Channel Insider: Partner POV

Channel Insider, Katie Bavoso, TechnologyAdvice

Channel Insider: Partner POV shines a light on the IT channel solution providers helping to drive innovation and solve challenges for their customers' businesses.

  1. 4d ago

    GTIA Acquires ASCII Group: What Changes for MSP members?

    In this episode of Channel Insider: Partner POV, Katie Bavoso speaks with GTIA Chief Channel Officer Nancy Hammervik, longtime ASCII member Chad Kempt, president of Fast Computers, and two members of both organizations, Third Element Consulting CEO Dawn Sizer, and Phantom Technology Solutions CEO Henry Timm, about what’s changing—and what isn’t—following the acquisition. The conversations explore ASCII’s continued independence as a peer-driven community within GTIA, changes member benefits and dues, GTIA’s global resources, the role of ASCII’s advisory committee, concerns about maintaining community culture, and what the acquisition could mean for MSPs navigating AI and rapid change across the channel. Topics & Timestamps: 00:00 — GTIA acquires ASCII Group: What does it mean? 01:29 — What are GTIA and ASCII, and why do they fit together? 04:09 — How the GTIA-ASCII acquisition happened 05:44 — How will ASCII remain an independent brand? 08:16 — ASCII member dues, benefits and GTIA access 10:26 — ASCII’s vendor sponsorship model 11:17 — Who leads ASCII after the acquisition? 13:01 — Will ASCII’s community culture be preserved? 16:01 — What GTIA members gain from ASCII 18:48 — GTIA’s growth strategy and potential future acquisitions 21:27 — ASCII member Chad Kempt on the acquisition 23:14 — How ASCII helped transform Kempt’s MSP business 27:39 — Chad’s first reaction to the GTIA acquisition 29:34 — Will ASCII maintain its intimate community? 31:29 — Why MSP community matters in the age of AI 34:25 — The value of trusted relationships in the channel 36:08 — Why GTIA was the “best case scenario” for ASCII 38:29 — Dual member Dawn Sizer weighs in 41:34 — What could change over the next 6–12 months? 45:06 — How members were informed about the acquisition 50:10 — What GTIA and ASCII should prioritize going forward 51:22 — Dual member Henry Timm on consolidation in the IT channel 55:18 — Who benefits more from the acquisition? 57:12 — New resources, research and cybersecurity benefits 59:30 — What members don’t want to see change 1:00:15 — What should GTIA and ASCII do next?   A new episode of Channel Insider: Partner POV is released every other Thursday. Watch the interview on YouTube @ChannelInsider_NewsAndTrends If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com Connect with Channel Insider on LinkedIn. Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso. The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell. Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.

    GTIA Acquires ASCII Group: What Changes for MSP members?
  2. Aug 19

    How Channel Partners Can Turn AI Hype into Customer Value

    Timestamps: 00:00 – Introduction 01:17 – Meet Phillip Sellers and Xentegra 02:40 – What customers need from partners today 05:04 – Moving AI from hype to practical use cases 07:30 – How Xentegra is using AI internally 09:46 – The AI adoption and training gap 12:05 – What partners need from vendors' AI strategies 14:24 – Why AI integration creates more value 15:08 – When AI integration becomes a security problem 16:15 – Guardrails, governance and data permissions 18:02 – Why people still matter in an AI-powered channel 20:27 – Agentic AI, autonomy and keeping humans in control 22:15 – Why security platforms matter 24:00 – Data as the foundation for decision-making 25:09 – Helping customers unlock value from their data 27:41 – Does AI really change everything for channel partners? 28:25 – The challenge of monetizing AI services 29:22 – AI hype versus fundamental industry change 31:44 – Closing thoughts A new episode of Channel Insider: Partner POV is released every other Thursday. Watch the interview on YouTube @ChannelInsider_NewsAndTrends If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com Connect with Channel Insider on LinkedIn. Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso. The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell. Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.

    How Channel Partners Can Turn AI Hype into Customer Value
  3. Aug 7

    Netrio CEO: How AI Is Reshaping MSP Services, Jobs & Customer Value

    Timestamps: 00:00 – Introduction 01:05 – Meet Netrio CEO Mark Clayman 01:57 – How Netrio has grown through investment and acquisitions 03:05 – Inside the NetrioNow services delivery platform 05:09 – Using AI to automate IT support and ticket resolution 06:23 – Keeping pace with rapidly evolving AI models 08:10 – AI agents begin resolving Level 1 and Level 2 tickets 09:00 – What AI automation means for MSP employees 11:36 – Why Netrio built an AI advisory practice 12:39 – The governance challenge created by employee AI adoption 14:00 – Choosing, deploying and governing enterprise AI 14:18 – Moving from AI deployment to agentic workflows 15:26 – How customer AI demand is changing MSP services 17:12 – Why traditional managed services are becoming table stakes 17:41 – Connecting technical services to business outcomes 19:47 – What the MSP of tomorrow will look like 20:26 – Could AI agents perform 70%–80% of today’s MSP work? 22:33 – Building AI skills across Netrio’s workforce 24:10 – Why vertical expertise is shaping Netrio’s M&A strategy 26:00 – Where to learn more about Netrio A new episode of Channel Insider: Partner POV is released every other Thursday. Watch the interview on YouTube @ChannelInsider_NewsAndTrends If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com Connect with Channel Insider on LinkedIn. Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso. The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell. Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.

    Netrio CEO: How AI Is Reshaping MSP Services, Jobs & Customer Value
  4. Jul 22

    Microsoft Copilot Adoption: Security, Governance and ROI

    How can organizations adopt Microsoft Copilot without compromising security, compliance, or employee trust? In this episode of Channel Insider: Partner POV, Victoria Durgin speaks with Andy Nolan, vice president of technology at Trusted Tech, about how businesses are approaching Microsoft Copilot and the broader rise of enterprise AI. The conversation explores the security controls, governance frameworks, and operational guardrails organizations need before deploying AI at scale—particularly in regulated industries. Nolan also discusses employee concerns about AI, the importance of connecting deployments to measurable business outcomes, and the role technology partners can play in helping customers move from experimentation to practical adoption. A new episode of Channel Insider: Partner POV is released every other Thursday. Watch the interview on YouTube @ChannelInsider_NewsAndTrends If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com Connect with Channel Insider on LinkedIn. Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso. The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell. Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.

  5. Jul 8

    Nancy Henriquez on MSP Growth, AI, and Exits

    Visit channelinsider.com for more information about MSP and IT channel trends, including the latest news and expert analysis from around the world. Timestamps: 00:00 Introduction 01:06 Meet Nancy Henriquez 02:49 What past channel transitions can teach MSPs 05:01 How MSP owners should lead through AI change 07:43 Helping customers move beyond “we want AI” 10:18 MSP exit planning and private equity pressure 13:41 Burnout and the personal side of business ownership 16:36 Why Henriquez continues to focus on the channel 19:32 Where MSPs have room to grow next 22:25 Evaluating new vendors and channel entrants 28:12 AI agents, trust, and the human role in MSP work 31:17 Advice for new MSP founders 33:27 What to do at a business crossroads 35:09 What’s next for Nancy Henriquez 37:12 Closing A new episode of Channel Insider: Partner POV is released every other Thursday. Watch the interview on YouTube @ChannelInsider_NewsAndTrends If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com Connect with Channel Insider on LinkedIn. Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso. The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell. Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.

    Nancy Henriquez on MSP Growth, AI, and Exits
  6. May 28

    How Leasing Helps Channel Partners Win Bigger Deals

    Episode timestamps 00:00 — Introduction to leasing, financing, and device lifecycle management 01:06 — What CHG-MERIDIAN does and how it supports channel partners 02:43 — CHG-MERIDIAN’s global footprint 03:59 — Why partners should rethink leasing as a strategic sales tool 05:46 — Which channel partners benefit from leasing and lifecycle services 06:54 — CapEx vs. OpEx amid tighter IT budgets 08:23 — How lifecycle services help mid-market partners compete for larger deals 09:30 — Managing devices across countries and regions 11:01 — Turning hardware refresh cycles into long-term customer relationships 12:57 — Device disposal, data leakage, and enterprise security risks 14:35 — Missed partner opportunities in financing and lifecycle services 16:12 — The rise of device-as-a-service and its impact on the channel 17:46 — Partner success stories with leasing and lifecycle services 19:37 — Biggest untapped 2026 opportunity for channel partners 21:01 — Why economic volatility makes flexible financing more important 22:22 — Where partners and viewers can learn more 23:04 — Closing thoughts and where to watch or listen A new episode of Channel Insider: Partner POV is released every other Thursday. Watch the interview on YouTube @ChannelInsider_NewsAndTrends If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com Connect with Channel Insider on LinkedIn. Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso. The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell. Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.

  7. May 7

    Delta Bear CEO: Deepfake Attacks Create MSP Opportunity

    Timestamps: 00:00 – Introduction to Delta Bear and deepfake cyber threats 01:01 – Delta Bear’s mission, customers, and cybersecurity focus 03:19 – Why deepfakes are becoming operational for attackers 05:02 – How Delta Bear combines detection technology with security expertise 07:18 – CEO/CFO impersonation scams and financial damage 10:45 – Cyber insurance gaps around AI and deepfake risk 12:47 – Why businesses need to read the fine print on coverage 14:20 – Customer due diligence and shared responsibility in cybersecurity 16:12 – Live synthetic identity demonstrations and customer reactions 18:09 – Why MFA, endpoint security, and IAM may miss deepfake attacks 21:25 – Delta Bear customer success stories 24:27 – Industries and regulated sectors where deepfake defense matters 29:24 – MSP opportunities around AI-driven deepfake detection 32:35 – How defenders can stay ahead of AI-enabled attackers 34:53 – Why deepfake detection may become a standard security layer 37:43 – Where to learn more about Delta Bear 38:17 – Closing remarks and where to watch or listen A new episode of Channel Insider: Partner POV is released every other Thursday. Watch the interview on YouTube @ChannelInsider_NewsAndTrends If you have questions for a featured solution provider or want to be a guest on the show, reach out to us at partnerpov@channelinsider.com For more episodes of Channel Insider: Partner POV as well as written content on the IT channel, go to channelinsider.com Connect with Channel Insider on LinkedIn. Episodes of Channel Insider: Partner POV are hosted and produced by Katie Bavoso with help from Dana Sell, and edited by Ayen Alvarez and Katie Bavoso. The cover art for Channel Insider: Partner POV was created by Aubri Ziegler. The opening and closing animations were made by Mackenzie Burke. The thumbnails for each episode are made by Brandon Cornwell. Channel Insider: Partner POV is an asset of Channel Insider, which is a brand under TechnologyAdvice.

    Delta Bear CEO: Deepfake Attacks Create MSP Opportunity

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Channel Insider: Partner POV shines a light on the IT channel solution providers helping to drive innovation and solve challenges for their customers' businesses.