Rainmaker For Contractors Podcast

Bill Crawford
  • 5.0 (3)
  • ENTREPRENEURSHIP

Success stories from Basement Waterproofing and Home Contractor Industry Leaders.

  1. 12/18/2025

    Your 2026 Marketing Plan

    📈 Your 2026 Marketing Plan Get ready to stop guessing and start dominating in 2026 with this high-impact, results-driven training designed specifically for contractors who want a clear roadmap to marketing success. In Your 2026 Marketing Plan, host Bill Crawford — founder of Rainmaker For Contractors — will walk you through a complete strategy session that equips you with a customized action plan to reach your 2026 revenue goals without wasting money on ineffective marketing.  This isn’t theory or guesswork — this is a math-based, strategic blueprint that translates big revenue targets into the exact marketing activities, budgets, and systems you need to hit them.  🔍 What You’ll Learn The Math of Success — Convert your annual revenue goals into daily lead and conversion targets so you know exactly what success looks like. The 2026 Shift — Understand the evolving landscape of contractor marketing and why message conversion matters more than ever. Smart Budget Allocation — Learn how to assign the right percentage of your revenue toward growth vs. maintenance marketing investments. Omnipresence with AI & Automation — Discover how to be everywhere your ideal customers are without blowing your budget. The Rainmaker Plan — Build your own step-by-step marketing budget and execution strategy that aligns with your business goals for 2026. 🎯 Who This Is For This training is perfect for contractors who: Want a clear, written marketing plan for 2026Are tired of spending on ads without predictable resultsWant to use data, automation, and proven frameworks to growNeed an actionable strategy to scale leads, calls, and booked jobsWhether you’re running Google Ads, SEO, local ads, or automation systems, this training will help you tie your tactics to measurable revenue outcomes — not just clicks.  💡 Why Attend Too many contractors treat marketing like a budget line item — hoping it works instead of planning for success. With this session, you’ll walk away with a written, custom blueprint that transforms your marketing spend into predictable growth.

    33 min

  2. 10/15/2025

    RFC Podcast - Episode 60 - Building A Values-Driven Contracting Company with Adam Swain

    Adam Swain, owner of Swain Co. in Indianapolis, joins the show to talk crawl spaces, basements, and building a values-driven contracting company. Adam grew up in the trade, launched the business with his father, and shares the pivotal moment in 2017 when his dad passed away—and how the team rallied to grow stronger than ever. We get into training that actually sticks (including hands-on booths at their shop), why they use zero-commission sales, hiring from within, giving back to the community, and the unusual reality of competing with family members—“the crawlspace mafia,” as Bill jokes. Adam also offers hard-won advice for smaller contractors ready to scale without sacrificing integrity. Key takeaways Growing through adversity: the inflection point after losing a founderTraining that matters: on-site booths, leadership development for foremenZero-commission sales and why it builds trust (and better jobs)Hiring from within and creating real career pathsCommunity impact as a growth lever (local sports, charities)Competing with family—staying cordial while staying sharpPractical advice to level up: humility, listening, and taking the first leap

    42 min

  3. 08/21/2025

    Episode 59 - Training: "The Facebook Ads Blueprint For Waterproofing Contractors"

    Unlock Growth with Facebook Ads Strategies for Basement Waterproofers Are you tired of wasting money on boosted posts that don’t bring in real jobs? 🚫 This exclusive training will show basement waterproofing contractors how to turn Facebook into a predictable, high-quality lead source—without the guesswork. What you’ll learn in this session: ✅ The proven 3-Pillar Framework for profitable Facebook campaigns ✅ How to use Lookalike Audiences to find more of your best customers ✅ The “Show, Don’t Tell” creative strategy that builds instant trust ✅ How to craft an irresistible “no-brainer” offer homeowners can’t refuse ✅ The secret to hyper-local targeting so only the right people see your ads

    23 min

  4. 07/30/2025

    RFC Podcast - Episode 58 - "Compete & Win Conference" - September 16, 2025 - Hosted By: Rainmaker For Contractors & Richtech Industries

    🎙️ BONUS EPISODE – Compete & Win Against Well-Funded Waterproofers | Rainmaker for Contractors Podcast In this special bonus episode, Jon Nagle is joined by Jim Cotes from Ridge Industries to introduce the upcoming Compete & Win Conference — a one-day event designed by and for independent waterproofing contractors. 🗓️ Date: Tuesday, September 16th 📍 Location: Des Plaines, Illinois 🎟️ Double the Value: Held the day before the Basement Health Association’s annual conference (Sept 17–18) 💬 What’s Covered: How independent waterproofers can compete with private equity-backed giants 30+ lead sources and how to use them to your advantage The 5 stages of waterproofing business growth Real sales strategies from top-performing contractors AI, branding, and sales development sessions Owner/sales manager panel discussion And more... Whether you're struggling with rising lead costs, feeling squeezed by big-budget competitors, or just ready to level up — this event is for YOU. Get out of the day-to-day grind and work ON your business with other like-minded contractors. ✅ Register now and don’t miss this opportunity to network, learn, and grow: https://go.rainmakerforcontractors.com/compete-and-win-conference #RainmakerForContractors #WaterproofingConference #SmallBusinessSupport #CompeteAndWin #BasementWaterproofing #ContractorMarketing

    6 min

  5. 07/30/2025

    Episode 57 - Training: "Omnipresence- Be The #1 Waterproofer In Your Service Area"

    Omnipresence- Be The #1 Waterproofer In Your Service Area Check out this insightful video designed to elevate your waterproofing business presence and performance! 🚀 What You'll Learn Why omnipresence matters: How mastering local visibility makes you the go‑to waterproofing pro in your service area.  Practical strategies: Learn actionable tactics to stay top-of-mind even before making a sale.  YouTube Proven results: See why being everywhere—even without a lead—can tip the scale in your favor. 🧩 Ideal For Independent waterproofing contractors who are looking to: Beat private equity-­backed competitors Boost lead generation at affordable cost Build long-term brand awareness in your market 🔧 Are You Ready? Are you struggling with lead costs and competition? Want a playbook to become the #1 waterproofer in your area? Curious how omnipresence works—even if you're just getting started? ✅ Take Action 👉 Subscribe for more monthly strategy videos and podcast updates. 📣 Like, comment, and tell us your methods for staying visible in your market. 🔗 Want more? Click to register for the upcoming “Compete & Win Against Well‑Funded Waterproofers” conference on September 16 in Des Plaines, IL—the perfect companion to this strategy video. https://go.rainmakerforcontractors.com/compete-and-win-conference Stay tuned for more expert business coaching, sales training, AI tools, branding insights, and powerful networking opportunities crafted just for independent contractors. #Waterproofing #ContractorMarketing #Omnipresence #BusinessGrowth #IndependentContractors

    30 min

  6. 06/19/2025

    Episode 56 - Training: "Google Ads Strategies For Basement Waterproofers"

    Our June Rainmaker for Contractors training is packed with real-world insights to help you get more leads and make the most of your Google Ads budget. 🎯 Here’s what we covered: ✅ The 7-point checklist for Google Ads success ✅ How to track every single lead with conversion tracking ✅ Why granular ad groups and landing pages make all the difference ✅ Real examples from top-performing contractor campaigns Whether you're running Google Ads or just getting started, this session is a must-watch. 📺 Watch the replay now: https://rainmakerforcontractors.com/2025/06/19/unlock-growth-google-ads-strategies-for-basement-waterproofers/  📈 Let’s keep growing together. #RainmakerForContractors #ContractorMarketing #GoogleAdsSuccess

    38 min

  7. 05/16/2025

    Episode 55 - Training: "Converting & Nurturing Waterproofing Leads"

    🚨 Attention Basement Waterproofers! 🚨 Take your lead generation to the next level with Rainmaker For Contractors. Our expert strategies help you convert and nurture waterproofing leads with precision and results. Learn to fix the 13 conversion killers, define your dream client, and implement advanced nurturing techniques that skyrocket your sales.  🔥 Unlock proven website optimization tactics  🎯 Attract and speak directly to your ideal customer  📈 Turn your website into a high-converting, lead-generating machine 💻 Learn more at www.rainmakerforcontractors.com #LeadGeneration #BasementWaterproofing #MarketingTips #ContractorMarketing #DigitalMarketing #RainmakerForContractors

    36 min

  8. 04/23/2025

    Episode 54 - Training: "Marketing Like a Giant on a Small Business Budget"

    You don’t need a massive budget to make a massive impact. In this power-packed training, we show small business owners how to think—and market—like the giants, using lean strategies that drive real growth. With practical insights and proven systems, this session walks you through the key components of building a high-impact marketing engine without breaking the bank. Highlight 1 (05:32–07:32) "The Turning Point: When Strategy Meets Action" This section captures a pivotal moment where the conversation shifts from general discussion to real-world implementation. It’s where vision becomes execution. Highlight 2 (11:04–13:04) "Lessons Learned: Avoiding Common Pitfalls" In this clip, the speaker dives into mistakes made along the journey, offering valuable insight into what not to do and how to correct course. Highlight 3 (16:36–18:36) "Scaling Smart: Systems That Drive Growth" Here, the focus is on process, systems, and structure — breaking down how sustainable growth happens and what tools help get there. Highlight 4 (22:08–24:08) "The Mindset Shift That Changes Everything" This segment explores a deeper, personal shift in philosophy that reshaped the speaker’s approach to leadership and long-term success. Visit Rainmaker For Contractors: https://rainmakerforcontractors.com/ Check Out Our Other Trainings: https://rainmakerforcontractors.com/training/ Check Out Our Podcast Page: https://rainmakerforcontractors.com/podcast/

    33 min
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Ratings & Reviews

5
out of 5
3 Ratings

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Success stories from Basement Waterproofing and Home Contractor Industry Leaders.

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