Not-So-Common Common Sense

Exitfund

We welcome you to the Exitfund Podcast. Through this podcast series, we explore everything associated with building and growing companies. You will learn to avoid common investment pitfalls, uncommon strategies, and tips from the makers of the startup ecosystem. The podcast episodes belong to three clusters: startups stories, controversial topics of discussion, and conversations with guests. Every episode is a deep dive into gathering insights and gaining knowledge, giving you valuable takeaways for your startup journey. Tune in and learn something new every week!

  1. 1d ago

    Is Interior Design India’s Next Million-Dollar Business Opportunity?

    Interior design in India has evolved from a niche service for premium homes into a growing industry shaped by personalisation, technology, and changing customer expectations. In this episode, Abhinav Katiyar of Decord Designs shares how the industry has changed during his career and why customers now seek experiences instead of basic furniture. He also discusses technical skills, client acquisition, referrals, AI tools, transparent quotations, B2B opportunities, and the importance of maintaining professional standards in interior design. In This Podcast, We Will Discuss: Why Abhinav Katiyar chose interior design as a career How interior design evolved from a niche service into a mass-market offering Why customers now want homes designed around their lifestyles and emotions How Instagram and Pinterest have made clients more design-aware Why standard interiors may not work for premium apartments and villas What aspiring interior designers need before starting their own studios How 3D renders and walkthroughs help clients visualize unfinished spaces Why detailed quotations and material specifications build customer trust How AI supports lead generation, expense tracking, visualization, and vendor discovery Why referral clients may be more valuable than online leads What differentiates a trained interior designer from a local service provider How Decord Designs is exploring end-to-end property and interior solutions Follow the ExitFund Podcast for insightful conversations on startups, entrepreneurship, business growth, interior design, artificial intelligence, technology, and emerging industries.

    Is Interior Design India’s Next Million-Dollar Business Opportunity?
  2. Sep 1

    Can PR Help Startups Attract Funding and Build Credibility?

    Building a successful PR agency requires consistent pitching, strong media relationships, and a clear understanding of what makes a brand newsworthy. In this episode, PR entrepreneur Lakshika discusses her journey of working with more than 100 brands across multiple sectors. She explains how startups can build visibility, position their founders, attract funding, and develop lasting media credibility. She also discusses client acquisition, delayed payments, referrals, AI in PR, and the changing relationship between brands, agencies, and journalists. Why managing a career, family, and household should be a collective responsibility Why entrepreneurs must handle multiple responsibilities while building a business Whether Indian clients are more challenging for agencies to work with Why transparent expectations can prevent payment and delivery disputes How daily business development helps agencies maintain a steady client pipeline Why referrals and strong past work can improve client acquisition How founder-led communication can strengthen brand recognition Why startups often seek PR before or after raising funding How PR differs from advertising and bulk media-link packages Why meaningful media credibility takes time to build How technology, social media, and AI have transformed the PR industry Why personalized pitching remains essential despite increasing digitalization Why Lakshika prefers working with SMEs over large companies Follow the ExitFund Podcast for insightful conversations on startups, entrepreneurship, business growth, public relations, marketing, technology, and emerging industries. The global public relations market is expected to grow from $110.35 billion in 2026 to $141.22 billion by 2030. In this episode of the ExitFund Podcast, PR entrepreneur Lakshika discusses what is driving this growth and how startups can benefit from it. She also explores founder-led branding, client acquisition, AI adoption, & the realities of building a successful PR agency. In This Podcast, We Will Discuss:Intro

    Can PR Help Startups Attract Funding and Build Credibility?
  3. Aug 25

    Can B2B EdTech Bridge India’s Corporate Skill Gap?

    Many Indian graduates enter the workforce with academic knowledge but lack the practical and soft skills required by employers. In this episode, Jagdish from CEDRO explains why the bootstrapped EdTech company chose a B2B model over the crowded B2C market. He discusses corporate learning challenges, low client conversion rates, job-readiness programmes, customer retention, business growth, and CEDRO’s plans to reach more learners. He also shares how mountain biking has shaped his entrepreneurial mindset. In This Podcast, We Will Discuss: Why CEDRO chose the B2B EdTech model over B2C Why bootstrapped startups may struggle to compete in the B2C market How CEDRO supports enterprises, PSUs, government organisations, and universities Why workplace learning remains limited to selected employees in some organisations What causes the gap between academic knowledge and industry requirements How learning programmes can make graduates job-ready Why B2B startups also face low client conversion rates How CEDRO adds value beyond providing learning content and platforms Why human interaction remains important in corporate learning How proactive customer support can improve long-term retention What success looks like after reaching 1.2 lakh learners and delivering over 10 lakh learning hours How mountain biking reflects the uncertainty and resilience of entrepreneurship How CEDRO plans to expand its learner base and maintain business growth Follow the ExitFund Podcast for insightful conversations on startups, entrepreneurship, business growth, EdTech, corporate learning, technology, and emerging industries.

    Can B2B EdTech Bridge India’s Corporate Skill Gap?
  4. Aug 18

    Can Specialized Micro-Hospitals Make Healthcare More Affordable & Accessible?

    Pelvic health concerns are common. Yet many patients delay treatment because of embarrassment, misinformation, or uncertainty about which specialist to approach. In this episode, Dr. Sandip Banerjee explains why he founded Pelvinic Micro-Hospital and how its focused healthcare model brings colorectal surgery, urology, urogynecology, and gynecology together under one roof. He also discusses medical education, patient awareness, insurance challenges, day-care surgery, healthcare costs, and his plans to expand Pelvinic across India. In This Podcast, We Will Discuss: Why Dr. Sandip Banerjee chose medicine and specialized in colorectal surgery Why pelvic health remains surrounded by shame and social taboos How misinformation can delay proper diagnosis and treatment Why India needs dedicated and scientifically guided pelvic care How Pelvinic combines multiple pelvic health specialties under one roof Why most Pelvinic patients can return home after day-care procedures How insurance policies affect hospitals, doctors, and patients Why focused micro-hospitals may help reduce healthcare costs What Dr. Sandip learned while building Pelvinic from the ground up Why Pelvinic’s future may involve specialized centres across multiple cities Follow the ExitFund Podcast for insightful conversations on startups, entrepreneurship, business growth, healthcare, medical innovation, technology, and emerging industries. Intro Nearly one in four women experiences a pelvic floor disorder. Yet many patients delay seeking treatment because of social taboos & limited awareness. Dr. Sandip Banerjee, founder of Pelvinic Micro-Hospital, discusses these issues alongside medical entrance exam protests, HPV prevention, and the future of focused micro-hospitals in India.

    Can Specialized Micro-Hospitals Make Healthcare More Affordable & Accessible?

About

We welcome you to the Exitfund Podcast. Through this podcast series, we explore everything associated with building and growing companies. You will learn to avoid common investment pitfalls, uncommon strategies, and tips from the makers of the startup ecosystem. The podcast episodes belong to three clusters: startups stories, controversial topics of discussion, and conversations with guests. Every episode is a deep dive into gathering insights and gaining knowledge, giving you valuable takeaways for your startup journey. Tune in and learn something new every week!