Moms Make Money: Simple Business and Marketing Strategies for Mom Entrepreneurs

Jenny Suneson | Business Mentor and Visibility Strategist for Moms
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Are you a mom who is looking to build a profitable service based business in part time hours? Then you've come to the right place.  Many moms feel like we need to sacrifice our careers for our children but I wholeheartedly believe that we can have a thriving business and family at the same time. In this podcast, we’re going to be diving into the ins and outs of running a business as a mom in part time hours including how to get visible without relying on social media, how to generate consistent leads in your service-based business, how to use automations to get more time back, and so much more.This podcast will answer questions such as: - How do I start a business as a mom?- How can I run my business with my children at home?- How can I grow my business without relying on social media?- How can I meet my income goals in part time hours? - and many more! If you're ready to grow a profitable service-based business in 20 hours a week or less, then join us every Wednesday for new episodes of Moms Make Money where you can expect simple and sustainable business strategies for mom entrepreneurs. Check out our services: https://www.momsmakemoneycollective.com/services 

  1. 6D AGO

    99. The Oxygen Mask Principle: Protecting Your Energy Before Everything Else

    Send us a text We’ve all heard the advice: “Put your own oxygen mask on first.” And as moms, our immediate response is usually…absolutely not. In this episode of the Moms Make Money podcast, we’re breaking down what the oxygen mask principle actually looks like in real life—not the Pinterest-perfect version, but the messy, honest reality of motherhood and entrepreneurship. You’ll hear why constantly putting yourself last might be the very reason your business feels heavy, your patience feels thin, and everything feels harder than it needs to. We’ll talk about what “oxygen” really means for moms—from sleep and quiet moments to boundaries, support, and sustainable business decisions and why taking care of yourself first isn’t selfish… it’s necessary. Inside this episode, you’ll learn: Why neglecting your own needs leads to burnout, resentment, and reactivityWhat your “oxygen mask” looks like in both motherhood and businessHow simple shifts can create more clarity, energy, and capacityWhy prioritizing yourself is an act of leadership, not guiltHow building a business with margin changes everythingIf you’ve been feeling stretched thin, overwhelmed, or like you’re constantly running on empty, this episode is your permission slip to do things differently and more sustainably. 🎧 Press play and let’s make breathing room a non-negotiable. Connect with Us: Instagram Website

    7 min

  2. JAN 7

    98. Plastic vs. Glass Balls: What to Protect (and What to Drop)

    Send us a text Mom life can feel like nonstop juggling — clients, kids, laundry, launches, and everything in between. But what if not every ball you’re holding is meant to be handled with the same level of care? In this episode of Moms Make Money, I’m breaking down the powerful (and freeing) concept of plastic balls vs. glass balls — a mindset shift that completely changed how I navigate motherhood and business without burning out. When you understand which responsibilities truly matter in this season, you stop living in constant fear that everything will fall apart if you let something go. In this episode, we cover: What the plastic vs. glass balls metaphor really means for moms in businessWhy treating everything like it’s “urgent” leads straight to burnoutReal-life examples of what glass balls and plastic balls can look likeHow your glass balls can change depending on your season of motherhoodA simple exercise to help you protect your energy, peace, and profitsIf you’ve been feeling overwhelmed, stretched too thin, or stuck in “doing it all” mode, this episode will give you permission to drop what can bounce and focus on what truly matters. Connect with Us: Instagram Website

    5 min

  3. 12/17/2025

    97. 5 Business Lessons I Learned This Year as a Mom Entrepreneur

    Send us a text This year didn’t just challenge me — it changed the way I run my business. In this honest year-in-review episode, I’m breaking down the five business lessons I learned the hard way so you don’t have to. This isn’t a highlight reel or a “look how far I’ve come” recap. It’s a real, behind-the-scenes conversation about capacity, burnout, momentum, simplification, and what actually moves the needle when you’re building a business in the margins of motherhood. From realizing that capacity is a real business metric, to learning why community beats algorithms every time, this episode walks through the shifts that are shaping how I’m heading into the next year with more clarity, confidence, and sustainability than ever before  In this episode, we cover: Why ignoring your capacity leads straight to burnoutThe importance of diversifying your income as a mom entrepreneurHow community, collaborations, and referrals outperformed social mediaWhy simplifying your offers makes sales easier, not harderHow consistency (not hustle) is the real driver of momentumIf you’re reflecting on your year, questioning what needs to change, or craving a simpler, more sustainable way to grow your business then this episode is for you. 🎧 Press play, grab your coffee (or Diet Dr Pepper), and let’s talk about what actually matters as we build profitable businesses and full lives as moms. Connect with Us: Instagram Website

    9 min

  4. 12/10/2025

    96. How I Set Revenue Goals That Actually Work for a 20-Hour Week

    Send us a text If you’ve ever set a revenue goal that looked amazing on paper… and then instantly felt overwhelmed, behind, or like you suddenly needed to manifest 20 extra hours a week, this episode is going to change everything. Instead of forcing yourself into a business model designed for people with unlimited time (which… hi, moms do not have), I’m walking you through how to create revenue goals that fit your actual capacity, your current season, and the reality of mom life. Inside, I’m breaking down my exact framework for setting sustainable revenue goals that work within a 20-hour workweek—not in theory, but in practice. If you want goals that feel motivating instead of pressure-filled, and you’re ready to build a business that supports your life instead of taking over it, this one’s for you. In This Episode, You’ll Learn: Why traditional revenue-planning frameworks don’t work for momsHow to calculate your true weekly capacity (not your fantasy schedule)How to reverse-engineer revenue goals from your offersThe “Minimum → Momentum → Stretch” goal systemHow to choose offers that match your bandwidth—not drain itEssential systems and boundaries that buy back hours each weekHow to adjust your goals monthly and quarterly based on your real lifeA real-world example of what sustainable revenue looks like inside a 20-hour week✨ Ready to Build a Business That Fits Your Life? Grab my free 20-Hour Workweek Blueprint for Mom Service Providers, the step-by-step guide to structuring your schedule, aligning your offers with your capacity, and creating a business that actually works for your season of motherhood. Connect with Us: Instagram Website

    10 min

  5. 12/03/2025

    95. The Big Business Declutter: What I’m Ditching Before 2026

    Send us a text Ever feel like your business is starting to look a little… cluttered? 👀 Old offers collecting dust, subscriptions you forgot you’re paying for, tech you swear you were going to set up, and a to-do list that’s basically a cry for help? Same, friend. In this episode, I’m taking you behind the scenes of my own end-of-year business clean-out. What I’m ditching before 2026, why it matters, and how you can do the same to create more clarity, momentum, and space in your business as a mom entrepreneur. You’ll hear: The offers, tools, and habits I’m saying goodbye to The exact questions I use to decide what stays and what goes How people-pleasing and overcommitting creates hidden clutter Why simplifying creates room for aligned opportunities A simple step-by-step framework for your own business declutter What I’m focusing on heading into 2026 (and what I’m absolutely not) If you’re craving a fresh start, a clearer head, and a business that actually fits your life and not the other way around then this episode is your permission slip to let go of what’s not serving you. Get ready to grab a metaphorical trash bag and lighten your entrepreneurial load. ✨ Want support creating a more streamlined, sustainable business in 2026?  Join the Sustainable Service Society: momsMakeMoneyCollective.com/society Connect with Us: Instagram Website

    7 min

  6. 11/19/2025

    94. My Annual Business Review Ritual (And Why It Matters)

    Send us a text Ever get to December and think, “Wait… what even happened in my business this year?” You’re not alone and this is exactly why I swear by my end-of-year business review ritual. In this episode, I’m taking you behind the scenes of the exact 5-step process I use every single year to figure out what’s working, what’s not, and how to build a lighter, simpler, more profitable business in the year ahead all while honoring your capacity as a mom. We’re breaking down the five phases of a powerful annual business review: 1. Reflect — Look back on your wins, lessons, and moments worth celebrating (even the ones you forgot happened). 2. Review — Dive into your data to see which offers, marketing channels, and tasks actually moved the needle. 3. Refine — Align your offers, pricing, and systems with the business you actually want to be running. 4. Reset — Clean up your systems, schedule, and digital space so you can step into the new year with clarity, not chaos. 5. Reignite — Reconnect with your vision, choose your word of the year, and map out the impact you want to make next. This ritual has completely changed how I plan and make decisions year after year and now it’s your turn. If you’ve been craving clarity, direction, or simply a moment to breathe and check in with yourself, this episode is your permission slip to slow down and reset before stepping into a fresh new year. ✨ Grab the free 20-Hour Workweek Blueprint mentioned in this episode: momsmakemoneycollective.com/blueprint If this episode helped you, take a second to share it with another mom entrepreneur who could use an end-of-year reset too! Connect with Us: Instagram Website

    8 min

  7. 11/12/2025

    93. The Sustainable CEO: What I’m Taking Into 2026

    Send us a text You know how every year we say this will be the year we finally do business differently — less hustle, more harmony but by December, we’re still white-knuckling it to the finish line? Yeah… been there. But 2026? It’s different. In this reflective episode of Moms Make Money, Jenny opens up about what she’s learned in 2025 as a mom, CEO, and human and what she’s taking (and leaving) as she steps into a new season of sustainable success. She’s talking: 💡 Why momentum with boundaries became her 2025 theme 🌿 The biggest mindset shift that changed how she measures success 🚫 What she’s not bringing into 2026 (hint: comparison, overcommitment, and ignoring capacity) ⚙️ The five key focuses guiding her sustainable CEO era from ease-based marketing to embracing white space If you’re craving more depth, less hustle, and a business that actually supports your life (not the other way around), this episode is your permission slip to build lighter, smarter, and more sustainably in the new year. 🎧 Tune in and start redefining success for your next season. 👉 Join the Sustainable Success Accelerator to simplify your offers, systems, and sales for a steady, scalable 2026. Connect with Us: Instagram Website

    10 min

  8. 11/05/2025

    92. How I’m Prepping My Business for the Holiday Slowdown (Without Slowing Sales)

    Send us a text If the holidays tend to send your business into a full-on slow season spiral, this episode is for you. I share exactly how she prepares her business for the holiday slowdown without slowing down my sales because yes, you can sip hot chocolate, watch Christmas movies, and still make money in your PJs. Inside this episode, you’ll learn:  How to front-load and automate your content so your audience stays nurtured while you rest The smartest way to plan holiday promos that sell (without last-minute stress) Boundaries to set with clients before the holidays hit Simple ways to maintain steady cash flow between December and January How to reflect, reset, and start the new year strongThe holidays are meant to be enjoyed, not spent glued to your laptop. Tune in to discover how to step away and keep the sales rolling all season long. 🎧 Listen now to learn how to prep your business for the holiday slowdown without slowing your momentum. Connect with Us: Instagram Website

    10 min
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Are you a mom who is looking to build a profitable service based business in part time hours? Then you've come to the right place.  Many moms feel like we need to sacrifice our careers for our children but I wholeheartedly believe that we can have a thriving business and family at the same time. In this podcast, we’re going to be diving into the ins and outs of running a business as a mom in part time hours including how to get visible without relying on social media, how to generate consistent leads in your service-based business, how to use automations to get more time back, and so much more.This podcast will answer questions such as: - How do I start a business as a mom?- How can I run my business with my children at home?- How can I grow my business without relying on social media?- How can I meet my income goals in part time hours? - and many more! If you're ready to grow a profitable service-based business in 20 hours a week or less, then join us every Wednesday for new episodes of Moms Make Money where you can expect simple and sustainable business strategies for mom entrepreneurs. Check out our services: https://www.momsmakemoneycollective.com/services 

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