The Bliss Business Podcast

Zero Company
  • 5.0 (2)
  • Entrepreneurship
  • Updated Weekly

The Bliss Business Podcast. B.L.I.S.S. stands for Build Love Into Scalable Systems. The Bliss Business Podcast emerges as a sanctuary where the principles of empathy, love, and conscious awareness in business are not just discussed — they are celebrated and sought after. "The Bliss Business Podcast’s mission is to spread empathy, connection and consciousness in business.”

  1. 1d ago

    Foxy, Inclusive, and Sustainable with Kyla Dufresne

    Beauty businesses are not just places where people receive services. They can be places where people feel comfortable in their bodies, welcomed without assumptions, connected to a local community, and part of a brand that cares about more than the appointment. In this episode of The Bliss Business Podcast, we welcome Kyla Dufresne, Founder and CEO of Foxy Box Laser + Wax Bar, a Canadian hair removal franchise redefining the waxing and laser experience with bold branding, inclusive language, environmental responsibility, and community connection. Kyla built Foxy Box from humble beginnings — waxing out of the back of a jewelry store — into a growing franchise brand centered on the belief that feeling foxy is not a luxury, but a basic human right. Foxy Box is also the only Green Circle Certified hair removal franchise in North America, meaning its hard-to-recycle beauty waste is recycled, repurposed, or diverted from landfill through Green Circle Salons. The brand also hosts community initiatives like FOXY FEST, an annual fundraiser supporting local charities. In Foxy, Inclusive, and Sustainable, we explore: • How beauty brands can create safer, more inclusive spaces • Why Foxy Box removed gendered language from its service experience • How FOXY FEST builds community while supporting local charities • Why sustainability should be built into beauty operations • How membership models can deepen client connection • What it means to scale a bold brand without losing its heart 🎙️ Hosted by Stephen Sakach and Tullio Siragusa🎧 Produced by Martha Huerta Inclusive, sustainable beauty is not just about what happens in the treatment room. It is about the language people hear, the waste a business chooses to take responsibility for, and the communities a brand helps strengthen.

  2. 2d ago

    Marketing With Purpose Kit: Aligning Marketing with Business Growth

    A strong brand doesn’t just build recognition. It drives growth. For franchise businesses, aligning marketing with business goals means creating a brand strategy that works at every level, from local locations to national expansion. In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Abby Fogel, Vice President of Brand Management & Communications at Unleashed Brands, to explore how marketing can support business growth. With more than a decade of experience in franchising and agency-side marketing, Abby brings a broad perspective spanning local store marketing, franchise development, consumer brand strategy, public relations, and enterprise communications. Today, she leads brand marketing for Water Wings Swim School during a significant period of franchise growth and national expansion, while also guiding brand and communications strategy for Unleashed Brands. 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta 🧭 In this episode, we explore: How to align brand strategy with business growth objectives Why franchise marketing needs to connect local and national efforts How marketing supports franchise development and expansion Building consistent brand experiences for customers, franchisees, and employees When marketing and business strategy work together, brands can build stronger connections while supporting sustainable growth. Join us for a conversation about making that alignment happen.

  3. 3d ago

    The Mindful Culture at Hounds Town with Rob Flanagan

    Culture is not something that happens in the background. It shapes how people lead, how franchisees feel supported, how teams handle pressure, and how a brand grows without losing the heart that made it special. In this episode of The Bliss Business Podcast, we welcome Rob Flanagan, CEO/President and Cultural Co-Founder of Hounds Town USA, a dog daycare, boarding, and pet care franchise with more than 100 locations across the country. Hounds Town began with a mission rooted in dog psychology and pack-based care, and today the brand continues to grow around the idea of creating a place where dogs can socialize, play, and thrive. Rob is a 20+ year franchising veteran who has built his career helping emerging brands scale without losing the founder’s vision, culture, or operational focus. His leadership philosophy is simple and powerful: profitability is a byproduct of culture. In The Mindful Culture at Hounds Town, we explore: • Why culture should be treated as an intentional business system • How mindfulness helps leaders develop self-awareness and better decision-making • Why accountability and humanity can coexist in franchise leadership • How franchisors can support franchisees as individuals, not just operators • What pet care brands can teach us about connection, community, and emotional intelligence • Why strong financial performance and people-centered leadership are not competing ideas 🎙️ Hosted by Stephen Sakach and Tullio Siragusa🎧 Produced by Martha Huerta Mindfulness in the workplace is not just about slowing down. It is about seeing people more clearly, leading with more self-awareness, and building cultures where performance and humanity grow together.

  4. Oct 1

    Coffee, Care, and Inspired Leadership with Natalie Fairchild

    Coffee has a way of bringing people together. It breaks the ice, softens the room, creates a pause in the day, and gives people a simple reason to connect. In this episode of The Bliss Business Podcast, we welcome Natalie Fairchild, Founder and Chief Inspirational Officer of Pacific Perks Coffee, a mobile café company built around creating fun, personalized food and drink experiences for events, teams, businesses, and life’s special moments. Pacific Perks was created to help organizations promote their business, reward their teams, and celebrate meaningful occasions through made-to-order café experiences.  Natalie brings more than 25 years of experience in HR, leadership, and mentorship, and has built Pacific Perks around warmth, service, flexibility, and memorable human experiences. She also serves on the Alzheimer’s Association of Oregon and SW Washington board and has spoken about building a dynamic team while thriving personally. In Coffee, Care, and Inspired Leadership, we explore: • How empathy shapes customer and team experiences • Why small moments of care can change the energy of an event • How leaders can create a culture of fun, balance, and service • Why hospitality begins with noticing what people need • How mobile cafés can help teams, clients, and communities connect • What it means to lead with inspiration, warmth, and practical care 🎙️ Hosted by Stephen Sakach and Tullio Siragusa🎧 Produced by Martha Huerta Empathy in leadership often shows up in the little things: the way people are welcomed, the way a team feels supported, and the way a simple cup of coffee can make someone feel seen.

  5. Sep 30

    Marketing with Purpose: The CMO Has Outgrown Marketing

    The CMO's role is changing. Is your organization ready? Marketing is no longer just about campaigns, leads, and brand awareness. Today's CMO must understand the entire business, champion the customer, connect teams, and lead with strategic judgment. In this week's Marketing With Purpose Kit from The Bliss Business Podcast, Tullio Siragusa, Author, Speaker, Coach, and COO of Zero Company, shares his perspective on why the CMO has outgrown marketing and what this means for the future of business leadership. Drawing on the changing demands of modern organizations, Tullio explores five fundamental shifts in the CMO role: from marketing leader to business leader, campaign owner to growth architect, brand steward to customer advocate, department leader to organizational integrator, and technology adopter to judgment leader. 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta 🧭 In this episode, we explore: * Why today's CMO must think beyond the marketing department* How marketing leaders can become architects of sustainable business growth* Why customer empathy and organizational alignment are essential to leadership* How AI is making strategic judgment and human leadership even more valuable The future of marketing leadership is about more than managing campaigns. It's about connecting the customer, the brand, technology, and the entire organization to create meaningful growth.

  6. Sep 29

    Sushi Lessons for Stronger Teams with Kaz Matsune

    Some of the deepest leadership lessons do not come from boardrooms. They come from kitchens, apprenticeships, repetition, observation, and the quiet moments when someone learns by watching closely. In this episode of The Bliss Business Podcast, we welcome Kaz Matsune, sushi chef, founder of Breakthrough Sushi, bestselling author, business mentor, and keynote speaker. Kaz founded Breakthrough Sushi in 2012, beginning with a small Craigslist-advertised class of three people that grew into a team-building sushi experience serving corporate groups, events, and organizations. Kaz has spent more than 25 years studying sushi, teaching the craft, and exploring a bigger leadership question: how do you help knowledge move from one person to another? Through Breakthrough Sushi, he has hosted more than 1,500 events and worked with major companies including Amazon, Adobe, and Facebook. His framework, Steal With Your Eyes, brings lessons from the sushi counter into business leadership: watch closely, learn through observation, practice with humility, teach what you know, and reduce the risk of too much knowledge living inside too few people. In Sushi Lessons for Stronger Teams, we explore: • Why empathy is essential when transferring knowledge • How leaders can reduce dependence on a few key people • What sushi apprenticeship teaches about observation and humility • Why “press down less to cut better” is also a leadership lesson • How teams learn faster when people teach what they know • Why great leaders help others see, understand, use, and pass on knowledge 🎙️ Hosted by Stephen Sakach and Tullio Siragusa🎧 Produced by Martha Huerta Empathy in leadership is not only about understanding people’s feelings. It is also about understanding how people learn, where they struggle, and what they need in order to grow.

  7. Sep 24

    Building Community for Fresh Starts with Genevieve Dreizen

    Starting over is one of the most human experiences we share. Whether someone is navigating divorce, grief, a move, a career shift, coming out, or another major life transition, they often need more than advice. They need practical support, emotional permission, and a community that knows how to show up. In this episode of The Bliss Business Podcast, we welcome Genevieve “Jenny” Dreizen, Co-Founder and COO of Fresh Starts Registry, the first platform dedicated to supporting people through major life transitions with expert guidance and curated registries. Fresh Starts Registry was founded by sisters Olivia Dreizen Howell and Genevieve Dreizen after both experienced major relationship transitions and saw the need for better infrastructure around starting again. Fresh Starts Registry began as a first-of-its-kind divorce registry and has grown into a broader support ecosystem with registry tools, expert guides, educational resources, podcasts, and community support for people rebuilding their lives after brave and difficult changes. In Building Community for Fresh Starts, we explore: • Why major life transitions need community, not silence • How Fresh Starts Registry is changing the way people support loved ones • Why practical help can be a powerful form of emotional care • How business can balance revenue with social responsibility • What it means to build systems for moments of vulnerability • How starting over can become a shared experience instead of an isolating one 🎙️ Hosted by Stephen Sakach and Tullio Siragusa 🎧 Produced by Martha Huerta Community is not only built in joyful milestones. Sometimes it is built in the brave moments when someone says, “I am beginning again,” and others choose to show up.

  8. Sep 23

    Marketing With Purpose Kit: Bringing Purpose and Empathy into Marketing

    Purpose isn’t a buzzword. It’s how you choose to show up. The best marketing doesn’t just sound good. It understands people, tells stories that matter, and connects the right message with the right person at the right time. In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Shannon Clarke, Founder & CEO of The Clarke Collective, for a conversation about bringing purpose and empathy into marketing. After 16 years in corporate marketing, Shannon left behind the jargon and politics to build a different kind of marketing practice. Through The Clarke Collective, she works with small business owners, service businesses, professional practices, and entrepreneurs to make marketing strategy clearer, more practical, and more human. Her experience includes growing a nonprofit brand, doubling a fundraising campaign goal through emotionally resonant storytelling, and generating a 515% ROI on event marketing by focusing on what customers actually cared about. 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta 🧭 In this episode, we explore: What it really means to bring purpose into your marketing Why empathy can create stronger connections with customers How storytelling can move people to care and take action Why effective marketing starts with understanding what people actually value If you’re tired of marketing that feels disconnected from the people you’re trying to reach, this conversation offers a more human way forward.

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The Bliss Business Podcast. B.L.I.S.S. stands for Build Love Into Scalable Systems. The Bliss Business Podcast emerges as a sanctuary where the principles of empathy, love, and conscious awareness in business are not just discussed — they are celebrated and sought after. "The Bliss Business Podcast’s mission is to spread empathy, connection and consciousness in business.”

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