The Business Of

AGSM | UNSW Business School
  • 5.0 (2)
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Ever wondered what separates good businesses from great ones? The Business Of, from UNSW Business School, goes behind the headlines to explore the global forces, industry shifts and leadership challenges shaping business today. Host Dr Juliet Bourke speaks with leaders about technology, finance, marketing, consumer loyalty, AI and productivity, unpacking what truly drives successful businesses. Then Professor Barney Tan, Senior Deputy Dean at UNSW, breaks down the latest trends and ground-breaking research into strategies you can actually implement. Smart conversations. Fresh insights from leaders who've been there. This is The Business Of. Find out more -  https://www.unsw.edu.au/business/our-schools/agsm/about-us/the-business-of-podcast    https://www.businessthink.unsw.edu.au/ 

  1. 2d ago

    Financial abuse - The 5 red flags hiding in plain sight

    "Even something as innocent as joint finances, joint bank accounts can so easily be flipped and weaponised.”   A joint bank account. A new company registration. Signing on the dotted line for a family trust. When you build a life or a business with a partner, combining your money feels like the ultimate team move. But what happens if things take a wrong turn?    In Australia, 16% of women and 8% of men experience intimate partner financial abuse. UNSW Professor Ann Kayis-Kumar explains how easily standard financial structures can be manipulated for financial abuse.    Founding Director of the UNSW Tax and Business Advisory Clinic, Professor Kayis-Kumar, shares the simple steps you could take to check your financial safety. And for professional advisors, hear the crucial workplace practices you can put in place to ensure you aren’t facilitating the abuse.  +++  Need help? You can reach out to 1800 Respect (1800 737 732), a 24/7 free, national domestic violence hotline. For help navigating financial safety, contact Financial Abuse Service NSW at Redfern Legal Centre.   Want to ensure your customer data is actually safe? Listen to our episode with Laura Newton, Regulatory Lawyer and Cyber Incident Response Lead at Herbert Smith Freehills.  The Business Of podcast is brought to you by the University of New South Wales Business School, produced with Deadset Studios. It’s hosted by Dr Juliet Bourke, and the transcript can be found on our website.  Want to follow the latest research and news from UNSW Business School and AGSM @ UNSW Business School? Subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to more episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube.  We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made.  See omnystudio.com/listener for privacy information.

    Financial abuse - The 5 red flags hiding in plain sight

  2. Jul 7

    Generation unplugged – Will Australia's social media ban backfire on brands?

    Have you noticed White Fox Boutique billboards and bus wraps popping up everywhere lately?  The teen fashion favourite is making a very calculated move, and the new social media ban has everything to do with it.  With Australia’s new under-16 social media ban, millions of young teens are locked out of their favourite platforms. Savvy brands are pivoting fast, turning from algorithms to real-world engagement.   UNSW Business School’s Associate Professor Carmen Leong says, this ban is forcing a total reset of the marketing ecosystem. The race is officially on to find entirely new ways to meet the next generation where they are.  Find out what the ban means for the future of the creator economy, and what your business can do to stay ahead.   +++  Interested in brand disruption? Listen to our episode with James Cridland, editor of PodNews. He explains why podcasting was the ultimate disruptor in the marketing world.   The Business Of podcast is brought to you by the University of New South Wales Business School, produced with Deadset Studios. It’s hosted by Dr Juliet Bourke, and the transcript can be found on our website.  Want to follow the latest research and news from UNSW Business School and AGSM @ UNSW Business School? Subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to more episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube.  We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made.  See omnystudio.com/listener for privacy information.

    Generation unplugged – Will Australia's social media ban backfire on brands?

  3. Jun 24

    Is it green or greenwashed? Know before you buy

    A green tag. A leafy logo. A tagline promising  "eco-friendly," "recycled," or "low-impact." If you’re a conscious consumer, you’re adding that to your cart because you want to make better choices for the planet.   But what if the product inside doesn't match the promise on the packaging? From fashion houses to investment funds, everyone is racing to go green. But when are these environmental buzzwords accurate?  UNSW Law and Justice academic Dr Riona Moodley says consumer watchdogs are cracking down on greenwashing. And some of Australia’s biggest brands are being caught out.   So, what do brands need to know to be truly sustainable? And as a consumer, how do you spot the marketing spin?  +++  Interested in hearing about how one entrepreneur turned her frustration with greenwashing into a movement for change? Listen to our episode with Lottie Dalziel, founder of Banish.  The Business Of podcast is brought to you by the University of New South Wales Business School, produced with Deadset Studios. It’s hosted by Dr Juliet Bourke, and the transcript can be found on our website.  Want to follow the latest research and news from UNSW Business School and AGSM @ UNSW Business School? Subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to more episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube.  We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made.  See omnystudio.com/listener for privacy information.

    Is it green or greenwashed? Know before you buy

  4. Jun 10

    AI deepfakes – Could your reputation survive one?

    It looks like your CEO. It sounds like your CEO. It isn't your CEO. And millions of people just watched it.  "You can easily just pay a subscription of $20 and create a fake of a brand," says UNSW Business School’s Associate Professor Eric Lim. That's the reality of a deepfake threat, and it’s already happening – from cloned voices to viral fake news reports.  A business can spend decades building its reputation, only for an AI clone to hijack it in seconds. Deepfakes are now so ingrained in our online world that it's hard to tell what's real, and what's a convincing scam.  You can't stop AI fakes from being made, and A/Prof. Lim says detection tools will always be one step behind. He says the strongest defence has nothing to do with technology, "you start with the individual, because that's the only defence that you can control."  +++   Want to hear more about how AI decides what you pay? Listen to our episode with Associate Professor Sam Kirshner.  The Business Of podcast is brought to you by UNSW Business School, produced with Deadset Studios. It’s hosted by Dr Juliet Bourke, and the transcript can be found on our website.  Want to follow the latest research and news from UNSW Business School and AGSM @ UNSW Business School? Subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to more episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube.  We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made.  See omnystudio.com/listener for privacy information.

    AI deepfakes – Could your reputation survive one?

  5. May 27

    AI at work – Toby Walsh on the skills AI won’t replace

    “The real threat isn’t a machine replacing you...it’s a competitor using AI to outpace you.”  If you’ve been weighing up how to bring AI into your workplace but are hesitant on how to do it, you aren’t alone.  Australia’s leading AI scientist, Scientia Professor Toby Walsh, Chief Scientist at the UNSW AI Institute says that, by handing AI your dull, repetitive tasks, you can focus on high-level decisions that actually drive growth.   Learn how to invest in an AI-literate workforce and why your human skills are about to become your most valuable asset.  +++  Interested in how AI is disrupting other industries?  Listen to our episode with UNSW alum Jackie Rabec, co-creator of ThinkMD ai, an app revolutionising healthcare.  The Business Of podcast is brought to you by the University of New South Wales Business School, produced with Deadset Studios. It’s hosted by Dr Juliet Bourke, and the transcript can be found on our website.  Want to follow the latest research and news from UNSW Business School and AGSM @ UNSW Business School? Subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to more episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube.  We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made.  See omnystudio.com/listener for privacy information.

    AI at work – Toby Walsh on the skills AI won’t replace

  6. May 13

    Work, interrupted – You're flexible. But are you focused?

    Where do you typically log on for work?   For many people, it’s no longer a simple answer. A few days at home. A few in the office. A routine that shifts depending on the week, the workload, and when your dishwasher repair person is arriving.   Hybrid work promises more balance. But it also brought a new set of problems.  How do you stay focused when you are always contactable? How do you switch off when work is always within reach? And for leaders, how do you build a cohesive team, when your people are scattered?   UNSW Scientia Professor Manju Ahuja has spent years researching how flexible work is shaping decision-making and relationships, and how to reclaim the flexibility that was supposed to make work better.   +++  Interested in how to create better, healthier workplaces? Listen to our episode with UNSW Associate Professor Carlo Caponecchia on psychosocial safety at work.  The Business Of podcast is brought to you by the University of New South Wales Business School, produced with Deadset Studios. It’s hosted by Dr Juliet Bourke, and the transcript can be found on our website.  Want to follow the latest research and news from UNSW Business School and AGSM @ UNSW Business School? Subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to more episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube.  We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made.  See omnystudio.com/listener for privacy information.

    Work, interrupted – You're flexible. But are you focused?

  7. Apr 29

    AFL coaching legend John Longmire on why motivation breaks down and how to fix it

    At the start of the 2017 AFL season, the Swans were in serious trouble. After reaching the Grand Final the year before, expectations were sky‑high. Then came six straight losses. Confidence fell, pressure mounted, and nothing seemed to work.  So where do you begin as a leader when everything is going wrong?  Former @sydneyswans head coach John Longmire says a series of critical decisions helped turn the season around. He shares the non‑negotiables he relies on to motivate teams, rebuild belief, and create cultures that perform under pressure.  Now working with the Sydney Swans Institute, John partners with leaders across sport and business to lift performance and sustain it.  If you’re leading a team through uncertainty, or looking to raise your own performance, this episode offers a practical and proven leadership playbook.  +++  John Longmire is facilitating a special short course on leadership with AGSM at UNSW Business School on 12 May, 2026 – register here.  Interested in the business of sport? Listen to our episode with Drew Arthurson, Chief Operating Officer at Sydney Swans.  The Business Of podcast is brought to you by the University of New South Wales Business School, produced with Deadset Studios. It’s hosted by Dr Juliet Bourke, and the transcript can be found on our website.  Want to follow the latest research and news from UNSW Business School and AGSM @ UNSW Business School? Subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to more episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube.  We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made.  See omnystudio.com/listener for privacy information.

    AFL coaching legend John Longmire on why motivation breaks down and how to fix it

  8. 12/03/2025

    Smarter ageing – How living longer is reshaping how we live and work

    We’re living longer, but not all those years are healthy ones. In Australia, there’s now roughly a 12-year gap between how long we live and how long we live in good health – meaning many of us can expect a decade or more of life with health problems. So, how can we shrink that gap? UNSW Scientia Professor Kaarin Anstey is one of the world’s leading experts on cognitive ageing and dementia prevention. She explains why brain health is key to ageing well, and how demographic shifts are transforming workplaces and opening new markets in the ‘brain economy’. +++ The Business Of podcast is brought to you by the University of New South Wales Business School, produced with Deadset Studios. This episode is hosted by Dr Juliet Bourke, with insights from Professor Barney Tan. The transcript and show notes can be found on our website here. Listen to our episode with Aware Super’s Katrina McPhee here. Want to follow the latest research and news from UNSW Business School and AGSM @UNSW Business School and subscribe to our industry stories at BusinessThink and follow UNSW Business School and AGSM on LinkedIn. Or listen to new episodes of The Business Of and subscribe to our UNSW Business School and AGSM channels on YouTube. We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which this show was made. See omnystudio.com/listener for privacy information.

    Smarter ageing – How living longer is reshaping how we live and work
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About

Ever wondered what separates good businesses from great ones? The Business Of, from UNSW Business School, goes behind the headlines to explore the global forces, industry shifts and leadership challenges shaping business today. Host Dr Juliet Bourke speaks with leaders about technology, finance, marketing, consumer loyalty, AI and productivity, unpacking what truly drives successful businesses. Then Professor Barney Tan, Senior Deputy Dean at UNSW, breaks down the latest trends and ground-breaking research into strategies you can actually implement. Smart conversations. Fresh insights from leaders who've been there. This is The Business Of. Find out more -  https://www.unsw.edu.au/business/our-schools/agsm/about-us/the-business-of-podcast    https://www.businessthink.unsw.edu.au/ 

Information

  • Creator
    AGSM | UNSW Business School
  • Years Active
    2020 - 2026
  • Episodes
    79
  • Rating
    Clean
  • Copyright
    © 2026 AGSM | UNSW Business School
  • Show Website
    The Business Of

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