Your Passion, Purpose and Personal Brand

Lisa McGuire

Why am I here? What is my purpose? How can I live in alignment with who I was created to be? People are waking up to realize the life that was promised to them does not exist, nor does it begin to provide fulfillment. Join Lisa McGuire each week for interviews with intentional leaders who have not been afraid to reinvent themselves. Solo episodes are about growing to experience "so much more" and the impact of becoming your legendary self by living by your design.

  1. 2D AGO

    Successfully Stuck: When Success No Longer Feels Like You with Lisa McGuire

    There's a moment that doesn't get talked about enough. A moment where everything still looks right… But something inside you quietly knows that it no longer feels true. In this episode, we explore what I've come to recognize as one of the most pivotal transitions in a successful person's life: the experience of being "Successfully Stuck." This isn't burnout. It isn't failure. And it's not something to fix. It's something to notice. Because when the identity that built your success begins to feel misaligned, it's not a breakdown—it's a signal. A subtle, steady invitation toward something more honest, more aligned, and more you. And if you've been feeling that quiet shift… you're not alone. Key Takeaways Success can continue working externally while feeling misaligned internally The identity that built your life may not be the one meant to lead your next chapter Feeling "stuck" is often a sign of evolution—not failure High achievers often confuse misalignment with burnout The Achiever identity has limits—even when it's been effective Internal shifts often show up before external change happens Recognizing misalignment is the first step toward clarity Two identities can coexist temporarily, creating confusion You don't need to fix this moment—you need to understand it LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

    9 min
  2. MAR 17

    Straight Talk: When the Role That Made You Successful Stops Feeling True with Lisa McGuire

    What happens when the role that once defined your success… stops feeling like you? There's a quiet moment many high-achieving professionals eventually encounter. From the outside, everything still looks successful...the career, the reputation, the leadership role. But internally, something has shifted. The identity that once felt natural begins to feel like something you're performing. In this episode of Your Passion, Purpose and Personal Brand, Lisa McGuire explores the moment when success and truth begin to diverge. It's the moment when the role that once brought recognition and stability no longer feels aligned with the person you're becoming. Through a powerful story about truth, identity, and the roles we play, Lisa introduces a framework for understanding this shift and explains how recognizing your unique authority can open the door to a completely new chapter of leadership and impact. This episode is an invitation to pause and ask a deeper question: Who are you when the role disappears? If you've ever felt the tension between the role you've mastered and the truth of who you are becoming, this conversation will help you see that moment differently - not as a crisis, but as the beginning of something far more authentic. Key Takeaways Professional roles that once brought success can eventually stop reflecting who you truly are. Many people unknowingly perform identities that were shaped by expectations rather than truth. The moment when a role stops fitting is often the beginning of deeper self-recognition. Authentic authority comes from the experiences and perspective you've built over a lifetime. Identity transformation typically unfolds in three stages: the mask, the truth moment, and your Category of ONLY™. Letting go of performance creates space for a more aligned next chapter. Honest self-reflection is often the first step toward rediscovering your real identity. True leadership begins when you stop trying to fit into existing categories and define your own.   CONNECT WITH LISA LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

    12 min
  3. MAR 10

    Leadership Burnout: Why High-Achieving Women Are Carrying Too Much with Debra Mitchell

    What if the future of leadership isn't louder, tougher, or more relentless - but more human? In this episode of Your Passion, Purpose and Personal Brand, Lisa McGuire sits down with leadership consultant Deb Mitchell, founder of KindShift, to explore why kindness, clarity, and courage are becoming the most powerful leadership advantages in modern organizations. After more than 20 years working inside Fortune 500 companies like Capital One, Deloitte, and Booz Allen Hamilton, Deb noticed a troubling pattern: high-performing women leaders weren't burning out because they lacked capability. They were burning out because they were carrying too much. Too much responsibility. Too much emotional labor. Too many expectations to keep performing while abandoning their own needs. In this conversation, Deb shares why kindness is not weakness, how courageous conversations build trust inside organizations, and why leadership is shifting from performance and control toward presence, empathy, and clarity. You'll also learn simple practices - like the power of the pause - that help leaders move from anxiety and over-functioning to grounded authority. If you're a high-achieving professional who feels "successfully stuck," this episode offers a powerful reframe for what leadership can look like when you stop performing and start leading from alignment. Because the leaders shaping the future won't be the ones holding onto old models of control. They'll be the ones brave enough to lead with humanity.   CONNECT WITH DEB JOIN THE KINDSHIFT COHORT - MARCH 30 https://inspired-consulting-solutions.kit.com/25d8199207 LINKEDIN: https://www.linkedin.com/in/mitchelldebra/  CENTERLINE NEWSLETTER: https://inspired-consulting-solutions.kit.com/ KINDSHIFT WEBSITE: https://www.kindshift.us/    CONNECT WITH LISA "SO MUCH MORE" NEWSLETTER: https://www.thediyframework.com/so-much-more-subscribe  Instagram: https://www.instagram.com/iamlisamcguire/ Facebook: https://www.facebook.com/iamlisamcguire LinkedIn: https://www.linkedin.com/in/lisa-mcguire/ YouTube: https://www.youtube.com/@iamlisamcguire/videos

    36 min
  4. MAR 3

    From the Corporate Zoo to the Entrepreneurial Wild: Breaking Free with Chris Lalomia

    There's a moment in every high achiever's life when the outside success no longer matches the inside truth. You have the title. The team. The salary. The symbols. And yet… something feels off. In this powerful episode of Passion, Purpose, and Personal Brand, Lisa McGuire sits down with Chris Lalomia, founder of The Trusted Toolbox and host of Small Business Safari, to unpack what it really looks like to walk away from corporate security and step into the unpredictable, often messy, but deeply fulfilling world of entrepreneurship. Chris didn't just leave a job. He left an identity. From Senior Vice President with custom suits and a Mercedes… to hauling trash in white vans and earning credibility one home at a time. This is not a highlight reel conversation. This is about ego checks, near-missed payrolls, launching a company before the Great Recession, building systems in an unregulated industry, and discovering that the "wild" may be dangerous—but it's also where purpose wakes up. If you've ever felt "successfully stuck," this episode is your mirror. Key Takeaways "Successfully stuck" is real — outward success can mask internal misalignment. Leaving corporate isn't just a career shift. It's an identity shift. Passion isn't enough, but it's essential when everything gets hard. Financial resilience determines survival more than optimism does. Systems save you when emotion fails you. Entrepreneurship is freedom, but it's also full responsibility. Professionalizing a fragmented industry requires leadership and vision CONNECT WITH CHRIS LINKEDIN: https://www.linkedin.com/in/chrislalomia/  WEBSITE: https://www.chrislalomia.com/  COMPANY WEBSITE: https://thetrustedtoolbox.com/  CONNECT WITH LISA LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

    37 min
  5. FEB 24

    Kindness Is the New Power: Rethinking Leadership in a World Tired of Burnout with Graham Allcott

    We are living in a moment where success looks polished on the outside… but inside, many leaders feel quietly exhausted. Disconnected. Successfully stuck. In this powerful and timely conversation, Lisa McGuire sits down with Graham Allcott, bestselling author of Kind: The Quiet Power of Kindness at Work and How to Be a Productivity Ninja, and founder of Think Productive. Together, we explore why kindness is no longer a "soft skill." It's a strategic advantage. If you've ever felt the tension between performance and humanity… If you've wondered whether productivity culture is feeding an unworthiness epidemic… If you sense leadership must evolve, but you're not sure how… This episode is your wake-up call. Kindness is not the opposite of high performance. It is the foundation of it. KEY TAKEAWAYS Kindness is a strategic advantage. It's not weakness. Self-kindness is the foundation of leadership. Scarcity thinking ("I'm not enough") drives hustle culture. Empathy is neuroplastic. It can be learned and strengthened. The biggest source of accidental unkindness is busyness. Truth delivered with grace is real leadership. Trust eliminates friction and fuels innovation. Leadership is about how things operate when you're not in the room. Self-care isn't selfish. It's generous. CONNECT WITH GRAHAM LINKEDIN: https://www.linkedin.com/in/grahamallcott/ WEBSITE: https://www.grahamallcott.com/ BOOKS BY GRAHAM ALLCOTT: KIND: THE QUIET POWER OF KINDNESS AT WORK: THE PRODUCTIVITY NINJA CONNECT WITH LISA LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

    55 min
  6. FEB 17

    Stop Performing: Why Personal Branding Is Over and Identity-Led Marketing Is the Future with Lisa McGuire

    In a world obsessed with visibility, there's a quiet exhaustion rising beneath the surface. Everyone is talking about personal branding. Stand out. Be visible. Polish your message. Optimize your strategy. But what if the reason your marketing feels heavy isn't because you lack a better brand… What if it's because you've outgrown the identity you've been performing? In this episode of Your Passion, Purpose & Personal Brand, we name what most high achievers feel but rarely say out loud: personal branding has quietly become performance. And performance is exhausting. This isn't about abandoning marketing. It's about rebuilding it from the only place that actually sustains trust. That's identity. If something inside you knows you've been performing confidence… curating authority… shaping yourself to stay promotable… this conversation will feel like relief. We're going upstream - beyond websites, logos, funnels, and visibility and into the deeper truth: Your identity is the strategy. Your presence is the brand. Your realness is the marketing. KEY TAKEAWAYS Personal branding has become a socially acceptable mask for many high performers. When identity is unclear, branding turns into performance. When identity is clear, your brand becomes an amplifier. Identity-led marketing creates resonance instead of volume. When identity leads, aligned clients become magnetic — not forced. Competitors become irrelevant when you operate from a truth that cannot be replicated. CONNECT WITH LISA LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

    15 min
  7. FEB 10

    Successfully Stuck: Why High Achievers Feel Empty at the Peak of Success with Jim Huling and Lisa McGuire

    The Conversation Leaders Are Afraid to Have This is not a podcast interview. It's a raw, unfiltered conversation between two people who sit inside the private inner worlds of high-performing leaders and keep seeing the same quiet truth emerge. Two different lanes (corporate leadership and entrepreneurship) but the same reckoning to be felt. Success that looks right on the outside while something inside is asking for honesty no one wants to name. In this episode, Lisa McGuire and Jim Huling step out of expert mode and into real dialogue. No rehearsed answers. No motivational gloss. Just a direct conversation about what happens when achievement stops delivering meaning, and why the most capable people often feel the most trapped. They talk openly about the experience of being successfully stuck: Not burned out. Not failing. Just misaligned...and working harder to avoid admitting it. You'll hear why high performers keep this restlessness private, how over-functioning becomes a socially rewarded coping mechanism, and why clarity rarely comes before movement. They compare what this looks like inside corporate leadership versus entrepreneurship, and why the external differences don't change the internal cost. This conversation challenges the hustle narrative, confronts the pressure to "be grateful," and questions the idea that something must be broken for change to be necessary. Most importantly, it offers a reframing many leaders have never been given: sometimes the discomfort isn't a problem to solve. It's an identity that has outgrown its current structure. If you've been feeling successful but unsettled… If you've been carrying more than anyone realizes… If you've told yourself "I should be happy" and felt the quiet resistance underneath… There is nothing wrong with you. You may simply be standing at the edge of your next chapter, before the meaning has caught up with the shift. Listen with honesty. Let it land. And notice what starts telling the truth inside you. CONNECT WITH JIM LinkedIn: https://www.linkedin.com/in/jimhuling/  Subscribe to Execution Insights: https://www.youtube.com/@jimhulingcoaching  CONNECT WITH LISA LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

    47 min
  8. FEB 3

    Choosing Yourself Before You Have the Map with Jordan Schram

    What happens when you build the "perfect life" only to realize it doesn't belong to you? In this vulnerable and powerfully honest episode, former Walmart brand strategist- turned-entrepreneur, Jordan Schram, shares the story behind three life-changing words: "I'm choosing me." Jordan didn't make a dramatic leap. She made a quiet decision to stop living a life built on external validation and start listening to the quiet truths inside her. As the founder of Purple Sky Strategy and creator of The Brand Edge program, she now helps women entrepreneurs align their identity and strategy and create brands rooted in authenticity, not in chasing algorithms. This episode isn't about hustle or hype. It's about what becomes possible when you allow success to look different, and finally give yourself permission to stop proving and start living. Whether you're successfully stuck, questioning your current path, or ready to build something that fits you, this conversation will name the truth you've been circling. KEY TAKEAWAYS You can feel successful and still be misaligned. That doesn't make you ungrateful. It makes you human. Strategic clarity and identity clarity must work together for your business to thrive. Human Design isn't fluff. It's a tool for self-understanding and aligned decisions. You are allowed to choose yourself before you have a 5-year plan. Entrepreneurship is personal development in disguise. Authenticity is a competitive edge, especially in the age of AI. The "Random Tuesday Rule" is a powerful framework for reclaiming everyday joy. You are not behind. You are at the threshold of your next chapter. CONNECT WITH JORDAN INSTAGRAM: https://www.instagram.com/purpleskystrategy/ LINKEDIN: https://www.linkedin.com/in/jordanjschram/  THE BRAND EDGE: https://brandedge.purpleskystrategy.com/    CONNECT WITH LISA LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/

    40 min
4.9
out of 5
29 Ratings

About

Why am I here? What is my purpose? How can I live in alignment with who I was created to be? People are waking up to realize the life that was promised to them does not exist, nor does it begin to provide fulfillment. Join Lisa McGuire each week for interviews with intentional leaders who have not been afraid to reinvent themselves. Solo episodes are about growing to experience "so much more" and the impact of becoming your legendary self by living by your design.