Marketing in a digital world with Lerato Monareng

Lerato Monareng
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Digital marketing strategy consultant, Lerato Monareng, shares digital marketing tools, tips, tricks, and how-to guides to equip digital marketing professionals, entrepreneurs, small business owners, and enthusiasts. To learn more about what I do, visit my website on www.leratomonareng.co.za

  1. 06/08/2023

    Review: Digital Marketing Online Short Course

    I am excited to bring you a comprehensive review of the UCT Digital Marketing Online Short Course offered by GetSmarter. Whether you're a marketing professional looking to enhance your skills or someone interested in entering the dynamic world of digital marketing, this course claims to equip you with the necessary knowledge and tools to thrive in the digital landscape. In this detailed review, I will explore the key features, curriculum, learning experience, and overall value of the UCT Digital Marketing Online Short Course and further provide you with an honest assessment of the course. According to UCT through the course you'll delve into essential digital marketing topics such as search engine optimization (SEO), social media marketing, content marketing, email marketing, analytics, and more. The curriculum is designed to provide a comprehensive understanding of digital marketing strategies and tactics, ensuring that learners gain practical skills applicable to real-world scenarios. Lastly, I will weigh the overall value for money, considering the course's price in relation to the knowledge and skills acquired. I will provide my final verdict, highlighting the strengths and weaknesses of the UCT Digital Marketing Online Short Course and determining whether it lives up to its promises. Whether you're considering enrolling in this course or simply interested in the field of digital marketing, this review will help you make an informed decision. Don't forget to like this video and subscribe to my channel for more insightful reviews and educational content. Let's dive into the world of digital marketing together! Follow me on social media to stay up to date: Instagram: https://www.instagram.com/leratomonareng Twitter: https://twitter.com/LeratoMonareng_ LinkedIn: https://www.linkedin.com/in/leratomonareng Facebook: https://www.facebook.com/LeratoMonareng Website: www.leratomonareng.co.za Source: https://www.getsmarter.com/products/uct-digital-marketing-online-short-course

  2. 06/07/2023

    Embrace Being a Jack of All Trades: Unlocking the Power of Versatility

    Are you tired of feeling pressured to specialise in just one area? In this enlightening video, I delve into the world of being a jack of all trades especially in the game of AI and discover the incredible benefits it can bring to your life. Gone are the days when expertise in a single field was the ultimate goal. Now, versatility and adaptability are becoming increasingly valuable traits in our ever-changing world. Join me as I explore why being a jack of all trades can be a remarkable advantage. In this video, we'll share insights into how being a generalist can help you: 1. Broaden Your Skill Set: Being a jack of all trades allows you to develop a diverse range of skills across various disciplines. From coding and graphic design to public speaking and cooking, expanding your skill set empowers you to tackle a wide array of challenges and seize new opportunities. 2. Foster Creativity and Innovation: The intersection of different fields often sparks creativity and innovation. By exposing yourself to various domains, you can gain fresh perspectives and draw connections between seemingly unrelated areas. This creative mindset enables you to think outside the box and come up with groundbreaking solutions. 3. Adapt to Changing Environments: In today's fast-paced world, adaptability is key. Being a jack of all trades equips you with the ability to quickly adapt and thrive in different situations. Whether it's a new job, a shifting industry landscape, or unforeseen circumstances, your versatility allows you to pivot and excel. 4. Embrace Lifelong Learning: Constantly learning and acquiring new knowledge becomes a way of life as a jack of all trades. Embracing this mindset not only keeps you intellectually stimulated but also ensures you stay ahead of the curve. Learning becomes a fulfilling journey, leading to personal growth and a deeper understanding of the world around you. 5. Maximise Your Opportunities: Being versatile opens up a multitude of opportunities that may not be accessible to specialists. You become a well-rounded individual capable of tackling diverse projects, collaborating with different teams, and embracing new challenges. Your unique skill set becomes an asset that sets you apart in a competitive landscape. Join me in this eye-opening exploration of the benefits of being a jack of all trades. Learn how versatility can empower you to excel in a world that demands adaptability and innovation. Embrace the power of being a generalist and unlock your full potential! Don't forget to like, share, and subscribe for more insightful content. Let's embark on this journey together and celebrate the power of versatility! Follow me on social media to stay up to date: Instagram: https://www.instagram.com/leratomonareng Twitter: https://twitter.com/LeratoMonareng_ LinkedIn: https://www.linkedin.com/in/leratomonareng Facebook: https://www.facebook.com/LeratoMonareng Website: www.leratomonareng.co.za

    Embrace Being a Jack of All Trades: Unlocking the Power of Versatility

  3. 02/08/2023

    Digital marketing Weekly Trending News: Week 05 – February 2023

    In this week's episode of Digital Marketing Weekly Trending News, I will cover one topic that deserves to trend on its own: Google CEO’s confirmation of AI Features Coming To Search “Soon”. Here a the main highlights of this trend: Google is launching AI-powered features in search results to provide a more intuitive way of navigating and understanding the web. A new experimental conversational AI service called Bard, powered by LaMDA will deliver accurate and high-quality answers to users. Google is committed to making search more efficient for users and will continue to improve these offerings in the coming weeks and months. Follow me on social media to stay up to date: Instagram: https://www.instagram.com/leratomonareng_ Twitter: https://twitter.com/LeratoMonareng_ LinkedIn: https://www.linkedin.com/in/leratomonareng Facebook: https://www.facebook.com/LeratoMonareng Website: www.leratomonareng.co.za   #ChatGPT #GoogleBard #GoogleAI Source: https://www.searchenginejournal.com/google-ceo-confirms-ai-features-coming-to-search-soon/478679/ https://blog.google/technology/ai/bard-google-ai-search-updates/

    Digital marketing Weekly Trending News: Week 05 – February 2023

  4. 01/31/2023

    Digital marketing Weekly Trending News: Week 04 – January 2023

    In this week's episode of Digital Marketing Weekly Trending News, I will cover the following trending topics for the fourth week of 2023. 00:00 - Intro 02:55 - Microsoft FY23 Q2 earnings look promising, despite mass layoffs 08:20 - Why Is Google Ending Universal Analytics? 17:30 - LinkedIn’s New Feature Can Help You Find Must-Read Newsletters 24:10 - Twitter has launched a Search Keyword Ads beta test for all advertisers 28:50 - Top 10 TikTok Influencers in 2023 [+ How to Become One] 33:20 - Best Web Hosting Services of 2023, according to Neil Patel 37:55 - Outro Follow me on social media to stay up to date: Instagram: https://www.instagram.com/leratomonareng_ Twitter: https://twitter.com/LeratoMonareng_ LinkedIn: https://www.linkedin.com/in/leratomonareng Facebook: https://www.facebook.com/LeratoMonareng Website: www.leratomonareng.co.za Sources: https://searchengineland.com/microsoft-fy23-q2-earnings-look-promising-despite-mass-layoffs-392206 https://www.datadrivenu.com/why-google-is-ending-universal-analytics/ https://www.seroundtable.com/google-optimize-to-sunset-september-30-2023-34785.html https://www.searchenginejournal.com/linkedins-new-feature-can-help-you-find-must-read-newsletters/477199/#close https://searchengineland.com/twitter-has-launched-a-search-keyword-ads-beta-test-to-all-advertisers-392243 https://blog.hootsuite.com/tiktok-influencers/ https://neilpatel.com/blog/best-web-hosting-services/ #ChatGPT #Google #Twitter #MicrosoftBing #GoogleAnalytics

    Digital marketing Weekly Trending News: Week 04 – January 2023

  5. 01/25/2023

    Microsoft advertising Video ads best practices for advertisers

    In this week's episode of Digital Marketing Weekly Trending News, I will cover the following trending topics for the third week of 2023. 02:00 - Topic 01, Twitter's Revenue is Down 40% As 500 Top Advertisers Pull Out, 04:10 - Topic 02: Google search will feature a chatbot in 2023 its search, to rival ChatGPT 05:10 - Topic 03: The launch of Apple Business Connect 07:10 - Topic 04: Microsoft Bing is Testing Topics Search Bar Refinements that are similar to those of Google search 07:50 - Topic 05: Google is laying off 12 000 of its employees 09:05 - Topic 06: Instagram January 2023 updates that include Quiet mode, updated recommendation control and parental centre updates 12:55 - Topic 07: Microsoft shares Video ads best practices for advertisers 17:45 - Topic 8: Microsoft plans to add ChatGPT features to every one of its products Follow me on social media to stay up to date: Instagram: https://www.instagram.com/leratomonareng_  Twitter: https://twitter.com/LeratoMonareng_  LinkedIn: https://www.linkedin.com/in/leratomonareng  Facebook: https://www.facebook.com/LeratoMonareng  Website: www.leratomonareng.co.za #ChatGPT #Google #Twitter #MicrosoftBing #Apple BusinessConnect #QuietMode

    Microsoft advertising Video ads best practices for advertisers

  6. 01/24/2023

    Digital marketing Weekly Trending News: Week 03 - January 2023

    In this week's episode of Digital Marketing Weekly Trending News, I will cover the following trending topics for the third week of 2023.   Topic 01, Twitter's Revenue is Down 40% As 500 Top Advertisers Pull Out,  Topic 02: Google search will feature a chatbot in 2023 its search, to rival ChatGPT  Topic 03: The launch of Apple Business Connect  Topic 04: Microsoft Bing is Testing Topics Search Bar Refinements that are similar to those of Google search  Topic 05: Google is laying off 12 000 of its employees  Topic 06: Instagram January 2023 updates that include Quiet mode, updated recommendation control and parental centre updates.  Topic 07: Microsoft shares Video ads best practices for advertisers  Topic 8: Microsoft plans to add ChatGPT features to every one of its products   Follow me on social media to stay up to date:  Instagram: https://www.instagram.com/leratomonareng_  Twitter: https://twitter.com/LeratoMonareng_  LinkedIn: https://www.linkedin.com/in/leratomonareng  Facebook: https://www.facebook.com/LeratoMonareng  Website: www.leratomonareng.co.za   #ChatGPT #Google #Twitter #MicrosoftBing #Apple BusinessConnect #QuietMode

    Digital marketing Weekly Trending News: Week 03 - January 2023

  7. 01/18/2023

    How to become a future-fit digital marketing professional in an AI world

    As a digital marketing professional, what skills are required to remain relevant in the age of artificial intelligence? In this episode, I'll explore the key traits and skills that will set you apart in tomorrow's digital landscape and discuss skills to help you become a future-fit digital marketing professional. I will share two models (the T-shaped and V-shaped marketer models) to help you navigate the ever-changing digital world.  Subscribe, comment and like my podcast to level up your digital marketing game and become a leader in your field. Follow me on social media to stay up to date: Instagram: https://www.instagram.com/leratomonareng_ Twitter: https://twitter.com/LeratoMonareng_ LinkedIn: https://www.linkedin.com/in/leratomonareng Facebook: https://www.facebook.com/LeratoMonareng Website: www.leratomonareng.co.za   #FutureFitMarketer #AI #ChatGPT #DigitalMarketingLandscape #V-shapedMarketer #T-shapedMarketer

    How to become a future-fit digital marketing professional in an AI world

  8. 01/17/2023

    Digital marketing Weekly Trending News: Week 02 - January 2023

    In this week's episode of Digital Marketing Weekly Trending News, I will cover the following trending topics for the second week of 2023. Topic 01: In This day in search marketing history" I will share four historical events that took place during the second week of January in 2012, 2013, 2020 and 2022. Topic 02: I will discuss Google's introduction of site names to its search Topic 03: I will touch on Automattic's introduction of a new ad network called Blaze (If you don't know, Automattic *is spelt with double Ts, its the company behind WordPress, Tumblr, WooCommerce and another couple of companies) Topic 04: Will be the long-awaited rollout of Google's December 2022 link spam update Topic 05: Google is testing the "sponsored label" in its product listing search results. Topic 06: Microsoft Store Ads and other product updates for January Topic 07: Brightcove and Magnite Strategic Partnership to Boost Ad Monetization for CTV and Online Video (OLV) Publishers Topic 08: An update on Meta's efforts to create Age-Appropriate Ad Experiences for Teens Lastly, on Topic 09: I look at 10 Rising Stars of the Marketing World in 2023 according to LinkedIn Follow me on social media to stay up to date: Instagram: https://www.instagram.com/leratomonareng_ Twitter: https://twitter.com/LeratoMonareng_ LinkedIn: https://www.linkedin.com/in/leratomonareng Facebook: https://www.facebook.com/LeratoMonareng Website: www.leratomonareng.co.za #Automattic #Blaze #LinkSpamUpdate #SponsoredLabel #GoogleSponsoredLabel #BrightCove #Magnite #Meta #LinkedIn #MicrosoftStoreAds

    Digital marketing Weekly Trending News: Week 02 - January 2023
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Digital marketing strategy consultant, Lerato Monareng, shares digital marketing tools, tips, tricks, and how-to guides to equip digital marketing professionals, entrepreneurs, small business owners, and enthusiasts. To learn more about what I do, visit my website on www.leratomonareng.co.za

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