The Access Success Podcast

AccessU

Welcome to AccessU, where we highlight important topics focused on education — in every form it takes. We talk about business news and best practices for marketing, social media, public relations, and more. The Access Success Podcast is hosted by Rachel Schneider and produced by AccessU, a division of Access Advertising and Public Relations. Follow us to keep up with what the world of education needs to hear @accessuagency

  1. 05/31/2023

    Behind the Camera with BOSS Motion Picture Company

    BOSS Motion Pictures owner and director of photography Jamie Nabers and his right-hand man, Walker Hooper, talk about working on a professional camera crew on six-second social media videos, advertisements, feature films, music videos, and more.

  2. 05/17/2023

    Cooking, Coffee, and Content Creation with Quincy Randolph

    Chef Quincy Randolph of Roaster’s Next Door (RND) Coffee joins the show to discuss his professional culinary arts journey, becoming a Roanoke restauranteur alongside his brother, and how creating content has opened doors for his career, coffee company, and the community.

  3. 05/03/2023

    Advertise Responsibly: Lessons from Bud Light

    What companies can learn from Bud Light’s botched PR strategy after their trans influencer marketing post received backlash.

  4. 04/26/2023

    Giving Back with The Humble Hustle Company

    The Humble Hustle Company empowers Black youth and connects diverse communities by creating innovative, inclusive spaces that inspire hope and promote giving. Rachel sits down with founder and executive director, Xavier Tramaine Duckett, and director of operations, Myleah Akers, to discuss starting the Roanoke-based nonprofit from scratch and how to build and market a brand in creative ways that leverage community relationships and engagement to give back.

  5. 04/20/2023

    Finding Super Success on YouTube with the Super Carlin Brothers

    Jonathan "J" Carlin and his brother Ben Carlin are full-time YouTubers with over two million subscribers who tune in to watch their videos on the latest fandom theories and reviews – from the Marvel Universe, Disney, Pixar, Harry Potter, and more. For over a decade, they have been known as the Super Carlin Brothers. Watch and listen to find out how they did it!

  6. 04/12/2023

    Making an Impact on Instagram with Genya Kalinina

    The content creator behind the “Best of Roanoke” Instagram page, Genya Kalinina, joins the show to talk about why she started the account showcasing the area's best activities and businesses, and how she amassed over 17K followers who look to her to plan their weekends, lunch breaks, vacations, and more.

  7. 04/05/2023

    Using AI For Good with Todd Marcum

    Will artificial intelligence become part of our daily workflow as content creators? And how can we make sure AI is being used ethically? Rachel sits down with longtime writer and advertising professional Todd Marcum to discuss.

  8. 03/31/2023

    The Power of Online Ads with Chris Culbert and Lucas Weaver

    Is your phone spying on you...or are digital marketing pros just really good at their job? We're pulling back the curtain on online advertising tactics, including geotargeting, paid search tools, targeted display, and more.

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About

Welcome to AccessU, where we highlight important topics focused on education — in every form it takes. We talk about business news and best practices for marketing, social media, public relations, and more. The Access Success Podcast is hosted by Rachel Schneider and produced by AccessU, a division of Access Advertising and Public Relations. Follow us to keep up with what the world of education needs to hear @accessuagency

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