Sales made Simple for Outdoor Living Pros, Landscapers and Hardscapers (formerly Outerspaces)

Joshua Gillow
  • 4.9 (31)
  • CAREERS
  • UPDATED WEEKLY

This podcast is dedicated to helping overwhelmed outdoor living professionals, landscapers and Hardscapers just like you increase your closing rate to over 75% without doubling your workload so you can build a seven-figure business that doesn't need you.

  1. 6H AGO

    Why Avoiding Budget Conversations Is Costing Contractors Big Jobs w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY! What do you do when everything is working—and then suddenly two big projects fall apart? Even with solid sales systems and years of experience, every business owner eventually faces unexpected setbacks. In this episode, Joshua Gillow and John Valenta unpack what happens when projects collapse late in the process, how trust can quietly erode during budget creep, and why mindset—not tactics—is often the real deciding factor. You will: Learn how to handle lost projects without spiraling into self-doubtDiscover a powerful follow-up strategy that revived an entire seasonUnderstand how honest communication and mindset shifts protect trust and growth If you’ve ever questioned yourself after hearing “no,” press play and learn how to turn setbacks into momentum instead of letting them derail your business. For more information about Jon Valenta and his services visit: https://generalpavingstones.com/ Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    29 min

  2. JAN 7

    Why “Impressing” Homeowners Is the Worst Sales Strategy w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY!Are you stuck closing only 2 or 3 out of every 10 projects—and wondering why homeowners keep saying “we’ll think about it”? If you’re a contractor or outdoor living professional spending hours on free designs, long proposals, and jobsite meetings that go nowhere, this episode hits home. Joshua Gillow and John Valenta break down why hard work alone doesn’t lead to growth—and how a lack of sales process quietly keeps business owners stuck in survival mode. You will: Learn how sales training helped one contractor go from a 30% close rate to nearly 90%Discover how to stop wasting time on tire kickers and focus only on qualified clientsUnderstand how better sales conversations improve not just revenue—but work-life balance If you’re ready to stop guessing, close more projects, and enjoy your business again, press play and learn how sales training can change everything. For more information about Jon Valenta and his services visit: https://generalpavingstones.com/ Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    34 min

  3. 12/29/2025

    How a Outdoor Living Pro Turned Sales Frustration into Business Control w/ General Pavingstone's, Jon Valenta

    Schedule a Meeting with Joshua TODAY!Are you tired of doing free designs, working nights and weekends, and still hearing “we’ll think about it” from clients? In this episode, Joshua sits down with John Valenta of General Paving Stones to unpack what it really looks like to grow as an outdoor living pro. John shares his journey from working in his father’s commercial landscape company to building a successful residential hardscaping business—and the sales frustrations that nearly burned him out along the way. You will: Insight into the real sales struggles hardscapers and landscapers faceLessons from 13 years of residential outdoor living experienceA clear picture of why communication—not more leads—drives growth If you’re an outdoor living pro, hardscaper, or landscaper who wants better clients, better balance, and better results, press play and hear John’s story before next week’s deep dive into sales training. For more information about Jon Valenta and his services visit: https://generalpavingstones.com/ Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    25 min

  4. 12/22/2025

    Outdoor Living Pro Pricing Strategies to Stay Profitable in 2026 w/ Financial Expert, Greg Crabtree

    Schedule a Meeting with Joshua TODAY!Are you busy—but still struggling to make real profit as a contractor heading into 2026? With demand uneven, winter approaching, and economic growth slowing, many contractors are stuck chasing work just to cover overhead. In this episode, Greg Crabtree breaks down how the best contractors are adapting—by pricing smarter, staying lean, and using scheduling and soft skills to win high-margin jobs even in a tough market. You will: Learn how to protect cash flow without destroying your capacity during slow seasonsDiscover why pricing, scheduling, and customer interaction determine profitability more than volumeUnderstand how premium contractors are taking market share while others struggle If you want to stay profitable, resilient, and positioned to win as the market shifts, press play and learn how to prepare your contracting business for the next 3–6 months and beyond. Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    25 min

  5. 12/17/2025

    The Financial Discipline Landscapers and Hardscapers Need Heading Into 2026 w/ Financial Expert, Greg Crabtree

    Schedule a Meeting with Joshua TODAY!Is your outdoor living business actually profitable—or just busy? As the economy softens and demand tightens, outdoor living pros, landscapers, and hardscapers are entering a market that will quickly separate strong operators from struggling ones. In this episode, Joshua Gillow sits down with financial expert Greg Crabtree to break down what contractors should really be watching—and why margin, not revenue, will decide who wins heading into 2026. Listeners will learn: • What the current economic signals really mean for contractors • Why gross margin matters more than top-line revenue • How to optimize staffing, pricing, and operations for a slower market Hit play now to learn how to protect your margins, stay profitable, and position your outdoor living business to win—no matter what the economy does next. Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    30 min

  6. 12/15/2025

    A Simple Mindset Shift Helping Outdoor Living Pros Close More…You vs. the Overcomplicators

    Schedule a Meeting with Joshua TODAY!Have you ever had a great sales meeting—only to send the proposal and hear absolutely nothing back? Most outdoor living pros, landscapers, and hardscapers don’t lose sales because of price—they lose them because their process is unclear. When clients don’t know what happens next, how to move forward, or how to say yes, they freeze. This episode breaks down why confusion silently kills deals and how clarity instantly builds trust and momentum. Listeners will learn: • Why confused clients don’t ghost—they hesitate • The 3-lane clarity framework top closers use to guide buyers forward • How to simplify pricing, proposals, and next steps to close faster Press play now to learn how eliminating confusion from your sales process can help you close more projects, build trust faster, and make it easier for clients to say yes. Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    8 min

  7. 12/10/2025

    Why Selling Features Is Costing Outdoor Living Pros High-Value Projects

    Schedule a Meeting with Joshua TODAY!Are you tired of clients comparing you to the lowest bidder—even when your work is far superior? Most outdoor living pros, landscapers, and hardscapers unknowingly sabotage their sales by focusing on features like materials, specs, and certifications instead of the emotional outcomes clients actually care about. This episode reveals how shifting your language from “what you build” to “how it transforms their life” instantly increases your close rate and separates you from every competitor. Listeners will learn: • How to uncover the emotional drivers hidden behind every feature request • How to turn client word-fragments into outcome-based proposals that sell themselves • How to pitch outdoor projects using stories, vision, and impact—not specs Hit play now to learn how selling outcomes—not features—can help you win premium clients, eliminate price shoppers, and finally stand out in a crowded market. Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    11 min

  8. 12/08/2025

    How Landscapers Can Stop Wasting Time Without Hurting Sales

    Schedule a Meeting with Joshua TODAY!Are you tired of getting ghosted, low-balled, or dragged through endless revisions—despite delivering high-quality outdoor living designs? If you're an outdoor living pro, landscaper, or hardscaper who keeps wasting hours on leads that never turn into real projects, this episode uncovers the exact reason it keeps happening: you're pitching too early and to the wrong people. Discover how pre-qualifying leads solves ghosting, protects your time, and immediately improves your close rate. Listeners will learn: • The 5 pillars of bulletproof qualification that instantly separate buyers from browsers • How to stop spending time on people who will never hire you—and redirect it toward high-value clients • The mindset shift that turns your sales process from convincing… into filtering for perfect-fit customers Press play now to discover how a simple qualification system can help you close better clients, earn more per project, and take back your time. Interested in being the first to know when The CORE 10 drops? Sign up HERE: https://yes.express/core-10/ Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry.

    14 min
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This podcast is dedicated to helping overwhelmed outdoor living professionals, landscapers and Hardscapers just like you increase your closing rate to over 75% without doubling your workload so you can build a seven-figure business that doesn't need you.

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