Make Each Click Count Hosted By Andy Splichal

Andy Splichal
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Make Each Click Count Hosted By Andy Splichal

The Make Each Click Count Podcast features expert guests and insights providing actionable advice for growing your online business. Within the Make Each Click Podcast, Andy interviews a wide range of industry experts that provide today's top strategies for effectively increasing online conversion rates, sales, and profits. The Make Each Click Count Podcast is hosted by Andy Splichal, the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence and the Founder of Make Each Click Count University. Andy has been called the World's Foremost Expert in eCommerce Marketing Growth Strategies. He was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.

  1. Unlocking Global Growth with Powerful Content Strategies with Shaheen Samavati

    MAR 28

    Unlocking Global Growth with Powerful Content Strategies with Shaheen Samavati

    Podcast Episode 236 of the Make Each Click Count Podcast features Shaheen Samavati, the co-founder and CEO of VeraContent, a multilingual content agency specializing in crafting compelling content tailored for international audiences. With a rich background in journalism and corporate communications, Shaheen shares her journey of founding VeraContent and delves into the intricacies of localization, the significance of maintaining brand consistency across diverse markets, and the roles AI plays in transforming content creation and translation. Listen in to discover valuable insights on expanding your marketing efforts globally and learn about common pitfalls to avoid. Whether you're looking to elevate your content strategy or explore international market opportunities, this episode is packed with the expertise you need. Learn more: LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    22 min
  2. Secrets to Landing Top Podcast Interviews & Growing Your Brand with Dana Lindahl

    MAR 21

    Secrets to Landing Top Podcast Interviews & Growing Your Brand with Dana Lindahl

    Podcast Episode 235 of the Make Each Click Count Podcast features Dana Lindahl, founder of Legendary Podcasts, a company that helps B2B brands secure top podcast placements to share their expertise and generate leads. Dana brings his expert insights into how podcasting can not only expand your audience but also establish your authority and generate valuable leads. We'll uncover why podcasting stands out in the digital landscape, the common pitfalls to avoid, and the debate on whether to guest on other podcasts or start your own. Stay tuned as Dana shares actionable tips on leveraging podcast appearances to boost your brand and maximize your online marketing efforts. Whether you're a seasoned marketer or a curious entrepreneur, this episode is packed with strategies to elevate your business. Listen in, and let's make each click count! Learn more: LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    27 min
  3. The Secret to Turning One - Time Buyers into Lifelong Customers in Ecommerce with Thomas Lalas

    MAR 14

    The Secret to Turning One - Time Buyers into Lifelong Customers in Ecommerce with Thomas Lalas

    Podcast Episode 234 of the Make Each Click Count Podcast features Thomas Lalas, a fractional CMO who collaborates with various e-commerce brands, including several nine-figure powerhouses, helping them achieve sustainable growth through retention and referral marketing. Andy and Thomas engage in a thought-provoking discussion about how to transform one-time buyers into lifelong customers. Discover the importance of retention marketing, understand customers' objections, and learn the strategies to enhance customer loyalty—all without relying heavily on discounts. Whether you're a seasoned business owner or a novice in the e-commerce realm, this episode is packed with actionable insights you won't want to miss. Join us and unlock the secrets to turning your customers into lifetime advocates. Learn more: Website LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    29 min
  4. Shoppable Video Strategies to Transform Ecommerce with Eitan Koter, Co-CEO @ Vimmi

    MAR 7

    Shoppable Video Strategies to Transform Ecommerce with Eitan Koter, Co-CEO @ Vimmi

    Podcast Episode 233 of the Make Each Click Count Podcast features Eitan Koter, the insightful co-CEO of Vimmi, a pioneering video commerce platform. Together, Andy and Eitan delve into the mechanics and benefits of shoppable videos, a trend that originated in China and is now rapidly gaining traction in the US market. Eitan shares his expertise on creating dynamic video experiences that drive conversions, the strategic use of AI, and the importance of authenticity and consistency in video content creation. Whether you're an e-commerce store seeking to stand out or a marketer looking for innovative ways to boost conversions, this episode promises a wealth of actionable insights. You won’t want to miss learning how to leverage video commerce to accelerate your sales and secure your market presence. Learn more: Website LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    26 min
  5. Driving Growth and Profitability with Amazon Strategist Expert, Lee Loree of Carbon 6

    JAN 3

    Driving Growth and Profitability with Amazon Strategist Expert, Lee Loree of Carbon 6

    Podcast Episode 232 of the Make Each Click Count Podcast features Lee Loree, a seasoned entrepreneur and co-founder of Seller Investigator, now part of Carbon 6. In this episode, Lee sheds light on a common tendency among small business owners to tightly control expenses, a practice that can often stifle growth. He shares valuable insights into quickly identifying and capitalizing on profitable products while understanding their lifecycle limits. Lee also introduces us to Carbon 6 and its suite of tools designed specifically for Amazon sellers, including the no-cost audit service, Seller Investigator. Andy and Lee explore the significance of maintaining healthy product listings, the impact of Amazon's intricate fee structures, and the importance of community support for scaling a business. Lee emphasizes leveraging vendor partnerships and external resources to streamline operations and drive business growth. Tune in as they uncover strategies for effective inventory management, delve into Amazon's refund processes, and discuss how Seller Investigator helps sellers recover lost funds. Don't miss this episode filled with actionable insights to help you make each click count on your journey to success. Learn more: Website Lee Loree ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    37 min
  6. From Cost Center to Profit Center: How Customer Support Can Drive Growth with Helen Maidre & Helen Paas

    12/27/2024

    From Cost Center to Profit Center: How Customer Support Can Drive Growth with Helen Maidre & Helen Paas

    Podcast Episode 231 of the Make Each Click Count Podcast features Helen Maidre & Helen Paas, the founders of H2 Resolve, an expert consultancy focused on transforming customersupport from a cost center into a true growth engine. With their extensive experience, they share insights on effective hiring strategies, the rise of remote work, and the integration of AI in customer support. The Helens also dive into the importance of impactful support audits, cost-effective training programs, and strategies to scale support teams. Whether you're looking to enhance customer experience or drive growth through exceptional support, this episode is packed with actionable advice you won't want to miss. Stay tuned for a wealth of knowledge from Helen and Helen on making every click count in customer support. Learn more: Website Helen Maidre Helen Paas ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    23 min
  7. Amazon Fees: Retrospective Insights and 2025 Predictions with Chelsea Cohen

    12/20/2024

    Amazon Fees: Retrospective Insights and 2025 Predictions with Chelsea Cohen

    Podcast Episode 230 of the Make Each Click Count Podcast features Chelsea Cohen, co-founder of SoStocked. Chelsea began her journey selling on Amazon back in 2014 and now dedicates her expertise to helping sellers manage inventory and avoid costly stockouts. This discussion centers around the evolution of Amazon’s fee structure, practical strategies for dealing with these fees, and Chelsea's forward-looking predictions for 2025. Along the way, she shares invaluable tips on maintaining profitability, optimizing margins, and managing inventory efficiently. Whether you're an Amazon veteran or just starting out, this episode is packed with actionable insights to help you navigate the complexities of selling on Amazon. Stay tuned as we explore how to make each click count with the wisdom and experience of Chelsea Cohen. Learn more: Chelsea's LinkedIn SoStocked.com ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    29 min
  8. How Customer Data Fuels Growth with Jim Harenchar

    12/13/2024

    How Customer Data Fuels Growth with Jim Harenchar

    Podcast Episode 229 of the Make Each Click Count Podcast features Jim Harenchar, CEO of Response Marketing Group. With over 35 years of experience, Jim's firm has been pioneering data-driven marketing across sectors like financial services, tourism, and healthcare. In this episode, they uncover how leveraging customer data can enhance marketing performance, boost engagement, and drive revenue growth. From developing proprietary ad tech solutions to transforming destination marketing strategies, Jim offers invaluable insights you won't want to miss. Let's get started! Learn more: Jim's LinkedIn ABOUT THE HOST: Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021. New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

    28 min
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    4.9
    out of 5
    14 Ratings

    About

    The Make Each Click Count Podcast features expert guests and insights providing actionable advice for growing your online business. Within the Make Each Click Podcast, Andy interviews a wide range of industry experts that provide today's top strategies for effectively increasing online conversion rates, sales, and profits. The Make Each Click Count Podcast is hosted by Andy Splichal, the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence and the Founder of Make Each Click Count University. Andy has been called the World's Foremost Expert in eCommerce Marketing Growth Strategies. He was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.

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