Writers With Wrinkles

Beth McMullen and Lisa Schmid
  • 4.9 (41)
  • BOOKS
  • UPDATED WEEKLY

Authors Beth McMullen and Lisa Schmid iron out the wrinkles in writing, publishing, and everything in between . . . One podcast at a time. Writers With Wrinkles is the  go-to podcast for aspiring authors, and those in the trenches, who want to successfully publish a novel...or ten! Join us each week as we dive deep into writing and the publishing industry, providing expert interviews, insightful discussions, and practical tips. With our engaging and informative format, you'll get the guidance you need to navigate the complex world of publishing. Start your journey today!Visit www.WritersWithWrinkles.net for more info.

  1. 2D AGO · BONUS

    Season Finale Bonus: First Pages Cozy Fantasy

    Send us a text In this bonus season-finale episode of Writers With Wrinkles, Beth McMullen and Lisa Schmid reflect on the end of the season, share a behind-the-scenes podcasting mishap, and dive into a First Pages critique of a cozy fantasy submission, The Village Mage. Along the way, they discuss why first pages are so hard to get right, how too much backstory can stall momentum, and what cozy fantasy readers expect from the very first paragraph. What We Cover in This Episode A Season Wrap-Up Why this season felt especially long (emotionally and creatively)The surprising reach of the podcast, including international listenersWhy listener messages matter more than download numbersBehind the Scenes of Podcasting A funny (and harmless) upload glitchWhy multitasking and podcast production don’t always mixA reminder that mistakes happen—and they’re fixableFirst Pages Critique: The Village Mage Why the tea shop setting immediately signals “cozy”What works well in the opening voice and atmosphereWhere the opening leans too heavily on setting and backstoryWhy character emotion needs to come before worldbuildingHow early signals of magic shape reader expectationsThe importance of “showing” magic instead of naming it outrightFirst Page Takeaways for Writers Less is more on page oneAvoid stacking backstory and description in large blocksEstablish genre expectations immediatelyUse specific, character-centered details instead of generic atmosphereTrust the reader—don’t explain everything up frontConsider whether your story actually starts later than you thinkA Common Revision Reality Why first chapters are often written as “thinking-through” pagesHow hard it is to cut beloved early materialWhy cutting doesn’t mean deleting—just relocatingKey Writing Advice from Beth & Lisa Your first page should hook, not explainGenre cues matter—especially in fantasyPacing is created through balance: dialogue, action, and selective detailIf readers don’t know why they should care about the character yet, they won’t care about the worldWhat’s Coming Next A brand-new season with exciting guest interviewsMore First Pages bonus episodesKicking off the new season with literary agent Erin Casey WestinHave first pages you’d like feedback on?   Visit the Writers With Wrinkles website and submit your opening pages for a chance to be featured in a future episode. Thank you for listening, sharing, and sticking with us this season. We’ll see you in the new year—until then, happy reading, writing, and listening. Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    26 min

  2. 12/22/2025

    Ask Beth & Lisa: Query Letters (with Deborah Crossland)

    Send us a text Query letters make even experienced writers panic—and for good reason. In this special Ask Beth & Lisa episode, we’re joined by author and educator Deborah Crossland for a deep, practical conversation about how to write a strong, effective query letter as we head into the 2026 querying season. Deborah breaks down what query letters are actually for, what agents want to see (and don’t), and how writers can avoid the most common—and most damaging—mistakes. This episode is packed with actionable advice, mindset shifts, and real-world examples from the querying trenches. About Our Guest Deborah Crossland teaches English and mythology at a community college and writes myth-based contemporary YA novels with a feminist lens. Her novel The Quiet Part Out Loud was published in 2023, with the paperback released in 2024. She lives in Northern California and is passionate about making education accessible to all. Key Topics & Takeaways What a Query Letter Is (and Isn’t) The sole purpose of a query letter is to get an agent to request pages—not to sell the book or explain the entire plot.Think invitation, not explanation.The Anatomy of a Strong Query A compelling hook (often 1–2 sentences)A focused pitch centered on external stakesBrief book details (genre, word count, comps)A short, professional author bioExternal Stakes Matter More Than You Think Writers often lean too hard on internal stakes; agents need to see what’s happening.External conflict is what differentiates your book in a crowded field.If an agent can’t picture the story visually, the query isn’t doing its job.Pitch vs. Synopsis The query pitch should not include spoilers or the ending.The synopsis is where you explain the full story, including how it ends.Mixing these up is one of the most common querying mistakes.How to Personalize Without Being Cringey Reference an agent’s manuscript wish list, not their personal life.Keep personalization professional, brief, and relevant.Treat it like a business introduction—not a social interaction.Query Etiquette (and Red Flags) Always submit queries exactly how the agent requests.Never DM agents or email around Query Manager.Don’t announce querying rounds or submissions on social media.Avoid pitching your unpublished book publicly on Instagram, TikTok, or X.Author Bios for Debut Writers It’s perfectly acceptable to say, “This is my first novel.”Writing credentials are optional; strong pages matter more.Publishing loves debuts—lack of experience is not a liability.Series Talk: Less Is More Don’t pitch a multi-book series as a debut.“Standalone with series potential” is sufficient.Length & Clarity Queries should be concise and tightly written.Every word must earn its place.If you can’t summarize your story clearly, you may not be ready to query.Hooks, Loglines, and Netflix Thinking Think in terms of loglines or streaming-style descriptions.If you can’t explain your story in one sharp sentence, that’s a sign to step back. Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    36 min

  3. 12/18/2025 · BONUS

    ENCORE: Lisa's favorite Season 4 episode is Brian Selznick

    Send us a text For her encore episode, Lisa chose our interview with Brian Selznick—author and illustrator of some of the most innovative and emotionally powerful books in contemporary publishing. In this conversation, Brian reflects on creative process, patience, and trusting your reader. It was definitely a season four highlight!    Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    51 min

  4. 12/16/2025

    ENCORE: Beth's favorite Season 4 episode is Adria Goetz

    Send us a text Beth’s Encore Pick: Adria Goetz For her encore episode, Beth chose our interview with Adria Goetz, Senior Literary Agent at KT Literary. This conversation gets into the real mechanics of querying—what agents actually notice, where writers tend to go wrong, and how to communicate clearly and professionally in a crowded submission landscape. Adria is refreshingly direct about industry realities while remaining deeply encouraging, making this episode especially useful for writers who want practical guidance without false promises. If you’re querying now—or plan to in the future—this is one of those episodes worth bookmarking. Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    42 min

  5. 12/08/2025

    Inside Publishing with Mari Kesselring: What Writers Really Need to Know

    Send us a text In this episode of Writers With Wrinkles, Beth and Lisa talk with Mari Kesselring about the realities of today’s publishing landscape—from the misunderstood world of book packagers to navigating an author career after a disappointing debut. Aspiring authors will gain insight into how publishers make acquisition decisions, current trends shaping 2026, and practical strategies to stay resilient in a challenging industry. Guest Bio Mari Kesselring is the Publishing Manager of Driven, an imprint at Penguin Random House. With nearly 20 years of experience acquiring, editing, and developing books for readers of all ages, she has worked in both traditional publishing and book packaging. Mari has edited several award-winning titles, including Surrender Your Sons by Adam Sass and Before We Were Blue by E.J. Schwartz. She has served on the board of the Minnesota Book Publishers Roundtable and as a judge for the Minnesota Book Awards. Key Discussion Points • What book packagers are and how authors can find work-for-hire opportunities • How the Driven imprint identifies trends and produces fast-turnaround books • A candid look at the “Publishing Has a Gambling Problem” conversation • How editors evaluate authors whose previous books had low sales • Smart questions to ask before signing your first book deal • Why middle grade remains a challenging category—and what needs to change • 2026 publishing trend predictions, including romantasy, cozy escapism, gothic romance, and the rise of “New Adult” • The increasing importance of chapter books as reading levels shift • The Penguin Hotline and how readers can request personalized book recommendations Conclusion This episode reminds writers that publishing is both art and business, and the most sustainable careers are built on clarity, communication, and adaptability. Whether you’re querying your first book or recovering from a tough debut, Mari’s insights offer practical guidance to help you move forward with confidence. Mentions Rage Pages guided journal We Will Prescribe You a Cat Penguin Hotline: penguinhotline.com 🎧 Subscribe & Connect Don’t miss future episodes! Subscribe, rate, and review Writers With Wrinkles wherever you listen. Submit questions for “Ask Beth and Lisa” at writerswithwrinkles.net, or connect on Instagram @writerswithwrinkles. Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    40 min

  6. 12/02/2025 · BONUS

    BONUS: First Pages: How to Hook Readers Fast in MG Fantasy

    Send us a text In this bonus episode of Writers With Wrinkles, Beth and Lisa critique the first page of a new upper middle grade fantasy novel, Kiki Won’t Be Goddess of the Underworld. If you’re an MG author looking for feedback on opening pages, strong character voice, or how to start your novel in the right place, this episode delivers clear, practical writing advice you can apply immediately. Beth and Lisa read the full first page aloud and break down what works, what needs tightening, and how to improve pacing and clarity. They discuss why this submission has such a strong middle grade voice, how to avoid confusing world-building when mixing mythology, and what every MG writer should consider when crafting a compelling first chapter. Their critique highlights common pitfalls—like starting the story too early or overloading the reader with details—and offers smart strategies to create tension and hook readers fast. What listeners will learn: • How to craft a strong MG narrative voice • How to clarify world-building in a fantasy opening • How to identify where your story truly begins • How to balance detail, pacing, and stakes in the first chapter • Why breadcrumbing tension keeps young readers engaged • What emotional dynamics resonate most with middle grade readers This episode is perfect for writers revising their first pages, querying a middle grade fantasy manuscript, or trying to understand what grabs literary agents and young readers from page one. Beth and Lisa’s feedback will help you sharpen your opening, strengthen your story structure, and build a clearer path into your world. Links & Resources Submit your First Pages: writerswithwrinkles.net Upcoming guest episode (Dec. 8): Mari Kesselring, Publishing Manager Subscribe & Connect Don’t miss future episodes of the podcast! Subscribe, rate, and review Writers With Wrinkles wherever you listen. Submit questions for Ask Beth & Lisa at writerswithwrinkles.net or follow them on Instagram @writerswithwrinkles. Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    34 min

  7. 11/24/2025

    Inside Publishing’s High-Stakes Reality: What Writers Need to Know

    Send us a text In this Ask Beth & Lisa episode, Beth and Lisa discuss one of the most active conversations happening among writers: the growing concern about how the publishing industry treats debut and midlist authors. They share personal experiences, hard-won insights, and reflections from the larger writing community. The result is an honest, validating look at how traditional publishing functions today—and what writers can do to protect themselves. WHAT WE TALK ABOUT • When Saying “No” to a Book Deal Is the Right Choice Lisa shares the full story behind a recent offer, why she passed, and what writers should consider before signing anything. • Debut Pressure and the “Bad Track” Problem How unrealistic expectations are shaping careers and why many authors feel set up to fail. • The Industry-Wide Debate About Publishing’s Risk Model A deeper look at the ongoing discussion about whether the system prioritizes gambles over careers. • Orphaned Books, Vanishing Support, and Internal Realities Beth and Lisa unpack how books lose champions and what that means for authors. • The Rise of Indie, Hybrid, and Small Press Publishing Why alternative publishing paths are more viable—and more respected—than ever. • What Might Fix the System (If Anything) A candid conversation about realistic change and what authors can control right now. KEY TAKEAWAYS FOR WRITERS • Trust your instincts—if a deal feels wrong, walking away is valid and healthy. • Debut performance follows you, even when the outcome is out of your control. • Many great writers are shifting into indie and hybrid spaces for more agency. • A long-term writing career rarely looks linear, and that’s okay. RESOURCES MENTIONED • Recent industry essays and think pieces addressing systemic publishing issues • Ongoing discussions across social media and the writing community • Indie and hybrid publishing options for midlist authors CONNECT + BONUS MATERIAL • Please leave a review—it truly helps! • Subscribe to the Writers With Wrinkles newsletter: WritersWithWrinkles.net • Check out new bonus episodes, including first-pages critiques and craft extras. Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    36 min

  8. 11/18/2025 · BONUS

    BONUS: How to Write Funny Books With Heart: Adam Rosenbaum on Middle Grade Craft

    Send us a text In this bonus episode of Writers With Wrinkles, Beth and Lisa talk with Adam Rosenbaum about how he blends laugh-out-loud comedy with emotionally meaningful storytelling. Writers will learn how humor lowers a reader’s defenses, why kids crave funny books, and how to handle heavy topics without overwhelming young readers. Guest Bio Adam Rosenbaum is the author of The Ghost Rules and the upcoming illustrated series Lawson History Stumbling Through Time (Sourcebooks, 2027). A former sawmill operator and draftsman, he now writes heartfelt, funny middle grade fiction in Nashville, where he lives with his family. Instagram: @rosenbaumwrites Key Discussion Points Why humor helps kids engage with challenging themesHow Amblin-era storytelling shaped Adam’s voiceWriting comedy without talking down to readersLetting humor open space for grief, empathy, and emotional truth“Backpack books”: the titles kids reread and carry everywhereHandling heavy topics with care and clarityAdam’s upcoming time-travel adventure seriesConclusion Adam reminds writers that humor isn’t a lesser art—it’s a bridge. When paired with heart and honesty, it helps kids navigate big feelings while keeping them invested in the story. 🎧 Subscribe & Connect Subscribe, rate, and review Writers With Wrinkles wherever you listen. Send questions to writerswithwrinkles.net or find us on Instagram @writerswithwrinkles. Support the show Visit the Website Writers with Wrinkles Link Tree for socials and more!

    46 min
See All (144)

Trailer

4.9
out of 5
41 Ratings

About

Authors Beth McMullen and Lisa Schmid iron out the wrinkles in writing, publishing, and everything in between . . . One podcast at a time. Writers With Wrinkles is the  go-to podcast for aspiring authors, and those in the trenches, who want to successfully publish a novel...or ten! Join us each week as we dive deep into writing and the publishing industry, providing expert interviews, insightful discussions, and practical tips. With our engaging and informative format, you'll get the guidance you need to navigate the complex world of publishing. Start your journey today!Visit www.WritersWithWrinkles.net for more info.

Information

  • Creator
    Beth McMullen and Lisa Schmid
  • Years Active
    2022 - 2025
  • Episodes
    144
  • Rating
    Clean
  • Copyright
    © 2025 Writers With Wrinkles
  • Show Website
    Writers With Wrinkles

You Might Also Like