School of Impact

Jason Meland
  • 5.0 (15)
  • Entrepreneurship
  • Updated Weekly

This is the podcast to help online coaches make more money, change more lives and create more impact in this world. This mission is all about getting your message seen, heard and making it impactful. My name is Jason Meland and in the past 8 years, I've grown 3 multiple six figure businesses in the fitness and coaching space... and I'm unpacking everything you need to know to be successful in monetizing your message and growing your business.

  1. 3d ago

    339. We Make $138K/Month With One Sales Funnel (You Don't Need More Leads)

    In this episode, Jason breaks down the exact funnel and messaging strategy behind $138,000 in cash collected in 30 days and $1.9 million in sales over nine months, all using AI leverage and a single funnel. The breakdown covers conversion messaging, the two-path funnel structure, and how a live masterclass pre-sells prospects before they ever reach a sales call. The core insight: you probably don't need more leads, you need a message that makes the leads you already have want to buy.   "People buy who they get to become."   Hear more about: Conversion messaging, from struggling identity to aspirational identity The two-door funnel: direct call booking vs. live masterclass Why a live masterclass outperforms pre-recorded webinars The three sales made before the offer: belief, identity, and unique solution The Steve Jobs principle: selling identity, not products The microwave metaphor, heating cold leads until they're ready to buy Why more ads into a weak message just buys more unqualified leads Megaphone vs. dog whistle: specificity in marketing Social proof from people like your ideal client The 20% of client acquisition producing 80% of results   Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    339. We Make $138K/Month With One Sales Funnel (You Don't Need More Leads)

  2. Sep 24

    338. High Ticket Closing: 7 Lessons That Made Me $1.4M in 12 Months

    Seven lessons from closing $1.4M in sales over the last 12 months. The core message: great sales is diagnosis, not persuasion, your job is to uncover the real problem, shift the prospect's beliefs, and get specific enough that they feel understood. Marketing does the heavy lifting before the call ever happens, and objections are usually symptoms of something deeper. Includes a bonus eighth lesson on communication as the meta-skill behind it all.   "If you can articulate the prospect's problem better than they can, they're gonna automatically assume that you have the solution." — Jay Abraham   Hear more about: Sales as diagnosis, not persuasion The 5–6 beliefs every prospect needs before buying Why the sale happens before the close Specificity creating emotion and movement Selling the change, not the features Handling objections as symptoms, not problems Detaching from needing the sale Communication as the ultimate sales skill Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    338. High Ticket Closing: 7 Lessons That Made Me $1.4M in 12 Months

  3. Sep 10

    337. How to sell on a webinar (make these 4 sales to convert)

    Want to convert more of your ideal clients from every presentation you give? In this episode, Jason breaks down the four sales you need to make inside any webinar, VSL, or live presentation to skyrocket conversions, the same framework that took one client's business from $55K to $117K in a single month.   "We want to get people to adopt our way of doing things because you should believe in your way. Your unique mechanism or your methodology should be the thing that you are very convicted in helping people with."   Hear more about: The 4 sales every presentation needs Shifting your audience's core beliefs Selling your unique mechanism Using storytelling to build belief Creating an aspirational identity Making social proof actually convert A real client's $55K → $117K growth story Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    337. How to sell on a webinar (make these 4 sales to convert)

  4. Sep 3

    336. How to create content that sells (steal my 3-belief method)

    Most creators are stuck in the "friend zone" of content:  informative, but not persuasive. In this episode, Jason breaks down the three core beliefs (problem, possibility, person) you need to shift in your audience to turn passive followers into consistent, predictable buyers, plus five proof mechanisms to actually make that shift happen.   "Your message matters now more than it ever has before. Don't be afraid to speak it."   Hear more about: Why "helpful" content keeps you commoditized The identity gap and finding your dream client The 3 beliefs that drive buying decisions Shifting the problem belief in your audience Building possibility through your unique method Becoming the trusted person, not just an option 5 proof mechanisms: story, client, analogy, credibility, example Turning belief shifts into real sales conversations Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    336. How to create content that sells (steal my 3-belief method)

  5. Aug 20

    335. How to sell online coaching in the AI era (shift these 8 beliefs)

    In this episode, Jason argues that chasing AI as a get-rich-quick "meta skill" is a mistake, the real leverage lies in mastering influence and sales. He breaks down the eight core beliefs that shape pre-sold buyers, shares two practical frameworks for belief-shifting content, and shows how these tactics apply across content, webinars, and sales calls.   "The more people are leaning into fakeness, into AI, into they're becoming dumber, they're becoming less skilled, the more you lean into learning how to influence, the more you're not just gonna survive, the more you're going to thrive."   Hear more about: Why AI isn't the real meta skill The 8 core beliefs of pre-sold buyers Shifting pain, doubt, and method beliefs Building desire and identity in your content A 4-step short-form persuasion formula The "belief collapse" sequence for deeper content Using stories and analogies as proof Turning influence into stronger sales calls Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    335. How to sell online coaching in the AI era (shift these 8 beliefs)

  6. Aug 13

    334. How to attract clients who buy (steal my messaging framework)

    Selling in a world flooded with AI-generated information means standing out isn't about having more content, it's about understanding your ideal client's psychology deeply enough to make them feel truly seen. In this episode, the Magic Messaging framework breaks down how to magnetize the right clients, repel the wrong ones, and build a big idea that turns your offer into something impossible to ignore.   "If you can articulate the problem better than they can, they're gonna automatically assume that you have the solution."   Key Points: Know your client's exact words, not just their problem Struggle stories have external symptoms and internal beliefs Get specific, vague problems don't convert Avoid "coach speak", it distances you from clients Transformation = tangible outcome + aspirational identity Sell identity, not just results (think Nike, Apple) Your big idea bridges the problem and the transformation Philosophy matters more than naming your framework Use metaphors, analogies, and stories (the MAS method) Clear messaging attracts fewer but better-fit clients Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    334. How to attract clients who buy (steal my messaging framework)

  7. Jul 30

    333. How to explain what you do in 30 seconds (so people say yes).

    In this episode, we break down a simple four-step framework to explain what you do in 30 seconds or less in a way that actually converts. You'll learn how to call out your dream clients, speak directly to their real-time struggles, present a unique solution, and paint a compelling dream outcome so that your content, reels, and conversations consistently attract qualified, ready-to-buy clients.   "If you can articulate the problem better than your clients can, they're going to automatically assume that you have the solution."   Hear more about: Getting specific on your dream client Turning surface-level problems into "struggle stories" Crafting a unique mechanism and big idea Positioning your offer around a dream outcome Turning this framework into reels, captions, and long-form content Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    333. How to explain what you do in 30 seconds (so people say yes).

  8. Jul 16

    332. Content that creates buyers, not just followers (my 5-belief system)

    This masterclass dives into how to turn your existing content into a true client acquisition engine instead of a vanity-metric machine. Jason walks through a complete system for creating content that pre-sells your offers by shifting core buyer beliefs, clarifying the identity journey of your ideal clients, and using a structured "10 P's" content mix. You'll also learn how to create powerful hooks, position your unique mechanism, and adopt the right energetic posture so your content attracts true fans and ready-to-buy prospects, not just likes.    "Teaching creates learners. Influence creates buyers."   Hear more about: The four jobs of content, and which one creates buyers The five beliefs every buyer must hold first Speaking to current vs. aspirational identity The 10 P's content mix for belief-shifting posts Hooks and high-value keywords that attract buyers Naming and explaining your unique mechanism Using story and proof to build authority and trust A one-to-many cadence for repurposing content How your energetic posture affects conversions Prompts to make content more fun and more you Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

    332. Content that creates buyers, not just followers (my 5-belief system)
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out of 5
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About

This is the podcast to help online coaches make more money, change more lives and create more impact in this world. This mission is all about getting your message seen, heard and making it impactful. My name is Jason Meland and in the past 8 years, I've grown 3 multiple six figure businesses in the fitness and coaching space... and I'm unpacking everything you need to know to be successful in monetizing your message and growing your business.

Information

  • Creator
    Jason Meland
  • Years Active
    2021 - 2026
  • Episodes
    333
  • Rating
    Clean
  • Copyright
    © Jason Meland
  • Show Website
    School of Impact