Sales made Simple for Outdoor Living Pros, Landscapers and Hardscapers (formerly Outerspaces)

Joshua Gillow
  • 4.9 (31)
  • CAREERS
  • UPDATED WEEKLY

This podcast is dedicated to helping overwhelmed outdoor living professionals, landscapers and Hardscapers just like you increase your closing rate to over 75% without doubling your workload so you can build a seven-figure business that doesn't need you.

  1. 1D AGO

    Why Good Contractors Lose to Average Salespeople (And How to Fix It)

    Schedule a Meeting with Joshua TODAY!Why do great contractors with years of experience keep losing jobs to mediocre competitors who charge less and deliver worse work?  If you’re an outdoor living professional who knows your craftsmanship is top-tier but still hears “we went with someone else,” this episode hits home. Joshua breaks down why quality alone isn’t winning deals anymore—and how clarity, certainty, and communication are the real differentiators in today’s sales conversations. You will: Learn why selling outcomes and emotions consistently beats selling features, specs, and experienceDiscover the 10 core sales principles that can take your close rate from 25–30% to over 75%Understand how setting clear expectations and simplifying your process builds trust, certainty, and premium pricing power Press play to learn how to stop losing deals you should be winning and start closing the right clients with confidence, clarity, and control. Ready to get your copy of The CORE 10? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    20 min

  2. JAN 28

    If You’re Serious About Growth, You Can’t Ignore Hardscape Paradise w/ Event Creator & Outdoor Living Expert Tanner Broughton

    What if your next industry event wasn’t another cold convention hall—but a business-changing experience in paradise? Most hardscape events overload contractors with nonstop presentations and leave little room for real connection. In this episode, Josh talks with Tanner Broughton about Hardscape Paradise, a destination event built to combine education, networking, relaxation, and real conversations that actually move your business forward—right before the season begins. By listening, you’ll learn: Why Hardscape Paradise was designed to be non-biased, intimate, and contractor-firstHow destination-style events create deeper relationships, better learning, and long-term growthWhat makes Hardscape Paradise different from traditional trade shows and why contractors keep asking for something like this Hit play now to discover why Hardscape Paradise may be the most valuable event you attend before the upcoming season. For more information about Hardscape Paradise visit hardscapeparadise.net Schedule a Meeting with Joshua TODAY!Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    46 min

  3. JAN 21

    Why Outdoor Living Pros Should See Retirement as a Redirection, Not an Exit w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY!What happens when the work stops—and you’re left wondering who you are without the business? Most contractors spend decades grinding, assuming they’ll just work until they can’t anymore. In this episode, Joshua Gillow and John Valenta have an honest conversation about retirement, purpose, aging in the trades, and why planning life after the business matters far more than most contractors realize. You will: Gain clarity on how to think about retirement without losing purpose or identityLearn why experienced contractors become more selective—and why that’s a strengthUnderstand how planning your “next chapter” can improve both business and life now If you’ve ever wondered what comes after the grind, press play and start thinking about your future with intention instead of avoidance. For more information about Jon Valenta and his services visit: https://generalpavingstones.com/ Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    29 min

  4. JAN 14

    Why Avoiding Budget Conversations Is Costing Contractors Big Jobs w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY! What do you do when everything is working—and then suddenly two big projects fall apart? Even with solid sales systems and years of experience, every business owner eventually faces unexpected setbacks. In this episode, Joshua Gillow and John Valenta unpack what happens when projects collapse late in the process, how trust can quietly erode during budget creep, and why mindset—not tactics—is often the real deciding factor. You will: Learn how to handle lost projects without spiraling into self-doubtDiscover a powerful follow-up strategy that revived an entire seasonUnderstand how honest communication and mindset shifts protect trust and growth If you’ve ever questioned yourself after hearing “no,” press play and learn how to turn setbacks into momentum instead of letting them derail your business. For more information about Jon Valenta and his services visit: https://generalpavingstones.com/ Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    29 min

  5. JAN 7

    Why “Impressing” Homeowners Is the Worst Sales Strategy w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY!Are you stuck closing only 2 or 3 out of every 10 projects—and wondering why homeowners keep saying “we’ll think about it”? If you’re a contractor or outdoor living professional spending hours on free designs, long proposals, and jobsite meetings that go nowhere, this episode hits home. Joshua Gillow and John Valenta break down why hard work alone doesn’t lead to growth—and how a lack of sales process quietly keeps business owners stuck in survival mode. You will: Learn how sales training helped one contractor go from a 30% close rate to nearly 90%Discover how to stop wasting time on tire kickers and focus only on qualified clientsUnderstand how better sales conversations improve not just revenue—but work-life balance If you’re ready to stop guessing, close more projects, and enjoy your business again, press play and learn how sales training can change everything. For more information about Jon Valenta and his services visit: https://generalpavingstones.com/ Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    34 min

  6. 12/29/2025

    How a Outdoor Living Pro Turned Sales Frustration into Business Control w/ General Pavingstone's, Jon Valenta

    Schedule a Meeting with Joshua TODAY!Are you tired of doing free designs, working nights and weekends, and still hearing “we’ll think about it” from clients? In this episode, Joshua sits down with John Valenta of General Paving Stones to unpack what it really looks like to grow as an outdoor living pro. John shares his journey from working in his father’s commercial landscape company to building a successful residential hardscaping business—and the sales frustrations that nearly burned him out along the way. You will: Insight into the real sales struggles hardscapers and landscapers faceLessons from 13 years of residential outdoor living experienceA clear picture of why communication—not more leads—drives growth If you’re an outdoor living pro, hardscaper, or landscaper who wants better clients, better balance, and better results, press play and hear John’s story before next week’s deep dive into sales training. For more information about Jon Valenta and his services visit: https://generalpavingstones.com/ Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    25 min

  7. 12/22/2025

    Outdoor Living Pro Pricing Strategies to Stay Profitable in 2026 w/ Financial Expert, Greg Crabtree

    Schedule a Meeting with Joshua TODAY!Are you busy—but still struggling to make real profit as a contractor heading into 2026? With demand uneven, winter approaching, and economic growth slowing, many contractors are stuck chasing work just to cover overhead. In this episode, Greg Crabtree breaks down how the best contractors are adapting—by pricing smarter, staying lean, and using scheduling and soft skills to win high-margin jobs even in a tough market. You will: Learn how to protect cash flow without destroying your capacity during slow seasonsDiscover why pricing, scheduling, and customer interaction determine profitability more than volumeUnderstand how premium contractors are taking market share while others struggle If you want to stay profitable, resilient, and positioned to win as the market shifts, press play and learn how to prepare your contracting business for the next 3–6 months and beyond. Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    25 min

  8. 12/17/2025

    The Financial Discipline Landscapers and Hardscapers Need Heading Into 2026 w/ Financial Expert, Greg Crabtree

    Schedule a Meeting with Joshua TODAY!Is your outdoor living business actually profitable—or just busy? As the economy softens and demand tightens, outdoor living pros, landscapers, and hardscapers are entering a market that will quickly separate strong operators from struggling ones. In this episode, Joshua Gillow sits down with financial expert Greg Crabtree to break down what contractors should really be watching—and why margin, not revenue, will decide who wins heading into 2026. Listeners will learn: • What the current economic signals really mean for contractors • Why gross margin matters more than top-line revenue • How to optimize staffing, pricing, and operations for a slower market Hit play now to learn how to protect your margins, stay profitable, and position your outdoor living business to win—no matter what the economy does next. Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    30 min
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This podcast is dedicated to helping overwhelmed outdoor living professionals, landscapers and Hardscapers just like you increase your closing rate to over 75% without doubling your workload so you can build a seven-figure business that doesn't need you.

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