Branded & Booked

Kailee Nauman & Tina Floersch

Welcome to Branded & Booked! The go-to podcast for small business growth, intentional branding, and building a business that truly aligns with you. We’re your hosts, Kailee & Tina, two passionate brand strategists and designers helping entrepreneurs create impactful brands and sustainable businesses. ✨ Kailee is the founder of Eclectic Designs .CO and specializes in branding, Wix website design, and business growth strategies, guiding business owners toward their highest potential with intentional design and empowering strategy. ✨ Tina is the founder of VISUALFLO®, a creative visionary committed to inclusive, human-centered branding and website design, empowering entrepreneurs to connect with their dream clients authentically. Join us as we dive into insightful discussions with business owners from around the world, tackle the highs and lows of entrepreneurship, and share actionable strategies to help you book more dream clients. 🎧 Listen now on your favorite streaming platform, and let’s build a brand that truly represents YOU!

  1. Oct 6

    The Capacity Advantage: What It Really Takes to Grow Without Overworking

    Send us Fan Mail We’re finally back with a solo episode! 🎙️Kailee + Tina are catching up and reflecting on everything that has happened including Inevitable Live! In this episode, we’re pulling back the curtain on what it took to prepare for and co-host Inevitable Live, recapping the experience, and diving deeper into one of the biggest conversations to come out of the event together: Tina’s keynote, The Capacity Advantage. We’re talking about: ✨ What capacity actually means in your everyday life and business ✨ Why your capacity is constantly changing and fluctuating ✨ How your capacity can expand as you grow - but why it also has limits ✨ The difference between having the capacity to do something and simply forcing yourself to do it ✨ Kailee’s personal experience with overworking and struggling to recognize her own limits ✨ How to become more aware of what your business is asking from you ✨ What sustainable growth can look like when you stop measuring success by how much you can handle Because sometimes the next level of your business doesn't require you to do more. It requires you to understand what you can actually hold and give yourself permission to operate from there. After months of planning, hosting, and experiencing Inevitable Live, this conversation feels like the perfect reflection on what it means to grow without burning yourself out in the process. 🎧 Tune in now wherever you listen to Branded & Booked. Book a project or business consulting with Tina Book a project or 1:1 brand audit with Kailee --- ✨ Follow us @brandedandbookedpodcast 💜 Connect with Kailee 🧡 Connect with Tina Episode Music: QubeSounds

  2. Sep 1

    From Overwhelmed to Aligned: Building a Brand That Supports Your Next Level with Chelsea Davis

    Send us Fan Mail What happens when you realize your business needs to evolve but you’re not quite sure what that next version looks like? This week on Branded & Booked, Kailee and Tina sit down with Chelsea Davis, fractional brand and business strategist for the girls and gays, to talk about the evolution of both your brand and yourself as a business owner. With 20 years of experience in design and a recent pivot into strategy, Chelsea shares how her own journey has shaped the way she works with clients, including taking the time to truly listen to their stories, goals, personalities, and needs before jumping into the visuals. And because building a business is about so much more than what happens on your laptop, we also dive into the mental and emotional side of entrepreneurship. In this episode, we talk about: ✨ Evolving from designer into a brand and business strategist ✨ Why listening to your clients should come before creating their brand ✨ Building a brand that actually reflects the person behind the business ✨ The importance of boundaries and protecting your mental health as a business owner ✨ Navigating the balance between ambition, work, and your personal life ✨ What happens when you start shifting the way you work and your business evolves with you ✨ Why strategy can be just as transformative as the visual side of branding This conversation is a reminder that your brand should feel like an extension of you and not a costume you're putting on to look like a “successful” business. And sometimes, the biggest evolution in your business starts with simply giving yourself permission to do things differently. Plus, we're getting excited for Inevitable Live in Denver, where we'll all be together IRL! 💫 🎧 Listen to the full episode wherever you get your podcasts. 📲 Connect with Chelsea for fractional brand strategy, business strategy, positioning, and creating a brand that feels unmistakably you.

  3. Jul 21

    Leadership That Actually Supports Sustainable Business Growth with Sticker Junkie Founder Andrea Lake

    Send us Fan Mail This week on Branded & Booked, we're honored to welcome one of our biggest guests yet Andrea Lake, founder and CEO of Sticker Junkie, serial entrepreneur, author, investor, and passionate advocate for building businesses that put people first. Andrea has spent decades turning creative ideas into thriving companies while redefining what successful entrepreneurship can look like. Her journey is one of resilience, innovation, and leading with intention. In this episode, we dive into: ✨ Andrea's entrepreneurial origin story and how Sticker Junkie came to life... again?!  🎨 What it's been like to evolve as a creative throughout her career  🚀 What entrepreneurship truly means beyond building a profitable business  🤝 How she's intentionally built a team and company culture rooted in respect, purpose, and growth  💛 Her mission to provide employees with a livable wage and why creating meaningful opportunities is one of her proudest accomplishments This conversation goes far beyond branding and business strategy. It's about building a company that reflects your values, creating opportunities for others, and proving that success doesn't have to come at the expense of people. Whether you're just starting your business or leading a growing team, Andrea's wisdom will leave you inspired to think bigger... Not just about profit, but about true community impact. Need stickers?! Use code, "BYEDONKEY" for 15% off your first order at stickerjunkie.com 📲 Connect with Andrea Lake for more wisdom on entrepreneurship, wild stickergate updates and important conversations about money --- ✨ Follow us @brandedandbookedpodcast 💜 Connect with Kailee 🧡 Connect with Tina Episode Music: QubeSounds

Ratings & Reviews

5
out of 5
4 Ratings

About

Welcome to Branded & Booked! The go-to podcast for small business growth, intentional branding, and building a business that truly aligns with you. We’re your hosts, Kailee & Tina, two passionate brand strategists and designers helping entrepreneurs create impactful brands and sustainable businesses. ✨ Kailee is the founder of Eclectic Designs .CO and specializes in branding, Wix website design, and business growth strategies, guiding business owners toward their highest potential with intentional design and empowering strategy. ✨ Tina is the founder of VISUALFLO®, a creative visionary committed to inclusive, human-centered branding and website design, empowering entrepreneurs to connect with their dream clients authentically. Join us as we dive into insightful discussions with business owners from around the world, tackle the highs and lows of entrepreneurship, and share actionable strategies to help you book more dream clients. 🎧 Listen now on your favorite streaming platform, and let’s build a brand that truly represents YOU!