73 episodes

Everyone working in online retail knows that it’s vital to develop an elite email marketing plan. But that doesn’t just happen on its own. How do you create a killer email list from scratch? How do you build a foolproof email marketing strategy? What are the secret email growth hacks that could be doubling your revenue right now? Welcome to the Email Einstein Podcast by Flowium, the show where top-notch ecom geniuses, entrepreneurial brains, seasoned marketing masterminds and email prodigies from all walks of life share their biggest “a-ha” moments, tough lessons learned, and most effective marketing strategies. Learn the ins and outs of eCommerce email marketing from Flowium, one of the fastest growing agencies in the world. New episodes come every Tuesday. Tune in!

Email Einstein Ingenious eCommerce Email Marketing by Flowium Vira Sadlak and Alissa Taggart

    • Business
    • 5.0 • 27 Ratings

Everyone working in online retail knows that it’s vital to develop an elite email marketing plan. But that doesn’t just happen on its own. How do you create a killer email list from scratch? How do you build a foolproof email marketing strategy? What are the secret email growth hacks that could be doubling your revenue right now? Welcome to the Email Einstein Podcast by Flowium, the show where top-notch ecom geniuses, entrepreneurial brains, seasoned marketing masterminds and email prodigies from all walks of life share their biggest “a-ha” moments, tough lessons learned, and most effective marketing strategies. Learn the ins and outs of eCommerce email marketing from Flowium, one of the fastest growing agencies in the world. New episodes come every Tuesday. Tune in!

    6 Proven Strategies to Navigate the Post-Holiday Season Slump

    6 Proven Strategies to Navigate the Post-Holiday Season Slump

    73 - The insights so nice, we’re sharing them twice! This week on Email, Einsteins, Vira, and Alissa break down how to survive and even thrive in the dreaded post-holiday slump of January and February. 
    We share some powerful strategies to re-engage your list, encourage new sales, and build lasting customer relationships.
    Learn more here!

    • 36 min
    The Last-Minute Black Friday Cyber Monday Checklist

    The Last-Minute Black Friday Cyber Monday Checklist

    72 - There’s less than a week until the biggest online shopping day. Ever. This week on Email Einsteins, Vira and Alissa put together their checklist of quick wins to help fine-tune your Black Friday Cyber Monday performance.
    Tiny changes can make a world of difference for your customers. These mad scientists tackle everything from automating your abandoned cart flow to fine-tuning your return policy and customer service strategy. But their #1 tip? You’ll have to tune in to find out.
    While it’s the biggest shopping weekend of the year, it’s still Thanksgiving. Our six quick tips will help reduce customer friction and automate your strategy. Less hands-on work means you can kick back, enjoy the holiday, and watch the revenue roll in.

    Learn more here! 

    • 31 min
    How to Write Black Friday Subject Lines that Convert

    How to Write Black Friday Subject Lines that Convert

    71 - In this episode, we’re sharing our five favorite styles of subject line that will be your best friend in 2021. We’ll give some examples of highly effective subject lines and break down why they work. We want you to get the most out of those precious 50 characters and stand out this Black Friday.

    Tune in here! 

    • 29 min
    Black Friday Cyber Monday: The Bounce Back Strategy to Hook Holiday Shoppers

    Black Friday Cyber Monday: The Bounce Back Strategy to Hook Holiday Shoppers

    70 - On this episode of Email Einsteins, we break down our proven techniques to keep all new customers engaged and coming back for more! The secret? A post-purchase bounce-back flow that incentivizes that second purchase immediately.

    We will run through the specific offers you should implement, when to send re-engagement emails, and which buyers to target with your post-purchase offers. Black Friday Cyber Monday is your chance to expand your base of loyal return customers.

    Let’s get started.

    • 24 min
    Black Friday Cyber Monday Campaign Strategy

    Black Friday Cyber Monday Campaign Strategy

    69 - Black Friday is coming up. Fast. There's an estimated $90 billion (yes, with a B) in sales up for grabs this year. When one-fifth of those are coming from email, your campaign strategy needs to be top-notch. 
    In this episode, we dive into the nitty-gritty. Breaking down exactly what you should be sending, when, and to which customers to make the most of this Black Friday weekend. 
    Get ready to send a lot of emails. This is the only time we'll ever tell you it's a good idea to blow up your customer's inbox!

    Tune in here! 

    • 26 min
    Black Friday Cyber Monday Strategy: The Early Bird Opt-In

    Black Friday Cyber Monday Strategy: The Early Bird Opt-In

    68 - The early bird opt-in is a great way to get your list primed and ready for the big shopping days, but it’s also a really good strategy when you want to get them on board before the holiday season starts!

    Listen to the episode and learn more! 

    • 19 min

Customer Reviews

5.0 out of 5
27 Ratings

27 Ratings

pawniolo ,

Awesome Podcast for New SBO

Super happy to have stumbled On this awesome podcast. I am a First time entrepreneur and small business owner! Iʻm lost ʻ to say the least! Email Einstein has been so helpful for me. Thank you for all of the valuable tips and advice!

Crazed box mover ,

Packed with actionable insights

Don’t drive while listening to this because you will need pen and paper in hand. I have walked away from most episodes with a few large or small items to implement right away. Thanks for sharing the secret sauce.

Wolf shirt ,

Fun and informative!

Great information for anyone wanting to grow in email marketing.

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