Hart & Hustle Podcast

Keenan Hart

Hart & Hustle delivers real conversations with nonprofit and healthcare leaders who are scaling mission-driven impact through strategic innovation. Hosted by Efrain Lozada, each 45-minute episode explores leadership, operations, technology adoption, and practical strategies for mission-based organizations. Learn from executives who've transformed accessibility, efficiency, and community engagement while staying true to their values. For nonprofit directors, operations leaders, and healthcare innovators who hustle with heart. New episodes weekly.

  1. 2D AGO

    Why Supporting Kids During Critical Hours Can Change Their Entire Future | Sue Gabriel

    Unlock the transformative power of youth programs with Sue Gabriel, director of the Boys and Girls Club of Greater Salem. She shares how a safe, engaging environment for kids isn’t just about after-school fun—it sets the foundation for resilience, leadership, and lifelong success. This is the story of how decades-old organizations like the Boys and Girls Club continue to shape future leaders — and what mission-driven organizations can learn from their ongoing impact. In this conversation, you'll learn:  ✅ How to prioritize safety and belonging in youth programs to foster trust and development  ✅ Strategies for securing sustainable funding while expanding service reach  ✅ The importance of culturally connected staff in building resilience and empathy among youth  ✅ How to pivot quickly in challenging times without losing mission focus  ✅ The role of leadership skills and resource access in closing opportunity gaps for underserved children  This episode is for nonprofit leaders and social sector professionals dedicated to amplifying program impact and nurturing the next generation of leaders.  👤 ABOUT SUE GABRIEL:  Sue is the CEO of the Boys and Girls Club of Greater Salem, a dedicated leader with over 25 years of experience in social services. Her work focuses on building resilient, capable youth who are prepared for tomorrow's challenges.  🔗 Guest LinkedIn: https://www.linkedin.com/in/sue-gabriel-261266gab/  🔗 Organization Website: https://bgcgs.org  🎙️ ABOUT HART & HUSTLE:  Hart & Hustle brings weekly conversations with mission-driven leaders in nonprofit, healthcare, and community service sectors. Hosts Keenan Hart and Efrain uncover practical insights to help you scale your impact and lead with purpose.  🔗 CONNECT WITH US: FRANSiS™ Website: https://fransis.ai  LinkedIn: https://www.linkedin.com/company/fromfransis  #NonprofitLeadership #YouthDevelopment #CommunityImpact

    39 min
  2. 4D AGO

    Mission-Driven Leadership in Higher Education: How Doane University Grows Through Relationships

    John Frost, VP of Enrollment Management at Doane University, shares how one conversation — and one person who believed in a student before she believed in herself — sparked a ripple effect that changed three generations and an entire workplace. In this conversation, you'll learn:  ✅ How to shift your team from "order takers" to "dream makers" — and why this changes everything about community engagement  ✅ The enrollment and outreach framework Doane uses to meet people where they are through relationship-first communication  ✅ Why leading with purpose — not metrics — is the most powerful retention and growth strategy for any mission-driven organization  This episode is for mission-driven leaders who want to reconnect with why they do this work and build the kind of community trust that multiplies impact long after the first conversation. 👤 ABOUT JOHN FROST:  John Frost is the Vice President of Enrollment Management and Marketing at Doane University, a 153-year-old liberal arts institution in Crete, Nebraska. A former TV news journalist, John made a deliberate pivot into higher education to move from telling people's stories to influencing them. Under his leadership, Doane has grown its student body toward the 1,000-student mark through a relationship-first enrollment model that prioritizes human connection over transactional recruiting.  🔗 Guest LinkedIn: https://www.linkedin.com/in/john-frost-m-s-74b57042/  🔗 Doane University: https://www.doane.edu  🎙️ ABOUT HART & HUSTLE:  Hart & Hustle brings you weekly conversations with mission-driven leaders solving real problems in healthcare, education, and community services. Every week, host Efrain Lozada sits down with nonprofit executives, operations directors, and innovators to uncover practical strategies you can implement in your organization. Subscribe for weekly insights on nonprofit leadership, operations, and scaling mission impact.  🔗 CONNECT WITH US:  FRANSiS™ Website: https://fransis.ai  LinkedIn: https://www.linkedin.com/company/fromfransis  #MissionDrivenLeadership #NonprofitLeadership #HigherEducation

    38 min
  3. 6D AGO

    He Chose Missions Over Easy Paychecks for 15 Years. Here's What It's Built. | Tymon Graham

    Tymon Graham, VP of Student Affairs at Florida Memorial University, shares how he's spent 15 years building student access, institutional trust, and mission-driven leadership across three cities — and why he keeps choosing the hard institutions on purpose.  In this conversation, you'll learn:  ✅ How FMU's scholarship portal is closing the funding gap for students who would otherwise leave money on the table  ✅ Why Tymon measures team success by how empty the waiting room is — not how busy his staff looks  ✅ What 15 years of intentional, institution-hopping leadership builds in a person — and how to apply that portfolio mindset to your own career  This episode is for mission-driven leaders who want to reconnect with why they chose this work — and get practical tools for serving their communities more effectively. 👤 ABOUT TYMON GRAHAM:  Tymon Graham serves as Vice President of Student Affairs at Florida Memorial University (FMU) in Miami Gardens, Florida — the only HBCU in South Florida and the birthplace of the Negro National Anthem. A 15-year veteran of higher education who has worked across Washington D.C., Jacksonville, and Miami, Tymon oversees both enrollment management and student life, including counseling services and the university's acclaimed marching band. In his first year at FMU, he launched a scholarship portal that delivers weekly funding opportunities to every student in the database.  🔗 Guest LinkedIn: https://www.linkedin.com/in/drtymonmgraham/  🔗 Florida Memorial University: https://www.fmu.edu  🎙️ ABOUT HART & HUSTLE:  Hart & Hustle brings you weekly conversations with mission-driven leaders solving real problems in healthcare, education, and community services. Every week, host Efrain Lozada sits down with nonprofit executives, operations directors, and innovators to uncover practical strategies you can implement in your organization. Subscribe for weekly insights on nonprofit leadership, operations, and scaling mission impact.  🔗 CONNECT WITH US: FRANSiS™ Website: https://fransis.ai  LinkedIn: https://www.linkedin.com/company/fromfransis  #HBCULeadership #MissionDrivenLeadership #NonprofitLeadership

    39 min
  4. MAY 7

    Your Trauma Isn't Baggage. It Might Be Your Greatest Leadership Asset. | Mollie Rockafellow

    Mollie Rockafellow, VP of Student Affairs at Eastern Oregon University, shares how the adversity she survived became the leadership framework she now teaches — and how mission-driven leaders can stop fixing deficits and start building on the strengths their teams already carry. In this conversation, you'll learn: ✅ How to map the hidden patterns and systems undermining your organization's culture — before they cost you your best people ✅ Why strengths-based onboarding and leadership development outperforms deficit-focused management (and what Mollie's doctoral research reveals about retention) ✅ A practical framework for creating space to think strategically when your calendar, to-do list, and inbox are all fighting for your attention This episode is for mission-driven leaders and people-first executives who are building cultures where every person — staff and community members alike — feels seen, valued, and equipped to lead. 👤 ABOUT MOLLIE ROCKAFELLOW: Mollie Rockafellow is the VP of Student Affairs at Eastern Oregon University and founder of Rock Red LLC, an organizational consulting practice focused on culture mapping, leadership development, and people-centered systems design. She holds a doctorate in educational leadership, with research focused on strengths-based development for first-generation students and leaders. Mollie brings a rare combination of lived experience, scholarly research, and 20+ years in access-focused higher education to every engagement. 🔗 Guest LinkedIn: https://www.linkedin.com/in/mollie-rockafellow-ed-d-4b543219/ 🔗 Guest Website: https://www.eou.edu/ 🎙️ ABOUT HART & HUSTLE: Hart & Hustle brings you weekly conversations with mission-driven leaders solving real problems in healthcare, education, and community services. Every week, host Efrain Lozada sits down with nonprofit executives, operations directors, and innovators to uncover practical strategies you can implement in your organization. Subscribe for weekly insights on nonprofit leadership, operations, and scaling mission impact. 🔗 CONNECT WITH US: - FRANSiS™ Website: https://bit.ly/3QLVd8l - LinkedIn: https://www.linkedin.com/company/fromfransis #MissionDrivenLeadership #NonprofitLeadership #StrengthsBasedLeadership

    30 min
  5. MAY 6

    The Students Everyone Gave Up On Are Now Doctors and Dentists — Here's Why | Chris Powers

    Chris Powers, VP for Enrollment at Mount St. Joseph University, shares what 25 years of servant leadership in higher education teaches you about mission, access, and who really deserves a chance.  In this conversation, you'll learn:  ✅ How to lead first-generation participants through institutional barriers using the "Rule of Thirds" framework  ✅ Why small mission-driven organizations can adapt and innovate faster than large ones — and how to use that as a competitive advantage  ✅ What the national enrollment cliff and college readiness crisis reveal about the future of mission-based service delivery  This episode is for mission-driven leaders who are navigating shrinking pipelines, resource constraints, and the pressure to serve more people with less — without losing sight of why they started. 👤 ABOUT CHRIS POWERS:  Chris Powers is Vice President for Enrollment at Mount St. Joseph University (MSJ) in Cincinnati, Ohio — a Catholic liberal arts institution founded by the Sisters of Charity in 1920. With 25 years in higher education, including a prior role at Thomas More University, Chris is a first-generation college graduate, Air Force veteran, and servant leader whose personal story mirrors the students he serves every day.  🔗 Guest LinkedIn: https://www.linkedin.com/in/christopher-powers-ph-d-974a398/  🔗 Mount St. Joseph University: https://www.msj.edu  🎙️ ABOUT HART & HUSTLE:  Hart & Hustle brings you weekly conversations with mission-driven leaders solving real problems in healthcare, education, and community services. Every week, host Efrain Lozada sits down with nonprofit executives, operations directors, and innovators to uncover practical strategies you can implement in your organization.  Subscribe for weekly insights on nonprofit leadership, operations, and scaling mission impact.  🔗 CONNECT WITH US:  FRANSiS™ Website: https://bit.ly/4vTAUWL LinkedIn: https://www.linkedin.com/company/fromfransis  #NonprofitLeadership #ServantLeadership #MissionDrivenLeader

    40 min
  6. MAY 5

    She Rebuilt a 120-Year-Old Brand to Survive the Enrollment Cliff | Lauran Hundshamer

    Lauran Hundshamer, VP of Marketing & Enrollment at St. Catherine University, shares how she rebuilt a 120-year-old brand strategy to compete—and grow—during the enrollment cliff crisis threatening universities nationwide. In this conversation, you'll learn: ✅ How to use data dashboards and segmentation to identify high-intent audiences and convert them at higher rates ✅ Why hyper-personalized communication campaigns outperform list-buying — and how to build them on a constrained budget ✅ How St. Kate's serves first-gen, BIPOC, and Pell-eligible students while achieving the #1 upward mobility ranking in Minnesota This episode is for nonprofit and mission-driven executives who need to sustain and grow program reach in the face of shrinking demand, tighter budgets, and an increasingly competitive landscape. 👤 ABOUT LAURAN HUNDSHAMER: Lauran Hundshamer is the Vice President of Marketing & Enrollment at St. Catherine University in Minnesota, where she oversees the full enrollment funnel across the College for Women, College for Adults, and graduate programs. With a background spanning for-profit B2B marketing, ad tech, and higher education, Lauran brings a data-first, personalization-driven approach to mission-based enrollment strategy. Under her leadership, St. Kate's achieved the #1 upward mobility ranking in Minnesota and a top-3 national ranking for women's universities. 🔗 Guest LinkedIn: https://www.linkedin.com/in/lauran-hundshamer-rott/ 🔗 Organization Website: https://www.stkate.edu 🎙️ ABOUT HART & HUSTLE: Hart & Hustle brings you weekly conversations with mission-driven leaders solving real problems in healthcare, education, and community services. Every week, host Efrain Lozada sits down with nonprofit executives, operations directors, and innovators to uncover practical strategies you can implement in your organization. Subscribe for weekly insights on nonprofit leadership, operations, and scaling mission impact. 🔗 CONNECT WITH US: - FRANSiS™ Website: https://bit.ly/4vTAUWL - LinkedIn: https://www.linkedin.com/company/fromfransis #NonprofitLeadership #HigherEdMarketing #EnrollmentStrategy

    23 min
  7. APR 30

    "This Is a Calling, Not a Job" — 25 Years in Mission-Driven Leadership | Heath Einstein, TCU

    Heath Einstein, Vice Provost for Enrollment Management at Texas Christian University, shares how his team uses data, AI, and radical hospitality to reach the communities most institutions have forgotten — and what 25 years of mission-driven leadership has taught him about earning trust at scale.  In this conversation, you'll learn:  ✅ How to use data personalization and AI to reach post-traditional audiences without losing human connection  ✅ Why meeting your community "where they are, not where you are" changes everything about outreach and retention  ✅ How to lead through a declining enrollment environment without abandoning your mission This episode is for mission-driven executives and operations leaders who are navigating shifting demographics, technology overwhelm, and the pressure to grow impact without losing organizational authenticity. 👤 ABOUT HEATH EINSTEIN:  Heath Einstein is the Vice Provost for Enrollment Management at Texas Christian University (TCU) in Fort Worth, Texas, where he has served for nearly 14 years. With 25 years of experience on both sides of the enrollment equation — as a college admissions counselor and a high school college counselor — Heath leads TCU's strategy for attracting, retaining, and graduating a diverse student body of 13,000. He currently pursues a doctoral degree at TCU, practicing what he preaches about the lifelong value of education.  🔗 Guest LinkedIn: https://www.linkedin.com/in/heath-einstein/  🔗 Organization Website: https://www.tcu.edu  🎙️ ABOUT HART & HUSTLE:  Hart & Hustle brings you weekly conversations with mission-driven leaders solving real problems in healthcare, education, and community services. Every week, host Efrain Lozada sits down with nonprofit executives, operations directors, and innovators to uncover practical strategies you can implement in your organization. Subscribe for weekly insights on nonprofit leadership, operations, and scaling mission impact.  🔗 CONNECT WITH US:  FRANSiS™ Website: https://bit.ly/4vTAUWL LinkedIn: https://www.linkedin.com/company/fromfransis  #NonprofitLeadership #MissionDrivenLeadership #CommunityImpact

    39 min
  8. APR 28

    He Manages 22,000 Applications with a Small Team — Here's the System | Todd Rinehart

    Todd Rinehart from the University of Denver shares how he manages 22,000 applications a year with a small team — and the outreach, AI, and relationship-building systems that keep people from falling through the cracks.  In this conversation, you'll learn:  ✅ How to scale personalized outreach when your team can't possibly reach everyone individually  ✅ Why the people who need your programs most are the hardest to reach — and the practical nudge strategy that works  ✅ How to use AI to handle high-volume, repetitive communication while keeping the human connection that drives trust  This episode is for operations leaders and program managers who are managing more participants, cases, or applicants than their team can handle — and need a smarter system, not more headcount.  👤 ABOUT TODD RINEHART:  Todd Rinehart is Vice Chancellor for Enrollment at the University of Denver, where he has spent 29 years building one of the most relationship-driven enrollment programs in private higher education. He began his career as an assistant basketball coach before transitioning into undergraduate admissions, where he scaled a framework built on personal connection and relationship trust. Under his leadership, DU received 22,000 applications in a single cycle and is actively piloting AI tools for GPA calculation, credit evaluation, and personalized student communication at scale.  🔗 Guest LinkedIn: https://www.linkedin.com/in/todd-rinehart-7034a710/  🔗 Organization Website: https://www.du.edu  🎙️ ABOUT HART & HUSTLE:  Hart & Hustle brings you weekly conversations with mission-driven leaders solving real problems in healthcare, education, and community services. Every week, hosts Keenan Hart and Efrain Lozada sit down with nonprofit executives, operations directors, and innovators to uncover practical strategies you can implement in your organization.  Subscribe for weekly insights on nonprofit leadership, operations, and scaling mission impact.  🔗 CONNECT WITH US:  FRANSiS™ Website: https://fransis.ai  LinkedIn: https://www.linkedin.com/company/fromfransis  #NonprofitOperations #MissionDrivenLeadership #NonprofitLeadership

    43 min

Ratings & Reviews

4.2
out of 5
5 Ratings

About

Hart & Hustle delivers real conversations with nonprofit and healthcare leaders who are scaling mission-driven impact through strategic innovation. Hosted by Efrain Lozada, each 45-minute episode explores leadership, operations, technology adoption, and practical strategies for mission-based organizations. Learn from executives who've transformed accessibility, efficiency, and community engagement while staying true to their values. For nonprofit directors, operations leaders, and healthcare innovators who hustle with heart. New episodes weekly.

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