Freelancer Training on How to Find Direct Clients

Jason Willis-Lee
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🚀 Welcome to the How to Find Direct Clients Podcast – your go-to resource for ambitious translators looking to level up their careers!🎯 Why Tune in?Grow Your Client Base: Learn proven strategies to attract more direct clients and secure steady work.Boost Your Professional Growth: Expert interviews and solo episodes tailored to early-career language providers making 3k or less a month.Maximize Your Potential: Discover how to optimize workflows, embrace technology, and develop skills that set you apart in a competitive industry.Build Your VIP Network: Connect with like-minded peers and expand your professional circle to unlock new opportunities.Overcome Challenges: Gain valuable insights to navigate obstacles, achieve your goals, and become a sought-after freelance translator.✨ This podcast is for YOU if you're ready to invest in your career growth, learn from experts and take your translation career up a notch! Hit the + button in Apple podcasts/iTunes or SUBCRIBE in Spotify to be notified as soon as new episodes drop. Subscribe to our show here: https://www.buzzsprout.com/2025705/subscribe

  1. Jul 30

    Ep 116. LV pays more than translation and here's exactly why

    Send us Fan Mail Still charging general medical translation rates? You could be charging linguistic validation specialist rates. I'm Jason Willis-Lee, and in just three live modules I'll show you exactly how LV projects work – from forward and back translation to cognitive debriefing, QA, and regulatory documentation. This isn't theory. It's the real workflow I use with CROs and pharma sponsors. You'll also learn how to position yourself, approach direct clients, and justify premium rates with confidence. Starting 17 September. Live training, 12 months of recordings, plus my LV Quality Checklist and Cognitive Debriefing Interview Guide. Stop competing as a translator. Start getting hired as an LV specialist. Click here and secure your place today. Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

  2. Feb 25

    Ep 112. How to Stay Visible on LinkedIn Without Burning Out: Louise Brogan's COPE Framework

    Send us Fan Mail Master LinkedIn Visibility Without the Burnout | Louise Brogan LinkedIn specialist Louise Brogan reveals the exact system she uses to help freelancers stay visible on LinkedIn without sacrificing client delivery work. At the centre of it all: the COPE framework (Create Once, Publish Everywhere) – a content repurposing strategy that maximises reach while minimising effort.In this episode, Louise breaks down profile optimisation, sustainable posting cadences, LinkedIn's AI-driven algorithm, and how to build a "network of value" that converts engagement into paying clients. What You'll LearnHow to extract weeks of content from a single hour of videoWhy 2–3 posts per week outperforms daily postingWhat LinkedIn's AI-driven algorithm actually rewards in 2024How to optimise your headline, About section, and featured content for client attractionReal-world examples of converting engagement into direct client relationshipsAbout Louise BroganLouise is a LinkedIn specialist and content strategist who has championed video on LinkedIn since 2019. She helps busy professionals build sustainable online visibility through strategic content repurposing and authentic engagement. 🔗 Connect with Louise: [linkedin.com/in/louisebrogan] Resources Mentioned COPE Framework Guide: Descript: Claude AI: Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

  3. Feb 18

    Ep 111. How to Attract Better Clients Without Racing to the Bottom of the Barrel on Price

    Send us Fan Mail 🚀 Tired of competing on price and feeling undervalued? I just dropped an episode that's a game-changer for service professionals!In Podcast Episode #111, I sat down with Danny Brassel, and he revealed a revolutionary approach to attracting high-quality clients without dropping your rates. Danny's "Serve, Don't Sell" philosophy is pure gold for anyone looking to stand out in a crowded market.Key insights you'll gain:• How to transform discovery calls into signed contracts• The power of storytelling in business communication• Reading client signals beyond just words• Navigating client relationships in the AI eraDanny breaks down his "Five C's" framework that turns potential leads into committed clients. Whether you're a freelancer, consultant, or entrepreneur, this episode is your blueprint for ethical, effective client acquisition.Pro tip: Danny shares a FREE story blueprint that could change your entire approach to client communication! #ClientAcquisition #BusinessGrowth #ProfessionalDevelopment #SalesTips #EntrepreneurMindsetWho's ready to elevate their client game? Drop a 🔥 in the comments! Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

  4. Feb 10

    Ep 110. Stop Sending Generic Pitches: AI-Powered Job Tailoring for Language Pros with Aparajita Sudarshan

    Send us Fan Mail Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

  5. Jan 28

    Ep 109. From Project-Chaser to Retainer Revenue: The Strategic Path to Freelance Growth

    Send us Fan Mail Ever wondered how some freelancers effortlessly scale their businesses while others struggle to break through?  This week's podcast episode with Benas Leonavicius is a masterclass in strategic freelance growth.  Why This Matters to You  Benas went from scattered projects to a six-figure SEO business by mastering three critical strategies that can transform YOUR freelance career:  1. The Power of Niching Down 🎯 - Stop being a generalist - Target specific clients with precise problem solutions - Increase your value (and your rates)  2. Relationship-Driven Business 🤝 - Treat clients as people, not transactions - Build genuine connections - Generate powerful referrals  3. Long-Term Thinking in the AI Era 🧠 - Focus on compounding strategies - Understand AI search optimization - Create sustainable business growth  Pro Productivity Hack  Benas swears by a simple but powerful technique:  Daily pen-and-paper task tracking. Keep your three most important tasks visible until completed.  #DirectClients #FreelanceMarketing #PremiumPositioning #SEOforFreelancers #NicheSpecialization Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

  6. Jan 19

    Ep 108. From Chasing Leads to Attracting Direct Clients: The Relationship-Driven Path to Business Growth

    Send us Fan Mail TL;DR Discover how Billy Sammons transformed his business approach from traditional marketing to a relationship-driven "warm marketing" strategy that grew his network from 7 to 7,300 contacts. This episode reveals a low-cost, high-impact method for entrepreneurs to build genuine business connections without relying on expensive advertising or cold leads. Episode Summary In this eye-opening episode of Freelancer Training, I sat down with Billy Sammons to explore a revolutionary approach to business networking that completely challenges traditional marketing strategies. Billy's journey from a high school teacher to a successful entrepreneur is a testament to the power of genuine relationship building. The core of our discussion centered on what Billy calls "warm marketing" - a strategy that prioritizes personal connections over cold leads and paid advertising. Unlike traditional marketing approaches that rely on impersonal outreach, warm marketing is about creating meaningful relationships with local business owners and potential clients. What struck me most was the simplicity and affordability of Billy's approach. With just a phone, a $19 lapel microphone, and a tripod, entrepreneurs can start creating valuable content and building connections. His method isn't about reaching massive audiences, but about creating targeted, meaningful interactions that can transform your business. For language service professionals like myself, Billy's advice is particularly compelling. He suggests finding specific niches and local opportunities - whether it's working with local theaters, schools, or government agencies that need interpretation services. The key is to identify your values, understand who you want to meet, and find ways to add genuine value to their businesses. Perhaps the most inspiring aspect of our conversation was Billy's commitment to community impact. He doesn't just see marketing as a way to make money, but as an opportunity to support local businesses and create positive change in his community. Key Takeaways - Warm marketing is about building genuine relationships, not chasing cold leads - You can start relationship marketing with minimal investment (under $40 in equipment) - Focus on adding value to local businesses through personalized content creation - Networking is more about quality connections than quantity of leads - Community engagement can be a powerful marketing strategy - Personal referrals are more valuable than paid advertising - Niche targeting can be more effective than broad-scale marketing approaches - Entrepreneurial success is about creating meaningful connections, not just selling services Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

  7. Jan 9

    Ep 107. 🎮 Breaking the Career Code: When Job Search Meets Gaming Strategy 🚀

    Send us Fan Mail Episode 107 of Freelancer Training is with Jade Arthur, and trust me, this isn't your typical career advice episode.  Imagine treating your job search like an epic quest, where you're the protagonist strategically leveling up your professional skills!  In this episode, Jade breaks down how professionals, especially in the tech and creative industries can: • Transform job searching from a chore into a strategic game • Navigate AI-driven job markets with confidence • Create standout personal branding that actually gets noticed  As someone who's helped tens of freelancers land dream clients, I can tell you: Jade's "job search villains" framework is a total game-changer. 🎯 Whether you're a gamer, creative professional or just looking to reimagine your career approach, this episode is your cheat code to professional success.  #CareerDevelopment #ProfessionalGrowth #AIJobMarket #PersonalBranding #CareerStrategy Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

  8. 12/23/2025

    Ep 106. Are You Making This Silent Pricing Error? It Could Be Costing You 100% of Your Worth

    Send us Fan Mail Are you leaving MONEY on the table without even knowing it? 💸 In this game-changing episode, I sat down with Energy Mindset Coach Kanika Vasudeva to unpack something most solopreneurs get TOTALLY wrong:  how your inner energy determines your business success. Kanika drops MIND-BLOWING insights on: ✨ Why "hustling harder" is actually killing your potential 💡 Pricing yourself based on TRANSFORMATION, not time 🚀 How to attract abundance by shifting your energetic frequency 👥 Setting powerful client boundaries that respect YOUR worth If you're tired of working 24/7 and still feeling stuck, this episode is your wake-up call. Kanika breaks down how to: - Do LESS but achieve MORE - Trust your unique genius - Create inspired business growth Whether you're a coach, consultant, or entrepreneur, this conversation will rewire how you think about success.  Listen to the full episode now – your future self will thank you! 🙌 Support the show Up to 96% of translation work is now within reach of AI. The 5% that isn't? That's where the money's going. Thursday 10 September, 16h – free session: How to Become a Key Translator of Influence. I'll show you:  – Why "adding a CAT tool" is rearranging furniture on a burning house  – The framework behind my 50% jump in inbound enquiries  – The six-pillar system that turns technical experts into industry authorities Free registry. Online. Thursday 10 September at 16h.

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🚀 Welcome to the How to Find Direct Clients Podcast – your go-to resource for ambitious translators looking to level up their careers!🎯 Why Tune in?Grow Your Client Base: Learn proven strategies to attract more direct clients and secure steady work.Boost Your Professional Growth: Expert interviews and solo episodes tailored to early-career language providers making 3k or less a month.Maximize Your Potential: Discover how to optimize workflows, embrace technology, and develop skills that set you apart in a competitive industry.Build Your VIP Network: Connect with like-minded peers and expand your professional circle to unlock new opportunities.Overcome Challenges: Gain valuable insights to navigate obstacles, achieve your goals, and become a sought-after freelance translator.✨ This podcast is for YOU if you're ready to invest in your career growth, learn from experts and take your translation career up a notch! Hit the + button in Apple podcasts/iTunes or SUBCRIBE in Spotify to be notified as soon as new episodes drop. Subscribe to our show here: https://www.buzzsprout.com/2025705/subscribe

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