Business Growth & Marketing Strategies for Women Entrepreneurs Working 9-5: Clocked OUT

Ericka Nicole
  • 5.0 (27)
  • Entrepreneurship
  • Updated Weekly

Struggling to grow your business while working a 9-to-5? Posting on social media but not making sales? Having trouble attracting customers, generating leads, or figuring out how to market your business? Maybe you've launched your offer, but your revenue is inconsistent, your sales funnel isn't converting, or you simply don't know what to focus on next. Girl, we need to talk! Welcome to Clocked OUT, the business growth and marketing podcast for women entrepreneurs building profitable businesses while working full-time. If you're ready to stop guessing, start making consistent sales, and build a business that could eventually replace your corporate paycheck, you're in the right place. Hosted by Ericka Nicole, founder of the Clocked OUT Collective, this podcast is where business strategy meets happy-hour yip-yap. We're talking real entrepreneurship, practical marketing strategies, honest founder experiences, and the systems that help you turn a business idea or side hustle into a sustainable, revenue-generating business. Whether you're trying to land your first customers, increase sales, grow your audience, or scale an existing business, we're breaking down: Business growth strategies: How to grow a small business, increase revenue, validate your business idea, and build toward consistent $10K months.Offers & pricing: How to create an offer that sells, price your products or services, attract the right customers, and communicate your value.Marketing & messaging: Social media marketing, content marketing, brand positioning, finding your target audience, and turning followers into paying customers.Sales funnels & automation: How to build a sales funnel, improve conversion rates, automate your sales process, and turn leads into consistent sales.Lead generation & traffic: How to generate leads, grow an email list, use email marketing, attract potential customers, and get more eyes on your business.Time management & productivity: How to start and grow a business while working full-time, manage competing priorities, and make progress without burning yourself out. Through solo teaching episodes, candid conversations with other 9-to-5 founders, live business coaching, and expert interviews, you'll learn how to identify what's holding your business back and what to do about it. Because the goal isn't just to be a busy entrepreneur. It's to build a profitable business, create consistent revenue, and eventually have the freedom to clock out of your 9-to-5 on your own terms. Laptop in one hand, tequila in the other. Let's get into it. 🍸

  1. 2d ago ·  Video

    Why I’m Choosing to Be Delusional About My Business in Q4 ( And You Should Too) | Ep 174

    👉 Ready to build consistent $10K months without sacrificing more hours after your 9-to-5? Save your seat in my FREE MASTERCLASS HERE has had the microphone for far too long. Maybe you started this year with the revenue goals, the launch dates, the content strategy, and the very cute plan for how you were going to build your business, quit your corporate job, and ride off into entrepreneurial freedom. And then life started life-ing. Your nine-to-five got busy. An offer didn’t sell the way you thought it would. You had unexpected expenses. Your side hustle had to take a backseat. And now you’re looking at the goals you wrote down in January like… well, that was cute. But the year is not over, okay? In this episode of Clocked Out, we’re talking about why I’m choosing a little strategic delusion for Q4—and why building a business sometimes requires believing something is possible before you have enough evidence to prove it. This isn’t about ignoring your numbers, pretending a bad launch was secretly amazing, or pulling out the Amex in the name of manifestation. Please. We’re not doing that. It’s about refusing to turn one disappointing result into an entire story about who you are as an entrepreneur. Especially when you’re building a business while working a nine-to-five, your time, money, and energy are precious. You don’t have unlimited hours to spend on your side hustle. So when something doesn’t work, we need to look at the information, make a better decision, and keep it moving—not immediately decide you’re not cut out for entrepreneurship. We’re getting a little delulu until it becomes trululu. Responsibly, of course. In this episode, we’re talking about: Why I refuse to treat October like the year is already overThe difference between strategic delusion and ignoring realityWhy entrepreneurship requires you to believe before you have proofHow one disappointing launch can turn into an identity crisis real quickWhy your expectations change how you show up, market, sell, and follow upWhat to do when your offer isn’t selling instead of immediately scrapping your businessHow to make meaningful progress when you only have a few hours a week for your side hustleWhy following up with leads, improving your sales process, and focusing on one traffic source can matter more than doing moreHow to stop letting the first nine months of the year decide what’s possible for the last threeWhy small pieces of evidence matter when you’re working toward eventually quitting your corporate jobYour current circumstances are information. They are not a prediction of what happens next. Ready to build consistent $10K months without adding more hours to your already packed schedule? I’m hosting a FREE live class for women building businesses while working nine-to-fives, where I’m breaking down why most online businesses never reach $10K months—and how yours can. We’ll cover the five things your business actually needs working together to create consistent $10K months. 👉 Save your seat at masterclass.clockedout.media Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

  2. Oct 20 ·  Video

    From Laid Off to $10K Months: The Business Burnout No One Warned Her About | Ep 173

    👉 Ready to build consistent $10K months without sacrificing more hours after your 9-to-5? Save your seat in my FREE MASTERCLASS HERE What happens when you get laid off before you're ready to quit your nine-to-five? And what if finally having the freedom to work on your business means you're working MORE than you ever did in corporate?  On this episode of Clocked Out, I'm sitting down with my girl Andrea Huertas Meza, founder of Merveille Creative Studios and the creative genius behind the Clocked Out website and sales funnel pages. Almost two years ago, Andrea went from corporate web designer to full-time entrepreneur after an unexpected layoff — and she's sharing the founder stories, lessons, and reality checks she wishes she'd known before making the leap. We're talking about what it actually looks like to go from collecting a steady paycheck to being responsible for generating every dollar yourself, why having more time doesn't automatically mean having more freedom, and the business lessons you sometimes have to learn the hard way. If you're dreaming about leaving corporate, building a business on the side, or figuring out your next move after being laid off with no job lined up, this conversation is for you. In this episode, we're getting into: What it's really like to go from corporate to entrepreneur when a layoff forces your hand before you're financially or mentally ready.Why quitting your corporate job doesn't automatically give you time freedom — and how Andrea ended up working 10–12-hour days.The difference between making $10K in revenue and actually being profitable (because revenue is cute, but what are you keeping, babe?).The pricing and business model lessons Andrea learned while growing her web design studio.Why community, networking, and surrounding yourself with the right people can make or break your entrepreneurial journey.How to approach failure as an opportunity to improve instead of a reason to quit.The reality of time management, setting boundaries, and learning when to clock out when YOU are the boss.Why you don't have to rush out of your nine-to-five to start building something of your own.Ready to build a business that pays you while you're still on payroll? Join my FREE live masterclass for women building businesses alongside their nine-to-five. We're breaking down the five things your business needs to create consistent $10K months without adding more hours to your already packed schedule. 👉 Save your seat at masterclass.clockedout.media. Connect with Andrea: 🌐 Check out her Website 📲 Instagram: @merveillecs Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

  3. Oct 12 ·  Video

    Why Your Side Hustle Isn't Making Sales ( Even With a "Perfect" Funnel) | Ep 172

    👀 Turn Your Offer Into a 24/7 Sales System in 90 Days. Join my FREE Sales While You Work Masterclass.   Your funnel isn't your sales system, babe. 👀 You can have all the landing pages, email sequences, and automations in the world and still make $0. In this episode of Clocked Out, I'm breaking down why your sales funnel might not be converting and how to build a sales system that actually works while you're at your 9-to-5.  We're talking about the role of messaging, traffic, follow-up, and automation in your sales funnel, why you need a strategy before you start automating everything, and how to make the most of your limited time as a 9-to-5 founder. In this episode, we're covering: The difference between a funnel and a sales system (and why it matters!)Why your beautiful funnel might not be making you any moneyHow to use automation to save time without automating a broken sales processThe sales system essentials every 9-to-5 founder needsWhy the quality of your traffic matters more than the number of clicksHow to identify where potential clients are dropping off and what to fix firstWhy follow-up is essential for turning interested leads into paying clientsHow to simplify your sales process instead of spending every weekend rebuilding itHow to build a business that can make sales while you're at your full-time job Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

  4. Oct 6 ·  Video

    5 Steps to Build a Business That Makes Money While You’re at Work | Ep 171

    👀 Turn Your Offer Into a 24/7 Sales System in 90 Days. Join my FREE Sales While You Work Masterclass.  You don’t need to quit your corporate job tomorrow to build a business that makes money. You need a business that can actually work around your 9–5. Today I am breaking  down the 5 pieces of a Workday Revenue Engine that can help you build a business, manage your limited time, and create sales even when you’re at work. You’ll learn: How to build a business model that fits your capacityWhy your messaging needs to sell even when you’re offlineHow to create a simple sales machine that doesn’t depend on youHow to bring in consistent traffic without being online 24/7What to optimize so you can grow without constantly starting overIf you’re building a side hustle, working toward income replacement, or wondering how to eventually quit your corporate job, this episode is for you. 🎧 Ready to build a business that works while you work? Let’s get Clocked Out. Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

  5. Sep 28 ·  Video

    Code Switching From Corporate to Business Owner After Your 9 to 5 ( Why It's So Hard) | Ep 170

    👀 Turn Your Offer Into a 24/7 Sales System in 90 Days. Join my FREE Sales While You Work Masterclass.   Building a business while working a 9-to-5 is a completely different mental game. Today, we're talking about the mindset shifts every 9-to-5 founder needs to make when going from corporate to entrepreneur — without quitting your corporate job before your business is ready. We're breaking down: Time management when you have limited hoursWhy being busy doesn't mean you're growingHow to stop waiting for permission to make business decisionsWhy your business can't depend on your availabilityHow to build systems that work while you're at your 9-to-5What it actually takes to work toward income replacementYour employee skills aren't the problem. You already know how to work hard. The real shift is learning how to decide what work actually matters. 🎧 Ready to make sales while you're still on the clock? Join the free Sales While You Work Masterclass to learn how to build a 24/7 sales system around your 9-to-5. And if you're ready to build a business that doesn't depend on your free time, join the Clocked Out Collective. Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

  6. Sep 21 ·  Video

    How to Actually Find Time for Your Business While You are a 9 to 5 Entrepreneur | Ep 169

    👀 How to Turn Your Offer Into a 24/7 Sales System in 90 Days. Join my FREE Sales While You Work Masterclass.  This will show you how to build a sales system that keeps working behind the scenes while you work your 9 to 5. You do NOT need more hours in the day. You need to understand your capacity. If you're a 9 to 5 entrepreneur trying to build your business after work, constantly feeling like there aren't enough hours in the day, babe... we need to talk about your energy, not just your calendar. Because here's the thing: capacity = time + energy. And if you technically have the time to work on your business but have absolutely no mental or emotional energy left after your 9 to 5, then you don't actually have the capacity. In this episode, we're talking all things burnout, time management, and what it actually looks like to build a business while working a 9 to 5 without running yourself into the ground. I’m breaking down how I manage multiple jobs, businesses, relationships, a social life, and still find time to live my life — because I am NOT interested in building a business that requires me to be miserable 24/7. We’re getting into: Why burnout isn't just a time management problemThe difference between a time audit and an energy auditHow to figure out your personal “CEO hours”Why you shouldn't force yourself to work on your business at a time when your brain is absolutely not cooperatingHow I separate my creative energy from my administrative/operational energyWhy your business only needs 3–5 things consistently moving it forwardThe “stabilize, simplify, systemize, sustain” frameworkWhy constantly operating at 100% is NOT a sustainable business strategyHow to recognize your personal burnout trigger before you completely crashWhy relationships can be one of the biggest indicators that you've taken on too muchHow to build a business while you're still working your 9 to 5And why you don't necessarily need to quit your corporate job tomorrow to start building the life and business you actually wantWant to go deeper? Join me for my masterclass where we take this conversation beyond the podcast and actually get into how to create a sustainable rhythm for your business while you're still working your 9 to 5. If you're a 9 to 5 entrepreneur who wants to build something of your own without completely burning yourself out in the process, come hang with me in the masterclass. Save your seat and let's get you out of survival mode, babe. Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

  7. Sep 14

    How to Prevent Burnout as a 9 to 5 Founder While You Build Your Side Hustle | Ep 168

    What if the work ethic you’ve always been praised for is actually the thing pushing you toward burnout? In this episode  I sits down with Carolyn Troyan, President & CEO of Leadership 360, to talk about burnout, workaholism, and why high achievers can struggle to actually switch off. They dive into: Why being a high achiever can turn into workaholismThe 3 different ways burnout can show upWhy time management alone won’t fix burnoutHow to separate your identity from your jobSmall habits that can help you create more balanceWhat to consider before leaving your 9 to 5How 9 to 5 founders can build a business without recreating the same burnout cycleIf you’re ambitious, building a business, and tired of feeling like you have to choose between success and having a life, this one is for you. Connect with Carolyn: Check out Leadership 360 Follow her on LinkedIn Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

  8. Sep 7

    How to Hire, Fire & Lead Your First Team as a 9 to 5 Founder | Ep 167

    Building a business is one thing. Building a team is a completely different skill. If you’re a new entrepreneur, 9–5 founder, or building a side hustle that you eventually want to turn into your full-time business, you might be wondering: When should I hire? How do I know who to hire? What happens when someone isn’t working out? And how do I actually become a good leader? That’s exactly what I’m talking about in this episode.  Today I am on my podcast producer's Marie from Your Girl Media's podcast, Your Girl.  We’re getting into the realities of hiring a team, firing a team, and becoming a better leader as your business grows. I share my “hire fast, fire faster” philosophy, why I rely heavily on intuition when hiring, how I use 30/60/90-day goals and KPIs to evaluate team members, and why communication and clear expectations are so important. We also get into the uncomfortable side of leadership: what happens when your team keeps giving you the same feedback, why you sometimes have to look in the mirror as the founder, and how to recognize when the problem might actually be your communication, strategy, or lack of training. If you’re building your business alongside a 9–5, growing a side hustle, or working toward the day you can quit your corporate job, this episode will give you a lot to think about before you start building your team. In this episode, I’m sharing: When it’s time to hire your first team memberWhy you should hire people who are smarter than you in their area of expertiseEricka’s “hire fast, fire faster” approachHow to use 30/60/90-day goals and KPIs when hiringWhy intuition and discernment matter when hiringThe three things Ericka looks for in a potential hire: personality, qualifications, and work ethicHow to figure out what motivates your team membersWhy referrals and your network can be one of the best ways to find great peopleHow to conduct better interviewsHow to professionally fire someone when they aren’t meeting expectationsWhy difficult conversations should happen on a call rather than over email or textHow clear contracts and expectations can protect everyoneWhy you shouldn’t think of your team as “family”What it really means to be a good leaderWhy great leaders need to listen to understandHow to use feedback from your team to become a better founderWhat it means when multiple team members give you the same feedbackThe importance of training and setting your team up for successHow leadership changes as your company growsBalancing closeness with your team while maintaining your role as CEOWhy communication and realistic expectations are at the center of hiring, firing, and leadershipConnect with Marie: 🎧Listen to her podcast on how to scale your business: Your Girl  👉Follow her on instagram: @yourgirlmedia Ready to build the business that replaces your 9-to-5?  Join us inside the Clocked Out Collective at start.clockedout.media. Clocked OUT is a business growth and marketing podcast for women entrepreneurs building a business while working a 9-to-5. Hosted by Ericka Nicole, the show delivers actionable business growth strategies, marketing tips, sales strategies, and real entrepreneurship advice to help you attract more customers, generate leads, increase sales, and grow a profitable business while working full-time. From creating offers that sell and improving your marketing message to social media marketing, content marketing, email marketing, sales funnels, lead generation, and sales automation, Clocked OUT helps women turn their side hustles into sustainable businesses. Whether you're struggling with inconsistent revenue, low sales, finding your target audience, converting followers into paying customers, or balancing entrepreneurship with your corporate career, you'll learn practical strategies to build toward consistent $10K+ months and eventually replace your 9-to-5 paycheck.

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Struggling to grow your business while working a 9-to-5? Posting on social media but not making sales? Having trouble attracting customers, generating leads, or figuring out how to market your business? Maybe you've launched your offer, but your revenue is inconsistent, your sales funnel isn't converting, or you simply don't know what to focus on next. Girl, we need to talk! Welcome to Clocked OUT, the business growth and marketing podcast for women entrepreneurs building profitable businesses while working full-time. If you're ready to stop guessing, start making consistent sales, and build a business that could eventually replace your corporate paycheck, you're in the right place. Hosted by Ericka Nicole, founder of the Clocked OUT Collective, this podcast is where business strategy meets happy-hour yip-yap. We're talking real entrepreneurship, practical marketing strategies, honest founder experiences, and the systems that help you turn a business idea or side hustle into a sustainable, revenue-generating business. Whether you're trying to land your first customers, increase sales, grow your audience, or scale an existing business, we're breaking down: Business growth strategies: How to grow a small business, increase revenue, validate your business idea, and build toward consistent $10K months.Offers & pricing: How to create an offer that sells, price your products or services, attract the right customers, and communicate your value.Marketing & messaging: Social media marketing, content marketing, brand positioning, finding your target audience, and turning followers into paying customers.Sales funnels & automation: How to build a sales funnel, improve conversion rates, automate your sales process, and turn leads into consistent sales.Lead generation & traffic: How to generate leads, grow an email list, use email marketing, attract potential customers, and get more eyes on your business.Time management & productivity: How to start and grow a business while working full-time, manage competing priorities, and make progress without burning yourself out. Through solo teaching episodes, candid conversations with other 9-to-5 founders, live business coaching, and expert interviews, you'll learn how to identify what's holding your business back and what to do about it. Because the goal isn't just to be a busy entrepreneur. It's to build a profitable business, create consistent revenue, and eventually have the freedom to clock out of your 9-to-5 on your own terms. Laptop in one hand, tequila in the other. Let's get into it. 🍸

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