Lead the Person, Not the Drivers with Matt Martocci What does real leadership look like when the pressure is high, the market is noisy, and results still matter? Matt Martocci, Chief Commercial Officer at hc1, shares lessons from a career across healthcare, pharma, SaaS, and commercial leadership, including roles at Salesforce, Definitive Healthcare, GHX, Millennium Health, and Novartis. In this conversation, he breaks down why great leaders focus on people before metrics, why motivation is often misunderstood, and how presence, feedback, and recognition shape high-performing teams. The episode also explores the future of healthcare technology, the growing role of diagnostic data, and how better leadership decisions can lead to better business and patient outcomes. Matt shares practical insights on standing out with customers, keeping teams engaged during tough stretches, celebrating wins, and leading in a way people actually remember. Chapters00:00 Intro02:29 What Matt does at hc103:47 Why the hospital lab matters more than people think05:19 How hc1 uses data to identify anemia risk before surgery06:19 Prevention, healthcare, and the role of diagnostic tools08:22 Why Matt joined a smaller, entrepreneurial company09:17 From pharma rep to people-first leader12:06 Why leadership is often more about motivation than coaching13:38 How to keep teams motivated when results are not going your way15:16 How to stand out with customers in a world full of meetings16:24 Why it is okay to ask customers for feedback17:01 Practical ways to get real-time feedback in the room18:53 “Never miss an opportunity to tell somebody they did a good job”20:51 Why great leaders start debriefs with the positive23:28 Where face-to-face business still matters in an AI world26:48 Why attention spans are changing how we communicate27:38 The importance of celebrating wins28:42 Matt’s mantra: be present29:37 “Lead the person, not the drivers”30:48 Where to find Matt Connect with Matt MartocciLinkedIn: https://www.linkedin.com/in/mattmartocci Coachful CoachingWebsite: https://coachfulcoaching.com/YouTube: https://www.youtube.com/@coachfulcoachingSpotify: https://spotify.link/NTBgVJIL3ybApple Podcasts: https://apple.co/41Cz5gI For more conversations on leadership, growth, and bringing more joy to your hustle, subscribe on YouTube and follow on Spotify or Apple Podcasts.