The Ultimate Dance Business Podcast

The Ultimate Dance Business Podcast
  • 5.0 (5)
  • Entrepreneurship
  • Updated Bimonthly

Welcome to The Ultimate Dance Business Podcast the show that aims to give you dance school owners and entrepreneurs, that extra spark of inspiration to turn your passion into profit. In each episode dance business expert Deborah Laws will bring you inspiring interviews, top tips and strategies to help your dance school go from strength to strength.

  1. Aug 7

    How Your Mindset Shapes Your Dance Studio Success with Gemma Gilmour

    What if the biggest thing holding your dance studio back isn't your marketing, pricing or timetable...but your mindset? In this thought-provoking episode of the Ultimate Dance Business Podcast, Deborah Laws is joined by transformation coach Gemma Gilmour for a conversation that goes far beyond business strategy. Together, they explore identity, limiting beliefs, confidence, fear, neuroplasticity and why so many dance studio owners unknowingly hold themselves back from the success they truly want. Whether you're struggling to let go of teaching, finding delegation difficult, questioning your next chapter, or simply feeling stuck, this episode will challenge the way you think about yourself and your business. You'll discover why courage matters more than confidence, how to retrain your brain for success, and practical mindset exercises you can start using today. Find out more about Gemma's work at https://www.gemmagilmour.com Book an evolution call with Deborah⁠⁠ ⁠https://go.dancebusinesslab.com/dance-school-success-plan To find out more about Dance Business Lab and work with Deborah head to ⁠https://dancebusinesslab.com⁠ To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠  Ignite membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Illuminate membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to ⁠http://buymeacoffee.com/DeborahL⁠ This episode is sponsored by Dance Studio Marketing. You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at ⁠https://dancebusinesssolutions.com/social-media-for-dance-businesses/⁠ This podcast is produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

    How Your Mindset Shapes Your Dance Studio Success with Gemma Gilmour

  2. Jul 24

    The Secret to Higher Dance Studio Retention and Revenue

    Want more students taking multiple classes and staying at your dance studio for years? In this episode, guest host Heather Buelow shares practical strategies to increase multi-class enrolment, improve retention and create a studio community that keeps families engaged for the long term. Discover how smarter scheduling, stronger community-building, staff training and strategic promotions can help you grow your studio without constantly chasing new enrolments. If you're a dance studio owner looking to improve retention, increase revenue and create a stronger studio culture, this episode is packed with actionable ideas you can implement right away. Topics covered: Multi-class enrolment strategies Dance studio retention Building studio community Dance studio scheduling tips Teacher-led enrolment conversations Family-friendly studio systems Revenue growth strategies Dance studio marketing and retention Subscribe for more dance studio business advice, marketing strategies and growth tips.

    The Secret to Higher Dance Studio Retention and Revenue

  3. Jul 10

    Systems, Strategy and Sustainable Growth with Hannah Hannon

    In this episode of the Ultimate Dance Business Podcast, Deborah Laws is joined by Hannah Hannon, founder of HVA, to discuss one of the most overlooked areas of running a successful dance school: business systems and operations. As a former performer turned business strategist, Hannah understands the unique challenges creative business owners face. Together, Deborah and Hannah explore why so many dance studio owners struggle with systems, automation and administration, and why embracing your role as a business owner is essential for sustainable growth. The conversation covers practical ways to improve efficiency, manage enquiries, strengthen financial processes and build the foundations that allow your studio to grow without creating more overwhelm. Whether you're running a small dance school or managing multiple locations, this episode will help you identify the systems that matter most and the mindset shifts needed to move your business forward. In this episode you'll discover: How to start thinking like a business owner rather than just a dance teacher Why strong systems create more freedom and less stress The importance of enquiry pipelines and follow-up processes Simple ways to improve professionalism and parent communication The role automation can play in studio growth Why many dance school owners struggle to prioritise business development How to identify which systems your business actually needs The difference between essential business tools and shiny object syndrome Why investing in support can accelerate growth The mindset shifts required to build a sustainable dance business If you've ever felt overwhelmed by the operational side of running your studio, this episode offers practical advice and reassurance that you don't need to do everything alone. Subscribe for more dance business, leadership, and entrepreneurship content. Find out more about Jo Jo's work at https://www.creativsas.co.uk Book an evolution call with Deborah⁠⁠ ⁠https://go.dancebusinesslab.com/dance-school-success-plan To find out more about Dance Business Lab and work with Deborah head to ⁠https://dancebusinesslab.com⁠ To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠  Ignite membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Illuminate membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to ⁠http://buymeacoffee.com/DeborahL⁠ This episode is sponsored by Dance Studio Marketing. You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at ⁠https://dancebusinesssolutions.com/social-media-for-dance-businesses/⁠ This podcast is produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

    Systems, Strategy and Sustainable Growth with Hannah Hannon

  4. Jun 26

    What Will Dance Studios Look Like in 2031? 5 Predictions Every Studio Owner Needs to Hear

    The dance industry is changing faster than ever. With advances in AI, automation and technology transforming the way businesses operate, what will successful dance schools look like in five years' time? In this solo episode, Deborah shares her predictions for the future of dance studio ownership and highlights the key areas studio owners should be focusing on right now to stay ahead of the curve. From automated systems and AI-powered marketing to building an unbeatable reputation and improving student retention, this episode explores the trends that could define the next generation of thriving dance schools. Deborah also discusses why, despite rapid technological change, the future remains incredibly bright for dance studios as parents increasingly seek meaningful, real-world experiences for their children away from screens. Book an evolution call with Deborah⁠⁠ ⁠https://go.dancebusinesslab.com/dance-school-success-plan To find out more about Dance Business Lab and work with Deborah head to ⁠https://dancebusinesslab.com⁠ To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠  Ignite membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Illuminate membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to ⁠http://buymeacoffee.com/DeborahL⁠ This episode is sponsored by Dance Studio Marketing. You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at ⁠https://dancebusinesssolutions.com/social-media-for-dance-businesses/⁠ This podcast is produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

    What Will Dance Studios Look Like in 2031? 5 Predictions Every Studio Owner Needs to Hear

  5. Jun 12

    How to Build a Powerful Brand & Believe Bigger in Business | JoJo Smith from Creative SaS

    In this episode of the Ultimate Dance Business Podcast, Deborah Laws is joined by branding expert and Creative Sass founder JoJo Smith to discuss the mindset, confidence, and self-awareness needed to build a successful business and a lasting brand. JoJo explains why most business owners focus on the wrong aspects of branding, how limiting beliefs hold entrepreneurs back, and why building a business starts with understanding yourself first. Whether you're a dance school owner, performing arts entrepreneur, or small business owner, this conversation is packed with valuable lessons on leadership, confidence, vision, and growth. Subscribe for more dance business, leadership, and entrepreneurship content. Find out more about Jo Jo's work at https://www.creativsas.co.uk Book an evolution call with Deborah⁠⁠ ⁠https://go.dancebusinesslab.com/dance-school-success-plan To find out more about Dance Business Lab and work with Deborah head to ⁠https://dancebusinesslab.com⁠ To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠  Ignite membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Illuminate membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to ⁠http://buymeacoffee.com/DeborahL⁠ This episode is sponsored by Dance Studio Marketing. You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at ⁠https://dancebusinesssolutions.com/social-media-for-dance-businesses/⁠ This podcast is produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

    How to Build a Powerful Brand & Believe Bigger in Business | JoJo Smith from Creative SaS

  6. May 29

    Why Being Too Nice Is Hurting Your Dance School Growth | Boundaries, Leadership & Late Payments

    In this episode of the Ultimate Dance Business Podcast, we’re talking about one of the biggest hidden issues holding dance schools and performing arts businesses back: being too nice. If you’re a people pleaser, avoid confrontation, struggle with late payments, over-give to parents and students, or constantly feel emotionally drained from trying to keep everyone happy, this episode is for you. Deborah explores the difference between being kind and being unclear, and why strong leadership, clear boundaries, and professional standards are essential if you want your dance school to grow and thrive. You’ll hear practical examples of how being overly flexible can lead to lost revenue, weak boundaries, parent pushback, team issues, burnout, and resentment, plus simple ways to start tightening up your systems without becoming harsh or unkind. Book an evolution call with Deborah⁠⁠ ⁠https://go.dancebusinesslab.com/dance-school-success-plan To find out more about Dance Business Lab and work with Deborah head to ⁠https://dancebusinesslab.com⁠ To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠  Ignite membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Illuminate membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to ⁠http://buymeacoffee.com/DeborahL⁠ This episode is sponsored by Dance Studio Marketing. You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at ⁠https://dancebusinesssolutions.com/social-media-for-dance-businesses/⁠ This podcast is produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

  7. May 15

    ADHD, Entrepreneurship and Building a Business That Works for You with Dawn Baxter

    In this episode of The Ultimate Dance Business Podcast, Deborah Laws is joined by Dawni Baxter, founder of Beyond The Dawn Digital, for an honest conversation about business growth, social media marketing, burnout and building a business that actually works for your life. Dawni shares how she went from theatre kid and jewellery retail manager to running multiple businesses across digital marketing, coaching and wellbeing. Together, she and Deborah talk about the realities of entrepreneurship, growing a team, learning to delegate, adapting as your business grows and why trying to control everything often leads straight to burnout. There’s also a really interesting discussion around ADHD and entrepreneurship, creating genuine relationships with clients, avoiding comparison with competitors and how to use social media in a way that still feels human. For dance studio owners and creative business owners, this episode is full of relatable moments and practical advice around branding, visibility, leadership and growing your business without losing the personal touch that made people connect with you in the first place. Plus, Dawni shares simple but effective social media tips that can help you grow your audience, improve engagement and build a stronger brand online. Find out more about Dawni's amazing work at https://beyondthedawndigital.com Book an evolution call with Deborah⁠⁠ ⁠https://go.dancebusinesslab.com/dance-school-success-plan To find out more about Dance Business Lab and work with Deborah head to ⁠https://dancebusinesslab.com⁠ To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠  Ignite membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Illuminate membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to ⁠http://buymeacoffee.com/DeborahL⁠ This episode is sponsored by Dance Studio Marketing. You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at ⁠https://dancebusinesssolutions.com/social-media-for-dance-businesses/⁠ This podcast is produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

    ADHD, Entrepreneurship and Building a Business That Works for You with Dawn Baxter

  8. May 1

    The hidden danger of "we've always done it this way"

    “We’ve always done it that way” might feel safe. But in business, it can quietly hold you back. In this episode, Deborah challenges dance studio owners to take an honest look at the systems, habits, and decisions they’ve been relying on for years. Just because something works does not mean it is still working well. From outdated class offerings to clunky payment systems, from old-school marketing to evolving expectations around team leadership, Deborah walks you through the key areas where staying the same could be costing you growth, time, and energy. This is not about chasing every new trend. It is about staying relevant, staying aware, and making sure your studio continues to meet the needs of today’s families, not yesterday’s. Book an evolution call with Deborah⁠⁠ ⁠https://go.dancebusinesslab.com/dance-school-success-plan To find out more about Dance Business Lab and work with Deborah head to ⁠https://dancebusinesslab.com⁠ To find out more about working with Deborah through her exclusive Dance Business Lab membership programs follow the links below. Sparks membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/sparks⁠  Ignite membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/ignite⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Illuminate membership - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dancebusinesslab.com/memberships/illuminate⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you love the show and you would like to support then why not buy Deborah a coffee simply head to ⁠http://buymeacoffee.com/DeborahL⁠ This episode is sponsored by Dance Studio Marketing. You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at ⁠https://dancebusinesssolutions.com/social-media-for-dance-businesses/⁠ This podcast is produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creative Content Studio

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Ratings & Reviews

5
out of 5
5 Ratings

About

Welcome to The Ultimate Dance Business Podcast the show that aims to give you dance school owners and entrepreneurs, that extra spark of inspiration to turn your passion into profit. In each episode dance business expert Deborah Laws will bring you inspiring interviews, top tips and strategies to help your dance school go from strength to strength.

Information

  • Creator
    The Ultimate Dance Business Podcast
  • Years Active
    2022 - 2026
  • Episodes
    118
  • Rating
    Clean
  • Copyright
    © The Ultimate Dance Business Podcast
  • Show Website
    The Ultimate Dance Business Podcast

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