In The Club - The Kids' Activity Business Podcast

ClassForKids

In the Club is your go-to podcast for growing a kids activity business. Whether you run a dance school, manage a football academy, or operate a gymnastics club, we share practical strategies to help you thrive. Hosted by the team behind ClassForKids—the award-winning class booking system trusted by 4,500+ children’s activity providers—each episode delivers expert advice, marketing tips, and real success stories from across the industry. Discover how to boost bookings, streamline kids club management, and improve parent communication with insights on everything from dance school marketing tips to holiday camp software and gymnastics waitlist management. Tune in monthly for actionable ideas, inspiring interviews, and answers to your burning questions. Subscribe now and join thousands of providers transforming their businesses with smarter systems and strategies. Click to discover more about ClassForKids:  Website - https://classforkids.io/clubs/Instagram - https://www.instagram.com/classforkidsuk/Facebook - https://www.facebook.com/class4kidsLinkedIn - https://www.linkedin.com/company/classforkids YouTube - https://www.youtube.com/@classforkidsuk/featured

  1. Oct 9

    EP53: How DanceFVR Gives Dance Studios Time Back

    Get in touch with us directly today Admin can quietly take over a dance school until the thing you love most teaching, choreographing, building confidence in kids becomes the smallest slice of your week. We sit down with Katie Dodman from Dance FVR (pronounced Dance Fever) to talk about what it looks like to take that time back with virtual admin support built specifically for dance studios and performing arts schools. Katie shares how she went from teaching dance to launching a business from her bedroom, then scaling to a team that supports 50+ schools across the UK and beyond. We get specific about the work studio owners often drown in: day-to-day admin, parent emails, event prep for shows and competitions, forms, programs, and the endless “small tasks” that add up. We also talk dance school marketing and social media content creation with a key lens many studios miss: parents are the customer, and community visibility beats chasing viral trends. We also dig into how a virtual admin team can function like real staff without the cost and time burden of hiring and training, plus why fit matters and when it’s smart to use short-term support while you recruit. If you’re looking for dance studio management help that understands the industry’s pace and pressure, this conversation offers a clear path forward. Subscribe for more practical stories from the business side of dance, share this with a studio owner who needs breathing room, and leave a review if it helps. What’s the first admin task you’d delegate if you could? Find DanceFVR!  Instagram - @dancefvradmin Email - dancefvr@outlook.com Facebook - @dancefvradministration Get Social with Us: Facebook Instagram LinkedIn

  2. Aug 27

    EP52: From Team GB Gymnast To Gladiators Champion

    Get in touch with us directly today He won Gladiators, represented Team GB, and still says the real victory came long before the trophy. Joe Fishburn joins us to unpack what people never see behind “overnight success” in gymnastics: the years of slow progress, the injuries, the mistakes, and the moments where quitting would have been easier. If you coach kids, run a gymnastics club, or you’re simply trying to stay motivated through a hard season, Joe’s perspective hits with honesty and real warmth. We talk about coaching philosophy and retention, including Joe’s simple but surprisingly powerful approach: fun is the first skill we teach. From balancing multiple sports to keeping kids engaged through the awkward stages of growth and confidence, he shares what actually helps young athletes stay in the game long enough for things to click. We also explore how social media and athlete personalities are changing the way kids discover gymnastics, and what that means for the coach as a weekly role model. Joe also opens up about kinship care and adversity after losing his mum at just two years old and being raised by his grandmother. He explains how grief can shape behavior, how resilience is built over time, and why he now brings that message into schools across the UK through talks and active workshops that normalize failure and teach kids how to take the next step. Plus, we share details on our Train Like a Champion competition for gymnastics clubs in the UK and Ireland, including a visit and workshop day with Joe and a £500 Quatro voucher. Subscribe, share this with a coach or club owner who needs it, and leave us a review with your biggest takeaway. Get Social with Us: Facebook Instagram LinkedIn

  3. Jul 30

    EP51: Tots United | A PE Teacher And A Lawyer Build A Kids' Football Academy

    Get in touch with us directly today You can feel it when a kids activity brand is built for families instead of vanity metrics, and Ajay and Yusif from Tots United are a perfect example. We talk through how they’ve grown their Glasgow-based  football classes from a small start into 20+ locations, with hundreds of children taking part every week, while keeping the sessions fun, structured, and genuinely welcoming for parents and kids from 18 months to 8 years old.  We get specific about what makes their model work: a dual-program approach combining football and a fresh take on children’s gymnastics, plus a values-led culture rooted in care and love. Ajay shares the coaching and curriculum side from his PE teacher background, while Yusif brings the legal and systems lens that supports partnerships, contracts, and big expansion moves. We also unpack their quality-first franchising strategy, why they start with trusted internal coaches, and how they onboard franchisees with hands-on support so the experience stays consistent.  The conversation goes wider too: winning Entrepreneur of the Year recognition, a detailed brand refresh process, building a stronger team, and a candid debate about AI tools versus “RI” real intelligence. We finish with what’s next, including international ambition and what they hope the brand becomes over the next year. If you like thoughtful small business growth stories, kids sports coaching insights, and practical franchising lessons, subscribe, share this with a fellow club owner, and leave us a like. What part of scaling would you refuse to compromise on? Get Social with Us: Facebook Instagram LinkedIn

About

In the Club is your go-to podcast for growing a kids activity business. Whether you run a dance school, manage a football academy, or operate a gymnastics club, we share practical strategies to help you thrive. Hosted by the team behind ClassForKids—the award-winning class booking system trusted by 4,500+ children’s activity providers—each episode delivers expert advice, marketing tips, and real success stories from across the industry. Discover how to boost bookings, streamline kids club management, and improve parent communication with insights on everything from dance school marketing tips to holiday camp software and gymnastics waitlist management. Tune in monthly for actionable ideas, inspiring interviews, and answers to your burning questions. Subscribe now and join thousands of providers transforming their businesses with smarter systems and strategies. Click to discover more about ClassForKids:  Website - https://classforkids.io/clubs/Instagram - https://www.instagram.com/classforkidsuk/Facebook - https://www.facebook.com/class4kidsLinkedIn - https://www.linkedin.com/company/classforkids YouTube - https://www.youtube.com/@classforkidsuk/featured