The PIO Podcast

Robert Tornabene

The PIO Podcast is a leading resource for Public Information Officers (PIOs) and Public Affairs Officers (PAOs) working in law enforcement, fire service, EMS, emergency management, and government agencies at the local, state, and federal levels. Focused on crisis communications, media relations, and public trust, this podcast delivers expert insights, real-world strategies, and interviews with experienced communicators across the public sector. Each episode explores the challenges PIOs face, including managing breaking incidents, navigating social media, combating misinformation, and communicating effectively during emergencies and high-pressure situations. Whether you are a new PIO or a seasoned public affairs professional, The PIO Podcast provides actionable guidance to strengthen your communication skills and leadership impact. Join a growing network of public safety communicators committed to learning, professional development, and advancing the role of strategic communications in government. To support the podcast or connect with the community, email: thepiopodcast@gmail.com

  1. 6d ago

    Revolutionizing Crisis Communication with AI with Eric Saylors

    Send us Fan Mail Episode Summary: In this episode, Eric Saylors shares insights on how AI can revolutionize public safety leadership and crisis communication. Discover practical strategies for using AI to enhance messaging, anticipate questions, and improve decision-making during emergencies. Eric's BIO: Eric Saylors is the author of Quantifying a Negative (2015), Sense Making in Risk Assessments (2022), and The 7-Year Active Shooter Study (2026). He is a Fire Chief with over 30 years of experience and holds a Doctorate in Leadership from the University of Southern California. In addition to serving as Product Lead for HEN Technologies, Eric is Fire Chief of the El Cerrito–Kensington Fire Department, having previously spent 25 years with the Sacramento City Fire Department. Over the course of his career, he has served in every rank from firefighter/paramedic to Fire Chief, including engineer, captain, battalion chief, and assistant chief. His operational experience includes assignments on ambulances, fire engines, ladder trucks, a Type 1 HazMat team, and a heavy rescue unit. He has responded to and managed a wide range of incidents, including high-rise fires, large commercial fires, wildland-urban interface incidents, basement fires, and balloon-frame construction fires. Prior to joining executive leadership, he served as Battalion Chief 1 in downtown Sacramento, one of the region's busiest operational areas. In addition to his doctorate, Chief Saylors holds two associate degrees, a bachelor’s degree in finance, and a master’s degree in Security Studies from the Naval Postgraduate School. He regularly consults with fire departments nationwide on active shooter response, leadership development, succession planning, and post-incident analysis, and has published more than twenty articles on homeland security and fire service topics. Support the show Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio to get three months free when a qualifying agency signs up.

    Revolutionizing Crisis Communication with AI with Eric Saylors
  2. Sep 2

    The Role of Social Media in Modern Law Enforcement: Insights from Rebecca D'Auria

    Send us Fan Mail Summary: In this episode of The PIO Podcast, we sit down with Rebecca D’Auria, Public Information Analyst with the Orange County Sheriff’s Department, to unpack how one of California’s largest sheriff’s offices approaches social media, crisis communication, and community engagement. Rebecca shares how she got her start in law enforcement communications, why storytelling matters in public safety, and how her team balances planned content with fast-moving breaking incidents. We talk about the shift toward short-form video, the importance of adapting content for different platforms, and why law enforcement agencies should stop treating social media like a press release dump. She also breaks down how audience feedback, analytics, and behind-the-scenes content shape their strategy, as well as how her team handles transparency, legal limits, and the growing role of AI. Her biggest takeaway: don’t post and ghost — social media should be a conversation, not a broadcast. Rebecca's BIO: As the Public Affairs Specialist for the Orange County Sheriff's Department, she manages the department's digital presence, overseeing more than 90 social media accounts. Since joining the team in 2021, she has been dedicated to developing and executing effective social media outreach strategies, ensuring that our digital content resonates with the community and enhances engagement. Her role involves creating and implementing creative content across platforms, analyzing social media trends, and providing valuable insights on analytics to help drive department goals. Rebecca works closely with internal teams to keep them informed of key performance metrics, and my research into emerging digital trends influences how the department's content is presented and received across various platforms. In addition to my work in digital communications, I have a passion for mentoring and training junior communications professionals, helping them build skills in social media management and outreach. Before my current role, I worked as a Staff Writer and Social Media Manager for Behind the Badge, an award-winning news outlet focused on police, fire, and public safety reporting in Southern California. Rebecca's LinkedIn Support the show Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio to get three months free when a qualifying agency signs up.

    The Role of Social Media in Modern Law Enforcement: Insights from Rebecca D'Auria
  3. Aug 26

    From Radio to City Hall: Erinn Reyes on Public Engagement

    Send us Fan Mail Episode Summary: Erinn Reyes, Director of Communications for the City of Garden City, Kansas, shares insights on municipal communication strategies, crisis management, and building community trust. Discover how her diverse background and recent FBI training shape her approach to transparent, effective public engagement. Erinn's BIO: Erinn Reyes is the Communications Director for the City of Garden City, where she works at the intersection of municipal government communications and public safety messaging, managing everything from crisis communications to community engagement to citywide information strategies. Erinn is passionate about fostering positive relationships between the local government and the community, advocating for transparency, and promoting a safe, informed environment for all residents and followers, all while adding some humor and good human moments along the way. She has proudly served with the City of Garden City since 2015. Before leading the City’s Communications Department, Erinn also served as the Public Information Officer for the Garden City Police Department.  Erinn earned her Bachelor of Science degree in Mass Communications from Northwestern Oklahoma State University and is a graduate of the Emergency Management Institute’s APIO Program (2024) and the FBI-LEEDA’s 177th Media & Public Relations Course (2023). In her spare time, Erinn enjoys reading, playing video games, and spending quality time with her family and friends, her two dogs, and her growing guinea pig farm. Erinn's LinkedIn Support the show Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio to get three months free when a qualifying agency signs up.

    From Radio to City Hall: Erinn Reyes on Public Engagement
  4. Aug 5

    Mastering Military Communication: Lessons from Sergeant Major Daniel Wallace

    Send us Fan Mail Summary: In this in-depth interview, Sergeant Major Daniel J Wallace shares his extensive military career, insights into strategic communication, leadership credibility, and the evolving landscape of military public affairs. Discover practical advice for aspiring public affairs professionals and the importance of authenticity and adaptability in high-pressure environments. BIO: SGM Daniel Wallace enlisted in the U.S. Army in January 2003 as a health care specialist before reclassifying in November 2009 to become a public affairs specialist. He is currently assigned to the 21st Theater Sustainment Command as the Chief Public Affairs Noncommissioned Officer at Panzer Kaserne, Kaiserslautern, Germany. SGM Wallace has served in a variety of positions during his 23 years of service, these include: Public Affairs Advisor to the Sergeant Major of the Army at the Pentagon, Virginia; First Sergeant for American Forces Network Pacific HQ at Yokota Air Base, Japan; Public Affairs Plans and Operations NCO for Eighth Army at Camp Humphreys South Korea; and Public Affairs Operations NCO for the 82nd Airborne Division at Fort Bragg, North Carolina. He has had multiple deployments, including: Operation Iraqi Freedom to Tikrit, Iraq, and Camp Burhing, Kuwait; and Operation Enduring Freedom to Kabul, Afghanistan. SGM Wallace is a Christian and husband to Jobelle Wallace, and father to three daughters, Althea (22), Tyrish (21), and Ayumi (17), and one son, Gabriel (14). SG Support the show Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio to get three months free when a qualifying agency signs up.

    Mastering Military Communication: Lessons from Sergeant Major Daniel Wallace
  5. Jul 29

    Mastering Crisis Communication: Insights from Alicia Johnson

    Send us Fan Mail Episode Summary: In this episode, Alicia Johnson, founder of Two Lynchpin Road, shares valuable strategies for effective public communication during emergencies. Discover how trust, transparency, and community engagement shape public perception and improve crisis response. BIO: Alicia is an emergency manager, resilience strategist, and Founder and CEO of Two Lynchpin Road — a woman-owned resilience consulting firm. With over 20 years of on-the-ground experience, she has spent her career on the question disaster response never fully answers: why do some communities recover while others don't — and what does trust have to do with it?  That question drives her Resilience Operating System, which treats Trust Infrastructure — the measurable connections between institutions and the communities they serve — as a non-negotiable foundation for disaster preparedness. Alicia's work helps governments and organizations build community trust, strengthen public engagement, and create information systems that actually reach people before a crisis demands it.  She has served as an expert to NATO, built White House-recognized preparedness resources, and worked with clients ranging from the City of Sonoma to state emergency management agencies across the country.  When she's not building trust infrastructure before a crisis tests it, you'll find her taking photographs and planning her next travel adventure. 10 countries, 47 states, and counting. https://twolynchpinroad.com Support the show Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio to get three months free when a qualifying agency signs up.

    Mastering Crisis Communication: Insights from Alicia Johnson
4.9
out of 5
19 Ratings

About

The PIO Podcast is a leading resource for Public Information Officers (PIOs) and Public Affairs Officers (PAOs) working in law enforcement, fire service, EMS, emergency management, and government agencies at the local, state, and federal levels. Focused on crisis communications, media relations, and public trust, this podcast delivers expert insights, real-world strategies, and interviews with experienced communicators across the public sector. Each episode explores the challenges PIOs face, including managing breaking incidents, navigating social media, combating misinformation, and communicating effectively during emergencies and high-pressure situations. Whether you are a new PIO or a seasoned public affairs professional, The PIO Podcast provides actionable guidance to strengthen your communication skills and leadership impact. Join a growing network of public safety communicators committed to learning, professional development, and advancing the role of strategic communications in government. To support the podcast or connect with the community, email: thepiopodcast@gmail.com