Media Week Podcast

Haymarket Media Group Ltd

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Marketing
Biweekly

Welcome to the Media Week podcast. The podcast made for media people by media people. Don't worry, we're not your CEOs (just yet). We're your common media folk in the weeds of the day-to-day. Hosted by Bukky from Wavemaker, Charlie from ShowHeroes, Harriet from Publicis and Jack from Craft Media. Hosted on Acast. See acast.com/privacy for more information.

05/24/2024

Media360 special: Risks and rewards

In this special episode, recorded live at Campaign’s Media360 event in Brighton, the Media Week gang discuss all the highlights from this year’s show, as well as Netflix’s adtech play, Samsung’s creativity clap-back, devious deepfake scams, ROI research and social addiction. Hosted by Bukky from Wavemaker, Charlie from ShowHeroes and Jack from Craft Media. Figures quoted in the MediaWeek podcast were accurate at the time of recording. Rather than submitting a regular Media Anon (although you can still do that if you want to), we'd like to hear some of your Media Lunch stories. Submit them anonymously here: https://forms.gle/vdne4whY4zeUz1rM9 Hosted on Acast. See acast.com/privacy for more information.
05/20/2024

How to make inclusive marketing authentic and actionable

Presented by Campaign UK’s editor-in-chief, Gideon Spanier, this sponsored podcast episode, produced in partnership with Pinterest, delves into: • How to avoid appearing tokenistic • How brands can get more involved in inclusivity • How AI can be leveraged for good • Examples of inclusivity in action • Actionable strategies for brands and agencies Featuring: Andréa Mallard, global chief marketing & communications officer, Pinterest; Michael Brown, head of insight & research, UM; Chloë Davies, founder, It Takes a Village Collective Hosted on Acast. See acast.com/privacy for more information.
05/13/2024

It's never too early to start thinking about Christmas

In this special Media Week and Campaign podcast, sponsored by Pinterest, we talk about: • How shopping behaviour changes at Christmas • Why brands can avoid falling for fads • What tools are available to predict the coming crazes Featuring: Matt Whitehead, global media partnerships, Pinterest; Jazz Mondae, head of demand generation, Performics at Starcom; Deolu King, social practice partner, Kinesso This is podcast episode is sponsored by Pinterest. Hosted on Acast. See acast.com/privacy for more information.
05/08/2024

Lightbulb moments: The power of creativity

There’s no new episode this week, as the Media Week Podcast gang are hard at work preparing for Campaign’s Media360 conference later this month - but don’t despair, as we’ve picked a few of our favourite discussions from previous episodes all around the theme of creativity in media and advertising. You can hear even more about these topics at Media360, from 21-22 May. Tickets on sale here: https://media360.campaignlive.co.uk/booking Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media. Figures quoted in the MediaWeek podcast were accurate at the time of recording. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions for Media Anon here: https://forms.gle/HiBoYKYb7BaykuPG6 Hosted on Acast. See acast.com/privacy for more information.
05/06/2024

Where are all the shoppers?

Media Week and Campaign have partnered with Pinterest to glean expert insights from industry leaders, as we explore how brands and media buyers can find shoppers where they want to be found. In this special podcast, we chat about: How shopping behaviour has changed since the pandemicWhere and when consumers are in a shopping mindsetPurchasing behaviours among different demographics The importance of every touchpoint The future of shopping Featuring: Matt Siberry, head of home, Pinterest; Rachel Morman, head of social, PHD Global; Eb Adeyeri, VP of paid social, Jellyfish This is podcast episode is sponsored by Pinterest. Hosted on Acast. See acast.com/privacy for more information.
04/24/2024

Table stakes: The legacy of Lunch & Learns

‘Lunch and learn’ sessions are a historic part of the relationship between agencies and media owners - but how should they work, and are they still necessary? In this week’s episode, the Media Week Podcast team cook up their recipes for the ideal lunch and learn, as well as discussing the etiquette of CTV ads, AI news recommendations, and Disney’s efforts to lead the way in programmatic streaming ads. Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media. Figures quoted in the MediaWeek podcast were accurate at the time of recording. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions for Media Anon here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information.
04/10/2024

Prank statements: Is April Fools still relevant?

This week, the gang dissect whether April Fools is still a relevant cultural moment for brands to tap into (and pick out their favourite fake ads from this year’s crop) as well as looking at banned ads, Meta and Netflix’s data-sharing deal, and the idea of an ad-funded BBC. Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media. Figures quoted in the MediaWeek podcast were accurate at the time of recording. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information.
03/20/2024

How to play: The gaming takeover

The quizzing quartet put their gaming (and dating) knowledge to the test, discussing how to plan effectively in the space and what to do when you swipe left! Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media. A Map of the Disney Entertainment Empire: https://www.openculture.com/2020/01/a-map-of-the-disney-entertainment-empire.html Supplier of the Quiz: https://www.anzu.io/blog/gaming-marketing-mix Hosted on Acast. See acast.com/privacy for more information.

Welcome to the Media Week podcast. The podcast made for media people by media people. Don't worry, we're not your CEOs (just yet). We're your common media folk in the weeds of the day-to-day. Hosted by Bukky from Wavemaker, Charlie from ShowHeroes, Harriet from Publicis and Jack from Craft Media. Hosted on Acast. See acast.com/privacy for more information.

Creator

Haymarket Media Group Ltd
Years Active

2023 - 2024
Episodes

26
Rating

Explicit
Copyright

© Haymarket Media Group Ltd
Show Website

Media Week Podcast