Piece Of Cake Marketing Podcast

Payton Moran
  • 5.0 (3)
  • Entrepreneurship
  • Updated Weekly

Welcome to the Piece Of Cake Marketing Podcast! You’ve just entered the world of simplified business, and there’s no going back now- so leave your hustle culture at the door and pull up a seat because I’m serving up a slice of strategy every week that helps you actually move the needle forward in your business. I’m your host Payton; serial entrepreneur and former #girlboss. It’s my mission to teach you marketing methods, to do the heavy lifting for your business without keeping you from being present in your everyday life. You found the corner of the internet, where women in business can pursue radical success, but not the expense of our families, relationships and mental health. Ready to make your marketing a piece of cake? Hit subscribe and let’s dive in.

  1. 10/30/2025

    EP 28: Rest Is ESSENTIAL With Kari Scott, Meditation Guide

    In this episode of the Piece of Cake Marketing Podcast, we’re slowing down and talking about the healing side of entrepreneurship. My guest, Kari Scott is a Gulf Coast-based business owner and healer who helps women reconnect with themselves through sound, energy, and rest. We chat about how starting a business often triggers deep personal growth, why rest is a strategy, and how taking care of your energy directly impacts your ability to sell, create, and lead. You’ll hear us talk about: How self-healing and business growth go hand in hand Why your energy is your most valuable asset as an entrepreneur The power of slowing down and connecting in community What really happens when women take time to rest and reset If you’ve been feeling burned out, disconnected, or like you’re always “on,” this episode will remind you that slowing down can actually move you forward faster. Connect with Kari Scott: Facebook: https://www.facebook.com/share/1AEp6xRBri/?mibextid=wwXIfr Website: http://KariScottMeditations.com Connect with Me: Join The Brand Bakery →https://payton-moran-495e.mykajabi.com/brand-bakery Follow on Instagram → Instagram.com/paytonmoran__

    18 min

  2. 10/07/2025

    EP 27: How To Create An Offer That Sells Itself

    Worried your offer isn't selling because of the way it's built? Making a pivot, or launching something new?  This is for you! In episode 27 of the Piece Of Cake Marketing podcast, I'll breakdown how to build an offer that sells in 4 simple steps.  From creating it behind the scenes, to the forward facing marketing needed to bring clients into your offer: this episode will set you on the right track.  Ready to join us in Offer Sweet, and build an offer suite that sells, serves, and retains your clients longer? Sign up in time for Oct. 20th! Want to connect? Find me here on Instagram.

    20 min

  3. 09/23/2025

    EP 26: Building Your Personal Brand And Business As The World Burns & Democracy Falls

    In this candid episode of the Piece of Cake Marketing Podcast, I’m just three days out from hosting my annual Build Your Own Brand conference—and while I’m excited, I’m also reflecting on something a lot of us are struggling with: 👉 How do you maintain your personal brand, show up online, and serve your clients… while the world feels like it’s on fire? From the nonstop news cycle to the noise of “celebrity coaches” telling you to ignore reality and just focus on vibes, it can feel impossible to balance it all. In this episode, I share how I’m navigating this tension, what it means for personal branding today, and practical steps you can take to keep your business moving forward without losing your voice—or your sanity. In This Episode: -Why ignoring what’s happening in the world isn’t an option anymore—and how that impacts your business. -How to balance staying aware vs. being consumed by information overload. Why outdated “cookie-cutter” marketing strategies are failing in today’s climate. -The role of authenticity, values, and community in building trust with your audience. Practical ways to integrate your beliefs, behind-the-scenes life, and business messaging without creating disconnects across platforms. -How to shift your vision from just signing clients to creating an intentional impact with your business. People aren’t just buying your service—they’re buying into you. In a world where trust is at an all-time low, your willingness to be real, share your values, and show the impact of your business matters more than ever. Let’s Connect. Feeling the tension too? I’d love to chat. DM me to share what’s been on your heart, your challenges, or just to swap encouragement.

    23 min

  4. 09/19/2025

    EP 25: How To Avoid Outsourcing Your Message To AI With Sasha Monique

    In this episode of Piece of Cake Marketing, we dive into the power of authentic messaging and storytelling in an era dominated by AI. Join me for a chat with brand strategist Sasha Monique about why staying human in your marketing matters more than ever. What You’ll Learn Why messaging is getting watered down and how to stand out with clear, human-centered stories. The hidden downsides of leaning too hard into personal branding. How to keep your content adaptable as audience opinions shift fast. Ways to use AI for research and pattern recognition without outsourcing your creativity. Tips to simplify your offers and make buying decisions effortless for clients. Connect with Sasha Instagram: @sashamoniquecreates   If you enjoyed the episode, please subscribe and leave a review!

    27 min

  5. 08/19/2025

    EP 24: The Forgotten Art Of Lead Gen & Lead Tracking With Lauren Najar

    Struggling to turn your followers into paying clients? You’re not alone. In this episode of the Piece of Cake Marketing Podcast, host Peyton sits down with business coach Lauren Najar to uncover the forgotten art of lead generation—and how it can completely transform your client pipeline.   So many women in business pour energy into creating content, chasing trends, and perfecting their Instagram grid, but overlook the most foundational piece of business growth: generating and tracking leads. Without leads, your marketing efforts can only go so far.   Lauren breaks down exactly how to simplify lead generation, nurture relationships, and create systems that make sales less stressful and more sustainable. From identifying cold, warm, and hot leads to using Instagram stories, polls, and email lists for validation, she shares practical strategies that help you consistently attract clients without burning out.   What You’ll Learn in This Episode: Why lead generation is still Sales 101 (and why it’s often misunderstood in online business) The difference between followers and leads (and why not every follower is a lead) How to track conversations and engagement so you don’t miss opportunities already in your audience The role of habits and systems in building a consistent sales pipeline Real-life examples of how Lauren uses Instagram stories, polls, and emails to validate offers before launching How to warm up cold leads and move them closer to conversion with simple, daily actions Why follow-up is the secret weapon most entrepreneurs overlook   If you’ve ever felt like your marketing isn’t converting, this conversation will help you shift your focus from chasing likes to creating a reliable, repeatable process for client acquisition.   Connect with Lauren Najar: Instagram: @laurennajar  Website: laurennajar.com  Podcast: Business Over Cocktails (launching August 25th)   Subscribe to the Piece of Cake Marketing Podcast for weekly strategies that make marketing simple.

    24 min

  6. 08/04/2025

    EP 23: To Niche, Or Not To Niche? Find Your Corner In The Market Without Putting Yourself In A Box

    If you've ever felt pressure to niche down in a way that feels forced, restrictive, or like it puts you in a box, this conversation is for you. I'm breaking down how to actually niche in alignment—without sacrificing your creativity, personality, or range of talents. 💡 Here's what we get into:  Why most traditional advice about niching is outdated (and unhelpful)  My personal story of how choosing the “wrong” niche created years of misalignment  The difference between choosing a person vs. a problem to niche around  How trying to be everything to everyone hurts your marketing more than it helps  Understanding the Buyer’s Journey and why clarity in your niche makes sales easier  How to build trust and credibility without being “just another generalist”  Practical ways to clarify your niche even if your clients span different ages, backgrounds, or industries 🔥 Spoiler alert: You don’t have to niche down to fit in—you just have to be clear on the value you bring and who needs it most. This episode will help you find your space in a crowded market without feeling boxed in. 📣 Join the Brand Bakery! Ready to build a brand that’s in demand and rooted in messaging that feels like you? Inside The Brand Bakery, we help you clarify your message, attract your people, and grow your brand without selling your soul. You’ll get live coaching, content strategy sessions, and a seriously supportive community.   ✨ Click here to check out The Brand Bakery   👇 If this episode hit home, leave a review, subscribe, or DM me on Instagram—I’d love to hear what resonated.

    18 min

  7. 07/21/2025

    EP 22: How To Make The Most Of Every Conference Or Event You Walk Into With Jordan Gill

    Tune into episode 22 of the Piece Of Cake Marketing Podcast, where I chat with the founder of Systems Saved Me, event queen Jordan Gill.   Jordan breaks down: How she finds aligned events to attend in the online business space The strategies she uses to stand out at events, and get an ROI on her time and travel by fostering genuine connections, and collaborations.    Connect with Jordan: https://systemssavedme.com Follow Jordan on Instagram: @systemssavedme

    25 min

  8. 07/18/2025

    EP 21: A Sneak Peek Into Build Your Own Brand Conference & Lyndsey Akers' PR Breakout Session

    Ever wondered what PR is all about, and how you can leverage it as a solopreneur who's not famous? Not connected yet? Join me for episode 21 of the Piece Of Cake Marketing podcast, with guest Lyndsey Akers.  Lyndsey gives us a sneak peak into her PR breakout session at Build Your Own Brand, and how this conference will be a game-changer for personal brands who want more visibility in 2026. Connect with Lyndsey here: Instagram.com/lyndseyakers

    20 min
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Trailer

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About

Welcome to the Piece Of Cake Marketing Podcast! You’ve just entered the world of simplified business, and there’s no going back now- so leave your hustle culture at the door and pull up a seat because I’m serving up a slice of strategy every week that helps you actually move the needle forward in your business. I’m your host Payton; serial entrepreneur and former #girlboss. It’s my mission to teach you marketing methods, to do the heavy lifting for your business without keeping you from being present in your everyday life. You found the corner of the internet, where women in business can pursue radical success, but not the expense of our families, relationships and mental health. Ready to make your marketing a piece of cake? Hit subscribe and let’s dive in.

Information

  • Creator
    Payton Moran
  • Years Active
    2024 - 2025
  • Episodes
    29
  • Rating
    Clean
  • Copyright
    © 2026 Copyright 2024 All rights reserved.
  • Show Website
    Piece Of Cake Marketing Podcast