The Profit Minds Podcast w/ Steven Kirch

Steven Kirch

What Makes YOUnique? Welcome to The Profit Minds Podcast with Dr. Steven Kirch. Dr. Kirch is the creator of theProfit Minds(TM) Growth System, a unique blend of profit growth, productivity acceleration, and business process for scale. In each episode of The Profit Minds, Dr. Kirch interviews entrepreneurs and small business owners from around the world with a unique story to tell.

  1. 4d ago

    Your Revenue Problem Might Actually Be a People Problem — Ryan Englin Explains

    Your revenue problem might not be a marketing problem.Ryan Englin spent years helping businesses generate more leads and retain more customers before he discovered the real issue. It was not revenue. It was people. Today, as founder and CEO of Core Matters and host of the Titans of the Trades podcast, he has built an entire system around one insight: engaged employees drive profit, and most small business owners are not doing what it takes to build a team that stays engaged.In this episode, Dr. Steven Kirch sits down with Ryan to walk through the full picture. They cover what it actually means to become the employer of choice in your local area, why most employee referral programs fail because employees are not equipped to recruit, and the concept that stops every business owner cold: people quit twice. They quit once in their heart, and they quit when they tell you — and between those two moments, the average US job search takes 10 weeks. That means for two and a half months, you have been paying full salary for someone whose head is already gone. Ryan also breaks down the eNPS and why the score without the follow-up question is completely useless, how to build a talent pipeline the same way you would build a sales pipeline, what an Applicant Tracking System does and why small businesses are ignoring the most powerful hiring tool available to them, and why AI should screen candidates but a human must always do the interview.  This is the episode for any business owner who has ever said, "I just cannot find good people" and has not yet looked at whether the problem is the market or the company.

    Your Revenue Problem Might Actually Be a People Problem — Ryan Englin Explains

  2. Sep 30

    Stop Chasing the Hottest Franchise — A 30-Year Expert Explains What Actually Matters | Ep. 157

    Everyone wants to know what the hottest franchise is right now. That is the wrong question — and asking it is exactly how people end up locked into a business that drains them instead of building them. The right question is whether franchising is right for you at all, and if it is, which system fits the way you think, work, and lead. Most people never ask it that way. Jeff Shafritz has spent 30 years helping them figure it out.Jeff Shafritz is the founder of Franchise Guidance. He started his career on the franchisor side at The Athlete's Foot, handling franchise development for the Americas for 9 years. He then became a franchise owner himself, running a fitness franchise for 5 years before profitably exiting. For the past 20-plus years he has worked as a franchise advisor and matchmaker — helping corporate executives, downsized professionals, and existing business owners find franchises that fit them. He has been on every side of franchising and his message is clear: fit beats hype every single time. In this episode, Dr. Steven Kirch and Jeff Shafritz break down exactly what it takes to discover whether franchising is right for you and how to investigate one properly before you sign anything.💡 𝐘𝐨𝐮'𝐥𝐥 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫:- Why "what's the hottest franchise?" is the most dangerous question you can ask- The 90-minute fit assessment Jeff runs with every candidate before recommending anything- Why franchising is not right for everyone — and the signs that tell you which side you are on- How AI displacement is driving a massive wave of corporate executives toward franchising- Why AI cannot paint your house, clean your gutters, or run your fitness studio — and what that means for franchise investors- The difference between manager-run and owner-operated franchises and how to know which fits your life- Why you are buying the system, not the product and what happens when people get that wrong- The exact corporate skills that transfer directly into franchise ownership (and the ones that can hurt you)- How to validate a franchise opportunity by talking to existing franchisees before you buy- Why Jeff's services cost you nothing and how franchise fees are regulated by the FTC- How to use Jeff's free franchise readiness survey and quiz to find out where you stand right now

    Stop Chasing the Hottest Franchise — A 30-Year Expert Explains What Actually Matters | Ep. 157

  3. Sep 23

    Your AI Content Could Get You Sued — A Top Entertainment Lawyer Explains What Changed | Ep. 156

    ⚠️ 𝐋𝐄𝐆𝐀𝐋 𝐃𝐈𝐒𝐂𝐋𝐀𝐈𝐌𝐄𝐑: The information in this episode is for educational purposes only and does not constitute legal advice. Please consult a qualified attorney for your specific situation. 🎙️ 𝐓𝐡𝐞 𝐏𝐫𝐨𝐟𝐢𝐭 𝐌𝐢𝐧𝐝𝐬 𝐏𝐨𝐝𝐜𝐚𝐬𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐒𝐭𝐞𝐯𝐞𝐧 𝐊𝐢𝐫𝐜𝐡 𝐄𝐩𝐢𝐬𝐨𝐝𝐞 𝟭𝟱𝟲 The Supreme Court ruled on AI copyright on March 2, 2026. Most business owners still do not know it happened. The ruling settled one of the biggest legal questions in AI: only humans can hold copyright. That means the AI content you are creating right now — the blogs, the social posts, the marketing materials — may have no legal protection at all. And the legal landmines buried inside your AI tools go much further than just copyright.Nadia Davari is an entertainment and tech lawyer based in Los Angeles with over 25 years of experience navigating the intersection of technology, creativity, and the law. A native Angeleno, she earned her undergraduate degree from UCLA and her law degree from USC. From Napster disrupting music, through the Netflix streaming pivot, to the guild strikes that shaped California's AI legislation — Nadia has been on the front lines of every major tech disruption in entertainment law. She is back on The Profit Minds Podcast to break down the legal landscape every business owner using AI needs to understand right now. If you are searching for what the Supreme Court AI copyright ruling means for your business, what a prompt audit trail is, or how to use AI tools without creating legal exposure — this episode gives you the complete picture.💡 𝐘𝐨𝐮'𝐥𝐥 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫: - What the Supreme Court's Thaler v. Perlmutter ruling (March 2, 2026) actually means for your business - What a "prompt audit trail" is and why it is now appearing in commercial contracts - The new copyright battleground: how much human input is enough to claim protection? - Why lawyers lose attorney-client privilege the moment they upload client data to AI - What the NYT vs. OpenAI lawsuit proved in discovery: LLMs memorize verbatim training data - Why prompting AI "in the style of Drake, Nike, or Picasso" is a trademark liability - The Takedown Act: signed May 2025, now in full criminal enforcement as of May 19, 2026 - HIPAA considerations every medical professional using AI must know - Why the EU is ahead of the US on AI content marking requirements - How to choose clean AI tools and mitigate your legal risk right now - Why AI is "the most agreeable assistant you ever had" and why that is the danger This is the conversation every business owner using AI needs to have — before a lawsuit forces it. #AIcopyright #AIlegal #ArtificialIntelligence #BusinessLaw #EntertainmentLaw #AIrisk #PromptAuditTrail #TakedownAct #ProfitMindsPodcast #DrStevenKirch #NadiaDavari #AIbusiness #CopyrightLaw2026 #TechLaw #BusinessPodcast

    Your AI Content Could Get You Sued — A Top Entertainment Lawyer Explains What Changed | Ep. 156

  4. Sep 16

    This Law Firm Was Sending Every Client to a Competitor - Data Fixed It | Ep. 155

    🎙️ 𝐓𝐡𝐞 𝐏𝐫𝐨𝐟𝐢𝐭 𝐌𝐢𝐧𝐝𝐬 𝐏𝐨𝐝𝐜𝐚𝐬𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐒𝐭𝐞𝐯𝐞𝐧 𝐊𝐢𝐫𝐜𝐡 𝐄𝐩𝐢𝐬𝐨𝐝𝐞 𝟭𝟱𝟱 A law firm noticed their new client calls had fallen off the table. Nobody knew why. After digging into the data, they discovered their own online intake form had a broken flowchart that automatically disqualified every single prospect and referred them to a competitor. They only found out when the competitor called to personally thank them for all the recent referrals. This is what happens when a law firm is flying blind without the right data systems in place. And it is happening inside more law practices than anyone wants to admit.John Scott is a partner at Anders specializing in profit-focused accounting for law firms. He has spent his entire career working alongside attorneys, watched one entrepreneurial lawyer scale his practice from St. Louis to 44 states and the UK by paying obsessive attention to data, and has spent 17 years helping law firms build the financial visibility they need to grow, scale and course-correct before it is too late. His message is direct. Most law firms are driving by looking in the rearview mirror. Your P&L tells you what happened last quarter. Your data tells you where you are going next week.If you are searching for how to scale a law firm with data, how to identify your law firm revenue drivers, or how to build forward-looking financial systems for your practice, this episode gives you the complete blueprint.💡 𝐘𝐨𝐮'𝐥𝐥 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫:- How one law firm was sending every new client to a competitor without knowing it - Why most law firms are flying blind and what the data system looks like that fixes it - How to scale a law firm with data - the exact framework John has used for 30+ years - How one attorney scaled from 1 city to 44 states by paying obsessive attention to data - Why your P&L is a rearview mirror and what forward-looking accounting actually looks like - The 13-week rolling forecast that tells you exactly where your firm is heading right now - Why the average attorney converts less than 30% of their working hours into collected revenue - How to identify the revenue drivers that actually move the needle in a law practice - Why law school never taught you how to run a business and what to do about it - How AI can build sophisticated financial dashboards and budgets for your firm in minutes - How to use data to course-correct fast instead of waiting until it is too late⚠️ 𝐋𝐄𝐆𝐀𝐋 𝐃𝐈𝐒𝐂𝐋𝐀𝐈𝐌𝐄𝐑: The information in this episode is for educational purposes only and does not constitute legal or financial advice. Please consult a qualified professional for your specific situation.

    This Law Firm Was Sending Every Client to a Competitor - Data Fixed It | Ep. 155

  5. Sep 9

    AI Is Replacing Managers Who Give Answers - Here Is What Survives | Michael Neuendorff | Ep. 154

    🎙️ 𝐓𝐡𝐞 𝐏𝐫𝐨𝐟𝐢𝐭 𝐌𝐢𝐧𝐝𝐬 𝐏𝐨𝐝𝐜𝐚𝐬𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐒𝐭𝐞𝐯𝐞𝐧 𝐊𝐢𝐫𝐜𝐡 𝐄𝐩𝐢𝐬𝐨𝐝𝐞 𝟭𝟱𝟰 Gartner predicts that 20% of organizations will use AI to eliminate over 50% of current middle management positions by end of 2026. Amazon cut 14,000 corporate roles in 2025 citing AI efficiency. Wall Street banks plan to eliminate 200,000 roles in the next three to five years. And the reason AI is coming for middle management first is simple. Roughly 60% of a typical middle manager's week is spent on reporting, coordinating, reviewing and translating. And that is exactly what AI does best. But here is what AI cannot do. AI cannot ask a team member what challenge is coming up next month that makes them nervous. AI cannot sit with someone through their vulnerability and help them find their own answer. AI cannot develop people. And that is precisely why leaders who learn to coach their teams are not just surviving in 2026 - they are becoming indispensable. Michael Neuendorff has spent his career helping leaders make exactly this shift. He started his coaching business during the 2008 recession, learned that good businesses are forged in tough times, and has spent the years since building Bay Area Executive Coach into one of the most trusted leadership coaching practices in the country. His message to every manager worried about AI is direct. Stop giving answers. Start asking better questions. Because how leaders can survive AI by learning to coach is not a theory - it is the defining leadership skill of 2026. 💡 𝐘𝐨𝐮'𝐥𝐥 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫: - Why AI is replacing managers who give answers and exactly what type of leader survives - How leaders can survive AI by learning to coach their teams instead of directing them - The 3 biggest barriers to becoming a coaching leader and how to overcome each one - Why AI and the coaching approach work together synergistically - not against each other - The difference between a regular 1-on-1 and a coaching 1-on-1 - and why it changes everything - Why Dr. Steven says the direct report should always own the agenda in a 1-on-1 - The skills-knowledge gap vs the confidence gap - when to coach and when to just tell - Why "coaching is agency" - the 3 words that define every great coaching conversation - How becoming a coaching leader makes you a better parent, spouse and friend too - The IKEA directions story - how AI helps you build skills you lack the confidence to use - Why your greatest growth always comes from your greatest mistakes 𝐅𝐎𝐑 𝐌𝐀𝐍𝐀𝐆𝐄𝐑𝐒, 𝐋𝐄𝐀𝐃𝐄𝐑𝐒 & 𝐄𝐗𝐄𝐂𝐔𝐓𝐈𝐕𝐄𝐒: Michael Neuendorff is the president and founder of Bay Area Executive Coach. He left his corporate job in 2008, purchased a coaching franchise and built his practice from scratch during the worst recession in modern history. He has since created over 300 YouTube videos dedicated to helping leaders develop coaching skills, and has trained leaders across industries to become the kind of manager their teams never want to leave.

    AI Is Replacing Managers Who Give Answers - Here Is What Survives | Michael Neuendorff | Ep. 154

  6. Sep 2

    Will AI Replace Your Accountant? A CPA With 30 Years Tells the Truth | Ep. 153

    🎙️ 𝐓𝐡𝐞 𝐏𝐫𝐨𝐟𝐢𝐭 𝐌𝐢𝐧𝐝𝐬 𝐏𝐨𝐝𝐜𝐚𝐬𝐭 𝐰𝐢𝐭𝐡 𝐃𝐫. 𝐒𝐭𝐞𝐯𝐞𝐧 𝐊𝐢𝐫𝐜𝐡 𝐄𝐩𝐢𝐬𝐨𝐝𝐞 𝟭𝟱𝟯 Will AI replace accountants? It is the question dominating every accounting forum, Reddit thread and industry conference in 2026. And the answer - straight from a CPA with 30 years of experience, Deloitte training and a front-row seat to how AI is transforming accounting practices right now - is more nuanced and more urgent than most people realize. Peter McCarroll is the founder of Fuel Accountants and The AI Accountant - the only AI training and implementation platform built exclusively for CAS practices. He started asking ChatGPT what it could do for his accounting practice in May 2024. And within weeks he had a vision that terrified him - sitting on the side of the road watching AI destroy everything he had built. He made a decision. He was going to drive the truck - not get run over by it. Today Peter trains accountants and bookkeepers worldwide to embrace AI before it makes them redundant. And his message to every business owner is just as urgent. The accountants who ignore AI will be replaced - not by AI, but by accountants who use it. Here is what the 2026 data actually says. The US Bureau of Labor Statistics projects accountants to GROW 5% through 2034. But bookkeeping clerks will DECLINE 6%. AI already codes bank transactions with 85 to 95 percent accuracy and automates roughly 80 percent of routine bookkeeping work. And AI skill mentions in accounting job postings rose from 18% to 30% in just one year. Will AI replace your accountant? Here is the real answer. No. But will AI replace accountants who refuse to use it? Absolutely. 💡 𝐘𝐨𝐮'𝐥𝐥 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫: - Will AI replace accountants and bookkeepers? The 2026 data tells the real story - Why Peter had a vision of sitting on the side of the road watching AI destroy his business - How 85% of accounting judgment is really just rule-following that AI can now automate - Why a 10-staff accounting firm will look like a 4-staff firm in just 3 years - How a locksmith client grew his revenue 25% in 3 months using one AI prompt - Why bookkeepers are becoming quality control managers and client communicators - The future of accounting: from map readers to navigators and visionaries - How Peter uses AI live during coaching calls to generate new ideas for clients - How to use AI as a thought partner that challenges your assumptions not just confirms them - Why accountants who ignore AI will be replaced by accountants who use it 𝐅𝐎𝐑 𝐁𝐔𝐒𝐈𝐍𝐄𝐒𝐒 𝐎𝐖𝐍𝐄𝐑𝐒, 𝐀𝐂𝐂𝐎𝐔𝐍𝐓𝐀𝐍𝐓𝐒 & 𝐁𝐎𝐎𝐊𝐊𝐄𝐄𝐏𝐄𝐑𝐒: Peter McCarroll is the founder of Fuel Accountants and The AI Accountant - the only AI training and implementation platform built exclusively for accounting practices. He grew up in New Zealand, trained at Deloitte, built his own practice and has spent the last 2 years on the leading edge of AI implementation in accounting. He serves clients in New Zealand, Canada and the US.

    Will AI Replace Your Accountant? A CPA With 30 Years Tells the Truth | Ep. 153

  7. Aug 26

    Your SEO Is Lying to You — The AI Search Truth Every Business Owner Needs to Hear | Ep. 152

    You are ranking on Google. Your traffic looks fine. And your next client just asked ChatGPT who to hire — and your business did not come up. That is the hidden crisis destroying businesses in 2026. Rocky Pedden — CEO of RevenueZen, acquired by publicly traded Onfolio Holdings — has 7 years of live data on what is actually working in AI search right now. And his findings will change how you think about marketing forever. Here is what you will discover: ➔ Why your Google rankings mean nothing if AI cannot find you➔ Why less traffic and more conversions is actually a GOOD sign in 2026➔ What GEO and HEO are — and why they matter more than SEO right now➔ How ChatGPT actually searches and decides who to recommend➔ The simple FAQ trick that gets your business cited by AI immediately➔ Why AI content echo chambers are killing content quality everywhere➔ The exact system to inject real expertise into AI content that converts New episode every week — subscribe so you never miss one!

    Your SEO Is Lying to You — The AI Search Truth Every Business Owner Needs to Hear | Ep. 152

  8. Aug 19

    You Are the Bottleneck in Your Own Business - Here Is How to Fix It | Rajesh Nagjee | Ep. 151

    If your business stops when you stop - you do not have a business. You have a job. And the most dangerous bottleneck in your company is not your team, your market or your processes. It is you.  In this episode of The Profit Minds Podcast, Dr. Steven Kirch sits down with Rajesh Nagjee - CEO, mentor and business physicist who spent 80,000 hours mastering 14 disciplines of business physics and created the CEO Freedom OS. Rajesh has built and sold businesses across three continents, studied under Dr. Eli Goldratt himself and mentors founders and CEOs globally.Here is what you will discover:  ➔ Why YOU are the bottleneck in your own business - and how to stop being one ➔ The difference between abdication and delegation and why it costs millions ➔ The 5 levels of delegation and why Level 5 creates partners not vendors ➔ Fixed outcome plus variable process - the delegation model that changes everything ➔ Why commitment to fulfillment unlocks better business decisions ➔ The inner game of business - the hidden bottleneck nobody is fixing ➔ The 7 deadly filters of listening - the ultimate competitive advantage ➔ Business physics: cost, quality and time - choose any two but never all threeSubscribe to The Profit Minds Podcast for new episodes every week!

    You Are the Bottleneck in Your Own Business - Here Is How to Fix It | Rajesh Nagjee | Ep. 151
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About

What Makes YOUnique? Welcome to The Profit Minds Podcast with Dr. Steven Kirch. Dr. Kirch is the creator of theProfit Minds(TM) Growth System, a unique blend of profit growth, productivity acceleration, and business process for scale. In each episode of The Profit Minds, Dr. Kirch interviews entrepreneurs and small business owners from around the world with a unique story to tell.

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