Limitless Leadership Lounge

StoryTrust Media

A tri-generational conversation for emerging leaders.

  1. Stop Dithering — Sales Masterclass with Ben Gay III

    JAN 21

    Stop Dithering — Sales Masterclass with Ben Gay III

    What if your biggest obstacle to success is actually your hesitation? This week, we dive into a masterclass in sales and leadership mindset with Ben Gay III — a living legend in professional selling, author of the classic The Closers series, and a keynote trainer whose lessons have shaped sales for decades. Ben kicks off by reminding us that people buy from those they know, like, trust, and feel safe with — an essential foundation for any leader selling their vision or product. He stresses the importance of choosing the right product — one that is quality and competitively priced — before mastering the sales process itself. Sharing a candid story, Ben recalls selling the notoriously awful Yugo car, and how the key to better sales was simply selling a better product to qualified buyers. He advocates studying and mimicking the best ethical salespeople to accelerate your own success, noting how much happens in the crucial first 15 seconds of a sales pitch. Ben champions using scripting — not robotic recitations but consistent messaging fine-tuned for impact — and cites his own journey involving The Closers series, which went from a rough manuscript to selling over 10 million copies. He debunks common sales myths, calling it the “red raw meat” of selling, demanding both technique and natural fluency. On storytelling, Ben highlights specificity and believability as keys to connecting, noting his father’s memorable buffalo stampede tale as an example of engaging narrative that makes complex ideas relatable and memorable. He also touches on classic sales communication techniques like “Feel, Felt, Found” for empathetic influence. Beyond sales, Ben shares his privileged mentorship with Napoleon Hill — author of Think and Grow Rich — whose legendary lessons on decisive action (“Stop dithering. Take action.”) Ben cites as guiding principles. Hill’s work, Ben notes, is one of the bestselling yet least-read books, underscoring the challenge of turning knowledge into practice. Overall, this episode is a treasure trove for emerging leaders and entrepreneurs who want to own their selling process, turn ideas into action, and build authentic connections that close deals. Resources Mentioned:     Ben Gay III’s The Closers book series — available at ronzonebooks.com     Lifetime unconditional guarantee on The Closers via ronzonebooks.com     Ben Gay III’s iconic sales stories and mentorship experiences

    43 min
  2. The Optimist Way — How Mike Baker Leads with Hope, Purpose, and Grit

    JAN 14

    The Optimist Way — How Mike Baker Leads with Hope, Purpose, and Grit

    What if optimism is the essential secret to true leadership resilience and success? This week, we sit down with Mike Baker — CEO of Heritage Health, author of The Optimist Way, and a leader fueled by hope and purpose — for a deeply inspiring conversation about navigating challenges with optimism. Mike shares why optimism, grounded firmly in realism, is a leader’s superpower. It enables you to uplift teams, push through tough times, and set a hopeful stage for breakthrough growth. He explains how authentic connection and fostering psychological safety within teams creates the foundation for powerful, sustainable leadership impact. Hiring is about more than skills — Mike emphasizes the importance of prioritizing heart, attitude, and resilient mindset when building teams. He also shares how balancing leadership with family, creativity, and mindful self-care keeps leaders energized and effective over the long haul. Drawing from personal stories and the sports arena, Mike illustrates the power of perseverance, showing up, and the mindset that “figure it out” drives real success. He also highlights his work beyond leadership — including music, art, and philanthropy — as sources of inspiration and connection. Whether you’re leading a nonprofit, business, or family, this episode offers heartening perspectives and practical strategies to help you lead with clarity, courage, and enduring influence.

    43 min
5
out of 5
21 Ratings

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A tri-generational conversation for emerging leaders.