BJJ Business and Martial Arts Marketing with Lance Trippett

Lance Trippett CEO of Academy Kings
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Welcome to the BJJ business owners and martial art marketing podcast! This show is for Brazilian Jiu Jitsu school owners & other Martial art school owners. Who want learn how to get leads, sales, & grow their business. Learn from Lance Trippett Cofounder of Conquest Brazilian Jiu Jitsu & Academy Kings one of the largest marketing / consulting company’s for martial arts business owners. Each episode Lance will share his biggest secrets, & breakthroughs. All his lessons learned growing multiple profitable businesses in and out of the martial arts industry.

  1. Jul 7

    The Who Not How Fix For BJJ School Owners Growth #54

    📈 FREE 5-Part Academy Growth System PDF + Video Training If you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you. Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling. 👉 Get instant access here:https://offers.academykings.com/fab5-frameworks About Me: My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies. Our Academy Kings clients have averaged: • +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399 If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system. 💬 Are you a current martial arts school owner? Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country. 👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets ⚠️ This group is for current martial arts school owners only. 🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership. ━━━━━━━━━━━━━━ DISCLOSURE Information shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions. Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary. Copyright © 2026 Academy Kings. All Rights Reserved.

    The Who Not How Fix For BJJ School Owners Growth #54

  2. Jul 6

    Do This If Your BJJ School is Making Less Than $15,000 A Month! #53

    📈 FREE 5-Part Academy Growth System PDF + Video Training If you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you. Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling. 👉 Get instant access here:https://offers.academykings.com/fab5-frameworks About Me: My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies. Our Academy Kings clients have averaged: • +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399 If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system. 💬 Are you a current martial arts school owner? Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country. 👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets ⚠️ This group is for current martial arts school owners only. 🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership. ━━━━━━━━━━━━━━ DISCLOSURE Information shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions. Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary. Copyright © 2026 Academy Kings. All Rights Reserved.

    Do This If Your BJJ School is Making Less Than $15,000 A Month! #53

  3. Jun 26

    Serve You members

    📈 FREE 5-Part Academy Growth System PDF + Video Training If you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you. Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling. 👉 Get instant access here:https://offers.academykings.com/fab5-frameworks About Me: My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies. Our Academy Kings clients have averaged: • +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399 If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system. 💬 Are you a current martial arts school owner? Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country. 👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets ⚠️ This group is for current martial arts school owners only. 🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership. ━━━━━━━━━━━━━━ DISCLOSURE Information shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions. Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary. Copyright © 2026 Academy Kings. All Rights Reserved.

    Serve You members

  4. Jun 26

    The 2 Reasons To Start Or Run A Business

    📈 FREE 5-Part Academy Growth System PDF + Video Training If you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you. Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling. 👉 Get instant access here:https://offers.academykings.com/fab5-frameworks About Me: My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies. Our Academy Kings clients have averaged: • +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399 If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system. 💬 Are you a current martial arts school owner? Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country. 👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets ⚠️ This group is for current martial arts school owners only. 🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership. ━━━━━━━━━━━━━━ DISCLOSURE Information shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions. Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary. Copyright © 2026 Academy Kings. All Rights Reserved.

    The 2 Reasons To Start Or Run A Business

  5. Jun 18

    Most BJJ School Owners F&%K This UP 🤦‍♂️ (after the sale) #51

    Delivery & Fulfillment (after the sale) This is the step that most school owners forget... 📈 FREE 5-Part Academy Growth System PDF + Video Training If you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you. Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling. 👉 Get instant access here:https://offers.academykings.com/fab5-frameworks About Me: My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies. Our Academy Kings clients have averaged: • +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399 If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system. 💬 Are you a current martial arts school owner? Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country. 👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets ⚠️ This group is for current martial arts school owners only. 🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership. ━━━━━━━━━━━━━━ DISCLOSURE Information shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions. Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary. Copyright © 2026 Academy Kings. All Rights Reserved.

    Most BJJ School Owners F&%K This UP 🤦‍♂️ (after the sale) #51

  6. Jun 12

    #50 The PROFIT Framework... How to Sell New Memberships At Your BJJ School

    The PROFIT Framework... How to Sell New Memberships At Your BJJ School 📈 FREE 5-Part Academy Growth System PDF + Video Training If you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you. Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling. 👉 Get instant access here:https://offers.academykings.com/fab5-frameworks About Me: My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies. Our Academy Kings clients have averaged: • +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399 If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system. 💬 Are you a current martial arts school owner? Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country. 👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets ⚠️ This group is for current martial arts school owners only. 🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership. ━━━━━━━━━━━━━━ DISCLOSURE Information shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions. Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary. Copyright © 2026 Academy Kings. All Rights Reserved.

    #50 The PROFIT Framework... How to Sell New Memberships At Your BJJ School

  7. Jun 11

    #49 Leads NEVER Show Up... What Every BJJ School Owner Needs To Get Leads to Show Up

    How to get leads to show up at your BJJ school... Kearn this and more with this 📈 FREE 5-Part Academy Growth System PDF + Video Training If you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you. Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling. 👉 Get instant access here:https://offers.academykings.com/fab5-frameworks About Me: My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies. Our Academy Kings clients have averaged: • +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399 If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system. 💬 Are you a current martial arts school owner? Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country. 👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets ⚠️ This group is for current martial arts school owners only. 🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership. ━━━━━━━━━━━━━━ DISCLOSURE Information shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions. Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary. Copyright © 2026 Academy Kings. All Rights Reserved.

    #49 Leads NEVER Show Up... What Every BJJ School Owner Needs To Get Leads to Show Up

  8. Jun 10

    # 48 I NEED Leads... What Every BJJ School Owner Needs To Get Leads Fast!

    How to get leads, for your BJJ school, This is all about lead generation for martial arts school.. 📈 FREE 5-Part Academy Growth System PDF + Video TrainingIf you're a BJJ school owner, martial arts school owner, MMA gym owner, or academy owner looking for more students, more leads, better sales, and higher retention, this free training is for you.Inside the 5-Part Academy Growth System, you'll learn the same framework we use to help martial arts schools grow through better lead generation, lead nurture, sales systems, student retention, and business scaling.👉 Get instant access here:https://offers.academykings.com/fab5-frameworksAbout Me:My name is Lance Trippett. I'm the founder of Academy Kings and Conquest Martial Arts. Over the last several years, I've helped martial arts school owners across the United States improve their marketing, increase student enrollment, build stronger sales systems, and create more profitable academies.Our Academy Kings clients have averaged:• +28 students in approximately 60 days• +$7,500 per month in additional revenue within approximately 90 days• 3X more leads in about 45 days• Increased cash collected per new student from $139 to $399If your BJJ academy, martial arts school, or MMA gym feels stuck, this free training will show you the exact framework we use to identify bottlenecks and build a predictable growth system.💬 Are you a current martial arts school owner?Join my FREE private Facebook group where I share martial arts marketing strategies, BJJ business growth tactics, student retention systems, lead generation training, sales coaching, live Q&A sessions, and real-world growth strategies from schools across the country.👉 Join the group here:https://www.facebook.com/groups/MMAStudioSecrets⚠️ This group is for current martial arts school owners only.🔥 If this video helped you, make sure to LIKE, SUBSCRIBE, and turn on notifications so you never miss future training on martial arts marketing, BJJ business growth, student acquisition, sales, retention, and academy leadership.━━━━━━━━━━━━━━DISCLOSUREInformation shared on this channel is for educational and informational purposes only. Every martial arts school, BJJ academy, MMA gym, business owner, market, and situation is different. Individuals and business owners should evaluate their own circumstances, implement strategies responsibly, and identify any potential risks before making business decisions.Any examples, case studies, revenue figures, student growth numbers, or results discussed are provided as examples of what has been achieved by specific schools and are not guarantees of future performance. Success requires effort, execution, consistency, market fit, and many other factors beyond our control. Your results may vary.Copyright © 2026 Academy Kings. All Rights Reserved.

    # 48 I NEED Leads... What Every BJJ School Owner Needs To Get Leads Fast!
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About

Welcome to the BJJ business owners and martial art marketing podcast! This show is for Brazilian Jiu Jitsu school owners & other Martial art school owners. Who want learn how to get leads, sales, & grow their business. Learn from Lance Trippett Cofounder of Conquest Brazilian Jiu Jitsu & Academy Kings one of the largest marketing / consulting company’s for martial arts business owners. Each episode Lance will share his biggest secrets, & breakthroughs. All his lessons learned growing multiple profitable businesses in and out of the martial arts industry.

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