Business Transformation Pitch with The CX Goalkeeper | Digital Transformation, AI, Leadership, Customer Experience

Gregorio Uglioni - Digital Transformation, Customer Experience, Leadership

Digital & Business Transformation | Customer Experience | Leadership | AI | Innovation This podcast goes beyond theory. It brings you real-world experiences from best-in-class experts who explore the intersection of people, technology, and measurable business results. Hosted by Gregorio Uglioni, global transformation leader, keynote speaker, and recognized authority in Customer Experience (CX), each episode features insightful conversations with top executives, innovators, and changemakers. Discover how today's leaders are accelerating transformation, leading with purpose, driving innovation, enabling human-centered growth, and creating lasting value across customer, employee, and operational dimensions. Smart insights. Bold ideas. Real impact. Your weekly pitch for a smarter way to lead and grow.

  1. The Customer Experience World Games 2026 with Michael Brandt

    4d ago

    The Customer Experience World Games 2026 with Michael Brandt

    Gregorio Uglioni welcomes Michael Brandt, a seasoned CX practitioner and current judge in the Customer Experience War Games. The conversation sets the stage for a deeper exploration of the War Games, focusing on their value for charities and participants, and Michael's ongoing involvement as a judge. Michael explains the judge's role, emphasizing the importance of practicality and feasibility in evaluating team solutions for nonprofits. Michael values clear documentation and actionable plans, ensuring that nonprofits can easily implement the proposed solutions. He also mentions that each judge brings their own perspective and criteria to the evaluation process. Join the movement and find out more: https://www.linkedin.com/company/cxwg/ Subscribe the podcact on your preferred platform and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As a Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

    11 min
  2. The Customer Experience World Games 2026 with Qaalfa Dibeehi

    Jun 16

    The Customer Experience World Games 2026 with Qaalfa Dibeehi

    This episode is about the Customer Experience World Games 2026 with last year's champion, Qaalfa. Listeners get insights on team collaboration, the value of giving back through CX, and how global perspectives shape solutions for charities. Alpha shares practical lessons and the rewarding nature of the competition. Gregorio welcomes Qaalfa Dibeehi, last year's Customer Experience World Games champion, to discuss the ongoing 2026 event. Alpha introduces himself as a partner at Human to Outcome, focusing on customer and employee experience, and executive mentoring. He explains his background in CX, including leadership roles at  Forrester, and shares his motivation for joining the World Games: giving back to charities and networking globally. Alpha describes his role as a team captain in the World Games, coordinating a diverse group from different regions. He highlights the rewarding aspect of helping charities that often lack CX expertise. The competition pushes participants to adapt their recommendations to practical realities, making the experience both challenging and fulfilling. Alpha values the opportunity to learn from other professionals' approaches and perspectives. The conversation covers how CX practitioners quickly form effective teams due to their collaborative mindset. Alpha notes the importance of sharing backgrounds and expertise, which accelerates team performance. He reflects on the professional growth gained from seeing different problem-solving methods and the satisfaction when charities choose their solutions. The episode ends with rapid-fire questions, where Alpha describes the experience as 'rewarding' and the CX community as 'diverse.' Join the movement and find out more: https://www.linkedin.com/company/cxwg/ Subscribe the podcact on your preferred platform and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As a Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

    12 min
  3. The Customer Experience World Games 2026 with Mike McClelland

    Jun 16

    The Customer Experience World Games 2026 with Mike McClelland

    This episode is about the Customer Experience World Games 2026, highlighting its global impact, charity focus, and the unique collaboration among CX professionals. Listeners will learn more about the games and how simple tools and teamwork drive real change for charities, making it a must-hear for anyone passionate about customer experience and giving back. Gregorio Uglioni welcomes Mike McClelland, a seasoned CX professional, to discuss the Customer Experience World Games 2026. Mike shares his journey from player to captain and back, emphasizing the event's charitable impact and the pride he feels helping organizations worldwide. He also highlights how his involvement has influenced both his career and personal life. Join the movement and find out more: https://www.linkedin.com/company/cxwg/ Subscribe the podcact on your preferred platform and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As a Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

    12 min
  4. The Global CX Alliance: Official Launch

    Jun 7

    The Global CX Alliance: Official Launch

    This episode dives deep into the real challenges of customer experience today. Dennis Wakabayashi shares honest insights about why CX metrics often fall flat, the importance of trust, and how AI will impact CX. He created a new Global Customer Experience Alliance which can reshape the industry. Listeners gain practical ideas for improving both customer and employee experiences as well as relevant information on the CX Summit 2026 in Lisbon and the Global CX Alliance.  Join the CX Summit in Lisbon: 16-18 June 2026: https://cxsummitlisbon.cx/2026 Learn more about the Global CX Alliance: https://globalvoiceofcx.com/ Chapters:  0:00 - Intro 0:35 - Customer Experience Journey Overview 2:02 - Finding Purpose in Customer Experience 3:46 - Hard Truths About Customer Experience 6:30 - Understanding Friction in Customer Satisfaction 10:47 - Measuring Trust in Customer Relationships 14:21 - AI's Impact on Customer Experience Insights 17:54 - Introducing the Global CX Alliance 20:43 - Global CX Hall of Fame Announcement 27:44 - Final Thoughts on Human Connection Subscribe the podcact on your preferred platform and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As a Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

    30 min
  5. The Customer Experience World Games 2026 with Christopher Brooks

    May 31

    The Customer Experience World Games 2026 with Christopher Brooks

    This episode dives into the Customer Experience World Games, a unique, global, volunteer-driven initiative where CX professionals solve real charity challenges. Listeners will learn how to join, the impact of the games, and the authentic, non-commercial spirit behind this inspiring movement. The Customer Experience World Games starts on June 1st!  Gregorio Uglioni welcomes Christopher Brooks, the founder of the Customer Experience World Games, to discuss the origins and purpose of the initiative. The Games started during lockdown as a way for CX professionals to help small businesses and charities with real challenges. Over six years, it has grown into a global, volunteer-based movement focused on solving experience challenges for charities, with participants from over 55 countries. The setup of the World Games is simple and inclusive. Anyone can join, regardless of their available time or experience level. Participants are randomly assigned to teams, each led by an experienced captain. The games are played online to accommodate global participation, but there are also in-person regional editions in places like Poland, Lithuania, and South America. The focus is on collaboration, learning, and giving back. Participation is free, with no financial transactions or marketing involved. The games foster genuine networking and professional growth, as well as tangible benefits for charities. The first challenge this year supports Outward Bound, a UK charity helping young people through outdoor activities. New participants can join at any stage, and corporates can get involved by contacting the organizers. Relevant links:  https://www.linkedin.com/company/cxwg https://cx-worldgames.com/home Chapters:  0:00 - Intro 0:35 - Understanding Customer Experience War Games 1:07 - Origins of Customer Experience War Games 3:08 - Setup and Structure of the Games 7:56 - Global Participation and Regional Events 14:40 - First Challenge Overview 18:33 - Joining the Games: How to Participate 22:47 - Corporate Support and Collaboration Opportunities 23:03 - Conclusion and Call to Action   Subscribe to the podcast on your prefererred platform and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As an Associate Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

    26 min
  6. AI and the Human Future of Care: The Patient Is More Than Data with Peter Brem

    May 25

    AI and the Human Future of Care: The Patient Is More Than Data with Peter Brem

    This episode explores the intersection of AI and healthcare, focusing on how technology can support, not replace, human connection. Peter Brem shares real-world examples, challenges, and practical advice for leaders and clinicians to ensure patient-centered care remains at the heart of innovation. About Peter Brem:  Peter Brem is a Senior Clinical Specialist and Advanced Practice Physiotherapist at Kantonsspital Winterthur, one of Switzerland's leading cantonal hospitals. A TEDx speaker, lecturer at ZHAW and an invited Speaker, and co-architect of one of Switzerland's first formal Advanced Practice Physiotherapy curricula, he has spent two decades at the intersection of clinical excellence, systems transformation, and digital health. His reference points are not only clinical. He is deeply influenced by the hospitality philosophy, the belief that unreasonable care and relentless excellence are not luxuries, but standards. He brings that mindset into a context where most people have stopped expecting it: the rehabilitation ward. He holds an MSc in Pain Management (Leicester), a Digital Health certificate from Stanford, and an Advanced Management Program from the University of St. Gallen. Recently he has delivered an AI in Healthcare webinar to 180 participants in Laos, hosts a webinar series on AI for allied health professionals across Switzerland, and has worked with performance technology in clinical settings since 2019. Peter doesn't talk about the future of healthcare. He builds it — patient by patient, system by system. Relevant links:  https://www.linkedin.com/in/peter-brem-msc-53607783 https://www.instagram.com/brempete_r/ Chapters: 0:00 - Intro 0:35 - Introduction to Healthcare AI and Human Connection 1:07 - Building the Future of Healthcare Education 3:39 - The Role of Technology in Patient Care 6:31 - Insights from a TEDx Talk on Movement and Health 7:59 - Daily Exercises for Better Health 9:16 - Reevaluating the 10,000 Steps Guideline 11:12 - Building Trust in AI for Healthcare 15:05 - Patient-Centric Healthcare Systems 17:29 - AI's Impact on Patient Perception 24:59 - Successful AI Use Cases in Patient Care 29:04 - Understanding AI's Limitations in Healthcare 32:52 - Quickfire Round: Insights and Advice 37:32 - Peter's Golden Nugget: Human Connection in AI Age 39:16 - Conclusion and Thanks Please, hit the follow button and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As an Associate Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation.   Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

    41 min
  7. The Next Frontier of Service Excellence: Dennis Wakabayashi and Gregorio Uglioni speaking at ICX Kenya

    May 17

    The Next Frontier of Service Excellence: Dennis Wakabayashi and Gregorio Uglioni speaking at ICX Kenya

    This episode features a discussion between two leading CX experts, Gregorio Uglioni and Dennis Wakabayashi. They share practical insights on leadership, culture, measurement, AI, and continuous improvement in service excellence as they were invited to present their thoughts at an event organized by ICX Kenya.  About Dennis Wakabayashi As former VP of Customer Experience Delivery at RR Donnelley and VP of Integrated Marketing at Integer Group (Omnicom), Dennis has guided CX transformations for McDonald's (10,000+ restaurants), AT&T, FedEx, Starbucks, and Wells Fargo. Named one of the "Top 50 CX Experts of the Decade" and recognized by Campaign Magazine's "Digital 40 Over 40," he collaborates with the International Customer Experience Institute on global CX standards. Relevant links: ICX Kenya: https://www.linkedin.com/in/icxkenya/ Dennis Wakabayashi Linkedin: https://www.linkedin.com/in/denniswakabayashi/ 3 Key take-aways: Culture drives CX success: Understanding and adapting to local culture is key to building trust and customer loyalty. Leadership enables real change: Effective leaders create safety, clarity, and accountability for continuous improvement. Measure what matters most: Focus on customer value and actionable insights, not just metrics or dashboards. Summary: Gregorio Uglioni and Dennis Wakabayashi discuss the importance of moving beyond CX theory to real-world execution. They highlight that many organizations have enough data and initiatives, but often lack a clear operating model and effective leadership. The conversation stresses the need for collaboration, learning from mistakes, and focusing on actionable frameworks rather than just dashboards and metrics. They emphasize that experience management should be a practical management system, not just a set of insights. A major theme is the critical role of culture and leadership in driving CX success. Dennis shares global examples showing how cultural context shapes customer expectations and trust. They discuss how accountability often breaks down due to unclear ownership and lack of psychological safety. Both agree that strong leadership is about creating environments where everyone can contribute, innovate, and feel safe to speak up, regardless of their position in the company. The discussion covers the pitfalls of over-relying on technology and data without understanding customer value. Dennis illustrates with an African market example how small, customer-focused innovations can disrupt entire industries. They also explore the role of AI in harmonizing expertise and the need for continuous improvement at every level. The episode concludes that culture, leadership, and the ability to act on insights are what truly set leading organizations apart. Chapters: 0:00 - Intro 0:35 - Podcasting for Business Transformation 2:39 - The Importance of Customer Experience Frameworks 6:33 - Cultural Context in Customer Experience 9:58 - Leadership Ownership in Experience Management 12:03 - Creating Safe Environments for Accountability 17:36 - Transforming Data into Actionable Insights 24:57 - Continuous Improvement Through Small Changes 31:09 - Leveraging AI for Business Success 36:24 - The Role of Culture in Organizational Success 41:24 - Summary: Building an Experience Management System Please, hit the follow button and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As an Associate Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

    44 min
  8. Building Healthcare CX That Doesn't Fail Patients in collaboration with Simply Contact

    May 10

    Building Healthcare CX That Doesn't Fail Patients in collaboration with Simply Contact

    Greg recently moderated and participated as a speaker in a panel discussion organized by Simply Contact. It was a highly relevant webinar focused on healthcare customer experience. The discussion explored the complex challenges healthcare organizations face today — from fragmented systems and regulatory constraints to the ongoing need for truly patient-centric processes. Greg shared insights from his work in Swiss hospitals, Aleksandra Budynek brought in her frontline perspective from patient support, and Daniel Wardell provided a deep dive into technology and compliance aspects of healthcare CX. Together, they offered complementary perspectives that made the conversation both practical and thought-provoking. Many thanks to Simply Contact for making this discussion possible and allowing Greg to share it more broadly. Top 3 learnings:  Patient-centric design is crucial: Healthcare CX must focus on patient needs, not just staff efficiency or internal processes. Trust and empathy drive outcomes: Building trust through empathy and clear communication is key to positive patient experiences. Compliance shapes patient experience: Compliance must be integrated from the start, not treated as a separate or secondary concern. Links:  https://www.linkedin.com/events/7444735543533494272/ https://www.linkedin.com/company/simplycontact/ Please, hit the follow button and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As a Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/ Forward Partners AG: https://www.forwardwith.ch

    1h 3m
5
out of 5
12 Ratings

About

Digital & Business Transformation | Customer Experience | Leadership | AI | Innovation This podcast goes beyond theory. It brings you real-world experiences from best-in-class experts who explore the intersection of people, technology, and measurable business results. Hosted by Gregorio Uglioni, global transformation leader, keynote speaker, and recognized authority in Customer Experience (CX), each episode features insightful conversations with top executives, innovators, and changemakers. Discover how today's leaders are accelerating transformation, leading with purpose, driving innovation, enabling human-centered growth, and creating lasting value across customer, employee, and operational dimensions. Smart insights. Bold ideas. Real impact. Your weekly pitch for a smarter way to lead and grow.