Female Founder Unplugged

Lindsay White | Fractional HR Expert, Team Leadership Strategist, Leadership Coach for Female Founders

Welcome to Female Founder Unplugged, the podcast for ambitious female entrepreneurs who are scaling businesses, leading teams, and navigating the highs and lows of entrepreneurship—all while trying to keep their sanity intact. Hosted by Lindsay White, a people & culture strategist, leadership coach, speaker and best-selling author, this show dives deep into the unfiltered realities of growing and leading a successful business. We’re talking about the messy middle—hiring struggles, leadership challenges, burnout, and the moments no one posts about on Instagram. Each episode features honest, no-BS conversations with powerhouse female founders who share their wins, their failures, and the hard-earned lessons they’ve learned along the way. If you’ve ever wondered how to scale without losing yourself in the process, how to build a high-performing team without the hiring headaches, or how to stay connected to your vision when the pressure is on—this is the show for you. So, if you’re ready to unplug from the noise, the self-doubt, and the unrealistic highlight reels, hit subscribe and let’s get real about what it actually takes to grow and lead with confidence. 🎧 New episodes go live every Thursday! Subscribe now and let’s get unplugged.

  1. 4d ago

    [S5 Ep51] The Biggest Lessons We Learned This Season About Leadership, Growth & Building a Business That Doesn’t Burn You Out

    Send us Fan Mail We're five seasons in, friend.  And wow, we've explored some vulnerable topics and big strategies. Guests had mic-drop and thought-provoking moments, and founders sent messages that reminded me exactly why this show exists.  This week's episode is the season five wrap-up! No guest. Just me, seven lessons, and the things I think we were all trying to avoid saying out loud this year. ✨ The Seven Lessons of Season Five 1. Scaling is an identity shift first and a strategy second. The version of you that built the business cannot be the same version of you that scales it.  2. Hiring faster does not fix broken leadership. Most hiring problems are actually clarity problems. 3. Confidence is built through action. Confident people do not feel ready all the time. The women growing the fastest are the ones willing to be visible before they feel polished. 4. Culture is not kombucha and core values on a wall. Culture is how you handle conflict, whether expectations are clear, and whether people feel safe enough to tell the truth.  5. Leadership becomes exhausting when you're trying to be everything to everyone. Busy leadership reacts. Focused leadership drives.  6. The best leaders build teams that can think without them. When every question, every decision, and every problem still flows through the founder... Something has gone wrong. 7. The women we admire most are doing the deepest inner work. Behind almost every strategic problem is a human problem. Fear, perfectionism, people pleasing, control, avoidance. Leadership exposes all of it.  Thank you for being here all season. Thank you for listening, sharing, and sending the messages that remind me this work matters! 🫶 And now, a very exciting announcement. ⚡⚡ Starting June 11, Female Founder Unplugged is evolving into something new. The Business of People. After years of coaching founders and working inside growing businesses, I know this to be true: building a business is one skill set. Leading the people inside that business is an entirely different game. And nobody is really teaching founders how to do that well. That changes on June 11. The Business of People is where we have real, strategic, deeply honest conversations about leadership, people strategy, workplace culture, and what it actually takes to build a high-performing business through people. New episodes drop every Thursday. The conversations are getting deeper, more strategic, and more necessary than ever. Hit subscribe or follow wherever you listen, so you don't miss the launch on June 11. And share this with every founder friend you know who is building a team, because every single one of them needs these conversations. The new era starts June 11. I cannot wait to see you there. Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    24 min
  2. May 28

    [S5 Ep50] The Messy Middle of Scaling: When Vision & Execution Stop Matching with Kaitlyn David

    Send us Fan Mail You had the vision. You built the thing! And somewhere between starting and scaling, the message got muddier, the team got busier, and the gap between what you meant to build and what's actually being delivered started to widen. This week's guest knows exactly how to close the gap. I sat down with Kaitlyn David— brand strategist, fractional CMO, and an all-around grounded, human-centered marketing thinker. Kaitlyn looks at marketing from the inside out, and she has some fantastic insight on keeping your vision alive (and simplified) while scaling.  ✨ Episode Highlights 🎯 The difference between marketing as a revenue driver and marketing as a function inside your business 🏗️ Why your mission, vision, and core values are not fluffy, airy-fairy, non-businessy work, they are the foundational stones on which everything else gets built on 🔍 The blind spots Kaitlyn sees most often when she walks into a scaling business — a gap between the founder's vision and the team's execution 🧭 The 'authority outcome framework' — the simplest, most desired result your ideal client is looking for that you know you can deliver on 🤝 Why everyone who works for you should be obsessed with your brand, and what it means when they're not Kaitlyn has spent over 15 years in marketing and branding, working on large-scale campaigns before finding her passion working with scaling founders. She now works as a brand strategist and fractional CMO with service-focused businesses that are growing quickly and need someone to come in, untangle what's there, simplify the vision, and build a marketing engine that actually runs well because the foundation underneath it is solid.  Connect with Kaitlyn:  IG @flourishwithkaitlin  Private Podcast https://kaitlyndavid.com/obsession Ready to do the foundational work properly in your business? The vision, the mission, the values, and the people strategy that brings all of it to life inside your team. That's the work we do inside the LPC Accelerator. There's a spot for you if it's the right time! https://highvoltageleadership.ca/lpc-accelerator/ Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    32 min
  3. May 21

    [S5 Ep49] The CEO Shift: Why Doing Everything Yourself Is Quietly Killing Your Business with Elizabeth Eiss

    Send us Fan Mail This week, I sat down with Elizabeth Eiss, founder of Results Resourcing, and she said something in particular that I knew I needed to share with you. That 57% of the average founder's time is spent on non-core work. Work that isn't generating revenue, isn't in their zone of genius, and that someone else could do better, faster (and with significantly more joy). That number made me look at my own week differently! And this episode will help you do the same, as you hold up the mirror long enough to see exactly what that non-core work is costing you in your business.  ✨ Episode Highlights ⏱️ Every hour spent on work that isn't your highest use has an opportunity cost. And Elizabeth has a calculator that shows you exactly what that number is. 🪣 Core versus non-core work, and getting genuinely clear on what work only you can do 🦄 Why unicorns don't exist — and why hiring someone who says they can do everything is almost always a red flag... Specialists beat generalists every single time. ⚙️ Process, tools, then people — in that exact order. One of the most practical outsourcing frameworks I've heard 🤖 Humans plus AI — why AI accelerates everything but still needs the right people and the right prompts behind it to actually work for your specific business. Connect with Elizabeth: YouTube: https://www.youtube.com/@resultsresourcing LinkedIn: linkedin.com/in/elizabetheiss And don't forget to visit our High Voltage Hub! ⚡ A library of incredible resources and tools designed specifically for female founders, including our own time audit to help you get really granular about where your time is going and how to take it back: https://go.highvoltageleadership.ca/resource-library Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    42 min
  4. May 14

    [S5 Ep48] The Real Entrepreneur Journey: Chaos, Growth & Figuring It Out with CEO Taunya Woods Richardon

    Send us Fan Mail Entrepreneurship isn't a straight line. It's messy, unpredictable, and sometimes a complete sh*t show. This week, I sat down with Taunya Woods Richardson, founder of Nail the Numbers, with 30 years of entrepreneurial experience. We went everywhere. From the peaks and valleys of building something from scratch to losing $250,000 and rebuilding from the ground up, to the financial empowerment work she's been doing ever since to make sure no other founder has to go through what she went through alone. Buckle up. This one is a ride. ✨ Episode Highlights 💸 The difference between delegating your numbers and abdicating them — and why handing your books to a bookkeeper does not mean you get to stop paying attention. 💰 Why net profit is the number that actually matters, and why 89% of business owners are generating less than 3% return on their business investment, while a high-interest savings account gets you 4.5 to 6%. 👑 The three Ps holding female founders back: underpricing, underpaying ourselves and under-profiting.  🤖 Glinda — the free, non-judgmental AI financial guide that takes founders through building their first financial plan in under three hours.  Connect with Taunya:  nailethenumbers.com  cashflowcanvas.com Ready to do the leadership work alongside the financial work? Owning your numbers is a leadership move. The LPC Accelerator is where the rest of that work gets done. There's a spot for you if it's the right  time:https://highvoltageleadership.ca/lpc-accelerator/ Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    41 min
  5. May 7

    [S5, Ep47] Why Ignoring Your Mental Health Is Hurting Your Business with Shulamit Ber Levtov

    Send us Fan Mail Your business is only as healthy as you are. Which is exactly why founder mental health isn't a nice to have, a soft skill or something to get to when things slow down. It's a core business strategy, with data to back it up. And this week's guest Shulamit Ber Levtov is the Entrepreneur's Therapist — a therapist who specializes in supporting women founders, business owners and entrepreneurs with the emotional and mental health demands of running a business. ✨ Episode Highlights 🧠 The research is in, and the data is clear: poor founder mental health puts your business at risk. 🚗 The difference between therapy and coaching — and why you might need both. Shulamit uses the most brilliant metaphor for this. 'Coaching is riding shotgun, looking through the windshield, figuring out where you're going and how to get there. Sometimes you need to check the rear view mirror. Sometimes there's junk in the trunk that needs to come out. That's where therapy comes in. Both are valid. Both have a role. And neither replaces the other.' 🔧 Why you are your business's most precious asset — and the only piece of machinery in your entire operation that doesn't have scheduled maintenance.  A manufacturing company would never let its most critical equipment run without regular upkeep. And yet we run ourselves into the ground and wonder why the quality of our decisions starts to slip.  Shulamit said it best — working with a mental health professional is a strategic investment in your business.  And the LPC Accelerator is where the leadership and strategy work gets done alongside that. Because being a well oiled machine in your brain space, in your identity, in how you show up for your team, is not separate from building a great business. It is the business. There's a spot for you if it's the right time:   Connect with Shulamit: https://shula.ca/ https://shula.ca/newsletter Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    38 min
  6. Apr 30

    [S5, Ep46] No Ego, No Power Struggles: Inside a High-Trust Leadership Model With The Team from Artemis Factor

    Send us Fan Mail Three co-founders. Seven years in. But every expert told them it would never work... When Shannon, Katrina, and Tara started Artemis Factor, the advice was unanimous:  "Three founders is too many!"  They were told that someone needs to be at the top. That two is already hard so three is a disaster waiting to happen. And yet here they are, seven years later, leading a thriving consultancy in the pharmaceutical space with a model built on high trust, shared leadership, and a genuinely radical commitment to putting the human back into how we build businesses! ✨ Episode Highlights 🤝 Why the "one person at the top" model isn't the only way, and what shared leadership actually looks like when it's working beautifully 🔥 The difference between productive tension and conflict, and why healthy debate, contradiction, and disagreement can actually be the thing that moves a business forward 🪞 What it really means to drop the ego as a daily practice inside a leadership team 😊 The PERMA happiness model and how Artemis Factor has built a data-driven culture of joy that ripples from their team to their clients to their patients You are going to love this high-performing team, and their insight about building enough trust, that when someone says I need to tap out this week, the answer is always "we've got you." 🔗 Connect with The Artemis Factor Find Shannon, Katrina and Tara and learn more about their work at Artemis Factor. https://artemisfactor.com/about/ And the trust, the culture, the people strategy behind a team like this? That's what we build inside the LPC Accelerator. https://highvoltageleadership.ca/lpc-accelerator/ Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    31 min
  7. Apr 23

    [S5, Ep45] The Hidden Factor Behind Female Founder Burnout (It’s Not What You Think) with CEO Angela Johnson

    Send us Fan Mail I'll be honest, this episode is deeply personal for me.  In 2024 I went through a period where I genuinely couldn't figure out what was happening to my body. Memory fog. Digestion issues. No sleep. Some days it was hard to work because my eyeballs hurt. Literally. And I kept pushing through because that's what we do — until I couldn't anymore. And we get into all of that and more in this episode with Angela Johnson, CEO of sanoLiving, a women's digital health platform reimagining midlife care for female leaders.  If you're waking up at 3am these days, you're going to want to hear this one (and I'll venture that you're going to want a coffee to go with it too! ☕) ✨ Episode Highlights 🧬 Why your hormones might be quietly sabotaging your business  💰 The real wealth impact of perimenopause on female founders, including the data that shows women are leaving the workforce at 44 while men don't hit the same point until 55, and what that means for our net worth 👑 How Angela leads a rapidly growing organization with an inverted triangle model — putting the people closest to the customer at the top and herself at the bottom 💬 Why the 'shame can't live when we share', and why this is the conversation women need to be having out loud It is not okay that you feel s****y. If you don't feel right and you know something is wrong, keep looking until you find someone who says — I believe you and I'm listening. No one knows your body better than you do. Connect with Angela and sanoLiving: sanoliving.ai.com Connect with Lindsay: @highvoltleadership | highvoltageleadership.ca Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    45 min
  8. Apr 16

    [S5, Ep44] Scaling a Startup Fast: Lessons from a Female Founder in Health Tech, CEO Aja Beckett

    Send us Fan Mail Are you being too hard on yourself? The problem you've been trying to fix might need something other than the discipline. In this episode of Female Founder Unplugged, Lindsay sits down with Aja Beckett — app developer, GLP-1 user, and accidental CEO — who built her app Shotsy from a nights-and-weekends side project into the #1 GLP-1 tracking app in the Health & Fitness category. "Her story is as much about reclaiming her health as it is about building a business from scratch." ✨ Episode Highlights 💉 How Aja's own weight loss journey became the blueprint for her app, and why lived experience builds better products 🧠 Why what looks like a discipline problem is almost always a systems problem (in health and in business) 🌍 Leading a fully distributed team from across the world — and why intentional culture isn't optional when you're remote 💼 How to choose investors who bring more than money to the table Because the practices that got you here won't get you to the next level — and the real scaling challenge is always internal. About Aja Beckett Aja is the founder and CEO of Shotsy, bringing a rare dual perspective as both an iOS engineer and a GLP-1 user. Her tech career spans Apple, CNN, TED, and The New York Times/The Athletic. Find Shotsy on iOS & Android at shotsyapp.com Ready to scale without losing yourself in the process? The LPC Accelerator is coaching and mastermind for female founders. It's where scaling meets visionary leadership, empowered people strategy, and a thriving culture. There's a spot for you if you're ready: https://highvoltageleadership.ca/lpc-accelerator Support the show Our mission for Female Founder Unplugged is to impact 1000 female entrepreneurs every season, and we need your help to do that.  Please subscribe to the show, and share your favorite episodes with anyone you feel could benefit. We are growing a powerful community here, and everyone is welcome. Together, we can pave a path to giving more women a seat at the table, and providing opportunities for financial independence.

    52 min

Trailer

5
out of 5
13 Ratings

About

Welcome to Female Founder Unplugged, the podcast for ambitious female entrepreneurs who are scaling businesses, leading teams, and navigating the highs and lows of entrepreneurship—all while trying to keep their sanity intact. Hosted by Lindsay White, a people & culture strategist, leadership coach, speaker and best-selling author, this show dives deep into the unfiltered realities of growing and leading a successful business. We’re talking about the messy middle—hiring struggles, leadership challenges, burnout, and the moments no one posts about on Instagram. Each episode features honest, no-BS conversations with powerhouse female founders who share their wins, their failures, and the hard-earned lessons they’ve learned along the way. If you’ve ever wondered how to scale without losing yourself in the process, how to build a high-performing team without the hiring headaches, or how to stay connected to your vision when the pressure is on—this is the show for you. So, if you’re ready to unplug from the noise, the self-doubt, and the unrealistic highlight reels, hit subscribe and let’s get real about what it actually takes to grow and lead with confidence. 🎧 New episodes go live every Thursday! Subscribe now and let’s get unplugged.