Sustainable CEO Mom Podcast: Simple Business and Marketing Strategies for Mom Entrepreneurs + Service Providers

Jenny Suneson | Business Mentor and Visibility Strategist for Moms
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Are you a mom who is looking to build a profitable service based business in part time hours? Then you've come to the right place.  Many moms feel like we need to sacrifice our careers for our children but I wholeheartedly believe that we can have a thriving business and family at the same time. In this podcast, we’re going to be diving into the ins and outs of running a business as a mom in part time hours including how to get visible without relying on social media, how to generate consistent leads in your service-based business, how to use automations to get more time back, and so much more.This podcast will answer questions such as: - How do I start a business as a mom?- How can I run my business with my children at home?- How can I grow my business without relying on social media?- How can I meet my income goals in part time hours? - How can I thrive in business as a service provider? - and many more! If you're ready to grow a profitable service-based business in 20 hours a week or less, then join us every Wednesday for new episodes of Moms Make Money where you can expect simple and sustainable business strategies for mom entrepreneurs. 

  1. 17H AGO

    113. The Invisible Bottlenecks Holding Your Business Back as a Service-Based Mom

    Send us Fan Mail If you’ve ever felt like you’re doing everything right in your business—showing up, serving your clients, creating content but still not seeing the growth you expected… this episode is for you. Because the truth is, most businesses aren’t stuck due to a lack of effort. They’re stuck because of invisible bottlenecks. In this episode, we’re breaking down what these bottlenecks actually look like inside a service-based business (especially for busy moms building in the margins), and how to start removing them so your business can finally move forward with more ease and less overwhelm. We’re talking about the hidden friction points that quietly slow your growth, drain your energy, and keep you spinning your wheels… even when you’re working hard. If your business feels heavier than it should or like you’re constantly “doing more” without real momentum—this is your sign that something deeper needs to shift. In this episode, we cover: What a “business bottleneck” actually is (and why most are invisible)The #1 bottleneck for service-based moms: you being the systemHow decision fatigue is quietly draining your time and momentumThe impact of inconsistent visibility on leads and revenueWhy complex offers create unnecessary operational frictionHow to identify if you’re solving the wrong problem in your businessThe mindset shift from “work harder” to remove frictionA simple question to help you pinpoint your biggest bottleneck right nowThis episode is your reminder that sustainable success isn’t about doing more—it’s about building a business that actually works within your life. Connect & Next Steps:  If this episode resonated, take a screenshot and share it on Instagram—I’d love to cheer you on! And if you’re ready to simplify your offers, streamline your systems, and build a business that supports your life (not competes with it), check out the Sustainable Success Accelerator. If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    9 min

  2. APR 8

    112. Why “Trying Harder” Isn’t Working (And What Sustainable Success Actually Requires)

    Send us Fan Mail If you’ve ever felt like you’re doing everything right in your business but still feel exhausted, stuck, or like you’re constantly pushing just to keep things moving… this episode is your wake-up call. Because here’s the truth: It’s not that you need to try harder. It’s that your business might not be built to support you. In this episode of the Sustainable CEO Mom Podcast, we’re breaking down why hustle and effort can only take you so far and what actually creates long-term, sustainable success (especially as a mom building a business in the margins of real life). Inside this episode, we talk about:  Why more effort eventually stops producing better results The difference between building a business on effort vs. infrastructure The three core pillars of sustainable success: clarity, structure, and margin How burnout isn’t a personal failure—it’s often a business design problem The mindset shifts you need to step into your role as a Sustainable CEOIf your business currently depends on you constantly showing up, pushing harder, and doing more just to maintain momentum… this episode will help you rethink everything. Because sustainable success isn’t about doing less or wanting less—it’s about building smarter so your business actually works with your life, not against it. 🎧 Tune in to learn how to move from reactive hustle to intentional, sustainable growth. If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    9 min

  3. APR 1

    111. The Difference Between a Busy Business Owner and a Sustainable CEO Mom

    Send us Fan Mail If you constantly feel busy but not necessarily profitable, peaceful, or in control of your business, this episode is for you. So many mom entrepreneurs are stuck in the cycle of being a busy business owner—living in their notifications, reacting to everything, and measuring success by how full their calendar is. But busy doesn’t equal sustainable… and it definitely doesn’t guarantee long-term success. In this episode, Jenny breaks down the powerful shift from operating as a busy business owner to becoming a Sustainable CEO Mom—a leader who builds her business with intention, systems, and longevity in mind. In this episode, you’ll learn: The key difference between a busy business owner and a Sustainable CEO MomWhy “being busy” can actually slow down your long-term growthHow sustainable CEOs make decisions differentlySimple ways to build systems, margin, and stability into your businessWhy honoring your season of life is one of the most strategic things you can doIf you’re ready to stop white-knuckling your business and start building something that actually lasts, this conversation will change the way you think about success. If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    8 min

  4. TRAILER

    Welcome to the Sustainable CEO Mom Podcast

    Send us Fan Mail Welcome to the very first episode of the Sustainable CEO Mom Podcast — the show for service-based moms who are ready to step away from hustle culture and build profitable businesses that actually support their lives. In this short trailer episode, Jenny introduces the mission behind the podcast and what listeners can expect moving forward as they grow their businesses alongside motherhood.  If you’re tired of feeling busy but not truly moving forward, this podcast is designed to help you think and operate like a CEO. Jenny shares her vision for creating sustainable business growth through smarter offers, supportive systems, and leadership that prioritizes both profit and margin. Because the goal isn’t to stay overwhelmed — it’s to build a business that works for you, your family, and your future.  In this episode, you’ll hear about: The vision behind the Sustainable CEO Mom PodcastWhy hustle culture doesn’t work for moms building businessesWhat it means to operate as a true CEO instead of a reactive business ownerBuilding profitable offers that still leave space for your lifeCreating systems that give you back time and mental bandwidthHow to grow your visibility and scale without burning outThis podcast is for coaches, consultants, creatives, strategists, and service providers who are building a business in the margins of motherhood and want to do it sustainably, intentionally, and profitably. If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    2 min

  5. MAR 25

    110. The Marathon, Not a Sprint: Building Sustainable Success in Business and Beyond

    Send us Fan Mail We’ve all heard the phrase “business is a marathon, not a sprint.” But what many mom entrepreneurs don’t realize is that motherhood is already a marathon. When you try to sprint through business growth on top of everything else—raising kids, managing a household, and carrying the invisible mental load—burnout becomes almost inevitable.  In this episode, Jenny shares the powerful mindset shift that helped her stop sprinting in her business and start building for long-term endurance instead. You’ll learn why pacing, refueling, and gradual growth are the keys to creating a sustainable business that actually supports your life as a mom—not one that competes with it.  In this episode, we talk about: Why motherhood already requires marathon-level enduranceThe hidden danger of constantly sprinting from launch to launchHow pacing your business can create more stability and predictabilityWhat “refueling” looks like for mom entrepreneurs in the middle of growthWhy sustainable businesses prioritize systems, recurring revenue, and simplicityThe mindset shift that helps you build a business that can weather real lifeIf you’ve ever felt like you’re constantly running at full speed just to keep up, this episode will help you rethink how you build your business and show you how to create one that actually goes the distance. If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    8 min

  6. MAR 23

    109. From Mom Entrepreneur to Sustainable CEO Mom: A New Chapter for This Podcast

    Send us Fan Mail Big changes are coming to this podcast and today, I’m pulling back the curtain. For the past few years, Moms Make Money has served an important purpose. It helped moms believe they could build income alongside motherhood and start creating something of their own. But over time, something became clear: the women listening to this show aren’t just trying to make money anymore. They’re building real businesses.  Many of you are service providers, coaches, consultants, strategists, and creatives who have already taken the leap into entrepreneurship. The challenge now isn’t getting started — it’s building something sustainable. That’s why this podcast is stepping into its next chapter. In this episode, Jenny shares the exciting announcement that Moms Make Money will officially be rebranding as The Sustainable CEO Mom Podcast. The mission hasn’t changed but the identity has evolved. This next chapter is about shifting from operating like a busy business owner to leading like a CEO who builds with intention, structure, and long-term sustainability. In this episode, you’ll hear: Why the Moms Make Money name served its seasonThe shift many mom entrepreneurs must make to grow their businessesWhat it actually means to become a Sustainable CEO MomWhat to expect from the podcast moving forwardWhy this rebrand reflects the evolution of the women listening to this showIf you’ve moved beyond simply trying to “make money” and are ready to build a business that supports your life, your family, and your long-term vision — this next chapter is for you. A new name, a new trailer, and a new identity are coming next week… and I’m so excited to bring you along for the ride. If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    3 min

  7. MAR 18

    108. The Seasons of Business and Motherhood: Staying Visible Through Change

    Send us Fan Mail Just like nature, your business has seasons and so does motherhood. The problem? Most entrepreneurs try to stay in “summer” all year long. Constant launching, constant growth, constant visibility. But for moms building businesses alongside raising kids, that pace isn’t sustainable. In this episode, we’re talking about the four seasons of business and motherhood and why understanding the season you’re actually in can completely change the way you approach growth, productivity, and success. When you stop forcing growth during seasons meant for rest and instead align your business with your real-life capacity, you create momentum that actually lasts. In this episode, we cover: Why business growth is cyclical, not linearThe four seasons of business: Spring (planting), Summer (visibility), Fall (harvest), and Winter (restoration)Why trying to stay in “summer mode” year-round leads to burnoutHow motherhood naturally shifts your capacity and energyThe mindset shift that allows you to build a business that flexes with your lifePowerful reflection questions to help you identify what season you’re truly in right nowHow aligning with your season creates sustainable momentum instead of constant hustleIf you’ve ever felt like you’re falling behind or struggling to keep up with the pace of online business, this episode will remind you that you’re not behind—you might just be in a different season. If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    7 min

  8. MAR 11

    107. The Overflowing Cup vs. The Leaky Bucket: Keeping Energy and Systems in Flow

    Send us Fan Mail You can’t pour from an empty cup… but what if your cup isn’t empty? What if it’s just full of holes? In this episode of Moms Make Money, Jenny breaks down the difference between being exhausted because you truly need rest and being drained because your energy is quietly leaking in ways you haven’t noticed. So many ambitious mom entrepreneurs think they’re burned out because they’re not doing enough self-care. But what if the problem isn’t that you’re not filling your cup… it’s that you’re hemorrhaging energy through weak boundaries, unclear scope, constant mental load, and systems that live only in your head? Jenny shares the subtle “leaks” that slowly drain your creativity, patience, and momentum and how sealing those leaks (instead of just taking more time off) is the real key to sustainable success in 20 hours a week or less. If you’ve been “resting” but still feeling exhausted… this one is for you. In this episode, we cover: The difference between an empty cup and a leaky bucketWhy rest alone won’t fix chronic exhaustionCommon energy leaks for mom entrepreneurs (and how to spot yours)How guilt keeps your nervous system in low-grade urgencyThe power of boundaries, systems, and simplified offersWhat sustainable success actually looks like in real life (school schedules, sick days, and all)How to plug one leak this week and start rebuilding your energyIf you’re ready to stop leaking energy and start building a business that supports your life—not drains it—this episode will show you where to begin. Next Steps: Join the Sustainable Success Accelerator  If your business feels heavier than it should but you can’t quite figure out why - this is for you. Join my free workshop, Designing a Business That Fits Your Life, where I’ll show you how to reduce friction, simplify what’s not working, and build a business that actually supports your current season. 👉 Save your spot: momsmakemoneycollective.com/workshop  Connect with Us: Instagram Website

    8 min
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Are you a mom who is looking to build a profitable service based business in part time hours? Then you've come to the right place.  Many moms feel like we need to sacrifice our careers for our children but I wholeheartedly believe that we can have a thriving business and family at the same time. In this podcast, we’re going to be diving into the ins and outs of running a business as a mom in part time hours including how to get visible without relying on social media, how to generate consistent leads in your service-based business, how to use automations to get more time back, and so much more.This podcast will answer questions such as: - How do I start a business as a mom?- How can I run my business with my children at home?- How can I grow my business without relying on social media?- How can I meet my income goals in part time hours? - How can I thrive in business as a service provider? - and many more! If you're ready to grow a profitable service-based business in 20 hours a week or less, then join us every Wednesday for new episodes of Moms Make Money where you can expect simple and sustainable business strategies for mom entrepreneurs. 

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