Dianne Glavaš

Dianne Glavaš

I'm talking all things personal branding, marketing, business and personal development. New episode every Monday to help your personal brand and business stand out in the marketplace. My marketing story began 15 years ago. I’ve since gained a BA Commerce (Marketing and Management) and MBA. Plus a Chartered Institute of Marketing Professional Diploma. I’ve led brands in entertainment, sport, retail and education. I'm now a personal brand coach for executive and emerging leaders, and business owners who want to gain trust in the marketplace and build industry influence. DG

  1. 1d ago

    #239. Beyond the Bare Minimum. Raising Your Personal Brand Standards

    How can setting standards make your personal brand more memorable? In this episode, I explore how personal branding goes beyond what you say about yourself — and how the standards you consistently set, communicate and deliver can shape how people experience and remember your personal brand. Your personal brand is influenced by how others perceive you, but you can control many of the behaviours and standards that contribute to that perception. From communication and customer service to professionalism, creativity and the small details of your brand experience, your standards can become part of your brand promise. In this episode, we explore: • The difference between lead and lag indicators — and why focusing on what you can control can strengthen your personal brand
 • How to establish clear personal brand and service standards 
• The difference between meeting expectations and creating a memorable experience
 • How “surprise and delight” can help you go beyond the bare minimum 
• Why setting creative rules can improve consistency, creativity and differentiation
 • How your standards can become part of what makes your personal brand distinctive
 • When to break your own rules and reimagine the way you work, communicate and deliver Building a memorable personal brand isn't necessarily about doing more. It's about being intentional about the experience you create.Set the minimum. Raise the standard. Create moments people remember. 0:00 Beyond the Bare Minimum Intro 2:30 The Lead Indicators 5:07 Surprise & Delight 8:57 Set Creative Rules 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  2. 3d ago

    #238. The 8 Pieces of Creative Advice I Keep Coming Back To

    If you’re growing your YouTube channel, podcast, Substack or building your personal brand on other social media platforms, let’s talk creative advice, creativity tips or ways to stay motivated and consistent with your creative work. In this episode, I’m sharing 8 pieces of creative advice I keep coming back to — ideas that have shaped how I create, work and stay committed to the creative process. From “create before you consume” to the power of one hour a day, these creative habits and ideas are reminders that creativity isn’t simply about waiting for inspiration. It’s about creating consistently, building momentum and continuing to make the work. In this episode, I explore: • Why you should work on your personal brand, not just in it
• How creating content can become a form of leverage for your personal brand
 • Why “create before you consume” can change your creative routine
 • The power of keeping the creative chain going 
• Why you should ship creative work instead of waiting for perfection
 • How one hour a day can compound into meaningful creative progress 
• Julia Cameron’s Morning Pages and Artist Dates 
• How understanding your unfair advantage can help you find your creative edge These are the creative reminders I return to when I need more motivation, consistency or a fresh creative perspective — whether I’m writing, creating content, building my personal brand or simply trying to make something new. Creativity is a practice. You don’t always need more inspiration. Sometimes you just need to keep creating. 0:00 My Favourite Creative Advice Intro 1:50 Work On, Not In 4:30 If you can’t code, create 6:33 Create before you consume 9:51 Become a ‘Chain Smoker’ 12:15 Ship Creative Work15:18 The 1 Hour Rule 17:33 Morning Pages & Artist Dates 20:24 The Unfair Advantage 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  3. Oct 7

    #237. How to define your personal style in a just a few words

    How do you define your personal style - and turn it into a distinctive visual personal brand? In this episode, I’m sharing how to create a simple style statement that captures your personal style, personality and point of view in just a few words. Your personal style is more than finding your style type, body shape, colour season or a category like classic, romantic or dramatic. Traditional styling systems can be useful, but distinctive personal style comes from understanding what feels like you — and what you want your clothes to communicate. In this episode, we’ll explore: • How to define your personal style from the inside out
 • Why your personal style doesn’t need to fit into a category 
• How to create your own style language
 • How moodboarding can reveal your recurring visual themes 
• How to turn your favourite outfits into a simple style statement
 • Why adding contradiction can make your personal style more distinctive
 • How to use your style statement as a filter when shopping, dressing and decluttering
 • How to translate your personal style into a visual personal brand 
• Why your visual identity can adapt across different contexts while still feeling recognisably you A strong personal style isn’t about presenting exactly the same version of yourself everywhere. It’s about having a consistent visual point of view that communicates something about who you are. Your style statement can become a practical tool for personal branding, helping you make more intentional decisions about your wardrobe, appearance and how you show up in the world. If you’re interested in personal style, personal branding, visual identity, confidence, self-image and creating a more intentional personal brand, this is a framework for defining a distinctive style that feels like you - without putting yourself in a box 0:00 Style Statement Intro 3:03 Your Own Style Language 5:16 Your Style Files 12:39 Your Style Filter 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  4. Oct 4

    #236. Know Thy Strenghts: How to go from strength to strength

    Want to know how to be more confident? Start by knowing your strengths. Building confidence isn’t simply about overcoming your weaknesses, becoming more outgoing, or trying to become a different version of yourself. Sometimes, it starts with understanding what already makes you effective, even magnetic — then deliberately developing those strengths and building around them. In this episode, I explore how knowing your strengths can help you build confidence, develop your personal brand and create a career, reputation and body of work around what makes you distinct. We’ll explore: • Why playing to your strengths can be more powerful than constantly fixing your weaknesses
 • How to discover your signature strengths through reflection, feedback and self-assessment 
• Why your strengths are clues — not labels
 • How personality tests and identity frameworks can help you understand yourself without defining you 
• Why your strengths aren’t necessarily fixed talents you were simply born with
 • How deliberate practice can turn natural inclinations into real mastery
 • Why pushing beyond your comfort zone doesn’t mean abandoning your strengths
 • How self-awareness can become self-limiting when you over-identify with a labe l
• How to use your strengths to build a more distinctive personal brand
 • Why your personal brand should give you more room to become, not tell you who you have to be Know thyself. Then keep going. Your personal brand doesn’t need to become another box you put yourself in. It can be a platform for developing what makes you uniquely effective — and stretching it further than you thought possible. If you’re interested in confidence, self-awareness, personal development, personal branding, strengths, identity, career development and becoming more intentional about how you show up in the world, this is a framework for building from what’s already there. 0:00 Know Thy Strengths Intro 0:48 Play to Your Strengths 3:23 Discover Your Strengths 7:13 Beyond the Labels. Identity Traps 11:08 Strengths vs Natural Talent 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  5. Sep 30

    #235. Build Your Personal Board of Directors: Who's at Your Table?

    Let’s talk how to build your personal brand like a CEO — by thinking strategically about the people, mentors and professional relationships shaping your career. In this episode, I introduce the idea of a Personal Board of Directors: a carefully curated group of people who can help you develop your personal brand, expand your perspective and navigate your ambitions. Traditional career advice often tells us to “find a mentor.” But what if you don’t need one perfect mentor? What if you need a network of people who each play a different role in your development? Drawing on career research around developmental networks and mentoring, as well as Napoleon Hill’s idea of an “invisible council” from Think and Grow Rich, I explore how to build your own Personal Board of Directors — whether you know these people personally or learn from them from afar. Your board might include a Connector, Informer, Influencer, Sponsor, Cheerleader, Critic, Captain, Next Gen or Invisible Counsellor. Each can offer something different: industry knowledge, career advice, connections, challenge, encouragement, perspective or inspiration. Your personal brand doesn’t develop in isolation. The people and ideas you surround yourself with influence how you think, what you believe is possible and where your career can go. So, if you’re building a personal brand, developing your career, looking for better mentors or thinking about your next level of professional growth, ask yourself: Who’s at your table? You’re the CEO of Brand You. Build your board accordingly. 0:00 Your Personal Board of Directors Intro 2:05 Your Invisible Council 9:08 Appointing Your Board Members 18:25 Evolve Your Board 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  6. Sep 27

    #234. Mental Real Estate: Own an Idea in Other People's Minds

    Personal branding is about more than visibility. It’s about becoming known for an idea. In this episode, I explore how to build a personal brand that people remember by creating your own mental real estate in the market. What do you want people to associate with your name? Strong personal branding creates a mental shortcut: an idea, phrase, expertise or territory that becomes connected to you in people’s minds. This is the power of brand positioning — finding your space, then occupying it distinctly enough to become associated with it. Drawing on Al Ries and Jack Trout’s classic principles of positioning, including the Laws of the Mind, Focus, Category and Perception, we’ll explore why the strongest personal brands aren’t necessarily known for everything they can do. They become known for something. I also explore the idea of the Adjacent Possible and why owning a clear position doesn’t mean boxing yourself into a niche. Instead, your personal brand can expand into adjacent ideas, skills, interests, products and opportunities — creating an entire world around your core idea. Finally, we look at how to invest in your mental real estate through content, signature ideas, frameworks, SEO, collaborations, products and consistent communication. If you’re building a personal brand, developing your professional identity, refining your positioning or trying to become known for something specific, this is a strategy for moving beyond simply “standing out” — and becoming memorable. 0:00 Mental Real Estate Intro 8:35 The Adjacent Possible 13:5 Investing In Your Real Estate 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  7. Sep 23

    #233. All about the VIBES. Finding the right words for your personal brand

    How you communicate shapes how people perceive you. In this episode, we explore the power of words, tone of voice and language in personal branding, and how the right words can create a vibe before you’ve said very much at all. Your personal brand isn’t only communicated through what you say. It’s also communicated through the words you choose, the tone you use and the cultural signals your language sends. We’ll explore how to develop a distinctive personal brand voice, understand the culturally-coded language of the audience you want to connect with, and choose words that feel intentional rather than generic. Because strong communication skills aren’t simply about being clear. They’re about understanding the feeling your language creates. This episode explores: • How words shape perception and create an emotional response
 • Why language is an important part of personal branding
 • How to identify the cultural codes of the room you want to enter 
• Why generic words can weaken your personal brand
 • How to develop your own verbal style and vocabulary 
• The difference between borrowing language and making it your own 
• How to create a personal brand voice that feels recognisable, distinctive and authentically yours Think of your words as a dress code. Learn the language of the room you want to enter, then make it your own. Because the goal isn't to sound like everyone else in your industry. It’s to sound like you. 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  8. Sep 20

    #232. Worldbuilding. Stop boxing yourself into a niche. Invite people into your world.

    Personal branding isn’t about putting yourself into a smaller and smaller niche. It’s about building a personal brand that is recognisable for something, without becoming restrictive. In this episode, we explore why you are not your niche, and how to build a personal brand around a wider world of ideas, interests, influences and experiences. For years, “find your niche” has been one of the most repeated pieces of personal branding advice. And while having a clear niche can help with positioning, your niche shouldn’t become the boundary of your identity. Instead, think about personal branding through the lens of worldbuilding. Your expertise may be the central thread, but your interests, hobbies, influences, taste, rituals, references, relationships and experiences create the world around it. We’ll explore how to build a personal brand without boxing yourself in, why context makes people more interesting and memorable, and how your content can reveal the person behind your professional positioning. This episode also explores the psychology of identity and the End of History Illusion — and what it means for building a personal brand when you’re likely to evolve, change careers, discover new interests and become someone different from who you are today. Your niche can tell people what you do. Your personal brand should give them a reason to remember you. You are not the niche. You are the world around it. 0:00 Worldbuilding Intro 2:09 Worldbuilding and personal branding 8:58 Your content is your exposition 14:39 The End of History Illusion 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

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About

I'm talking all things personal branding, marketing, business and personal development. New episode every Monday to help your personal brand and business stand out in the marketplace. My marketing story began 15 years ago. I’ve since gained a BA Commerce (Marketing and Management) and MBA. Plus a Chartered Institute of Marketing Professional Diploma. I’ve led brands in entertainment, sport, retail and education. I'm now a personal brand coach for executive and emerging leaders, and business owners who want to gain trust in the marketplace and build industry influence. DG

Information

  • Creator
    Dianne Glavaš
  • Years Active
    2023 - 2026
  • Episodes
    240
  • Rating
    Clean
  • Copyright
    © Dianne Glavaš
  • Show Website
    Dianne Glavaš