's LinkedIn SoStocked.com ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    29 min
  4. How Customer Data Fuels Growth with Jim Harenchar

    12/13/2024

    How Customer Data Fuels Growth with Jim Harenchar

    Podcast Episode 229 of the Make Each Click Count Podcast features Jim Harenchar, CEO of Response Marketing Group. With over 35 years of experience, Jim's firm has been pioneering data-driven marketing across sectors like financial services, tourism, and healthcare. In this episode, they uncover how leveraging customer data can enhance marketing performance, boost engagement, and drive revenue growth. From developing proprietary ad tech solutions to transforming destination marketing strategies, Jim offers invaluable insights you won't want to miss. Let's get started! Learn more: Jim's LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    28 min
  5. Future - Proof Your SEO With Google - Safe Backlinks with Morgan Taylor

    12/06/2024

    Future - Proof Your SEO With Google - Safe Backlinks with Morgan Taylor

    Podcast Episode 228 of the Make Each Click Count Podcast features Morgan Taylor, the co-founder of Jolly SEO. Andy and Morgan explore the intricacies of creating high-authority, Google-safe backlinks that can withstand algorithm updates and help businesses grow their organic traffic. From sharing personal journeys in the SEO world to discussing actionable strategies and common pitfalls, this episode is packed with invaluable insights. Whether you're a seasoned marketer or just starting out, tune in to discover effective techniques for future-proofing your SEO efforts and boosting your search engine rankings. Don't miss out on this insightful conversation! Learn more: Morgan's LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    28 min
  6. Copyright Shock: How a Forgotten Blog Image Turned into a Legal Nightmare with Eric Bjorgum and Daniel Kimbell

    11/29/2024

    Copyright Shock: How a Forgotten Blog Image Turned into a Legal Nightmare with Eric Bjorgum and Daniel Kimbell

    Podcast Episode 227 of the Make Each Click Count Podcast features Eric Bjorgum and Daniel Kimbell from KB-IP.com. They dive deep into navigating the complex world of copyright and trademark law. They tackle vital issues such as handling copyright claims related to online image usage, understanding the practicality of delaying responses to legal threats, and assessing the legitimacy of such claims. Eric and Daniel also emphasize the key distinctions between copyright and trademark law and the importance of securing licensed images upfront to avoid potential legal pitfalls. You'll hear firsthand about Andy's experience with a copyright claim from Pick Rights and the escalating demands over time. This discussion will provide you with actionable insights on how to handle these claims economically, when to seek legal advice, and best practices for ensuring the legality of your image use. Stick around to learn how being an "intelligent consumer" and asking the right questions can make all the difference. Plus, they touch on exciting topics like AI-generated images and their potential legal implications. So, if you're looking to safeguard your online content and stay ahead of the curve, this episode is one you won't want to miss! Learn more: Eric's LinkedIn Daniel's LinkedIn Karish & Bjorgum ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    38 min
  7. Unlocking Sales Success in eCommerce: Insights from a 20 - Year Sales Veteran with Ritika Singh

    11/22/2024

    Unlocking Sales Success in eCommerce: Insights from a 20 - Year Sales Veteran with Ritika Singh

    Podcast Episode 226 of the Make Each Click Count Podcast features Ritika Singh, a seasoned sales expert with over two decades of experience in refining sales strategies and cultivating high-performance teams across multicultural environments. Ritika shares her fascinating journey from her roots in India, where she inherited a rich legacy of sales and financial advisory from her grandfather and father, to becoming a leader in project management, customer success, and agile delivery. As a passionate coach and public speaker, Ritika delves into the transformative evolution of the sales industry, offers actionable techniques to build sales confidence, and provides invaluable tips on how to navigate cultural differences in a global marketplace. Whether you're an e-commerce store owner, a sales professional, or someone looking to improve your sales game, this episode is packed with insights that will elevate your approach to sales and business development. Tune in to discover why investing in continuous improvement and the power of genuine customer relationships are key to long-term success. Learn more: Ritika's LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    25 min
  8. Uncovering Hidden Data in Google Ads with Floris van Vleuten

    11/15/2024

    Uncovering Hidden Data in Google Ads with Floris van Vleuten

    Podcast Episode 225 of the Make Each Click Count Podcast features Floris van Vleuten, a Google Ads expert and founder of Amplifize Marketing. Floris has recently launched a masterclass on Make Each Click Count University titled "Revealing Secret Data from Google PMAX Ads." In this episode, Floris shares his journey into digital marketing, the powerful insights his masterclass offers, and practical tips for optimizing Google Performance Max campaigns. Learn how to track hidden data, manage budgets more effectively, and boost your returns. Whether you're a seasoned marketer or just starting out, today's conversation is packed with valuable insights to help you make each click count. Stay tuned! Learn more: Floris's LinkedIn Revealing Secret Data From Google PMAX Ads ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    26 min
See All (200)

4.9
out of 5
14 Ratings

About

The Make Each Click Count Podcast features expert guests and insights providing actionable advice for growing your online business. Within the Make Each Click Podcast, Andy interviews a wide range of industry experts that provide today's top strategies for effectively increasing online conversion rates, sales, and profits. The Make Each Click Count Podcast is hosted by Andy Splichal, the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence and the Founder of Make Each Click Count University. Andy has been called the World's Foremost Expert in eCommerce Marketing Growth Strategies. He was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.

Information

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.
Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada