Creative Entrepreneur: A Podcast For Business Growth and Trending News

Julie Lokun and Dominick Domasky
  • 5.0 (5.5K)
  • Business News
  • Updated Weekly

Welcome to The Creative Entrepreneur Podcast — a top-ranked show in Business News where entrepreneurship, creativity, media strategy, and pop culture collide. Whether you are building a business, growing a personal brand, launching a podcast, writing a book, or expanding your influence as a thought leader, this show was built for you. We believe business doesn't have to be boring. The most successful entrepreneurs are always learning, adapting, and evolving — and that means mastering business strategy, branding, marketing, AI tools, podcasting, publishing, and public speaking, while staying locked in on the pop culture moments, entertainment headlines, and media trends shaping the marketplace right now. Why? Because there is business behind everything. From viral moments and major brand moves to celebrity influence and cultural shifts, the biggest business lessons are playing out in real time. We break them down, make them actionable, and help you apply them to your brand and your bottom line. Each episode delivers real conversations, expert guest interviews, and practical frameworks to help you grow revenue, build authority, and expand your reach in today's creator economy. No fluff. No filler. Just the strategies that actually move the needle. What we cover: Business growth and monetization · Branding and authority building · Podcast and media strategy · Public speaking and visibility · AI and emerging tools · Publishing and thought leadership · Pop culture and business trends · Entrepreneurship and mindset · Marketing and content creation · Personal brand development Most of all, we believe in connection, community, and building meaningful relationships. Entrepreneurship can feel isolating — but growth accelerates when you surround yourself with the right people, the right tools, and the right conversations. This show is designed to help you move faster, think bigger, and build smarter. Whether you are a seasoned CEO, a rising entrepreneur, a content creator, or a thought leader ready to own your stage and scale your influence, The Creative Entrepreneur Podcast meets you where you are and challenges you to go further. Ready for an incredible live experience? Join us at Cre8tive Con — the traveling conference where entrepreneurs, creators, and thought leaders come together to learn, connect, and grow. Visit www.cre8tivecon.com to find an event near you. About the hosts: Julie Lokun, JD — Business strategist, podcaster, speaker, and publicity expert. Founder of Dragonfly Effect and co-founder of Mediacasters, Julie helps entrepreneurs amplify their message, increase visibility, and build authority through media, publicity, and strategic brand positioning. Learn more at www.julielokunconsulting.com. Dominick Domasky — Publisher, bestselling author, speaker, and founder of Motivation Champs (www.motivationchamps.com). Dom helps authors, entrepreneurs, and thought leaders share powerful stories, build strong brands, and create lasting impact through publishing and media. Together, Julie and Dom bring sharp insights, powerful guests, and unfiltered conversations to help creative entrepreneurs grow — in business, media, and beyond. Join a live event: www.cre8tivecon.com Podcast home: www.cre8tiveconpod.com Inquiries: julie@cre8tivecon.com | dom@cre8tivecon.com

  1. 7h ago

    The Science of Scaling : Dr. Benjamin Hardy Lessons with Julie Lokun and Dominick Domasky

    JOIN US LIVE IN ORLANDO! Cre8tive Con OTR Orlando with BookThinkers ft. Nick Hutchison | January 14–17, 2027- www.cre8tiveconotr.com Why Most Entrepreneurs Fail to Scale The Benjamin Hardy Effect: Are You 2x-ing or Just Staying Busy? In our latest episode of the Creative Entrepreneur Podcast, Julie Lokun and Dom Domasky break down the psychological barriers to success. Using the framework established by Dr. Benjamin Hardy, we explore why the "safety net" you’ve built is actually a trap. If you are a business owner in the Boston area, it’s time to stop managing time and start managing your future. The Science of Scaling suggests that if you want to reach a goal in 10 years, you should ask yourself why you can’t do it in six months. Dr. Benjamin Hardy emphasizes that "10x is easier than 2x," and on this episode, we apply that brutal honesty to our own businesses. Local Spotlight: Cre8tive Con Boston (July 13th) Why does location matter? Because proximity is power. We are bringing the heat to Boston, Massachusetts, for Cre8tive Con. Location: Boston, MA Date: July 13th Register: www.cre8tiveconotr.com Are you ready to burn the safety net? Register for Cre8tive Con Boston Here Are you busy, or are you actually moving the needle? Today, we’re calling out the "safety net" mentality that keeps entrepreneurs stuck in mediocrity. We discuss why a full calendar is often a mask for avoiding the one bold move that changes everything. The Dr. Benjamin Hardy Philosophy: We explore the concepts found in the work of Dr. Benjamin Hardy, specifically focusing on how to shorten your 10-year goals into 90-day sprints by raising your standards and narrowing your focus. Dropping the Floor: Why having a "fallback plan" is actually holding your business back. To reach the next level, you have to remove the option to fail. The Art of "No": Dom opens up about the struggle of being "too nice" and how unsolicited manuscripts and non-serious leads are the ultimate time-wasters. Peak Energy vs. Time Management: Why Julie believes color-coding your calendar is a crutch. We break down energy management for parents and busy professionals. Automation with Keap: How we are using Keap to eliminate manual tasks and maintain flow without the social media "time suck." Key Takeaways from Dr. Benjamin Hardy We are currently studying Dr. Benjamin Hardy’s principles on scaling and 10x growth. One of the biggest shifts we’ve made is realizing that Dr. Benjamin Hardy is right: you don't need more time; you need more skin in the game. By applying the "Science of Scaling," we are learning to stop the "inch-by-inch" growth and start taking exponential leaps. Connect with Your Hosts Dom Domasky: Founder of Motivation Champs. www.motivationchamps.com Julie Lokun: Founder of Big Better Brand. www.bigbetterbrand.com Cre8tive Con FAQs What is Cre8tive Con? Cre8tive Con is the premier gathering for creative entrepreneurs, authors, and business leaders looking to scale their brands. It’s an immersive experience focused on execution over theory. When and where is the next event? We are heading to Boston! Join us on July 13th. You can grab tickets at www.cre8tiveconotr.com. Is this event for beginners or established business owners? Both! Whether you are just starting out or looking to apply Dr. Benjamin Hardy’s scaling principles to a 7-figure business, the strategies shared in Boston will help you "drop the floor" and level up. Will Julie and Dom be there in person? Absolutely. We’ll be leading sessions, recording live, and networking with all of you. See you in Boston! Julie Lokun, JD | Founder of Big Better Brand Julie Lokun is a powerhouse entrepreneur, author, and the visionary founder of Big Better Brand. With a legal background and a shark-like instinct for branding, Julie specializes in helping entrepreneurs find their "why" and execute it with ruthless precision. As a devotee of Dr. Benjamin Hardy’s "10x" methodology, she is known for her "drop the floor" approach—eliminating the safety nets that keep business owners playing small. Julie is the lead architect behind Cre8tive Con, bringing her high-octane energy to the Boston stage on July 13th. When she isn't coaching elite brands or hosting the Creative Entrepreneur Podcast, she is managing a household of four boys and proving that "work-life balance" is less about time management and more about energy management. Website: www.bigbetterbrand.com Expertise: Brand Identity, Strategic Scaling, Podcast Growth. Dominick Domasky | Founder of Motivation Champs Dominick Domasky is a professional "YES" man turned "NO" strategist, author, and the founder of Motivation Champs. After years of navigating the highs and lows of the sales world, Dom has dedicated his career to sharing the stories of the "underdogs" and helping people turn their failures into fuel. Through his work with Dr. Benjamin Hardy's scaling principles, Dom focuses on "raising the floor" by helping entrepreneurs eliminate the low-level tasks that drain their income-generating potential. As a publisher and media strategist, Dom helps authors and speakers get their message to the masses without the "fluff." He is the co-host of the Creative Entrepreneur Podcast and will be co-leading the charge at Cre8tive Con in Boston this July. Dom’s mission is simple: to help you stop lying to yourself about your progress and start executing like a champion. Website: www.motivationchamps.com Expertise: Storytelling, Motivational Speaking, Publishing, Sales Strategy. Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    The Science of Scaling : Dr. Benjamin Hardy Lessons with Julie Lokun and Dominick Domasky

  2. 3d ago

    Ex-Scientologist Anne Gollert Hill: 20 Years in the Sea Org, Tom Cruise and Escaping to Joy

    Join Us Live in Orlando! Cre8tive Con OTR Orlando with BookThinkers ft. Nick Hutchison | January 14–17, 2027 www.cre8tiveconotr.com What happens when you sign your life away for a billion years and wake up two decades later realizing you have to walk away from everything? Check out more about Anne and her new book- Escape to Joy | A Memoir by Anne Gollert Hill Anne Gollert Hill joined Scientology in 1988 and rose into the Sea Org, the organization’s most devoted inner circle. She worked at the highest levels, in the orbit of leader David Miscavige and its most famous faces, including Tom Cruise. For 14 years she wrote the official messaging, 18 hours a day, seven days a week. Then in 2007 she did the one thing she’d been trained to fear most. She left with just the clothes on her back. Escaping was only chapter one. Fresh off her viral appearance on The Jenny McCarthy Wahlberg Show, Anne joins Julie Lokun and Dominick Domasky on The Creative Entrepreneur Podcast. They talk about how she rebuilt her life from zero, why she started TikTok at 65, and how she turned the hardest chapter of her life into a platform, a purpose, and a brand. Her account has passed 1.3 million views in six months. Her message is simple and hard-won: no matter what you’ve been through, you deserve joy. In this episode: What really drew a smart, accomplished woman into Scientology, and why the early “tools” worked Life inside the Sea Org: the billion-year contract, the production pressure, and why members were told to call Tom Cruise “sir” How Scientology’s “conditions” are designed to stamp out doubt The moment Anne decided: “I’ve wasted 20 years of my life, but I’m not gonna waste 21” Why she waited 18 years to tell her story publicly, and why healing had to come first The skills a high-control group accidentally taught her about content creation How she went from zero to a Jenny McCarthy invite in about a month on TikTok Social media, algorithms, and mind control: where the parallels are real Jules Rules: relationship red flags (love bombing, “just joking” insults, isolation, gossip, and gaslighting) Her advice for anyone stuck in a business, relationship, or group they can’t see a way out of CHAPTER MARKERS (No timecodes in the transcript, so drop in times from your edit.) 00:00 The billion-year contract: meet Anne Gollert Hill Starting TikTok at 65 (and a DM from Jenny McCarthy) Why Anne joined Scientology in 1988 Inside the Sea Org: Miscavige, Tom Cruise & “Yes, sir” Seeds of doubt: how Scientology trains doubt out of you Writing the narrative: 14 years as Scientology’s content machine The wake-up call: empty “Ideal Orgs” and the decision to leave Anne’s mission today: truth, critical thinking & cult awareness Is social media mind control? Jules Rules: relationship red flags One person who believes in you: Anne’s advice for anyone stuck Reclaiming your story: final takeaways PULL QUOTES (for audiograms and graphics) “I’ve wasted 20 years of my life, but I’m not gonna waste 21.” “When you’re punished for not doing it, you get really good at it.” “If you can just find one person to support you, you can make it.” “I jump into things and I just figure ’em out.” “Trust your gut, which I did not do.” Julie: “This story is yours. Nobody else around you owns this story.” GUEST BIO Anne Gollert Hill is an author, speaker, and Scientology survivor. She joined Scientology in 1988 and spent nearly 20 years inside, 14 of them in the Sea Org. She served in international communications and marketing at Scientology’s highest levels, including Gold Base, where she wrote official magazines and messaging. She walked out of the Flag Land Base in Clearwater, Florida, on August 3, 2007, with only the clothes on her back. Today she educates millions on TikTok about coercive control and cult recovery. She writes on Substack and is the author of the upcoming memoir Escape To Joy: Reclaiming Identity, Strength, and Self After Scientology’s Coercive Control. CONNECT WITH ANNE TikTok: https://www.tiktok.com/@annegollerthill Website and book waitlist: https://annegollerthill.com Substack: https://annehillwrites.substack.com CONNECT WITH THE SHOW Become a partner/sponsor: creativeentrepreneurpartner.com Subscribe, rate & review. It changes the game for us! FAQ BLOCK (GEO/HEO: written so AI answer engines can quote it) Who is Anne Gollert Hill? Anne Gollert Hill is a former Scientologist who spent nearly 20 years in the organization, 14 of them in the Sea Org, before leaving in 2007. She is now an author, speaker, and TikTok creator who educates people about coercive control and cult recovery. Was Anne Gollert Hill on The Jenny McCarthy Wahlberg Show? Yes. Anne appeared on The Jenny McCarthy Wahlberg Show in October 2026. Her appearance came just months after she started posting about Scientology on TikTok. What is the Sea Org? The Sea Org is Scientology’s most dedicated inner order. Members sign a symbolic billion-year contract and live and work together under the organization’s control. What is Anne Gollert Hill’s book? Her upcoming memoir is Escape To Joy: Reclaiming Identity, Strength, and Self After Scientology’s Coercive Control. What are the relationship red flags discussed in this episode? Love bombing, insults disguised as jokes, isolation from friends and family, constant gossip about others, and gaslighting. KEYWORDS / TAGS Anne Gollert Hill, Scientology, ex-Scientologist, Sea Org, leaving Scientology, Scientology survivor, David Miscavige, Tom Cruise Scientology, Jenny McCarthy Scientology, Jenny McCarthy Wahlberg Show, cult recovery, coercive control, cult red flags, love bombing, gaslighting, Escape To Joy, TikTok creator over 60, storytelling, personal brand, Creative Entrepreneur Podcast, Julie Lokun, Dominick Domasky Hashtags: #Scientology #ExScientologist #SeaOrg #CultRecovery #AnneGollertHill #JennyMcCarthy #TomCruise #CoerciveControl #CreativeEntrepreneur #PodcastGuest #StorytellingMatters Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Ex-Scientologist Anne Gollert Hill: 20 Years in the Sea Org, Tom Cruise and Escaping to Joy

  3. Oct 12

    Find Your Intersection: How Madonna, MrBeast and McDonald’s Got Rich Where Two Worlds Collide with Julie Lokun and Dominick Domasky

    JOIN US IN ORLANDO LIVE JANUARY 14th/ + PODFEST + BOOKTHINKERS PASS! Cre8tive Con OTR Orlando with BookThinkers ft. Nick Hutchison | January 14–17, 2027 Find Your Intersection: How Madonna, MrBeast & McDonald’s Got Rich Where Two Worlds Collide Talent is the entry fee. The intersection is the jackpot. The world has never rewarded the most talented person in the room. Madonna wasn’t the strongest vocalist of the ’80s, but she saw that a new cable channel needed a face, and she became the face of MTV. McDonald’s didn’t win on the burger. It won by cutting a window into the side of a building and crashing fast food into America’s car culture. MrBeast is really a logistics company and a chocolate empire that happens to have a camera crew. In this episode of The Creative Entrepreneur Podcast, Julie Lokun and Dominick Domasky go through the drive-through of history’s biggest collisions. They cover how JFK won on television, how Roosevelt used radio, how Obama used social media, and how Trump used algorithms. They look at how European bands took over early MTV because they already knew how to make music videos, and how Oprah turned the book club into a bestseller machine. They also cover how Disney built two lanes that fed each other: the parks sold the channel, and the channel sold the parks. Then they bring it to the present. AI, video, community, commerce and live events are all colliding at once. The tools that used to cost millions now cost a monthly subscription, and the gatekeepers are gone. The question is whether you’re brave enough to build at the intersection or whether you’re still standing in line waiting for permission. What you’ll learn Why talent alone doesn’t win, and how the intersection of platform, timing and message creates breakout success How Madonna used MTV to turn image, style and music into a cultural movement What the “Second British Invasion” of MTV teaches about being ready before the platform needs you How political campaigns have always won at media intersections, from radio and TV to social media and algorithms Why youth culture drives the next platform shift, and why you should ask your kids where they consume content The AI backlash: why audiences are growing tired of AI-generated content, and how to use AI as a tool instead of a crutch Why chasing trends means chasing your tail, and why the better move is to go where the eyes already are The “Two Lanes” strategy: how Disney, and you, can run two platforms that feed each other Why free isn’t a business model: start where you are, then invest when it’s time to go all in How to find your own collision, the two things you do that nobody has ever combined Memorable quotes “Talent is the entry fee. The intersection is the jackpot.” — Julie Lokun “If you’re chasing trends, you’ll be chasing your tail your whole life.” — Dominick Domasky “There are no gatekeepers standing between you and your drive-through window.” — Julie Lokun “Eventually you gotta push record. You can’t live in a world of paralysis by analysis.” — Dominick Domasky “Own your ecosystem. Don’t rent your audience.” — Julie Lokun Your homework Before you close this episode, write down two things you do that nobody has ever combined. Then share your collision in the comments or in our Facebook community. Julie and Dom want to see what you’re building. If this episode sparked something, share it with one entrepreneur who is still waiting for permission. Ready to build at the intersection? This is exactly what we do at Cre8tive Con: podcasts, books, community, live events and AI all in one room, so you can find your intersection and own your ecosystem. Cre8tive Con OTR Orlando, January 14, 2027. Join us during Podfest week for Monetize Your Message, a hands-on session for entrepreneurs, podcasters, authors and speakers who are ready to turn their voice into revenue. Seats are limited. Register at www.cre8tiveconotr.com Mentioned in this episode Madonna and the rise of MTV Sting on the SmartLess podcast (on early music videos and on AI music) MrBeast, Logan Paul, Jake Paul and Curry Barker McDonald’s and the drive-through window JFK vs. Nixon, FDR’s radio addresses, and Obama’s and Trump’s digital campaigns The Gutenberg printing press, Henry Ford, I Love Lucy, and Oprah’s Book Club Walt Disney, George Lucas and the Star Wars merchandising deal Air Jordans and the meeting of sports and pop culture John Lee, a British entrepreneur, on using AI to clone himself BookTok, TikTok (formerly Musical.ly) and YouTube Who this episode is for This episode is for entrepreneurs, podcasters, authors, coaches, speakers and creators who are tired of chasing trends and want a lasting strategy for growth. It also suits anyone wondering how to use AI, YouTube or live events without losing their voice, and anyone ready to stop waiting for permission. If you’re coming to Cre8tive Con OTR Orlando, start here. FAQs What is an “intersection” in business? It’s the point where two forces collide, such as a new platform and a ready message, or a product and a cultural shift. It creates outsized growth that talent alone can’t. Should entrepreneurs follow trends? Julie and Dom say no. Chasing trends keeps you reactive. The better move is to know where your audience’s attention is and bring your passion there. Is AI content hurting brands? Audience fatigue with AI-generated content is growing. AI works best as a tool that supports real expertise, not as a replacement for it. What is the “two lanes” strategy? You run two platforms that feed each other, such as a podcast and a book, or YouTube and a Facebook community. Disney’s parks and TV channel are the classic example. About your hosts Julie Lokun, JD, is a media entrepreneur, podcast strategist and brand consultant. She founded The Mediacasters and co-founded Cre8tive Con and Dragonfly Podcast Academy. She also co-hosts Get Obsessed and writes for Entrepreneur and MindValley. Dominick Domasky is CEO of Media Champs Publishing and COO of Cre8tive Con. He is a storyteller, publisher and lifelong believer in turning the camera around. Remember: keep building and keep creating. Tags intersection strategy, entrepreneur podcast, personal branding, Madonna MTV, MrBeast business model, McDonald’s drive-through, AI content backlash, AI for entrepreneurs, YouTube growth strategy, content creation, go viral, own your ecosystem, podcast and book strategy, Disney business model, creator economy, Cre8tive Con, Cre8tive Con OTR Orlando, Podfest 2027, monetize your message, Julie Lokun, Dominick Domasky, Creative Entrepreneur Podcast Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Find Your Intersection: How Madonna, MrBeast and McDonald’s Got Rich Where Two Worlds Collide with Julie Lokun and Dominick Domasky

  4. Oct 5

    People Are Not Brands: Why Purpose Beats Personal Branding with Dan Scott on Legacy, IP and Financial Freedom for Creatives

    Is your "personal brand" holding you back? On this episode of The Creative Entrepreneur Podcast, co-host Dominick Domasky, CEO of Media Champs Publishing and COO of Cre8tive Con, holds down the mic while Julie Lokun, JD, co-founder of Cre8tive Con, is out on assignment. His guest is Dan Scott, a musician since age seven, an attorney, and co-founder of Spotlight, an advisory firm that helps creatives align their work, money, and purpose. Dan trained in the private client practice at Sullivan & Cromwell, one of the most prestigious law firms in the world, where he planned estates and business structures for affluent families. He saw a gap: wealthy families got sophisticated planning, and artists didn't. He spent more than a decade becoming a thought leader in legacy planning for artists, drawing on high-profile estate battles like those of Prince and Tom Petty. That work led him to launch Spotlight, which he calls "the co-CEO of your life" for creatives. Dan is also the author of The Experience of Financial Freedom. Connect with Dan Scott Dan Scott | LinkedIn and Spotlight Advisory Group | Helping Creatives Thrive | Management for Creatives Join Us in Orlando, January 14th! Ready to turn your purpose into profit, just like Dan teaches? Cre8tive Con OTR Orlando is coming on January 14, 2027, during Podfest week. Monetize Your Message is an intimate, high-impact experience for entrepreneurs, podcasters, authors, and speakers who are ready to turn their voice into revenue. Seats are limited. Save your spot at www.cre8tiveconotr.com. What You'll Learn in This Episode: The four types of assets every creative owns: financial, social, human, and creative capital How copyright, LLCs, corporations, and trusts protect your creative work and IP The difference between estate planning and legacy planning, and why it matters for artists and entrepreneurs Why creatives can run a business but often shouldn't, and how to delegate wisely Why you should build your brand before your product Why "personal branding" is a myth: brands are defined by their limits, and people thrive on their multitudes The math behind 10,000 true fans: how $25 a year from loyal supporters beats 10 million casual followers How to escape the financial hamster wheel and redefine success as "enough," not "more" What punk rock economics means, and why changing the system from the inside out is the most effective rebellion Memorable Quotes: "People are not brands." – Dan Scott "Nobody actually wants money. They want what they think money can provide." – Dan Scott "Numbers don't matter, impact does." – Dan Scott "If you don't know why the brand is, you probably don't know why you are." – Dan Scott Who This Episode Is For: Musicians, authors, podcasters, artists, coaches, speakers, and creative entrepreneurs. It's also for anyone who has a great idea but hasn't yet defined the why behind it. Where Creatives Connect: Cre8tive Con This conversation captures the spirit of Cre8tive Con, the Chicago-based entrepreneurship conference that helps founders, creatives, and thought leaders amplify their message and own their ecosystem instead of renting their audience. Catch us on the road at Cre8tive Con OTR Orlando on January 14th, and stay tuned for Cre8tive Con 2027 in Chicago. Meet the Hosts: Julie Lokun, JD is a media entrepreneur, podcast strategist, founder of The Mediacasters, and co-founder of Cre8tive Con. Dominick Domasky is CEO of Media Champs Publishing and COO of Cre8tive Con. FAQs What does Dan Scott mean by "people are not brands"? Brands win by being one clearly defined thing, while humans are complex and multifaceted. Rather than becoming a brand, Dan advises turning some aspect of your purpose into a brand that communicates through commerce. How can creative entrepreneurs protect their intellectual property and legacy? Dan recommends giving your work a legal structure the law recognizes, such as copyright, LLCs, corporations, and trusts. He also advises separating the control and administration of your assets from their economic benefit, so your vision outlives you. What is punk rock economics? It's Dan Scott's philosophy of treating money as a tool, not a goal. You learn the rules of the financial "game" so it doesn't defeat you, but you never adopt its values as your measure of success. What is the difference between estate planning and legacy planning? An estate is your property and financial assets. A legacy is the purpose your life served. Dan's work helps creatives live the legacy they want to leave. Where can I meet the hosts of The Creative Entrepreneur Podcast in person? Julie Lokun and Dominick Domasky are hosting Cre8tive Con OTR in Orlando on January 14, 2027, during Podfest week. They also host the flagship Cre8tive Con conference in Chicago. Love the show? Share, subscribe, and leave a review. Julie reads every one! Then come say hi in person at Cre8tive Con OTR Orlando. Tags: creative entrepreneur podcast, personal branding, legacy planning for artists, intellectual property for creatives, estate planning for musicians, financial freedom, creator economy, 1000 true fans, brand strategy, purpose-driven business, monetize your message, Dan Scott, Spotlight, Dominick Domasky, Julie Lokun, Cre8tive Con, Cre8tive Con OTR, Orlando entrepreneur event, Podfest 2027, entrepreneurship podcast, business podcast Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    People Are Not Brands: Why Purpose Beats Personal Branding with Dan Scott on Legacy, IP and Financial Freedom for Creatives

  5. Sep 28

    Stop Chasing Leads, Start Building Lighthouses: Heart-Centered Networking with Mike Ashabraner

    What if the best marketing strategy you'll ever use is simply being yourself? On this episode of The Creative Entrepreneur Podcast, hosts Julie Lokun, JD and Dominick Domasky sit down with Mike Ashabraner, known as The Redneck Connecktor, the Louisville, Kentucky entrepreneur behind the Hounds of Business community. Mike is funny, blunt, and unapologetically real, and he's built something most entrepreneurs only talk about: a business ecosystem where people from every walk of life, every political stripe, and every stage of business actually want to show up for each other. Mike doesn't chase fish. He builds lighthouses. And in this conversation, he breaks down exactly how heart-centered entrepreneurs can grow a business without fast-food tactics, forced sales calls, or pretending to be someone they're not. What You'll Learn Why inner work is a business skill. Mike explains how doing your own inner work "removes the buttons" other people push, so you stop reacting to difficult personalities and start seeing the mask instead of the person. That shift changes how you show up in every room. The difference between connection and flattery. Flattery says you want something. Mike shares how genuine observation, like telling a stranger they seem to have fond memories of a place, opens doors that pitching never will. His warning: if you're performing to get money, it will expose you. The Costco sausage lesson. A 20-minute conversation with a sample lady (and five sausages he never planned to buy) became the blueprint for how Hounds of Business markets: let people test drive and sample what you do instead of persuading them. Why Hounds of Business is an ecosystem, not a networking group. It's not BNI, not an engagement pod, and not a media network. Mike describes it as a pack for "strays," the entrepreneurs who already move with heart but haven't found their people yet. Building lighthouses instead of buying lead gen. Too many entrepreneurs spend thousands on systems that promise everything because they lack the clarity to make any marketing work. Mike and Steve Woodruff, the "king of clarity," are tackling that problem head-on with clarity workshops. Who the Hounds serve. Newer founders who don't want to waste four years of time, money, and heart, and seasoned pros who succeeded faster than expected and now face a pile of new challenges. Members range from a Hollywood stuntman turned soul guide to a highly accredited wealth advisor spreading kindness worldwide. The business must fit the person carrying it. Borrowing Bruce Lee's "be like water" idea, Mike argues you should be the same person 24/7, define success on your own terms, and recognize that some tactics are either wrong for you or right at the wrong time. Jules Rules: Best Things to Do Outdoors In honor of Mike from Kentucky, Julie weighs in on the best outdoor activities. The crew lands on bonfires, pig roasts, hiking, kayaking, sun tanning, outdoor gun ranges, and camping (with glamping as Julie's preferred compromise), plus a very honest conversation about Julie's closet redneck and why the slower pace of the South lets her breathe. Memorable Quotes "How the hell can somebody push a button that you took off?" — Mike Ashabraner "Flattering says I want something." — Mike Ashabraner "Opportunity won't plop its ass on the couch next to you." — Mike Ashabraner "Mike doesn't chase fish. He is building lighthouses." — Julie Lokun Connect with Mike Ashabraner and Hounds of Business The Redneck Financial Coach (Website): redneckfinancialcoach.com Mike Ashabraner on LinkedIn: linkedin.com/in/redneck1 Hounds of Business on LinkedIn: linkedin.com/company/hounds-of-business Hounds of Business on YouTube: youtube.com/@HoundsOfBusiness Mike's advice for reaching out: just say, "Hey Mike, you said reach out." You don't have to know what to say. The Hounds will take it from there. About Your Hosts Julie Lokun, JD is a media entrepreneur, podcast strategist, and brand consultant whose shows rank in the top 0.05% globally on Listen Notes and top 5 on Apple Podcasts weekly. She is the founder of The Mediacasters LLC, co-founder of Dragonfly Cre8tions LLC, Dragonfly Podcast Academy, and Cre8tive Con, and a contributing writer for Entrepreneur Magazine and MindValley. Her guiding philosophy: own your ecosystem, don't rent your audience. Connect with Julie: www.julielokunconsulting.com Dominick Domasky is the Founder of Motivation Champs Media, a bestselling author, speaker, co-host of The Creative Entrepreneur Podcast, and co-founder of Cre8tive Con. He brings the energy, the community, and the conviction that business does not have to be boring. Connect with Dominick: www.motivationchamps.com About The Creative Entrepreneur Podcast The Creative Entrepreneur Podcast is where entrepreneurs, authors, and creative disruptors come to build something extraordinary, out loud. Hosted by Julie Lokun and Dominick Domasky, the show ranks in the top 0.05% of podcasts globally and consistently lands in the top 5 on Apple Podcasts. Listen and subscribe: Creative Entrepreneur on Apple Podcasts If you love this episode, subscribe, leave a review, and share it with someone who needs to hear it. That is the fuel for our fire. Join Us Live: Cre8tive Con Mike builds lighthouses. Cre8tive Con is where you build yours, in person. Co-founded by Julie Lokun and Dominick Domasky, Cre8tive Con brings entrepreneurs, podcasters, authors, and speakers into the room to own their ecosystem instead of renting their audience. Cre8tive Con OTR Orlando — January 2027, during Podfest week. Theme: Monetize Your Message. Cre8tive Con 2027 — Chicago, the flagship event. Tickets and info: www.cre8tivecon.com On The Road tour: www.cre8tiveconotr.com Take the Own Your Ecosystem assessment: www.cre8tivepower.com Join the community: Cre8tive Con Facebook Group Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Stop Chasing Leads, Start Building Lighthouses: Heart-Centered Networking with Mike Ashabraner

  6. Sep 21

    Podcasting Isn't Dead: PodFest CEO Nick Pavlidis on Turning a Podcast Into a Business Asset in 2026

    Is podcasting dying? New show launches have cratered since the 2020 boom, but 58% of Americans now listen monthly, and podcast ad revenue hit $2.9 billion, up 18%. Fewer shows, more listening, more money. This isn't a graveyard. It's a wide-open runway. In this episode of The Creative Entrepreneur Podcast, Julie Lokun, JD, and Dominick Domasky sit down with Nick Pavlidis, CEO of PodFest Expo, former New York big-law attorney, and ghostwriter of 100+ books, including seven Wall Street Journal and eight USA Today bestsellers. Nick breaks down why podcasting has shifted from a broadcast channel to a community engagement channel, and why the shows winning in 2026 treat a podcast as a product, not promotion. Nick's story is a masterclass in strategic career change. A 13-year attorney on the partnership track, he negotiated a predictable schedule, made a lateral move, signed his first ghostwriting client in December 2015, and left law in 2016. His parents, who just marked 50 years running their sandwich shop, came around once his book was translated into 21 languages. WHAT YOU'LL LEARN Why "pod fade" kills most shows, and what the survivors do differently The P-I-G-S framework: prospects, influencers, gatekeepers, and support, the four groups your content should build relationships with Why writing the wrong book (or launching the wrong podcast) is worse than failing How Nick left a corner-office law career with a plan, not a leap The three-year momentum rule every new business needs His no-business-card rule for turning event conversations into booked meetings Are panels dead? How to run one that delivers value How AI is reshaping podcasting, ghostwriting, and publishing JULES RULES: What makes an event unforgettable? Food, drumlines, and a follow-up on the calendar before you leave the hallway. KEY TAKEAWAY Start with the end in mind. Decide who you need in your corner three years from now, then create content that earns those relationships. The best shows invite people into your world and advocate for your listener. MEET THE GUEST Nick Pavlidis, CEO, PodFest Expo: https://podfestexpo.com Authority Ghostwriting: https://authorityghostwriting.com MEET YOUR HOSTS Julie Lokun, JD, media entrepreneur, podcast strategist, and brand consultant: https://julielokunconsulting.com Dominick Domasky, bestselling author, publisher, and founder of Motivation Champs: https://motivationchamps.com JOIN US LIVE AT CRE8TIVE CON Cre8tive Con is the traveling conference for podcasters, authors, speakers, and creative entrepreneurs. Cre8tive Con 2027 is coming to Chicago, and Cre8tive Con OTR lands in Orlando on January 17, 2027, as we head to PodFest. Find your stop: https://cre8tivecon.com Own your ecosystem, don't rent your audience: https://cre8tivepower.com More episodes: https://cre8tiveconpod.com FAQ Is podcasting still worth starting in 2026? Yes. Monthly listening is at an all-time high and ad revenue is climbing, while far fewer new shows are launching. That means less competition for your audience. What is PodFest Expo? PodFest is a podcasting conference in Orlando for independent creators, led by CEO Nick Pavlidis. How do you turn a podcast into a business? Build it around a clear goal, invite guests your audience needs, and turn listeners into a community. Will AI replace ghostwriters? Nick uses AI for ideation and checking work, but says high-end clients pay for strategic guidance, not words. TOPICS: podcast growth, podcast monetization, PodFest Expo Orlando, ghostwriting, book marketing, event networking, personal branding SUBSCRIBE Follow, rate, and review The Creative Entrepreneur Podcast on Apple Podcasts and Spotify. Keep creating. #podcasting #PodFest #NickPavlidis #CreativeEntrepreneur #Cre8tiveCon #podcastgrowth #ghostwriting #entrepreneurship #JulieLokun #DominickDomasky Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Podcasting Isn't Dead: PodFest CEO Nick Pavlidis on Turning a Podcast Into a Business Asset in 2026

  7. Sep 16

    The Exit Plan: How To Sell Your Business Before You Start Your Business with Dominick Domasky and Julie Lokun

    Check out our LIVE events and meet us all in person! www.cre8tivecon.com This is an encore of one of the most talked-about conversations in the feed — a return visit with Jason Duncan, the man who went from an unemployed schoolteacher to building a multimillion-dollar company, then rebuilt his entire philosophy around what he calls "exit without exiting." Julie and Dominick sit down with the Cre8tive Con keynote favorite to unpack why exit strategy isn't a someday conversation — it's a Day One conversation. What We Cover: The origin of "The Real Jason Duncan" personal brand — and how a branding consult reshaped his entire public identity Spotting "fake" in a culture of contrived authenticity — and why Jason has zero tolerance for it The generational shift from latchkey resilience to "lawnmower parenting" — and how the same instinct shows up in how founders build (and over-protect) their businesses The $2 million wake-up call: how a partnership divorce exposed that Jason's business was built entirely around him — and why that's a warning sign for every founder Hero Syndrome — Jason's term for the ego trap that keeps founders indispensable, and why "saving the day" is actually selfish, not noble The XOS Methodology: building a three-tier org chart (Delivery Team, Support Squad, A-Team) so decisions — not just tasks — can be delegated Why systems and automation fail if they're layered onto a business before the org chart is fixed Jules Rules segment: Real or Illusion? — Taylor Swift & Travis Kelce, follower counts and "contrived authenticity," Kim Kardashian's A-list arc, and Will Smith's redemption era Why Cre8tive Con refuses to livestream — and how in-person experience builds real authority instead of purchased perception Jason's closing takeaway: business ownership isn't about owning the business — it's about the business funding the life you actually want to live Memorable Quotes: "The purpose of business ownership is not to own the business. It's so that the business can provide the lifestyle for you and your family that you actually want to live." — Jason Duncan "Awareness is the key to recovery." — Jason Duncan, on Hero Syndrome "Exiting your business isn't about selling it. It's about freeing yourself from the business." — Julie Lokun Connect with Jason Duncan: Search "The Real Jason Duncan" anywhere — Instagram, LinkedIn, ChatGPT, Claude, Perplexity, Grok, NotebookLM, or Google. Subscribe to his newsletter, What's Real, every Wednesday morning. This Episode is Sponsored by Keap — sales and marketing automation built for small businesses. Capture leads, follow up instantly, and put growth on autopilot. keap.com/creative Loved this episode? Rate, review, and subscribe to The Creative Entrepreneur Podcast, and share it with a founder who needs to hear this before they build their own prison. Cre8tive Con — FAQs What is Cre8tive Con? Cre8tive Con is a live business and creator conference built around the Own Your Ecosystem framework — an 8-pillar system that helps entrepreneurs build owned audiences, content, and revenue instead of depending on rented platforms. Who founded Cre8tive Con? Dominick Domasky and Julie Lokun, co-hosts of The Creative Entrepreneur Podcast, founded and run Cre8tive Con. Is Cre8tive Con livestreamed or available on-demand? No. Cre8tive Con is intentionally in-person only. The founders believe real authority is built through live, unfiltered experiences — not streamed or purchased engagement. What is the Own Your Ecosystem framework? It's an 8-pillar system for auditing and building a business's owned assets — audience, content, community, and revenue — rather than relying on rented platforms or borrowed attention. Does Cre8tive Con only happen in one city? No. In addition to the flagship event, Cre8tive Con runs a traveling series called Cre8tive Con OTR (On the Road), bringing the framework to cities across the country, including past stops like Boston. Who typically speaks at Cre8tive Con? Speakers are selected based on referral and real-world credibility rather than social media following — past keynotes include exit-planning expert and TEDx speaker Jason Duncan. Who should attend Cre8tive Con? Founders, podcasters, coaches, and service-based entrepreneurs who've outgrown hustle-based growth and want to build systems, audiences, and businesses that don't depend entirely on them to function. What do attendees leave with? A completed ecosystem assessment, a scored framework identifying growth priorities, and direct access to a peer network and speaker community focused on ownership over rented attention. Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    The Exit Plan: How To Sell Your Business Before You Start Your Business with Dominick Domasky and Julie Lokun

  8. Sep 14

    Can You Actually Make Money on YouTube? Aleric Heck Reveals How to Turn Viewers Into Paying Clients

    Most business owners think YouTube is just for influencers and vloggers. Aleric Heck, founder of AdOutreach, has spent the last 10 years proving otherwise — helping companies turn video content into a real, scalable revenue engine. In this episode of The Creative Entrepreneur Podcast, Julie Lokun and Dominick Domasky sit down with Aleric to unpack: How a high school YouTube channel turned into an 8-figure ad agency The 3-part content Venn diagram that separates viral videos from client-converting videos The "hook, educate, call-to-action" framework behind high-performing YouTube ads Why thumbnails, titles, and your first 30 seconds make or break a video's performance What in-feed ads are — and how just $5–$10/day can grow your channel organically Why private equity firms are buying YouTube channels for millions (and what that means for your business) Inside Aleric's new book, Video Authority: The Art and Science of Converting Viewers Into Clients Featured Guest: Aleric Heck Aleric Heck is the founder and CEO of AdOutreach, a video and YouTube ads agency that has helped clients generate over $100 million in revenue. He got his start growing one of YouTube's largest app-review channels to half a million subscribers before pivoting to teach businesses how to convert viewers into paying clients through YouTube ads, organic strategy, and cross-platform video marketing. He's also the creator of ThumbnailCreator.com, an AI-powered thumbnail generation tool, and the author of the new book: Video Authority: The Art and Science of Converting Viewers Into Clients Connect with Aleric Heck: Website: adoutreach.com Book: Video Authority YouTube: @AlericHeckYT Instagram: @alericheck LinkedIn: Aleric Heck Key Takeaways: How to Make Money on YouTube in 2026 1. Start With the End in Mind Views don't pay the bills — clients do. Aleric's core philosophy is that business owners should design content to convert, not just to rack up views or go viral. 2. The Content Venn Diagram The best-performing YouTube videos sit at the intersection of three things: Your expertise and passion What your ideal client is actually searching for What's trending or timely (so the algorithm and audience both respond) 3. The Ad Framework: Hook, Educate, Call to Action Every high-converting YouTube ad follows the same three-beat structure — grab attention, deliver real value, then give a clear next step. 4. Title, Thumbnail, and First 30 Seconds Are Everything Alignment between these three elements determines whether a viewer clicks — and whether they stay. 5. In-Feed Ads Are the Underused Growth Lever Unlike traditional YouTube ads (built for direct leads), in-feed ads appear in search results and suggested videos for as little as $5–$10/day, helping already-strong organic content reach more people. 6. YouTube Is an Owned Asset Private equity firms are actively buying YouTube channels and equity stakes in them — something that doesn't happen with Instagram, TikTok, or Facebook content. A YouTube channel compounds in value over time because of its built-in search algorithm. Featured Links & Resources The Creative Entrepreneur Podcast, co-hosted by Julie Lokun and Dominick Domasky Julie Lokun — brand & podcast strategy consulting: bigbetterbrand.com Dominick Domasky — motivation, mindset, and momentum coaching: motivationchamps.com Live events for creative entrepreneurs: Cre8tive Con Aleric Heck's book: Video Authority AI thumbnail tool: ThumbnailCreator.com Aleric Heck's agency: AdOutreach.com Frequently Asked Questions Can you actually make money on YouTube, or is it just for influencers? Yes — YouTube can generate real, scalable business revenue beyond influencer sponsorships. Aleric Heck's agency, AdOutreach, has helped businesses generate over $100 million using YouTube ads and organic video strategy focused on converting viewers into paying clients, not just chasing views. What is the hook, educate, call-to-action framework? It's a three-part structure for high-converting YouTube ads: hook the viewer's attention, educate them with real value, and close with a clear call to action that drives them to take the next step. What are in-feed YouTube ads? In-feed ads are ads that appear in YouTube search results or suggested videos, distinct from traditional in-stream ads. They can cost as little as $5–$10 a day and are used to accelerate the growth of already-strong organic content. Why are private equity firms buying YouTube channels? Because a YouTube channel is a compounding, ownable asset — videos keep generating views (and revenue) years after publishing, unlike short-lived content on platforms like TikTok or Instagram. What is Aleric Heck's book about? Video Authority: The Art and Science of Converting Viewers Into Clients teaches coaches, consultants, and service-based business owners how to use video strategically to attract and convert ideal clients — rather than simply grow subscriber counts. Listen to The Creative Entrepreneur Podcast on Apple Podcasts, Spotify, and everywhere you get your podcasts. DON'T FORGET TO LEARN MORE ABOUT OUR LIVE EVENTS: www.cre8tivecon.com Interested in being a guest on the Creative Entrepreneur Podcast? Reach out : www.creativeenrepreneurpod.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Can You Actually Make Money on YouTube? Aleric Heck Reveals How to Turn Viewers Into Paying Clients
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Welcome to The Creative Entrepreneur Podcast — a top-ranked show in Business News where entrepreneurship, creativity, media strategy, and pop culture collide. Whether you are building a business, growing a personal brand, launching a podcast, writing a book, or expanding your influence as a thought leader, this show was built for you. We believe business doesn't have to be boring. The most successful entrepreneurs are always learning, adapting, and evolving — and that means mastering business strategy, branding, marketing, AI tools, podcasting, publishing, and public speaking, while staying locked in on the pop culture moments, entertainment headlines, and media trends shaping the marketplace right now. Why? Because there is business behind everything. From viral moments and major brand moves to celebrity influence and cultural shifts, the biggest business lessons are playing out in real time. We break them down, make them actionable, and help you apply them to your brand and your bottom line. Each episode delivers real conversations, expert guest interviews, and practical frameworks to help you grow revenue, build authority, and expand your reach in today's creator economy. No fluff. No filler. Just the strategies that actually move the needle. What we cover: Business growth and monetization · Branding and authority building · Podcast and media strategy · Public speaking and visibility · AI and emerging tools · Publishing and thought leadership · Pop culture and business trends · Entrepreneurship and mindset · Marketing and content creation · Personal brand development Most of all, we believe in connection, community, and building meaningful relationships. Entrepreneurship can feel isolating — but growth accelerates when you surround yourself with the right people, the right tools, and the right conversations. This show is designed to help you move faster, think bigger, and build smarter. Whether you are a seasoned CEO, a rising entrepreneur, a content creator, or a thought leader ready to own your stage and scale your influence, The Creative Entrepreneur Podcast meets you where you are and challenges you to go further. Ready for an incredible live experience? Join us at Cre8tive Con — the traveling conference where entrepreneurs, creators, and thought leaders come together to learn, connect, and grow. Visit www.cre8tivecon.com to find an event near you. About the hosts: Julie Lokun, JD — Business strategist, podcaster, speaker, and publicity expert. Founder of Dragonfly Effect and co-founder of Mediacasters, Julie helps entrepreneurs amplify their message, increase visibility, and build authority through media, publicity, and strategic brand positioning. Learn more at www.julielokunconsulting.com. Dominick Domasky — Publisher, bestselling author, speaker, and founder of Motivation Champs (www.motivationchamps.com). Dom helps authors, entrepreneurs, and thought leaders share powerful stories, build strong brands, and create lasting impact through publishing and media. Together, Julie and Dom bring sharp insights, powerful guests, and unfiltered conversations to help creative entrepreneurs grow — in business, media, and beyond. Join a live event: www.cre8tivecon.com Podcast home: www.cre8tiveconpod.com Inquiries: julie@cre8tivecon.com | dom@cre8tivecon.com

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