The Liquid Entrepreneur

Monté Burrow

The Liquid Entrepreneur podcast offers a sneak peek behind some of the ‘coolest’ beverage brands, from the up-and-coming startup to the established enterprise. We pull back the curtain to discuss the ownership journey from liquid to lips; the trials and the wins, and all the moments in between. Most important, we’re connecting with the founders, owners, partners and leaders behind the brands to get the untold stories you won’t find on the shelf. If you’ve ever thought of starting a business, regardless of the industry, pop in and grab a glass…these moments are guaranteed to be priceless. For more information, visit www.theliquidentrepreneur.co 

  1. Ownership Over Everything: Carrying the Legacy of Greenwood Through Whiskey w/Kweillen “KG” Gordon

    Feb 24

    Ownership Over Everything: Carrying the Legacy of Greenwood Through Whiskey w/Kweillen “KG” Gordon

    In this episode of The Liquid Entrepreneur, Monte sits down with Kweillin “KG” Gordon, Co-Founder & CEO of Greenwood Whiskey, to unpack the entrepreneurial journey that led from basement conversations to a nationally distributed spirits brand.  Before Greenwood, there was movement — from Pennsylvania to Maryland, Georgia, North Carolina, and Texas — chasing opportunity and searching for purpose. KG once dreamed of becoming a sports agent. He worked multiple jobs. He wrestled with a restless mind. Eventually, he bet on himself through entrepreneurism…launching an insurance company before ever stepping into the spirits industry.  What started as a hangout in a basement with his  friends — an analytical mind, an attorney, and a logistics operator — turned into a bigger conversation about ownership, representation, and building something rooted in community.  This episode explores:  • The courage to pivot without a blueprint  • Why entrepreneurship starts with belief before clarity  • How four friends aligned their strengths to build Greenwood Whiskey  • And what it really means to carry legacy through ownership  Greenwood wasn’t just a product idea. It was a decision.  If you're building something from scratch — this conversation is for you.    Best place to learn from founders, owners and entrepreneurs ▪️W: https://theliquidentrepreneur.co     The Liquid Entrepreneur on Social ▪️IG: https://www.instagram.com/theliquidentrepreneur ▪️TikTok: https://www.tiktok.com/@theliquidentrepreneur ▪️X: https://twitter.com/TLEntrepreneur   The Host ▪️IG: https://www.instagram.com/iammonteb   The Guest ▪️IG: https://www.instagram.com/mr.kweillin    The Product ▪️W: https://greenwoodwhiskey.com/ ▪️IG: https://www.instagram.com/greenwoodwhiskey #TheLiquidEntrepreneur #GreenwoodWhiskey #Partnership #BeverageIndustry #Entrepreneurship #BHM  Support the show

    57 min
  2. Inspired to Disrupt: Mara Smith - A Mom, a Mission, and the Tequila Industry: Ep 19

    07/02/2025

    Inspired to Disrupt: Mara Smith - A Mom, a Mission, and the Tequila Industry: Ep 19

    On this episode of The Liquid Entrepreneur, we sit down with Mara Smith — former attorney, corporate strategist, and now the inspiring founder of Inspiro Tequila. After stepping away from the workforce to raise her kids, Mara reentered the game with bold ambition: to create a clean, additive-free tequila brand that reflects and respects the thoughtful female consumer. With no prior experience in spirits, she immersed herself in the tequila world—researching, cold-calling experts, and even becoming CRT-certified—proving that passion and persistence can outperform pedigree. In this honest and empowering conversation, Mara shares: ·         How she turned a personal need into a purpose-driven brand ·         Why she scrapped her first production run (and what that taught her about quality) ·         And how community, curiosity, and courage fueled her growth Whether you’re a founder, investor, or just someone who loves a good story—this episode delivers. #TheLiquidEntrepreneur #InspiroTequila #FemaleFounders #BeverageIndustry #Entrepreneurship #WomenInSpirits Watch the video of this episode on YouTube, LIKE and SUBSCRIBE: https://youtu.be/sUFpRIbPchM  Best place to learn from founders, owners and entrepreneurs ▪️W: https://theliquidentrepreneur.co     The Liquid Entrepreneur on Social... ▪️IG: https://www.instagram.com/theliquidentrepreneur ▪️TikTok: https://www.tiktok.com/@theliquidentrepreneur ▪️Twitter: https://twitter.com/TLEntrepreneur   The Host... ▪️IG: https://www.instagram.com/iammonteb   The Guest... ▪️IG: https://www.instagram.com/beinspiredbymara/   The Product... ▪️W: https://inspirotequila.com/ ▪️IG: https://www.instagram.com/inspirotequila/ Support the show

    53 min
  3. Breaking Whiskey Barriers: The Journey of Abisola Abidemi and Abisola Whiskey: Ep 18

    01/08/2025

    Breaking Whiskey Barriers: The Journey of Abisola Abidemi and Abisola Whiskey: Ep 18

    Join us for an inspiring conversation with Abisola Abidemi, the visionary founder of Abisola Whiskey! In this episode, we dive into her entrepreneurial journey, from developing a passion for whiskey in college to creating a brand that challenges industry norms. Abisola shares the highs and lows of starting her own whiskey brand, the lessons she’s learned, and the innovations that have shaped Abisola Whiskey into a product that celebrates smooth, young whiskey. With her unique perspective on breaking barriers in the alcohol industry, Abisola sheds light on how she defied expectations, built a brand, and carved out space for women in the whiskey world. If you're an aspiring entrepreneur, alcohol enthusiast, or simply love a great success story, this episode is for you. Get ready for real talk, behind-the-scenes insights, and valuable advice for anyone looking to make their mark in the world of spirits. Don't forget to like, comment, and subscribe for more inspiring entrepreneurial stories! Watch the video of this episode on YouTube, LIKE and SUBSCRIBE: https://youtu.be/1ntsXjyuXV0  Best place to learn from founders, owners and entrepreneurs ▪️W: https://theliquidentrepreneur.co     The Liquid Entrepreneur on Social ▪️IG: https://www.instagram.com/theliquidentrepreneur ▪️TikTok: https://www.tiktok.com/@theliquidentrepreneur ▪️Twitter: https://twitter.com/TLEntrepreneur   The Host ▪️IG: https://www.instagram.com/iammonteb   The Guest ▪️IG: https://www.instagram.com/lovealwaysabisola/   The Product ▪️W: https://www.cheerswithabisola.com/ ▪️IG: https://www.instagram.com/cheerswithabisola Support the show

    1h 1m
  4. Navigating the Waters of Entrepreneurship: Troy Pepito’s Genuine Spirit Story: Ep 17

    09/27/2024

    Navigating the Waters of Entrepreneurship: Troy Pepito’s Genuine Spirit Story: Ep 17

    Join us in this inspiring episode of The Liquid Entrepreneur as we dive into the remarkable journey of Troy Pepito, the CEO and Founder of Genuine Spirit Company. From Navy Chief Petty Officer to a dynamic leader in the adult beverage industry, Troy’s story is a testament to passion, resilience, and innovation. Discover how a home brewing hobby in his garage evolved into a thriving business that now reaches over 140 military bases across multiple states. Troy shares his insights on navigating the complexities of the alcohol supply chain, the challenges of start-ups, and his collaboration with veteran-owned distillery Hotel Tango. Learn about how Troy's military background shapes his approach to leadership and quality. Whether you're an aspiring entrepreneur or simply curious about the world of craft spirits, this episode is packed with valuable lessons and inspiration. Don’t miss this chance to hear from a true pioneer who is redefining excellence in the beverage industry! Tune in, share, and raise a glass to the entrepreneurial spirit! Watch the video of this episode on YouTube, LIKE and SUBSCRIBE: https://youtu.be/tGkDOYCu6Qo  Best place to learn from founders, owners and entrepreneurs ▪️W: https://theliquidentrepreneur.co     The Liquid Entrepreneur on Social ▪️IG: https://www.instagram.com/theliquidentrepreneur ▪️TikTok: https://www.tiktok.com/@theliquidentrepreneur ▪️Twitter: https://twitter.com/TLEntrepreneur   The Host ▪️IG: https://www.instagram.com/iammonteb   The Guest ▪️IG: https://www.instagram.com/troy.m.pepito/   The Product ▪️W: https://aprilonebourbon.com/ ▪️IG: https://www.instagram.com/genuinespiritcompany/ Support the show

    50 min
  5. Fashioning Flavor: TK Burtin-Johnson's Signature Style with Red Hazel: Ep 16

    04/10/2024

    Fashioning Flavor: TK Burtin-Johnson's Signature Style with Red Hazel: Ep 16

    Welcome to Episode 16 of The Liquid Entrepreneur Podcast: "Fashioning Flavor: TK Burtin-Johnson's Signature Style with Red Hazel." Join us as we dive into the captivating journey of TK Burtin-Johnson, the red fedora-wearing co-founder of Red Hazel Whiskey. From her beginnings as a model to her role in crafting one of the most unique whiskey brands in the industry, TK's story is one of resilience, innovation, and style. Discover how TK's upbringing and passion for connecting with people paved the way for Red Hazel's mission to introduce a new way of enjoying rye whiskey. Learn how her blend of creativity and determination, paired with her iconic red fedora, has set Red Hazel apart in the spirits market. In this episode, TK shares her insights on resilience, entrepreneurship, and the importance of self-care amidst the challenges of starting a business. Hear firsthand about the highs and lows of building Red Hazel, from its inception during the pandemic to its recent accolades and expansion. Whether you're a whiskey enthusiast, an aspiring entrepreneur, or simply love a good success story, "Fashioning Flavor" is an episode you won't want to miss. Tune in as we toast to TK Burtin-Johnson's inspiring journey and the flavorful legacy of Red Hazel Whiskey. Watch the video of this episode on YouTube, LIKE and SUBSCRIBE: https://youtu.be/5UAlAxEjWJY  Best place to learn from founders, owners and entrepreneurs ▪️W: https://theliquidentrepreneur.co     The Liquid Entrepreneur on Social ▪️IG: https://www.instagram.com/theliquidentrepreneur ▪️TikTok: https://www.tiktok.com/@theliquidentrepreneur ▪️Twitter: https://twitter.com/TLEntrepreneur   The Host ▪️IG: https://www.instagram.com/iammonteb   The Guest ▪️IG: https://www.instagram.com/mzburtin/   The Product ▪️W: https://redhazel.net/ ▪️IG: https://www.instagram.com/redhazelofficial/      Support the show

    56 min
  6. Wheyward Trailblazer: Emily Darchuk's Entrepreneurial Spirit in Crafting Sustainable Spirits: Ep 15

    03/12/2024

    Wheyward Trailblazer: Emily Darchuk's Entrepreneurial Spirit in Crafting Sustainable Spirits: Ep 15

    Join us on The Liquid Entrepreneur as we uncork the fascinating journey of Emily Darchuk, the innovative founder of Wheyward Spirit. In this episode, we dive into Emily's transformation from a food scientist navigating the natural food and dairy industry to a trailblazing entrepreneur on a mission to turn whey waste into premium spirits. Discover the origin of Wheyward Spirit and Emily's vision for sustainability in the dairy and spirit industries. This episode is a toast to entrepreneurship, sustainability, and the indomitable spirit of Emily Darchuk. Don't miss out on this spirited conversation - watch, share, and join us in raising a glass to Wheyward innovation!  Share, and Sip Along: Wheyward Trailblazer on The Liquid Entrepreneur YouTube Podcast! Watch the video of this episode on YouTube, LIKE and SUBSCRIBE: https://youtu.be/pzw9eAv__q8 Best place to learn from founders, owners and entrepreneurs ▪️W: https://theliquidentrepreneur.co    The Liquid Entrepreneur on Social ▪️IG: https://www.instagram.com/theliquidentrepreneur ▪️TikTok: https://www.tiktok.com/@theliquidentrepreneur ▪️Twitter: https://twitter.com/TLEntrepreneur  The Host ▪️IG: https://www.instagram.com/iammonteb  The Guest ▪️LI: https://www.linkedin.com/in/emilydarchuk/     The Product ▪️W: https://www.wheywardspirit.com/ ▪️IG: https://www.instagram.com/wheywardspirit/ Support the show

    57 min
  7. Hoop Dreams to Barrel Streams: Alan Henderson's Liquid Legacy: Ep 14

    02/13/2024

    Hoop Dreams to Barrel Streams: Alan Henderson's Liquid Legacy: Ep 14

    Episode 14: Hoop Dreams to Barrel Streams: Alan Henderson's Liquid Legacy Join us in this exhilarating episode as we dive into the extraordinary journey of Alan Henderson, a towering figure both on and off the basketball court. From dominating the NBA scene to crafting a legacy in the spirits industry, Henderson's story is nothing short of a slam dunk. A Life Beyond Hoops - Discover how Alan's transition from a standout NBA career to becoming the mastermind behind Henderson Spirits Group unfolded. His journey from hoops to barrels is a testament to resilience, ambition, and a pursuit of entrepreneurial excellence.  With a mission to to bring diversity to the forefront of the spirits industry, Alan's dedication to spotlighting African American stories in the world of spirits adds a unique flavor to every bottle.  His commitment to representing communities of color is changing the narrative, one pour at a time. Learn about the challenges, triumphs, and the making of a liquid legacy. Watch, Share, and Sip Along: Hoop Dreams to Barrel Streams on The Liquid Entrepreneur Podcast! Watch the video of this episode on YouTube, LIKE and SUBSCRIBE: https://youtu.be/0GimXsPN6Yg     Best place to learn from founders, owners and entrepreneurs ▪️W: https://theliquidentrepreneur.co      The Liquid Entrepreneur on Social ▪️IG: https://www.instagram.com/theliquidentrepreneur ▪️TikTok: https://www.tiktok.com/@theliquidentrepreneur ▪️Twitter: https://twitter.com/TLEntrepreneur    The Host ▪️IG: https://www.instagram.com/iammonteb     The Guest ▪️Alan IG: https://www.instagram.com/44alanhenderson    The Product ▪️W: https://www.hendersonspiritsgroup.com/ ▪️IG: https://www.instagram.com/hendersonspiritsgroup (Henderson Spirits), https://www.instagram.com/tombullocks (Tom Bullocks), https://www.instagram.com/sipbirdie (Birdie Brown)               Support the show

    47 min

About

The Liquid Entrepreneur podcast offers a sneak peek behind some of the ‘coolest’ beverage brands, from the up-and-coming startup to the established enterprise. We pull back the curtain to discuss the ownership journey from liquid to lips; the trials and the wins, and all the moments in between. Most important, we’re connecting with the founders, owners, partners and leaders behind the brands to get the untold stories you won’t find on the shelf. If you’ve ever thought of starting a business, regardless of the industry, pop in and grab a glass…these moments are guaranteed to be priceless. For more information, visit www.theliquidentrepreneur.co