Growth Stage by FastSpring

FastSpring

A podcast featuring insightful conversations with diverse digital product industry leaders from around the world who share key lessons from every stage of their business journey. Listen to compelling stories from bootstrapped and VC-funded founders, C-suite executives, and developers across SaaS, software, video gaming, and mobile apps. Discover actionable growth strategies to elevate your own business. This podcast is brought to you by FastSpring. As the leading merchant of record payment platform for digital products, FastSpring delivers an all-in-one solution for payments, subscriptions, and automated tax compliance—enabling digital businesses to expand globally with reduced complexity and lower costs.

  1. The Dramatic Rise of Web in Gaming: How Top Publishers & Studios Are Building Innovative Web Teams With Caleb Brown of X-Team

    10/27/2025

    The Dramatic Rise of Web in Gaming: How Top Publishers & Studios Are Building Innovative Web Teams With Caleb Brown of X-Team

    There are few moments in an industry's history where a trend or emerging technology introduces a step function that unlocks an entirely new level of growth. With the rise of D2C and other web based experiences, game publishers are experiencing a rare opportunity to increase profits and establish better long term relationships with players. But how can an industry often reliant on gatekeepers and walled-garden ecosystems build out innovative web teams that quickly and effectively take advantage of this historic opportunity? In this episode of Growth Stage, we interview Caleb Brown of X-Team, a provider of technology talent as a service for top game publishers, about his thoughts around the drivers behind the rise of web experiences in gaming, the key challenges of building an innovative web team from scratch, and how top game publishers & studios are approaching building out their own innovative web teams. If you're wondering how you'll develop your own web strategy to take advantage of this historic opportunity, don't miss this episode of Growth Stage. Watch or listen now! 00:00 Introduction to the Rise of Web in Gaming07:32 Understanding X-Team and Its Role14:18 The Shift Towards Direct-to-Consumer Models15:51 Building Innovative Web Teams27:43 The Product vs. Marketing Dynamic This podcast is brought to you by FastSpring. As the leading merchant of record payment platform for digital products, FastSpring delivers an all-in-one solution for payments, subscriptions, and automated tax compliance — enabling digital businesses to expand globally with reduced complexity and lower costs.

    36 min
  2. Pricing & Packaging for Game Web Stores with Chip Thurston of FastSpring

    10/07/2025

    Pricing & Packaging for Game Web Stores with Chip Thurston of FastSpring

    If you've recently launched a web store to take advantage of new steering rules on iOS in the US or even if you're an old pro at web store monetization, you may be wondering what is the best way to price and package my in-game items or subscriptions on my web store vs. what I offer in-game through app stores. In this episode of Growth Stage we interview Chip Thurston, Head of Gaming at FastSpring and former monetization leader at Scopely and SciPlay, about his thoughts around how pricing and packaging strategies differ in-game vs. on a web store, what are the top considerations, the role of creators in driving web store value, and how to strike the right balance in rewarding players and increasing your profits. If you're scratching your head wondering what the best pricing and packaging strategies are for your game and web store, don't miss this episode of Growth Stage. Watch or listen now! Transcript available on the FastSpring blog. 00:00 Introduction to Pricing and Packaging Strategies05:12 Understanding Game Economy and Player Empathy09:54 Direct-to-Consumer: Web Store vs. App Store15:09 Balancing Player Choices and Monetization20:13 The Role of Creators in Driving Web Store Traffic25:07 Attribution and Incremental Purchases30:04 Key Takeaways for Web Store Success This podcast is brought to you by FastSpring. As the leading merchant of record payment platform for digital products, FastSpring delivers an all-in-one solution for payments, subscriptions, and automated tax compliance — enabling digital businesses to expand globally with reduced complexity and lower costs.

    32 min

About

A podcast featuring insightful conversations with diverse digital product industry leaders from around the world who share key lessons from every stage of their business journey. Listen to compelling stories from bootstrapped and VC-funded founders, C-suite executives, and developers across SaaS, software, video gaming, and mobile apps. Discover actionable growth strategies to elevate your own business. This podcast is brought to you by FastSpring. As the leading merchant of record payment platform for digital products, FastSpring delivers an all-in-one solution for payments, subscriptions, and automated tax compliance—enabling digital businesses to expand globally with reduced complexity and lower costs.