Yay for Business with Courtney Chaal

Courtney Chaal

The Yay for Business podcast is bringing the FUN back to business for coaches, creatives, and consultants. You can expect no-nonsense, straight-to-the point tips and strategies to book clients and grow your online business. After 10+ years of running my online business as a personal brand where I sold out 1:1 services, courses, high ticket programs, and "low ticket" products I decided to take everything I've created and build a one-stop-shop for online entrepreneurs - The Yay for Business Shop!

  1. 3D AGO

    The Solopreneur Lie That's Keeping You Stuck

    What do you do when you realize you've built a business that only functions because you're doing everything? You pause, rebuild, and stop glorifying the solopreneur lie. Okay, friends. Real talk time. This is a shorter episode, but it's an important one because I'm pulling back the curtain on what's happening in my business right now—and why I made the decision to hit pause on my February workshop. Here's the thing: 2025 was my year of building from almost-scratch. I created Six Figure Sprint, got Yay for Clients going, figured out my offer suite, and hustled HARD to make it all happen. But somewhere along the way, I realized I'd built a business model that only works if I'm the one doing everything. And that's not scalable. That's not sustainable. And honestly? It's causing chaos. I have an incredible ops manager (Barrett—she's a queen), but I was making her life hell by being reactive, changing decisions every two days, and not giving her the structure she needed to actually help me. Balls were dropping. Things were slipping through the cracks. And I was burnt out. So here's what I'm doing: I'm taking February to build the systems, delegate the processes, and transition from founder mode to CEO mode. Because staying in "solopreneur hustle" isn't my job anymore—and it shouldn't be yours either. In this episode, you'll learn: Why being at capacity means it's time to pause and build structure (not push harder)The difference between working IN your business vs. working ON your businessHow reactive decision-making creates chaos for your team (even if your team is just you)Why the "solopreneur" identity is actually a prison—and how to break freeThe one thing Courtney's job description says (hint: it's just "coaching")How to know when you've outgrown doing all the things yourselfWhy postponing a workshop turned into the best decision for scalingWhat it looks like to hand over your Forever Content system to someone elseResources Mentioned: Six Figure Sprint - Courtney's high-ticket coaching programYay for Clients: https://courtneychaal.com/yay-for-clientsForever Content Ecosystem Workshop (coming in March)Next week's episode: Turning Your Business Into a MachineTake action now! Work with Me: https://courtneychaal.com/shop Freebies: https://courtneychaal.com/free Client Booking Machine™ Training (free): https://courtneychaal.com/masterclass Connect on Social: https://www.instagram.com/courtneychaal/

    11 min
  2. JAN 27

    The State of Content Marketing in 2026: Why “forever content” is the future

    There has been a major shift in content marketing, and nobody's talking about it the way I am. So I'm breaking it down for you today, plus giving you a sneak peek at what I'm teaching in my upcoming workshop (coming February!) all about creating what I call "forever content." Forever content is the opposite of what most business owners are stuck doing: constantly creating short-lived, disposable content on platforms that don't convert. In 2026, this hustle is not just exhausting—it's ineffective. We need a new game plan, and in this episode I'm walking you through it. The shift is real. It's urgent. And if you're a service provider or online expert who wants to attract dream clients without living on Instagram, you need to hear this. In this episode, I break down:Why the "pick one platform and dominate it" strategy no longer works in 2026The rise of content ecosystems over content silosWhy short-form, dopamine-hacked content is keeping you stuck (and broke)The math behind content lifespan—and why Instagram is giving you terrible ROIThe power of forever content: what it is, where to publish it, and how to get startedMy personal system for turning one podcast episode into a high-converting, multi-platform content machineWhy you need to reverse-engineer your content from the sale, not the algorithmThis is the beginning of a whole series on forever content. I’ll be teaching the full system inside my February workshop, so stay tuned for details! Resources Mentioned:Sign up for the Forever Content Workshop (coming soon!)Check out my Client Booking Machine: https://courtneychaal.com/shopSubscribe on YouTube: https://www.youtube.com/@courtneychaalFollow on Instagram: https://www.instagram.com/courtneychaal/Take action now! Work with Me: https://courtneychaal.com/shopFreebies: https://courtneychaal.com/freeConnect on Social: https://www.instagram.com/courtneychaal/

    33 min
  3. JAN 14

    Time Management for Entrepreneurs Who Hate Following a Schedule

    This is the third episode in my Time Puzzle series—and this time, we’re going deeper. We’re not just talking about how to build a schedule that works. We’re unpacking the psychology of why pre-allocating your time creates more clarity, calm, and momentum (even if you don’t follow the plan perfectly). If you’ve been using (or trying to use) the Time Puzzle method, but still find yourself spiraling into shame, procrastination, or executive function overload... this episode is for you. I’m sharing: The reason your brain rebels against structure (and how to work with it, not against it)Why pre-deciding your calendar isn’t a constraint—it’s freedomHow to build self-trust even when you don’t “stick to the plan”And the story of how an IKEA closet organizer broke my brain open about time (yes, seriously)This episode is all about defaults vs. decisions, and why understanding that difference might be the key to getting more done with less drama. You’ll also hear a very honest behind-the-scenes peek at how I had to reschedule this exact recording—and how the Time Puzzle helped me do it without the shame spiral. What You’ll Learn in This Episode: Why traditional time management methods often fail (and what they’re missing)How pre-allocating your time boosts abundance, clarity, and peace of mindThe psychology behind “defaults” and why they matter more than willpowerWhat to do when you keep ignoring something on your calendarHow to reframe “not following the plan” as neutral, not failureA personal story about burnout, nervous system recovery, and re-entry into work lifeHow the Time Puzzle method helps you build self-trust, one decision at a timeMentioned Resources: Time Puzzle Workshop: https://courtneychaal.com/time-puzzleSix Figure Sprint: https://courtneychaal.com/applyTake action now! Work with Me: https://courtneychaal.com/shopFreebies: https://courtneychaal.com/freeConnect on Social: https://www.instagram.com/courtneychaal/

    27 min
  4. JAN 7

    Build Your Weekly Schedule

    How to structure your calendar like a six figure service provider. Ever feel like no matter how much time you technically have to work… you’re still always behind? Yeah, I’ve been there too. And spoiler: the problem isn’t your time management—it’s your calendar strategy. In this episode, I’m breaking down my entire “Time Puzzle” philosophy (yes, the same one behind my brand new workshop!) and why the way most of us structure our weeks as service providers is totally broken. We’re ditching corporate productivity BS and fantasy color-coded schedules that crumble within 3 days. Instead, I’m walking you through the 4 types of work every service provider needs to make time for—and how to finally build a calendar that works for you (not against you). ✨ Bonus: If you want me to help you set this up live, join the 6-Figure Time Puzzle Workshop on Jan 15th (free if you attend live): https://courtneychaal.com/timepuzzle In this episode, you’ll learn:Why traditional productivity advice doesn't work for entrepreneursThe truth about “calendar guilt” and why it’s not your faultThe four essential types of work every service provider must make time forHow to reverse engineer your schedule from your goals (not your to-do list)Why more time is not the answer (and what is)My personal weekly structure—even when I was only working 5 hours a weekThis is the missing piece if you’ve ever: Tried to follow a calendar but gave up by WednesdayFelt like you’re always working but never getting aheadDreamed of a schedule that feels clear, doable, and actually joyful🎟️ Join the Time Puzzle Workshop (free if you come live!): https://courtneychaal.com/time-puzzle 🔁 Go back and listen to “The Most Productive Year of Your Life” for the 10 Calendar Commandments: https://courtneychaal.com/time-management-as-an-adhd-entrepreneur/ 🧠 Grab the Reverse Engineer Your Six-Figure Business Workshop: https://courtneychaal.com/reverse-engineer-100k Take action now! Work with Me: https://courtneychaal.com/shop Freebies: https://courtneychaal.com/free Connect on Social: https://www.instagram.com/courtneychaal/ 🧠 Grab the Reverse Engineer Your Six-Figure Business Workshop: https://courtneychaal.com/reverse

    19 min
  5. JAN 5

    It's time to dick around

    I don't know about you, but my adhd brain struggles a metric f*ck ton with transitions. I spent the last 2+ weeks in "Holiday Mode". "Holiday Mode Courtney" is playing video games with her brothers, having dance parties in the garage, doing art projects, and going to the Children's museum. The thing is... Holiday Courtney doesn't know that Work Courtney even exists! For all Holiday Courtney knows, she is a lady of leisure and money falls from the sky (or Christmas presents?) In order for me to go from "Holiday Courtney" into "Work Courtney" I need time to transition. And that transition time? It looks a lot like dicking around on my computer. Time to click around on various apps and websites to start to remember who I am, what I do, and where I left off. Time to brain dump on 750words.com. Time to make lists and write down ideas. However...the only way that you can feel good easing slowly into 2026 is if you can trust your plans. Me? I've baked "easing in" time to the first 2 weeks of the year using my ​Time Puzzle​ philosophy and my ​10 Calendar Commandments.​ 📆 On January 15 I'm hosting a workshop teaching my Time Puzzle philosophy. ​Details on how to get a free ticket here!​ 🎧 I also just released a podcast episode going over my 10 Calendar Commandments. ​You can listen to it here! I guess the point of this email is to let you off the hook this week. You don't need to hit the ground running, or even walking for that matter. You can take tomorrow to simply remember where the ground even is. Maybe sit on it for a bit. Do some gentle stretches. This idea that we need to GO HARD right away comes, I think, from fear. The fear comes from the pain of never reaching your goals and the determination to make this year different. But I can tell you from experience that this is not a sustainable way to work. You're off the hook...ok?

    7 min
  6. JAN 3

    The most productive year of your LIFE

    This calendar system changed my life. (I know how hyperbolic that sounds!) In this episode, I’m pulling back the curtain on Your Time Puzzle—the calendar system I created that has literally changed the way I run my business (and my life). I know that sounds dramatic, but I swear: this is the system that helped me have the most productive year of my entire life while raising two tiny humans and still having time to breathe. If your relationship with your calendar feels like chaos, if you’re constantly playing catch-up, or if you spiral every time your plans get thrown off course (hi, me too 🙋🏻‍♀️), then buckle up—this one’s gonna hit. I’ll walk you through: The exact system I use to plan my time (even when life throws curveballs) My 10 Calendar Commandments that have gone viral (for a reason) The real reason most entrepreneurs are struggling with time (hint: it’s not what you think) I’m also sharing all the details about this month’s workshop where we’ll go deep into this process: the Six-Figure Time Puzzle. 🧠 This isn’t your average productivity chat. It’s a full-on mindset + math reframe that will change how you think about time forever. What you’ll learn in this episode:Why traditional productivity hacks don’t work for service providers The 3 calendar mistakes you’re probably making right now (and how to fix them) How I use my calendar as a partner—not a prison What to do when things don’t go to plan (because they won’t) Why mastering your time starts with mastering your math The mindset shift that helped me stop catastrophizing and start taking aligned action 🎁 Mentioned in this episode: Get the free 10 Calendar Commandments guide: https://courtneychaal.com/calendar Sign up for the Time Puzzle Workshop (live January 15): https://courtneychaal.com/time-puzzle Replay available after the event for $47 if you don’t attend live. After that? It’s $97 in the shop! Take action now! Work with Me: https://courtneychaal.com/shop Freebies: https://courtneychaal.com/free Connect on Social: https://www.instagram.com/courtneychaal/

    47 min
  7. 12/10/2025

    How to Onboard Clients Without a CRM

    Do you really need a fancy all-in-one CRM to run your business like a pro? Plot twist: NOPE. In this episode, I’m breaking down how I’ve successfully onboarded hundreds of clients over the years—without ever stepping foot inside Dubsado, Honeybook, or any of those popular client management tools. This episode was inspired by a question from my Six-Figure Sprint client, Alyssa, who asked what CRM everyone uses. Spoiler: I don’t use one. And the real kicker? I don’t think you need to either (unless you want to!). Instead, I’m sharing my super streamlined, rinse-and-repeat onboarding process that doesn’t require any complicated software. It's simple, boring, profitable—and ADHD-friendly. If your current system is clunky, chaotic, or (let's be honest) non-existent, this one’s for you. In this episode, you’ll learn: Why I’ve never used a CRM (and still built a multiple six-figure business) What you actually need to onboard clients seamlessly (hint: it's not 12 tools) A step-by-step walkthrough of my onboarding workflow The 3 essential tools I use (and how to set them up in less than an hour) Why the welcome email is the most important part of your client experience How to use Asana or Airtable to manage clients without the overwhelm The psychology behind clear client communication—and how it prevents burnout Mentioned Resources: Download the free client welcome email template: https://courtneychaal.com/welcome-email Watch the free masterclass: https://courtneychaal.com/masterclass Join Yay for Clients: https://courtneychaal.com/shop Apply for Six-Figure Sprint: https://courtneychaal.com/apply

    30 min
  8. 12/03/2025

    Boring and Profitable: Your 2026 Business Strategy

    Are you addicted to complexity in your business… but calling it “freedom” and “creativity”? Yeah. Been there. Built a 17-tab Airtable base there. This week on the podcast, I’m getting REAL about what’s holding so many service providers back from making consistent, six-figure income—and surprise! It’s not your marketing, or your audience size, or the fact that you haven’t posted on Instagram in a week. It’s the way you’re clinging to chaos in the name of passion and possibility. This episode is your wake-up call. We’re talking about the personal and strategic shift I’m making for 2026: boring and profitable. This is not about making your business soulless. It’s about getting laser-focused, creating repeatable systems, and constraining your energy so that your business runs smoother, pays you more, and takes less of your life force to operate. I’ll walk you through what’s changing in my business, the symptoms of over-complexity you might not realize you’re dealing with, and how to adopt the “boring and profitable” mantra to simplify and scale. And hey, if you're multi-passionate, high on ideas, or allergic to planning... you're gonna feel very seen. In this episode, we’ll cover:Why creative entrepreneurs overcomplicate EVERYTHINGThe 4 main functions of your business and how to simplify each oneSigns your business is too complex (even if it’s “working”)The sneaky drama you’re addicted to (and how it’s costing you money)What actually builds a profitable business (hint: it’s not another new offer)How I’m structuring my 2026 with boring, repeatable systemsWhat it takes to become a 6-figure CEO—and what’s getting in your wayResources & Mentions:🎯 Reverse Engineer Your First 100K Workshop💻 Apply for the Six Figure Sprint💸 Profit Pillars by Parker Stevenson🎧 The Ultimate Guide to Packaging Part 1Take action now! Work with Me: https://courtneychaal.com/shopFreebies: https://courtneychaal.com/freeConnect on Social: https://www.instagram.com/courtneychaal/

    30 min
4.6
out of 5
11 Ratings

About

The Yay for Business podcast is bringing the FUN back to business for coaches, creatives, and consultants. You can expect no-nonsense, straight-to-the point tips and strategies to book clients and grow your online business. After 10+ years of running my online business as a personal brand where I sold out 1:1 services, courses, high ticket programs, and "low ticket" products I decided to take everything I've created and build a one-stop-shop for online entrepreneurs - The Yay for Business Shop!

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