Multifamily Unpacked

Multifamily Unpacked

Our lane is multifamily tech, how it influences property management companies and ultimately renters' experience finding their next home. To be clear, we’ll stay in our lane. In this podcast, we are privileged to sit down with some of the best minds in multifamily, learn directly from them, and share what we learned with you. We’re here to have honest conversations with the leaders of this industry and the tech that defines it. Tune in to learn about what could be better, and the solutions that are changing the lives of renters, and everyone working at property management companies. No matter if you just Googled the words “multifamily industry” for the first time and stumbled onto our podcast, or are a multifamily veteran, as long as you’re curious about technology and the multifamily industry this podcast is for you. Multifamily Unpacked is presented by Funnel and hosted by Tyler Christiansen. 

  1. 6d ago

    Centralization, REIT operations + this moment in multifamily

    What does it take to build a multifamily company that can operate at scale without sacrificing agility, culture, or the resident experience? In this episode of Multifamily Unpacked, Tyler Christiansen, CEO of Funnel, sits down with Alex Jessett, CEO of Camden Property Trust, at Camden’s Houston office. They discuss how Camden’s centralized operating model supports innovation, and why a recognizable brand creates lasting value for residents, team members, and shareholders. Jessett also shares how Camden approaches change management, builds trust during periods of technological transformation, and helps team members understand the connection between their daily work and the company’s financial performance. In this episode — How Camden balances the stability of scale with the ability to remain nimble — The role market density plays in referrals and resident retention — Why approximately 7% of Camden residents have previously lived at another Camden community — How the Camden brand and hummingbird identity reinforce a sense of home — Why putting Camden’s name on every community creates pride and accountability — How centralization has affected team member tenure and morale — Why successful change management starts with the people closest to the problem — How Camden communicates financial performance to team members — What renter-centricity means from an owner and operator’s perspective — Why happy team members are a value Camden refuses to compromise

    Centralization, REIT operations + this moment in multifamily
  2. Sep 24

    Keeping humans at the center of AI in multifamily with Alex Jessett, CEO, Camden Property Trust

    In this episode of Multifamily Unpacked, Tyler Christiansen, CEO of Funnel, sits down with Alex Jessett, CEO of Camden Property Trust, to discuss the company’s approach to artificial intelligence (AI). Jessett explains why multifamily may be difficult to disrupt, but is still full of opportunities for AI to improve the resident and team member experience. For Camden, the goal isn’t to remove people from the leasing journey. It’s to automate mundane work, help team members perform at their best, and give customers the freedom to interact with Camden in the way they prefer. The conversation explores Camden’s early investment in Funnel’s AI (now called Fenix), how the company evaluates the return on new technology, and why AI’s value extends far beyond reducing labor costs. Jessett also shares Camden’s “leadership, crowd, and lab” framework for developing scalable AI use cases, and explains why culture will ultimately be the company’s greatest competitive advantage. In this episode — Why multifamily is more resistant to disruption than other real estate sectors — The importance of maintaining trust and human connection in the resident experience — How technology can complement—not replace—onsite team members — Why Camden invested in AI before the rise of generative AI What Gen Z’s preferences reveal about the continued value of human interaction — How Camden balances self-service options with personalized service — Why the ROI of AI shouldn’t be measured solely through headcount reduction — Opportunities for AI across renewals, maintenance, insurance, and other operating areas — Camden’s “leadership, crowd, and lab” approach to AI experimentation — How happy team members lead to happy customers—and ultimately happy shareholders — Why culture, rather than any individual technology, is the real differentiator About the guest Prior to his current position as Chief Executive Officer, Alex Jessett served as Camden's President and Chief Financial Officer, responsible for Finance, Capital Markets, Real Estate Investments, Construction, Accounting, Operations, and all Operations-related teams. Since joining Camden in 1999, Alex has held various roles and has been responsible for over $25 billion of debt and equity issuances and structured real estate transactions. Before joining Camden, Alex began his career in real estate at Comerica Bank of Texas in the Real Estate Lending department.

  3. Aug 10

    Fenix, the multifamily AI personal assistant — Inside the Funnel with CJ Donio

    In this episode of Inside the Funnel, host Hannah sits down with CJ, Director of Product for AI Workflows and Insights, to talk about the personal AI assistant he's building for Funnel teams. CJ shares what carries over from building generative AI across edtech and other industries, why keeping a human in the loop matters, and how the assistant can query your data, help you act on it, and eventually tell you where to focus. Along the way, they unpack the buzzwords operators keep hearing, like MCP and orchestration, and what they actually mean for running your business. You'll hear from: Hannah O’Leary, Communications director, Funnel CJ Donio, Director of Product for AI Workflows and Insights, Funnel In this episode: Lessons that carry over — building trustworthy AI on customers' data, keeping the UX simple, and always asking if a feature genuinely helps renters and leasing agents. A personal AI assistant for Funnel teams — query your data ("how many people didn't show up for a tour today?"), then act on it by assigning tasks or sending communications. Human in the loop — why the goal is to give teams a superpower, not remove the human, so agents can focus on relationships and one-to-one follow-up. MCP, explained — what the Model Context Protocol is ("an API for APIs"), why it's lightweight, and how it lets AI pull context from your PMS, partners, and Funnel. Granular permissions — how MCP connectors respect your existing Funnel login and access, down to the individual community level. Conversational BI for execs and data teams — querying Funnel data inside tools like Claude, ChatGPT, or Gemini and turning it into tables and charts. Bring your own app stack — building a robust integration platform so operators can keep the partners they love. Ramping new team members faster — using SOPs, KB content, Insights call coaching, custom scorecards, and adjustable automation to support newer teams. A look at the crystal ball — generative UI, where you describe the job to be done and the interface builds itself around it. Getting to know CJ — music, drums, a two-year-old, and why the people are his favorite part of Funnel.

    Fenix, the multifamily AI personal assistant — Inside the Funnel with CJ Donio
  4. Jun 25

    The Report: Apartmentalize + AI orchestration

    The Report: Apartmentalize + AI orchestration In this episode of The Report, Alex Howe, SVP Marketing + Growth at Funnel, and Tyler Christiansen, CEO, Funnel, recap the biggest conversations coming out of Apartmentalize in New Orleans — from AI orchestration and centralization to housing policy, REIT consolidation, and interest rates. They also cover several major industry stories shaping multifamily right now, including: AI accountability: Why AI adoption is shifting from excitement about automation to accountability, governance, clean data, human oversight, and real resident experience outcomes. Property management software expansion: Why some AI-first companies are moving toward accounting and PMS software Housing legislation: What the latest bipartisan housing bill could mean for operators, renters, and the broader affordability conversation. Constrained investment volume: Why multifamily transaction activity remains cautious, even as operating fundamentals show signs of stabilization. Centralization’s comeback: Why operators are revisiting centralization with more pragmatism, clearer goals, and a sharper focus on measurable efficiency. AvalonBay and Equity Residential merger: What the $69 billion REIT merger signals about scale, shared services, centralized operating models, and the future of mega managers. Interest rates and development: How the Fed’s latest decision to hold rates steady could continue to pressure new apartment development — and why that may set up future rent growth volatility. For more on Funnel’s Apartmentalize announcements: Workflow Studio, Funnel’s custom renter workflow builder. Watch this video: https://www.youtube.com/watch?v=P5cFdtOyhQI For the results of a third-party blind user test where 169 real renters compared Funnel’s chat and voice AI against three major competitors. Read the press release, or listen to this episode of the report.  To learn more about Funnel visit: https://funnelleasing.com/ Connect with Tyler on LinkedIn. https://www.linkedin.com/in/funnel/

    The Report: Apartmentalize + AI orchestration
5
out of 5
16 Ratings

About

Our lane is multifamily tech, how it influences property management companies and ultimately renters' experience finding their next home. To be clear, we’ll stay in our lane. In this podcast, we are privileged to sit down with some of the best minds in multifamily, learn directly from them, and share what we learned with you. We’re here to have honest conversations with the leaders of this industry and the tech that defines it. Tune in to learn about what could be better, and the solutions that are changing the lives of renters, and everyone working at property management companies. No matter if you just Googled the words “multifamily industry” for the first time and stumbled onto our podcast, or are a multifamily veteran, as long as you’re curious about technology and the multifamily industry this podcast is for you. Multifamily Unpacked is presented by Funnel and hosted by Tyler Christiansen. 

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