Proptech Espresso

Mark Hurst
  • 4.1 (8)
  • Investing
  • Updated Weekly

Learn everything you need to about Proptech from the real estate professionals, entrepreneurs, and visionaries at the forefront of this evolution. Proptech encompasses the wider digital transformation of real estate as innovators reimagine, reinvent, and rebuild the real estate industry. It considers both the technological and mentality change of the real estate industry, and its consumers to our attitudes, movements and transactions involving the built environment. Are you ready? Join the cutting edge of the Proptech movement on Proptech Espresso.

  1. 1d ago

    Rafael Weiss - Connecting Real Estate with Demand

    We talk with Rafael Weiss, CEO of Sytes, about why commercial real estate deals stall when tenant demand stays hidden inside inboxes and personal networks. We share how a marketplace model, disciplined pricing, and targeted AI automation can turn site selection into a faster, cleaner pipeline for tenants, brokers, landlords, and developers.  • defining proptech as software for real estate and why some models falter  • why “can we build it” is different from “should we run it”  • Rafael’s background in music and how content builds early traction  • hiking the Appalachian Trail and resetting career direction  • how Sytes starts with an MVP and wins region by region  • the core problem of noise in site submissions and slow information velocity  • making tenant intent visible so reps filter faster and close more deals  • why charging tenants drives adoption and better response behavior  • how Rio AI automates email intake, missing info requests, and CRM-like workflows  • the moat of marketplace network effects and proprietary data  • what’s next: prospecting beyond the platform and portfolio-level matching  • macro pressure from scarcity, high construction costs, and tight supply  Be sure to subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen to podcasts. To learn more, visit proptechespresso.com.

    Rafael Weiss - Connecting Real Estate with Demand

  2. Sep 9

    Rick Kramer - Revolutionizing Thermal Intelligence For Museums

    We talk with Rick Kramer, CEO and co-founder of DYSECO, about why “smart” building technology is really about better operational decisions that protect people and assets. We break down how museums can cut HVAC energy while staying inside conservation-approved temperature and relative humidity limits, with clear fail-safes and measurable results.  • defining proptech as technology that helps buildings perform their real purpose better  • why DYSECO sits at the intersection of proptech and climatetech  • Rick’s path from mechanical engineering and the Marine Corps to museum climate research  • the gap between academic research and what museums can actually deploy  • why museums require trust, evidence, and consensus across facilities, conservation, finance, IT, and leadership  • creating a shared data set so facilities and conservators stop arguing over whose data is correct  • improving decarbonization economics by optimizing existing HVAC before replacing equipment  • how physics-informed, data-driven control stays inside hard preservation boundaries  • what happens when the internet fails and why fallback behavior matters  • lessons from major Dutch museum projects and why US museums face the same physical problem  Be sure to subscribe to the podcast on Apple Podcasts, Google Podcasts, or wherever you listen to podcasts.  To learn more, visit proptechespresso.com.

    Rick Kramer - Revolutionizing Thermal Intelligence For Museums

  3. Sep 3

    Eglae Recchia - Bringing Agentic Infrastructure to Real Estate

    We talk with Eglae Recchia, CEO of Keyway, about how Proptech grows from building tech into AI that gives commercial real estate teams back time for judgment. We also trace her path from a childhood of constant moves to MIT's SloanSchool of Business and a career built on turning data into action for lenders, REITs, investors, and operators.  • Proptech as a broad umbrella across the built environment, fintech, and AI  • Why “insights” are no longer enough and how “so what” drives adoption  • How moving often shaped adaptability, networking, and comfort with pivots  • Philosophy and advertising as training for clear thinking and persuasion  • Early career lessons from editorial work, technology shifts, and ops problem solving  • Choosing MIT's Sloan School of Business to build analytical tools and a problem-solving mindset  • Graduating in 2009 and using networking to break into financial services  • Finding commercial real estate through Capital One strategy and portfolio questions  • Keyway's evolution from investor-operator thesis to agentic infrastructure for CRE  • Who Keyway serves today and how it combines public data with internal data  • What comes next: enterprise agents, risk management, and fraud detection  Be sure to subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen to podcasts. To learn more, visit proptechespresso.com.

    Eglae Recchia - Bringing Agentic Infrastructure to Real Estate

  4. Aug 26

    Jennifer Koster - Bridging European Innovation to the US

    We talk with WerkWell Innovations CEO Jennifer Koster about why European innovation often struggles to commercialize in the United States and what it takes to cross the cultural, regulatory, and sales gaps. We break down practical ways to earn US buyer trust, validate technology locally, and build an ecosystem that turns introductions into real projects.  • European innovation strengths driven by R&D funding, stringent efficiency policy, and market-proven solutions  • Why selling in the US differs from selling in Europe, including the “yes culture” reality and faster clarity on buyer value  • The US as 50 different markets, with state-by-state rules, incentives, and priorities  • Common market-entry mistakes, including assuming trade missions lead to revenue and relying on detached sales agents  • Why local presence matters, including accents, perceived risk, and the need for American support in sales  • How WerkWell sources and vets companies through universities, embassies, investors, and industry partners  • What a “commercialization bridge” looks like, from coaching and positioning to pipeline building and delivery support  • Using WerkWell development projects to pilot solutions and create US-based validation  • Integrated building systems thinking, connecting design decisions to long-term operational performance  • Global Resilience and Innovation event vision across ports, data centers, cities, and critical infrastructure  Be sure to subscribe to the podcast on Apple Podcasts Google Podcasts or wherever you listen to podcasts to learn more visit www.proptechespresso.com.

    Jennifer Koster - Bridging European Innovation to the US

  5. Aug 20

    Jerry Vinci - Improving Senior Living Facilities For Families & Operators

    We talk with senior living marketing tech entrepreneur Jerry Vinci about why senior housing is an operating business inside a real estate wrapper and why PropTech only matters when it solves a real human problem. We break down what drives occupancy, where operators lose families in the funnel, and how investors can spot risk before it shows up in the financials.  • defining PropTech around human problems in real estate  • why family experience often decides tool adoption  • early lessons on systems over effort and relationship as product  • senior living levels of care and why the asset class is misunderstood  • demographic shifts pushing demand toward ages 80 to 85  • demand generation versus traditional marketing and owning the full funnel  • speed to human, long nurture cycles, and attribution that ties to move-ins  • virtual tours and virtual staging as trust-building tools  • emerging risks from AI search, staffing churn, and referral aggregator dependence  • Nordon’s independent diagnostics for senior housing underwriting  • why Jerry launched the Leads To Leases podcast for unpolished operator lessons  Be sure to subscribe to the podcast on Apple Podcasts, Google Podcasts, or wherever you listen to podcasts.  To learn more, visit www.proptechespresso.com.

    Jerry Vinci - Improving Senior Living Facilities For Families & Operators

  6. Aug 10

    Powering New Development Sales

    We talk with Tim Ng about turning new development sales from paper-heavy routines into digital experiences that actually help buyers and sales teams move faster. Tim shares how ADHOC STUDIO led to BLACKLINE, why the SaaS pivot was hard, and what proptech can learn from the moment COVID forced the industry to change.  • Defining proptech as connection, transparency, and efficiency across real estate  • Growing up in condo communities and learning sales and development through family  • Aiming for investment banking while building tech skills on the side  • Noticing how manual new development sales stayed for decades  • Starting Ad Hoc Studio with digital renderings and interactive sales gallery software  • Moving sales presentations to touchscreens and iPads for a better buyer journey  • Shifting from front-end visuals to back-office inventory, reservations, and allocation  • Creating Blackline and moving from services to a product-led SaaS model  • Balancing two companies while funding the new platform with existing cash flow  • Seeing COVID accelerate virtual launches and digital real estate adoption  • Naming Blackline after architectural black line floor plans  • Comparing bespoke studio work with scalable software operations  • Applying AI to data-driven recommendations, decision support, and hiring standards  • Founder advice on team care and getting customer feedback early  • Finding Tim on LinkedIn and Instagram by searching Tim Ng  Be sure to subscribe to the podcast on Apple Podcasts, Google Podcasts, or wherever you listen to podcasts. To learn more visit www.proptechespresso.com.

    Powering New Development Sales

  7. Jul 16

    Dillon Okner - Streamlining Retail & Franchise Expansion

    How has studying graphic design influenced Dillon's career? What led Dillon to land his initial role working in an Apple retail store? How was Dillon able to make the jump to working in Apple's retail development group? What family ties to real estate did Dillon have? Which Microsoft product was Apple using to run its construction projects in the early days of Dillon's career? How is the build process different between an Apple retail store in a mall and one of Apple's flagship stores? Why did Dillon decide to leave Apple and head over to Tesla?  How quick were the build times for Tesla's showrooms? How did the Apple Genius Bar influence Tesla's retail showrooms? What was the inspiration for SiteRise? Why did Dillon build SiteRise as a non-user license solution? How is AI being used to make the development process more efficient? What areas of retail and retail adjacent real estate are seeing growth today? Why is retail clustering taking off at the moment? Why is reporting increasingly important for SiteRise? Dillon Okner - CEO and founder of SiteRise, joins Proptech Espresso to answer these questions and discuss why customer led development has been the key to SiteRise's success.

    Dillon Okner - Streamlining Retail & Franchise Expansion

  8. Jul 2

    Josephine Bromley - Making Profitable Decarbonization Decisions

    Should we view proptech as how humans transform physical space into something much more valuable and relevant than just the physical space? Why should building owners consider looking at proptech investment across their whole tech stack, rather than focusing only on individual, siloed solutions? How did Josephine use linguistics as a launching point to get into technology localization? What inspired Josephine to work in a startup after starting her career at Google? What was attractive about the built environment compared to other industries Josephine had worked in? How did Josephine's work around sustainability lead her to join the Carbon13 incubator program? Why has accurate, portfolio-wide building energy modeling become a critical need for asset owners? How has MapMortar automated the labor-intensive building energy modeling process? Why is MapMortar looking to engage with banks and utility providers? Josephine Bromley - COO & co-founder of MapMortar, joins Proptech Espresso to answer these questions and discuss how her Google onbcaoarding experience instilled a deep sense of personal ownership that she continues to lean on many companies.

    Josephine Bromley - Making Profitable Decarbonization Decisions
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4.1
out of 5
8 Ratings

About

Learn everything you need to about Proptech from the real estate professionals, entrepreneurs, and visionaries at the forefront of this evolution. Proptech encompasses the wider digital transformation of real estate as innovators reimagine, reinvent, and rebuild the real estate industry. It considers both the technological and mentality change of the real estate industry, and its consumers to our attitudes, movements and transactions involving the built environment. Are you ready? Join the cutting edge of the Proptech movement on Proptech Espresso.

Information

  • Creator
    Mark Hurst
  • Years Active
    2020 - 2026
  • Episodes
    154
  • Rating
    Explicit
  • Copyright
    © 2026 Proptech Espresso
  • Show Website
    Proptech Espresso

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