DIBM: Design, Innovation & Brand Management

DIBM PODCAST

DIBM（Design, Innovation & Brand management) This is a creative, design, and brand management MA major at UCA. This podcast, created by DIBM students, shares some fresh insights into the creative and innovative industries and hopes to find something you like here.

Episodes

  1. 08/30/2020

    EP. 6 How to make things?

    this episode connects the latest episode to show something relevant of design solution; it is a reason that’s why design is based on a problem-solving in order to come up with an idea from the client needs, user behaviours and the current situation. So, this episode is going to talk about the design solution which meant to say design-driven innovation of product and service through a few case studies – there are a broad of case studies to show both product and service for general people and customer of commercial. it makes you imagine what design find the proper solution in order to serve for people as a result of that. You’re gonna see what it is going on during COVID-19 pandemic all over the world.

    EP. 6 How to make things?

  2. 08/30/2020

    EP.5 Why is design?

    For this episode, we are talking about why the design matters in everyday life; especially people who are working in design, creative and innovative field.

    EP.5 Why is design?

  3. 08/11/2020

    Ep.4 What is branding and what is the value behind brand?

    For this episode, we're going to talk about the connection of brand and design. When design meets with brand and what it will happen through the questions as what is branding, what is the value behind brand and what is the relation between design and branding?

    Ep.4 What is branding and what is the value behind brand?

  4. 07/31/2020

    Ep.3 How to find yourself

    how to find yourself through the fascinating questions including what is personal brand and what is self-awareness? A key idea of this episode is “Authenticity”. Besides, there are a few factors related to brand personality or character

    Ep.3 How to find yourself

  5. 07/13/2020

    Ep.2 Where you come from?

    The podcast will talk about what is happened when creativity and design in business education. This is an interesting idea that there is a business subject which is situated in a business school with creative learning.

    Ep.2 Where you come from?

  6. 06/22/2020

    EP.1 What is happened when creative thinking meets with business?

    We want to show why is creativity important to you?  and explain what is creative thinking in business?

    EP.1 What is happened when creative thinking meets with business?
  • 6 Episodes

About

DIBM（Design, Innovation & Brand management) This is a creative, design, and brand management MA major at UCA. This podcast, created by DIBM students, shares some fresh insights into the creative and innovative industries and hopes to find something you like here.

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