Consulting Leaders

GHA Marketing

Consulting Leaders brings together the sharpest minds in the consulting world, revealing how top professionals think, build trust, and grow thriving practices. Hosted by Guillaume Jouvencel, ex-PwC and co-founder of GHA Marketing, the show offers rare conversations with consultants who lead by example.

  1. How to Build Resilient Leaders Through Practical Coaching Frameworks With Prof. Jay Acharya

    2D AGO

    How to Build Resilient Leaders Through Practical Coaching Frameworks With Prof. Jay Acharya

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** Leadership development is a crowded space. Many organisations invest heavily in training programs, but struggle to translate them into real behavioural change and measurable outcomes. Prof. Jay Acharya has spent more than twenty years working at the intersection of leadership development, coaching, and organisational transformation. Through Aspire Consulting & Training, he works with multinational companies and government institutions to design leadership programmes that connect strategy, capability, and real-world execution. In this conversation, we explore how consulting firms can deliver leadership development that actually sticks, from creating practical frameworks like TAP-C™ to building long-term client partnerships across sectors and geographies. ********************************************************** Proposed Interview Structure: 1. What originally led you into leadership development and consulting, and how did Aspire Consulting & Training begin? 2. What specific problem are you helping organisations solve through your leadership and coaching programmes, and why does solving that problem matter to you personally? 3. You’ve worked with global companies and government ministries. Who are your ideal clients today, and who are the decision-makers that typically bring you in? 4. How do organisations typically discover your work today, and what has been most effective for you in generating consulting opportunities? Current Acquisition Channels: Cold outreach Sub Question: What do you think about podcasting as a marketing channel for consultants and coaches in the leadership development space? 5. Consulting with large organisations and governments can involve long decision cycles. How do you move from early conversations to actually closing the engagement? 6. Once you're working with a client, what do you do to retain them and build long-term relationships so they continue coming back? 7. Where do you find yourself most stuck right now as a consultant leading Aspire Consulting & Training (if at all)? 8. Looking ahead, where do you see the biggest opportunity for leadership development consulting over the next few years? ********************************************************************* Know more about Prof. Jay Acharya Website Link: https://www.aspire.me.uk/ Connect with Prof. Jay Acharya on LinkedIn LinkedIn link: https://www.linkedin.com/in/aspiremeuk/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    33 min
  2. How to Expand Globally and Increase Enterprise Value Through Strategic Market Entry With Babak Hafezi

    3D AGO

    How to Expand Globally and Increase Enterprise Value Through Strategic Market Entry With Babak Hafezi

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** Babak Hafezi is a global strategy consultant and founder of Hafezi Capital International Consulting, a firm focused on growth strategy, capitalization, organizational restructuring, and international market entry. Over the past 18 years, he has advised CEOs, founders, and boards on how to position companies for expansion and long-term value creation. His work often sits at the intersection of strategy and execution. Whether it’s helping a company raise capital, enter new international markets, or restructure operations for profitability, Babak focuses on fact-based analysis and practical strategy implementation. Beyond consulting, Babak also serves as an Adjunct Professor at American University where he teaches international markets, capital markets, and entrepreneurship. His insights on global economics and trade are regularly sought by media outlets and policymakers, reflecting his deep understanding of how global economic trends impact business strategy. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into consulting and international business strategy? 2. What specific problem are you helping your clients solve today, and why does solving that problem matter so much to you personally? 3. Who are your ideal clients today, are they founders, CEOs, boards, or investors, and who is usually the decision maker when bringing you in? 4. How do clients typically find you today, and what has worked best for attracting the kind of strategic advisory work you want? Current Acquisition Channels: Referral, Content Sub Question: You’re frequently quoted in media on economic and trade issues. What role do platforms like podcasts or media appearances play in building authority for someone in your field? 5. When companies bring you in for high-level strategy work, what does your sales process usually look like from first conversation to signed engagement? 6. Once you’re working with a client, how do you retain them over time, what do you do to build trust, deliver value consistently, and turn engagements into long-term advisory relationships? 7. Where do you find yourself most stuck right now as a consultant running a global strategy advisory firm, if at all? 8. Looking ahead, where do you see the biggest opportunity for international market entry and global strategy consulting over the next few years? ********************************************************************* Know more about Babak Hafezi Website Link: http://www.hafezicapital.com/ Connect with Babak Hafezi on LinkedIn LinkedIn link: https://www.linkedin.com/in/hafezicapital/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    30 min
  3. How to Scale AI Transformation Through Mature Content Operations With Colleen Jones

    3D AGO

    How to Scale AI Transformation Through Mature Content Operations With Colleen Jones

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** AI adoption is accelerating. ROI is not. Colleen Jones has spent over a decade studying what separates organizations that scale from those that stall, and her conclusion is clear: content operations maturity is the difference. As President of Content Science, Colleen partners with senior leaders across marketing, product, customer experience, and communications to close what she calls the “content gap” in AI-driven transformation. Her firm’s research, the largest study of content operations in the world, shows that governance, measurement, and clear content vision are the real levers behind sustainable AI success. In this conversation, we unpack how consulting leaders can position themselves in the AI wave without becoming generic “AI advisors.” Colleen makes the case for specialization, proprietary systems, independent research, and building intellectual capital that compounds over time. ********************************************************** Proposed Interview Structure: 1. What got you into consulting, and how did you go from being a content strategist to building Content Science as a specialized firm? 2. What specific problem are you solving with the ‘content gap’ in AI transformation, and why is it so important for enterprise leaders right now? 3. Who are your ideal clients today, and who are the decision makers when you sell into large organizations? 4. How do clients typically find you, and what has worked best to attract new business, especially with your research, book, and proprietary systems? Current Acquisition Channels: Referral, Content, Webinars, Speaking engagements Sub Question: What do you think about podcasting as a marketing tool for consulting firms operating in the AI and digital transformation space? 5. Consulting often has long sales cycles, especially with Fortune 50 and enterprise clients. From first conversation to signed engagement, how do you usually bring it home? 6. Once you’re working with a client, what’s your process for ensuring consistent results and building long-term relationships so they keep coming back? 7. Where do you find yourself most stuck right now as the leader of a specialized AI and content consulting firm, if at all? 8. Looking ahead, where do you see the biggest opportunity for content-led AI transformation over the next few years? ********************************************************************* Know more about Colleen Jones Website Link: http://content-science.com/ Connect with Colleen Jones on LinkedIn LinkedIn link: https://www.linkedin.com/in/leenjones/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    34 min
  4. How Consultants Can Turn AI Strategy Into Measurable Business Results With Puneet Kalia

    4D AGO

    How Consultants Can Turn AI Strategy Into Measurable Business Results With Puneet Kalia

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** AI is everywhere, but most organizations are still struggling to turn AI investments into measurable performance improvements. In this conversation, Puneet Kalia explains why technology alone is rarely the problem. The real challenge lies in strategy, data readiness, and operational alignment. As Founder and CEO of Kategos.AI, Puneet works with enterprise and mid-market leaders to design AI strategies that integrate people, processes, and technology. His work focuses on moving organizations beyond experimentation toward scalable transformation and sustainable competitive advantage. Drawing on more than two decades of consulting, investing, and operational leadership, Puneet brings a pragmatic perspective to digital transformation. His approach combines strategic diagnostics, disciplined execution, and stakeholder alignment, helping organizations fix the foundations before scaling AI initiatives. ********************************************************** Proposed Interview Structure: 1. What got you into consulting and transformation work in the first place? 2. What specific problem are you helping organizations solve when it comes to AI and operational transformation, and why does solving that problem matter so much to you personally? 3. Who are your ideal clients today, and who are usually the decision makers bringing you in for these AI and transformation projects? 4. How do clients typically discover you today, and what has worked best for you when it comes to attracting the right consulting opportunities? Current Acquisition Channels: Referral, Content, Google Ads, Speaking engagements, Cold outreach Sub Question: You’re also active with thought leadership and content. What do you think about podcasts as a marketing tool for consultants working in AI or digital transformation? 5. When organizations are considering a transformation initiative like AI, the sales cycle can be complex and involve multiple stakeholders. How do you typically navigate that process and bring the engagement across the finish line? 6. Once you’re working with a client, how do you make sure they continue to work with you long term? What do you do to build trust and keep clients coming back? 7. Where do you find yourself most stuck right now as a consultant building Kategos.AI, if at all? 8. Looking ahead, where do you see the biggest opportunity for AI strategy and transformation work over the next few years? ********************************************************************* Know more about Puneet Kalia Website Link: https://kategos.ai/ Connect with Puneet Kalia on LinkedIn LinkedIn link: https://www.linkedin.com/in/puneetkalia/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    33 min
  5. How to Drive Sustainable Growth Through Business Process Management With Paul King

    4D AGO

    How to Drive Sustainable Growth Through Business Process Management With Paul King

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** Paul King has spent more than three decades helping companies improve how they work. As founder of Orion Development Group, he focuses on helping organizations analyze, redesign, and implement better business processes to unlock productivity and long-term performance gains. Beyond consulting, Paul has become a recognized educator in the field of Business Process Management. He collaborates with executive education programs at major universities across the United States to deliver training and certification programs for professionals looking to strengthen their process improvement capabilities. In this episode, we explore what makes process consulting effective, how consultants can create measurable operational impact, and why BPM remains one of the most powerful, but often underused, levers for organizational success. ********************************************************** Proposed Interview Structure: 1. What got you into consulting, and how did your early career lead you toward business process management? 2. What specific problem are you helping your clients solve through business process management, and why does solving that problem matter so much to you personally? 3. Who are your ideal clients today, and who inside the organization typically brings you in for this type of work? 4. How do companies usually find Orion Development Group today, and what has worked best for you when it comes to attracting new consulting clients? Current Acquisition Channels: Referral, Content, Google Ads, Webinars, Speaking engagements Sub Question: What do you think about podcasts as a marketing tool for consultants and experts in operational improvement? 5. When you're speaking with a potential client about a process improvement engagement, how do you typically move the conversation from interest to a signed consulting project? 6. Once you start working with a client, what do you do to build long-term relationships and ensure they keep coming back to work with you? 7. Where do you find yourself most stuck right now as a consultant after more than 30 years building Orion Development Group, if at all? 8. Looking ahead, where do you see the biggest opportunity for business process management over the next few years? ********************************************************************* Know more about Paul King Website Link: https://businessprocessmgmt.com/ Connect with Paul King on LinkedIn LinkedIn link: https://www.linkedin.com/in/paul-king-887150b/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    28 min
  6. How to Escape the Time-for-Money Trap Through Constraint-Based Consulting & AI With Louniel Blom

    MAR 27

    How to Escape the Time-for-Money Trap Through Constraint-Based Consulting & AI With Louniel Blom

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** Louniel Blom sits at the intersection of operational transformation, decision science, and private equity value creation. As Founder of Transmute Consulting, he helps organisations identify the single constraint limiting performance, and then systematically remove it. His philosophy is simple but powerful: profit growth doesn’t come from cost-cutting. It comes from improving throughput. Using the Theory of Constraints, advanced analytics, and increasingly AI-enabled decision support, he helps clients uncover 10–25% hidden capacity, often without additional capital investment. In private equity-backed businesses, where timelines are tight and expectations are high, this approach can compress transformation cycles dramatically. In this conversation, we unpack how consultants can move beyond the time-for-money trap, use AI to accelerate delivery, and focus on the one leverage point that changes everything. ********************************************************** Proposed Interview Structure: 1. Louniel, you started in Industrial Engineering and went on to build Transmute Consulting, what originally pulled you into consulting, and when did you know you wanted to build your own firm? 2. At the core of your work is constraint-based thinking. What specific problem are you solving for clients, and why does identifying the ONE constraint unlock such disproportionate results? 3. You work closely with corporates and private equity-backed businesses. Who are your ideal clients today, and who typically owns the transformation mandate when you’re brought in? 4. Transmute operates in a fairly specialised niche. How do clients typically find you, and what has worked best for you in attracting high-level transformation engagements? Current Acquisition Channels: Referral, Consulting Platforms Sub Question: Given your technical and analytical focus, what’s your perspective on podcasting as a marketing channel for consultants in decision science and operational transformation? 5. Private equity moves fast, how do you structure and sell engagements in that environment without falling into the time-for-money trap? 6. Once you’ve unlocked the main constraint, how do you ensure clients keep coming back and build long-term relationships? 7. Where do you find yourself most stuck right now as the founder of a specialist consulting firm working at the intersection of TOC, AI, and private equity, if at all? 8. Looking ahead, where do you see the biggest opportunity for constraint-based consulting and AI-driven value creation over the next few years? ********************************************************************* Know more about Louniel Blom Website Link: https://www.transmuteconsulting.co.uk/ Connect with Louniel Blom on LinkedIn LinkedIn link: https://www.linkedin.com/in/louniel/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    30 min
  7. How to Deliver 10:1 ROI Through Procurement Transformation With Edward Cross FIoD

    MAR 27

    How to Deliver 10:1 ROI Through Procurement Transformation With Edward Cross FIoD

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** Ed Cross leads Odesma, a specialist procurement consultancy focused on operational performance improvement, cost reduction, outsourcing, and technology-enabled transformation. His firm typically delivers a 10:1 return on investment, a bold claim backed by decades of hands-on delivery across PwC, Xchanging, and international transformation programmes. Beyond savings, Ed’s work is about positioning procurement as a strategic lever inside organisations. From organisational design to category management and digital procurement platforms, he helps leadership teams rethink how third-party spend is governed and optimised. He is also co-host of Procurement Says No, a satirical but serious podcast dissecting public procurement policy and industry practice. That mix of expertise and personality makes him a rare voice in a traditionally conservative field. ********************************************************** Proposed Interview Structure: 1. Ed, you’ve spent over three decades in procurement across consulting and industry, what originally pulled you into this field? 2. What specific problem are you helping clients solve today in procurement, and why does it matter so much to you personally to get that right? 3. Who are your ideal clients at Odesma now? What size organisations do you work best with, and who is typically the economic buyer? 4. Procurement is a specialised niche. How do clients typically find you, and what has worked best for you in building consistent demand for Odesma? Current Acquisition Channels: Referral, Content, Podcast (hosting) Sub Question: You co-host Procurement Says No. What role has the podcast played in your visibility and credibility? And do you believe podcasting works as a marketing channel for consultants in technical industries? 5. When you’re pursuing a transformation mandate, how do you move from an initial benchmarking or diagnostic conversation to a signed engagement? 6. Once you’ve delivered savings, how do you retain clients? What do you do to ensure they keep coming back and see Odesma as a long-term strategic partner rather than a one-off cost cutter? 7. Where do you find yourself most stuck right now as a consulting firm leader in procurement (if at all)? 8. Looking ahead, where do you see the biggest opportunity for procurement transformation and advisory work over the next few years? ********************************************************************* Know more about Edward Cross FIoD Website Link: http://www.odesma.co.uk/ Connect with Edward Cross FIoD on LinkedIn LinkedIn link: https://www.linkedin.com/in/ed-cross-fiod-919b0a5/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    37 min
  8. How Consultants Can Turn Human Capital Strategy into Business Results With Sandy Fiaschetti

    MAR 25

    How Consultants Can Turn Human Capital Strategy into Business Results With Sandy Fiaschetti

    Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod ********************************************************************** Many organizations treat people strategy as a support function. Sandy Fiaschetti approaches it as a value creation lever. As the Founder and Managing Partner of Lodestone People Consulting, Sandy partners with private equity firms and their portfolio companies across the deal lifecycle, from due diligence to exit. Her work focuses on executive assessment, leadership development, succession planning, and culture transformation, helping investors ensure the leadership teams in place can deliver on growth plans. Before founding Lodestone, Sandy served as Human Capital Managing Director at Gryphon Investors, where she advised portfolio company CEOs and boards on talent strategy across multiple businesses simultaneously. With a Ph.D. in Industrial and Organizational Psychology, she translates behavioral science into practical leadership decisions that impact execution, engagement, and financial performance. ********************************************************** Proposed Interview Structure: 1. What got you into consulting and ultimately led you to build Lodestone People Consulting? 2. What specific problem are you helping your clients solve today when it comes to leadership and human capital, and why does solving that problem matter so much to you personally? 3. Who are your ideal clients today, and who inside the organization is usually the decision maker that brings you in? 4. How do clients typically find you today, and what has worked best for you when it comes to attracting the right consulting engagements? Current Acquisition Channels: Referral, Content, Webinars, Podcast (guesting), Speaking engagements, Cold outreach Sub Question: What do you think about podcasting as a marketing tool for consultants and advisors working with executive leaders? 5. When you first engage with a new client, how do you usually move from the initial conversation to a consulting engagement? 6. Once a client hires you, how do you build the kind of trust and results that keep them coming back and lead to long-term relationships? 7. Where do you find yourself most stuck right now as a consultant running Lodestone People Consulting, if at all? 8. Looking ahead, where do you see the biggest opportunity for human capital consulting over the next few years? ********************************************************************* Know more about Sandy Fiaschetti Website Link: http://www.lodestonehr.com/ Connect with Sandy Fiaschetti on LinkedIn LinkedIn link: https://www.linkedin.com/in/sandy-fiaschetti/ Apply to be a guest on Consulting Leaders: https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

    27 min
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5
out of 5
15 Ratings

About

Consulting Leaders brings together the sharpest minds in the consulting world, revealing how top professionals think, build trust, and grow thriving practices. Hosted by Guillaume Jouvencel, ex-PwC and co-founder of GHA Marketing, the show offers rare conversations with consultants who lead by example.

Information

  • Creator
    GHA Marketing
  • Years Active
    2023 - 2026
  • Episodes
    336
  • Rating
    Clean
  • Copyright
    © Copyright 2026 GHA Marketing
  • Show Website
    Consulting Leaders

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